Latest news with #ICONSIAMTHAICONICSONGKRANCELEBRATION2025
Korea Herald
21-04-2025
- Entertainment
- Korea Herald
Siam Piwat Group ranked Thailand's No. 1 check-in destination, reinforcing its leadership as a creator of global experiential destinations for every festival
BANGKOK, April 21, 2025 /PRNewswire/ -- Earlier this year, Thailand's Siam Piwat Group created an unprecedented global phenomenon with its Amazing Thailand Countdown 2025 – a grand spectacle featuring world-class Thai artist LISA (Lalisa Manobal) that captivated over 30 million live viewers and garnered over 100 million views worldwide. Siam Piwat, which owns and operates global destinations such as ICONSIAM, Siam Paragon, Siam Center and Siam Discovery in Bangkok, has delivered yet another global phenomenon with its world-class Songkran celebrations. Siam Piwat has placed ICONSIAM, the iconic landmark on the Chao Phraya River as the undisputed No. 1 check-in spot for Songkran in Thailand and setting new social media records across all platforms. It also created unparalleled experiences, stimulated the economy, and enhanced Thailand's image and credibility on the world stage. ICONSIAM has secured its No.1 global experiential destination for the 2025 Songkran celebration, attracting over 1.44 million visitors, surpassing the target, at a single shopping mall. It also smashed social media records across all platforms, dominating Songkran trends as the most talked-about event, with a remarkable 534,215 engagements based on data from Wisesight (Thailand). Its Official TikTok Account amassed 165 million views and 10M+ engagements. The event also trended No. 1 on X four times and ranked as the No. 1 most checked-in 'water splashing spot' throughout Songkran 2025. Marisa Sukosol Nunbhakdi, President of the Tourism Sub-committee of the National Soft Power Strategy Committee stated,"Since the New Year Countdown at ICONSIAM and its extensive promotion domestically and internationally, Thailand has seen a significant boost in traffic, with Bangkok established as a 'World City' alongside Paris, London, and Tokyo, reflecting its status as a major, modern tourist destination. For this Songkran, ICONSIAM has partly contributed to the 10.73% increase in tourist arrivals and exponential economic growth." Commander Parinya Rakwatin, President of the Chao Phraya River Trade Association, stated, "The ICONSIAM THAICONIC SONGKRAN CELEBRATION 2025 has generated substantial positive impact for nearby tourism-related operators. along the river. It has spurred overall economic recovery and brought a tremendous boost to hotels, restaurants, and boat operators within the river tourism sector." Meanwhile, ONESIAM, comprising Siam Paragon, Siam Center, and Siam Discovery, launched its own phenomenon with the "ONESIAM Summersive" event series, attracting over 1.75 million visitors during Songkran festival. Siam Paragon, the global destination in the heart of Bangkok, took center stage and delivered one-of-a-kind experience, featuring the imaginative Garden of Joy for an innovative multi-sensory experience. Siam Center transformed its space into a creative playground filled with dynamic ideas, while Siam Discovery provided a world of limitless fashion, lifestyle, and inspiration and highlight included the world-first 20th-anniversary celebration for global brand Alexander Wang. Siam Piwat's continued success in creating global experiential destinations by hosting world-class events has enabled Thailand not only to win on the global stage but also enhance confidence and build a distinct image that reinforces Bangkok as a global tourism destination.
