Latest news with #INFINITI
Arabian Business
3 days ago
- Automotive
- Arabian Business
AW Rostamani group unveils world's largest INFINITI centre in Dubai
AW Rostamani Group, through its flagship company Arabian Automobiles Company (AAC), has officially launched the world's largest INFINITI Centre on Sheikh Zayed Road, set to redefine customer experience with a multisensory tribute to innovation and luxury. The grand unveiling brought together key dignitaries and industry leaders including Hiromi Kakuta, Deputy Consul General of Japan; Thierry Sabbagh, Divisional Vice President and President – Middle East, KSA, CIS – Nissan & INFINITI; Albert Khreiche, Managing Director of INFINITI Middle East; and Mohammed Al Turki, Chief Luxury Ambassador of INFINITI Middle East. The evening was hosted by Tom Fux, CEO of AWR Automotive, and Hussam Baghdadi, Senior Director at Arabian Automobiles Company. 'Sheikh Zayed Road is a symbol of Dubai's global transformation, and we're proud to add to its legacy with the world's largest INFINITI Centre,' said Fux. 'This space is designed for today's discerning customer, offering a personalised and sensory journey that transcends the traditional dealership model.' Baghdadi added, 'With its visionary leadership and world-class infrastructure, Dubai is the ideal backdrop for reimagining automotive retail. This Centre is immersive, intuitive, and crafted around every customer touchpoint.' Albert Khreiche, Managing Director at INFINITI Middle East said, 'It is a point of immense pride to celebrate this milestone with AW Rostamani, who continue to deliver exceptional experiences to our customers.' Titled 'INFINITE Night Sky,' the opening ceremony showcased a unique sensory journey: Sight: Fashion designer Alaa Sarkis presented an exclusive haute couture collection inspired by INFINITI's elegance and innovation. Taste: Acclaimed chef Reif Othman curated a bold culinary experience reflective of the brand's creativity. Sound: Award-winning artist Layla Kardan performed a soulful set, echoing the brand's refined spirit. Scent: Mishaal Alireza of Rezaroma introduced a signature fragrance experience, with guests receiving personalised scent gifts. Touch: Guests engaged with an interactive station where they received star-aligned portraits based on their birthdates. The new Centre is anchored by the all-new INFINITI QX80 and features minimalist, Japanese-inspired interiors, elegant VIP lounges, and personalised consultation suites. Ambient lighting and seamless digital touchpoints contribute to an elevated, immersive customer journey.
Al Bawaba
21-05-2025
- Automotive
- Al Bawaba
Arabian Automobiles Presents the INFINITI QX80 from AED 5,999/Month
Arabian Automobiles Company (AAC), the flagship automotive company of AW Rostamani Group and the exclusive dealer for INFINITI in Dubai, Sharjah, and the Northern Emirates, is rolling out limited-time leasing options, making luxury driving more accessible. Leading the lineup is the INFINITI QX80, the brand's commanding full-size SUV. With its bold road presence, advanced features, and spacious interior, it caters to those who value refinement without compromise. Now available from AED 5,999 per month, the QX80 offer is further enhanced with complimentary service and insurance, delivering both prestige and practicality in one package. Alongside this, customers can enjoy significant savings across the INFINITI SUV range, with savings of up to AED 45,000 on the three-row QX60, up to AED 48,000 on the coupe-inspired QX55, and up to AED 40,000 on the VC-Turbo–powered QX50. This initiative reflects INFINITI's ongoing focus on customer-first experiences, ensuring that everything it brings to market supports the practical and aspirational needs of brand loyalists. Anyone interested in taking advantage of this leasing program is encouraged to visit their nearest INFINITI Center of Arabian Automobiles to learn more.
