Latest news with #INNBEAUTYProject
North Wales Live
2 days ago
- Health
- North Wales Live
Sell-out Sephora US beauty saviour that reduces puffiness and firms skins in one week now available in the UK
For beauty enthusiasts, there's nothing more exasperating than hearing about a hyped product that isn't available in the UK. Until recently, this was the case with INNBEAUTY Project, a skincare brand that has been making waves in the US for its remarkable results. Fortunately for shoppers, it has now launched in the UK, including its star product, Extreme Eye Cream. INNBEAUTY Project is now on sale at Sephora stores and online, with all products priced under £50. This includes the top-rated eye treatment at Sephora in the US, INNBEAUTY Project Extreme Eye Cream. Since March, it has sold out three times in the US, with customers reporting noticeable improvements in fine lines and skin firmness within days. You can find more of our bargain deals and shopping recommendations here. Priced at £49, Extreme Eye Cream boasts a potent mix of peptides, bio-retinol and fermented amino acids in a nourishing base. It targets various skincare issues around the eye area, including fine lines, wrinkles, loss of firmness, elasticity, and puffiness. Clinical tests by INNBEAUTY Project revealed significant reductions in puffiness, wrinkles, and sagging eyelids within a week. After eight weeks, there was an average decrease of 26% in eyelid sagging and a 25% reduction in crow's feet. The Sephora website features striking before-and-after images, along with hundreds of five-star reviews from customers lauding the effectiveness of Extreme Eye Cream. One shopper enthused: "I saw results after using this eye cream for a few days. I noticed that my fine lines had diminished drastically. The skin on my other eye area seem much more firmer and smoother. I was looking for an eye cream that could keep fine lines at bay and this definitely is the product to do that. Ever since I've been using this product, I noticed that my eye area looks much more youthful." Another customer shared their satisfaction with the product, saying: "I really love this INNBEAUTY Extreme Cream Eye. "Already a fan of their Extreme Cream for the face. It leaves the under-eye area looking refreshed and bright [and] I can already start to see my fine lines looking better around my eye. I'd recommend this if you're looking for a good eye cream." A third review proclaimed: "A total game-changer for my eyes! I've tried countless eye creams, but Extreme Cream Eye Lift genuinely impressed me. Within a week, I noticed a real difference - the puffiness under my eyes had visibly reduced, and my eyelids looked firmer and more lifted. The texture is rich but not heavy, and it melts beautifully into the skin, leaving it perfectly prepped for concealer." Some customers, though, have encountered issues with the product's packaging. "There is no tube to help the cream move up to the it's like a vacuum container where the bottom has a diaphragm that rises when the product is dispensed?" one shopper speculated, before adding that they "liked the Beauty of Joseon retinal eye cream better, or the Lift and Firm by Sephora." For those on the hunt for a more budget-friendly eye cream alternative, L'Oréal Paris offers two excellent choices: Revitalift Pro Retinol Anti Wrinkle Eye Cream, now reduced at boots from £14.99 to £7.49, and the more sophisticated Age Perfect Cell Renew Midnight Eye Cream Antioxidant Recovery Complex, currently discounted from £29.99 to £17 on Amazon.