Malaysian Reserve
21-04-2025
- Entertainment
- Malaysian Reserve
Siam Piwat Group ranked Thailand's No. 1 check-in destination, reinforcing its leadership as a creator of global experiential destinations for every festival
BANGKOK, April 21, 2025 /PRNewswire/ — Earlier this year, Thailand's Siam Piwat Group created an unprecedented global phenomenon with its Amazing Thailand Countdown 2025 – a grand spectacle featuring world-class Thai artist LISA (Lalisa Manobal) that captivated over 30 million live viewers and garnered over 100 million views worldwide. Siam Piwat, which owns and operates global destinations such as ICONSIAM, Siam Paragon, Siam Center and Siam Discovery in Bangkok, has delivered yet another global phenomenon with its world-class Songkran celebrations. Siam Piwat has placed ICONSIAM, the iconic landmark on the Chao Phraya River as the undisputed No. 1 check-in spot for Songkran in Thailand and setting new social media records across all platforms. It also created unparalleled experiences, stimulated the economy, and enhanced Thailand's image and credibility on the world stage. ICONSIAM has secured its No.1 global experiential destination for the 2025 Songkran celebration, attracting over 1.44 million visitors, surpassing the target, at a single shopping mall. It also smashed social media records across all platforms, dominating Songkran trends as the most talked-about event, with a remarkable 534,215 engagements based on data from Wisesight (Thailand). Its Official TikTok Account amassed 165 million views and 10M+ engagements. The event also trended No. 1 on X four times and ranked as the No. 1 most checked-in 'water splashing spot' throughout Songkran 2025. Marisa Sukosol Nunbhakdi, President of the Tourism Sub-committee of the National Soft Power Strategy Committee stated, 'Since the New Year Countdown at ICONSIAM and its extensive promotion domestically and internationally, Thailand has seen a significant boost in traffic, with Bangkok established as a 'World City' alongside Paris, London, and Tokyo, reflecting its status as a major, modern tourist destination. For this Songkran, ICONSIAM has partly contributed to the 10.73% increase in tourist arrivals and exponential economic growth.' Commander Parinya Rakwatin, President of the Chao Phraya River Trade Association, stated, 'The ICONSIAM THAICONIC SONGKRAN CELEBRATION 2025 has generated substantial positive impact for nearby tourism-related operators. along the river. It has spurred overall economic recovery and brought a tremendous boost to hotels, restaurants, and boat operators within the river tourism sector.' Meanwhile, ONESIAM, comprising Siam Paragon, Siam Center, and Siam Discovery, launched its own phenomenon with the 'ONESIAM Summersive' event series, attracting over 1.75 million visitors during Songkran festival. Siam Paragon, the global destination in the heart of Bangkok, took center stage and delivered one-of-a-kind experience, featuring the imaginative Garden of Joy for an innovative multi-sensory experience. Siam Center transformed its space into a creative playground filled with dynamic ideas, while Siam Discovery provided a world of limitless fashion, lifestyle, and inspiration and highlight included the world-first 20th-anniversary celebration for global brand Alexander Wang. Siam Piwat's continued success in creating global experiential destinations by hosting world-class events has enabled Thailand not only to win on the global stage but also enhance confidence and build a distinct image that reinforces Bangkok as a global tourism destination.
Zawya
02-04-2025
- Entertainment
- Zawya
ICONSIAM's ‘THAICONIC SONGKRAN CELEBRATION 2025' to Captivate Visitors with Thailand's Most Spectacular Water Festival
A Must-Visit UNESCO-Recognized Festival Featuring Water Play, Traditional Thai Ceremonies & Performances Along the Most Breathtaking Views of the Chao Phraya River from April 10–16, 2025 BANGKOK, THAILAND - Media OutReach Newswire - 2 April 2025 - ICONSIAM, a global landmark along the Chao Phraya River developed through a joint venture of Siam Piwat, Charoen Pokphand Group (CP), and Magnolia Quality Development (MQDC), joins forces with public and private sector partners to present the grand "ICONSIAM THAICONIC SONGKRAN CELEBRATION 2025", investing over US$1.9 million (65 million baht) to host a spectacular event under the concept "The Legendary Festival of Waters – A Stream of Thai Charms." This reinforces ICONSIAM's position as a Global Experiential Destination, highlighting Thailand's rich cultural heritage to attract visitors from around the world. The event will feature 5 Must-Experience Highlights showcasing the charm of Thai Songkran to promote Thailand as a central tourism hub in the region, aligning with government initiatives. Visitors can enjoy