Al Bawaba
18-05-2025
- Automotive
- Al Bawaba
Al Masaood Automobiles Launches Exclusive ‘Own It' Campaign for the All-New INFINITI QX80
Al Masaood Automobiles, the authorised distributor for INFINITI in Abu Dhabi, Al Ain, and the Western region, has announced the launch of its exclusive Own It campaign for the All-New INFINITI QX80, a model built for discerning customers who demand both prestige and for individuals with a refined taste, the QX80 seamlessly blends bold design with advanced technology, effortless connectivity, serene comfort, and undeniable opulence. It appeals to those who value intricate details, appreciate distinction, and expect more from every drive. As part of the Own It campaign, Al Masaood Automobiles will offer prospective buyers the opportunity to own the All-New QX80 from AED 5,499 per month*. This is further supported by a 5-year unlimited mileage warranty, designed to provide customers with long-term confidence and peace of mind. With only a select number of units available for a limited time, this offer invites a privileged few to own the flagship in appearance and exquisite in detail, the All-New INFINITI QX80 embodies craftsmanship and innovation at every turn. It delivers an elevated journey, a personal haven on the move, offering an experience more akin to a private retreat than a conventional drive. Customers are invited to visit Al Masaood Automobiles' showrooms in Abu Dhabi, Al Ain, and the Western region, or explore further details at *Terms and conditions apply
Gulf Business
16-05-2025
- Automotive
- Gulf Business
Nissan gears up: Thierry Sabbagh on regional growth, Kicks and ARC wins
Image: Supplied Nissan in the Middle East reported a year-on-year increase in sales across the Middle East for the first nine months of its financial year ( April- December 2024) , a strong performance when compared to the brand's global performance and automotive headwinds. Thierry Sabbagh, DSVP and president Saudi Arabia, Middle East – Nissan, INFINITI, recently spoke to Gulf Business to discuss the key drivers behind the brand's regional success and star models, its future-focused ARC strategy, the evolving role of digital transformation, and how Infiniti is carving a space in the premium segment. Here are excerpts of the chat. Nissan recorded a 24 per cent year-on-year increase in sales between April and December. What were the key factors driving this growth, and how has the region responded? Why are you so optimistic about the future? I think it's important to put Nissan's performance in context. We've been present in this region for more than 70 years, and over that time, we've built not only strong partnerships but also significant brand equity. Across most Middle Eastern markets today, A few years ago, we set a clear vision focused on delivering novelty and relevance to this region. That means ensuring all the products we bring here are not only in demand but also tested under local conditions to guarantee top quality and engineering excellence. As part of our regional strategy, we launched what we call 'The ARC' — the bridge between Nissan NEXT and our Ambition 2030 plan. Under this, we committed to introducing five new SUVs to the region. This fiscal year alone, we launched three key models: The iconic Nissan The all-new Nissan Kicks, a bold compact SUV that generated strong buzz. The Nissan Magnite, a compact SUV that was originally introduced in India and is now gaining popularity here. We've committed to introducing two more new products in this cycle. So the first pillar of growth is definitely bringing the right products to market. Secondly, we've placed a strong emphasis on customer centricity — not just around the vehicles but the entire ownership experience. We've invested heavily in our digital platforms to ensure a seamless omnichannel experience, whether the customer journey begins online or in our showrooms. Third, customers are increasingly excited about advanced features. With the new Patrol, for instance, we introduced CCS2 charging support and Google built-in features for connectivity — technologies that resonate well with our buyers. And finally, we owe a lot to our partners in the region — highly professional, committed, and progressive — who deliver a premium customer experience across the board. Despite challenges globally, Nissan is performing strongly in this region. Why is the Middle East an outlier? There's no doubt the global auto industry has faced serious challenges in recent years — from chip shortages to logistics crises — and most OEMs have struggled. But Nissan has a clear global turnaround plan. And when it comes to this region, the outlook is bright. The automotive market in the Middle East has grown around 9.3 to 10 per cent. We're seeing supportive national visions from governments in the UAE and Saudi Arabia, which are accelerating development and investment. We've positioned ourselves to ride that momentum. Because we have a trusted brand, strong equity, and committed partners, our voice at the global table is getting louder. Nissan is making targeted investments in this region — bringing in the right products, features, and technologies to meet evolving customer needs. And it's not just about volume growth — though that matters. We're also focusing on customer satisfaction and brand strength. We actively measure both and have seen consistent improvements. When satisfaction and brand equity go up, volume tends to follow naturally. Can you share how Infiniti is performing, especially in the premium segment that's so important in this region? Absolutely. Nissan Motor Corporation is fully committed to Infiniti. It's a niche global brand, present in select markets like the US, China, and the Middle East. We began repositioning Infiniti a few years ago with the launch of the Infiniti QX60, which helped us re-establish the brand in the luxury SUV space. This year, we took a major leap forward with the launch of the all-new Infiniti QX80 — a complete redesign offering best-in-class features, from luxury design and technology to unmatched driving dynamics. We've seen strong traction for it in the region. Equally important, our partners have invested in upgrading their facilities to the Infiniti IREDI 4.0 standard, offering a premium experience that matches the expectations of luxury customers. Tell us about the progress on the key pillars of Nissan's ARC strategy. Here's what we've done on the three pillars: Product expansion — with a focus on SUVs, a segment that's growing rapidly. SUVs now make up 54 per cennt of our mix. The Nissan X-Trail has seen an 11 per cent increase in volume, and the Nissan Xterra has grown by 33 per cent. We're also strengthening offerings with models like the Kicks, Magnite, and Patrol. Market presence — We're expanding actively. For example, we've re-entered the Iraqi market, where our partners have invested in four new facilities, including three full 3S centres. Sustainability and future mobility — We're collaborating with regional governments to shape the future of mobility. We're aligning our regional strategy with Nissan's global sustainability commitments. Electrification and driverless tech are key focus areas. How is Nissan advancing these in the Middle East? Nissan was an EV pioneer — we launched the Nissan LEAF in 2010, making us the first global brand to commercialise EVs at scale. Globally, we've committed to being carbon neutral by 2050, and by 2030, the majority of our products will be electrified. In the Middle East, EV adoption is growing but still faces challenges, particularly range anxiety. Combustion engines continue to dominate, especially in areas where infrastructure is still maturing. That said, we are carefully studying market readiness. We're bringing in hybrid options and advanced connected vehicle technologies like ADAS (advanced driver assistance systems) and Google built-in, and we're laying the groundwork for wider EV adoption when the time is right. We're committed to bringing the right technologies at the right time — balancing innovation with customer readiness.
Al Bawaba
14-05-2025
- Automotive
- Al Bawaba
Al Masaood Automobiles' Trusted Dealer Expertise Meets Growing Demand for Used Cars in the UAE
The UAE's used car market is booming, with sales projected to reach $48.15 billion by 2030, growing at a compound annual growth rate (CAGR) of 11.5%. As demand rises, authorised dealerships like Al Masaood Automobiles have stepped up to meet it—offering buyers a smarter, safer alternative to private listings and independent resellers. With more people seeking value without compromising on quality, used cars have become a go-to option. From advanced tech features to performance and reliability, pre-owned vehicles today tick all the boxes and come at a lower price point. Add to that growing economic caution, a wider selection of vehicles, and better access to online tools and vehicle history reports, and it's clear why the shift is happening. By offering certified vehicles, verified service history, and manufacturer-backed warranties, Al Masaood Automobiles is helping customers navigate this market with confidence. Authorised dealerships play a vital role in bridging the gap between affordability and assurance. Al Masaood Automobiles, the exclusive distributor of Nissan, INFINITI, and Renault in Abu Dhabi, Al Ain, and the Western Region, has invested heavily in its Certified Pre-Owned Vehicle (CPOV) programme. This initiative ensures that every pre-owned vehicle undergoes a rigorous multi-point inspection and comes with a full-service history, providing the peace of mind buyers are increasingly looking for. Crucially, authorised dealers have direct access to manufacturers—giving them insider knowledge, proprietary diagnostic tools, and a clear edge over independent retailers. As part of its offerings, Al Masaood Automobiles also features several programmes, with a notable example being the Intelligent Choice (NIC) programme from Nissan, which offers a carefully curated selection of sedans and SUVs. Each vehicle undergoes a comprehensive 167-point inspection and reconditioning process to meet high quality standards. The programme also includes a 12-month or 30,000 KM comprehensive warranty, extended warranty, and 24-hour roadside assistance for one year. In addition to quality assurance, customers benefit from expert support delivered by manufacturer-trained technicians. This level of technical precision by factory-led training and best-in-class tools ensures each vehicle is maintained to the highest standards. It underscores the long-term value of choosing a certified dealer partner. All vehicles are also maintained using genuine parts and tailored for the UAE's demanding climate. And with a car often being the second biggest purchase in a person's life, that level of reassurance matters. Beyond product quality, authorised dealerships also simplify the buying journey by offering competitive trade-in services for both new and used car buyers, allowing customers to benefit from fair, market-leading prices and the confidence of dealing with a trusted source. 'Used car buyers today aren't just looking for a good deal—they want reassurance, reliability, and long-term value,' said Bachir Gemayel, Sales & Marketing Director at Al Masaood Automobiles. 'As an authorised dealership, we're able to deliver all of that with the backing of our global partners and decades of experience in the UAE market.' With digital platforms making it easier to browse and compare, Al Masaood Automobiles provides excellent digital customer service and touchpoints throughout the customer journey, making the dealer experience unique – even when it comes to used cars. That's the edge that authorised dealerships provide—an end-to-end ownership journey that covers everything from selection and inspection to financing and after-sales service. As the used car market grows and customers become more discerning, Al Masaood Automobiles remains committed to raising the standard for used car buying in the UAE. The company's approach—grounded in trust, quality, and customer-first thinking—is proving to be exactly what buyers are looking for in today's evolving automotive landscape.