safe and fun water activities with a 9-meter-high water tower, a children's water play zone, a stunning sand pagoda, Songkran parades, the sacred water-pouring ritual for Buddha images, and various Thai cultural performances and mini concerts throughout the seven-day celebration. The festival will be held from April 10–16, 2025, at River Park, ICONSIAM, and is expected to attract over 1.4 million local and international visitors throughout the 7-day celebration. A Global Celebration of Thai Songkran Mr. Supoj Chaiwatsirikul, Managing Director of ICONSIAM Co., Ltd., stated that Songkran is a source of great national pride, recognized as a global festival that draws visitors from all over the world, generating substantial economic benefits for Thailand. As a key landmark and a Global Experiential Destination, ICONSIAM is committed to honoring and preserving Thailand's cultural heritage. ICONSIAM remains dedicated to celebrating Thai heritage and passing it on to future generations. As a leader in hosting ICONIC EVENTS, ICONSIAM continues to elevate Thai cultural celebrations on a global scale. For this year's grand Songkran festival along the Chao Phraya River, ICONSIAM has partnered with the Ministry of Culture, Department of Cultural Promotion, Bangkok Metropolitan Cultural Council, Tourism Authority of Thailand, Bangkok Metropolitan Administration, Public Relations Department, and various government agencies, along with various private sectors. The official opening ceremony of the "ICONSIAM THAICONIC SONGKRAN CELEBRATION 2025" will take place on April 10, 2025, from 5:00 PM onwards at River Park, ICONSIAM, featuring the vibrant Songkran Parade, which includes appearances by a famous actress, captivating cultural performances, and lively mini concerts. Themed "The Legendary Festival of Waters – A Stream of Thai Charms" The festival blends traditional Thai customs with a modern touch, allowing both locals and international visitors to experience Thailand's rich cultural heritage in a fun and safe environment. Visitors can immerse themselves in "Thai-Style Fun" through 5 Must-Experience Highlights designed to create unforgettable memories: 1. Must Play - The Splash Sook-Songkran Water Tower: A 9-meter-high water tower decorated with Thai floral patterns, featuring spectacular water effects. Kids Zone: A special water play area for young children to enjoy safely. 'Dry & Dash' Zone: A convenient area for drying off, changing clothes, and freshening up before continuing to shop, dine, or explore ICONSIAM. 2. Must Discover - The Traditions Giant Sand Pagoda Landmark: A stunning sand sculpture crafted by renowned Thai sand artist Chanathip Chuenbumroong. Sacred Water-Pouring Ritual: Pour water over the marble Buddha statue from the Blue Temple (Wat Rong Suea Ten, Chiang Rai) for blessings in the Thai New Year. Respect for Elders: Participate in the traditional water-pouring ceremony with Thai National Artists for good fortune. Exquisite Thai Pavilion Display: Admire an intricately crafted pavilion, a masterpiece by Thai artisans. Cultural Performances: Witness Nora dance performances (a UNESCO-listed intangible cultural heritage from southern Thailand) and other rare Thai classical dance showcases. 3. Must Joy - The Celebration Spectacular Songkran Parade featuring 8 Thai celebrities, including Bow Maylada, Win Metawin, Engfa Waraha, Charlotte Austin, Leena Lalina, Mew Natcha, Chompoo Araya, and her daughter Abigail. Over 300 Free Mini Concerts from top artists, including Jeff Satur, 4EVE, ATLAS, PROXIE, LYKN, Dice, Milli, Dice, Daou Offroad among others. 4. Must Taste - The Flavors of Thailand Experience the vibrant flavors of SOOKSIAM with four regions of Thailand, including Khantoke dishes from Northern Thailand, Trang-style grilled pork, Sukhothai-style tom yum noodles, and seasonal desserts like mango sticky rice and Thai mango lod chong. Cooling Summer Treats from over 150 renowned restaurants at ICONSIAM. 5. Must Buy - Seek the Thai Treasures Exclusive Songkran Collection: 'NAKROB MOONMANAS x ICONCRAFT' featuring unique t-shirts, pants, hats, and bags. Thai Handicrafts & Souvenirs: A wide range of artisan products and refreshing summer goods from 1,000+ shops at ICONSIAM, ICONCRAFT, SOOKSIAM and Siam Takashimaya. Experience the perfect blend of tradition and modern entertainment at Thailand's most spectacular Songkran festival! Join us for the " THAICONIC SONGKRAN CELEBRATION 2025" at River Park, ICONSIAM from April 10 – 16, 2025 and immerse yourself in a joyous, culturally enriching celebration—free of charge! Stay tuned for event updates and participation details at or follow us on Facebook: ICONSIAM. Hashtag: #ICONSIAMSongkran #SongkranFestival2025 #ICONSIAM The issuer is solely responsible for the content of this announcement. ICONSIAM