Daily Mirror
4 days ago
- Health
- Daily Mirror
Bestselling US eye cream that reduces wrinkles and firms lids in one week hits UK shelves
The number one eye treatment in Sephora in the States is finally available for UK shoppers to buy, and it delivers impressive results on puffiness, sagging and fine lines If you're into beauty, there are few things more frustrating than seeing hype around a certain product, only to learn that they're not available to buy here in the UK. Until recently, one such skincare brand was INNBEAUTY Project, a smash hit in the US for delivering incredible results – but luckily for shoppers, it has finally launched in the UK, including hero product Extreme Eye Cream. INNBEAUTY Project is now available to buy at Sephora stores and Sephora online, with every product under £50 – including what is officially the number one eye treatment at Sephora in the US, INNBEAUTY Project Extreme Eye Cream, which has sold out three times already there since March, and shoppers reporting a noticeable improvement in fine lines and skin firmness after just a few days. Extreme Eye Cream (£49) contains a powerful blend of peptides, bio-retinol and fermented amino acids in a nourishing base, to target a number of skincare concerns around the eye area, including fine lines and wrinkles, loss of firmness and elasticity, and puffiness. INNBEAUTY Project's tests showed that it was clinically proven to significantly decrease puffiness, wrinkles, and sagging eyelids in one week, while after eight weeks there was noted a 26% average reduction in eyelid sagging and a 25% average reduction in crow's feet. There are also some impressive before-and-after shots on the Sephora website, plus hundreds of five-star reviews from shoppers praising how well Extreme Eye Cream works: "I saw results after using this eye cream for a few days," one shopper wrote. "I noticed that my fine lines had diminished drastically. The skin on my other eye area seem much more firmer and smoother. I was looking for an eye cream that could keep fine lines at bay and this definitely is the product to do that. Ever since I've been using this product, I noticed that my eye area looks much more youthful." "I really love this INNBEAUTY Extreme Cream Eye," another review reads. "Already a fan of their Extreme Cream for the face. It leaves the under-eye area looking refreshed and bright [and] I can already start to see my fine lines looking better around my eye. I'd recommend this if you're looking for a good eye cream." "A total game-changer for my eyes!" reads a third review. "I've tried countless eye creams, but Extreme Cream Eye Lift genuinely impressed me. Within a week, I noticed a real difference — the puffiness under my eyes had visibly reduced, and my eyelids looked firmer and more lifted. The texture is rich but not heavy, and it melts beautifully into the skin, leaving it perfectly prepped for concealer." A few shoppers, however, reported problems with the packaging. "There is no tube to help the cream move up to the it's like a vacuum container where the bottom has a diaphragm that rises when the product is dispensed?" one person remarked, going on to say that they "liked the Beauty of Joseon retinal eye cream better, or the Lift & Firm by Sephora." As the shopper above mentioned, another INNBEAUTY buy that's definitely worth adding to your basket is fellow hero product Extreme Cream (£49), a firming and lifting moisturiser that delivers a 133% increase in hydration after six weeks, and a 13.5% reduction in wrinkles. If, however, you're looking for other cheaper eye cream suggestion, L'Oréal Paris has two great options: Revitalift Pro Retinol Anti Wrinkle Eye Cream is currently down from £14.99 to £7.49, while Age Perfect Cell Renew Midnight Eye Cream Antioxidant Recovery Complex is a more advanced offering, and now down from £29.99 to £22.49. Join our Shopping & Deals WhatsApp for the best bargains and fashion news WHATSAPP: Get the best deals and exclusive discount codes straight to your phone via our WhatsApp group. Users must download or already have WhatsApp on their phones to join in. All you have to do to join is click on this link, select 'Join Chat' and you're in! We may also send you stories from other titles across the Reach group. We will also treat our community members to special offers, promotions, and adverts from us and our partners. Some of these articles will contain affiliate links where we will receive a commission on any sales we generate from them. If you don't like our community, you can check out any time you like. To leave our community click on the name at the top of your screen and choose Exit group. If you're curious, you can read our Privacy Notice.
Daily Mirror
26-07-2025
- Health
- Daily Mirror
Skincare fans race to Sephora as sell-out US cream that 'visibly reduces sagging' hits shelves
INNBEAUTY Project Extreme Cream has become a cult buy in the US - and it has now finally arrived in the UK at Sephora. The cream has been hailed as 'extremely effective' by shoppers As a beauty fan there is nothing more frustrating than discovering a new and exciting brand, only to find out that it's only available in the UK. For a long time, one of those brands has been US-born sell-out favourite INNBEAUTY Project, famed for their iconic Extreme Cream - but it's just launched in the UK, with fans hailing it as 'extremely effective'. Known for its high-performance formulas and bold claims backed by clinical results, the brand has found an exclusive UK retail home with Sephora, making it the only stockist on this side of the pond. As part of its highly anticipated debut on British soil, there are initially 18 products and sets to shop, including eye creams, retinol serums and lip oils. One of the hero products from the range is the Extreme Cream Refillable Moisturiser. Coming in at £49, it's a rich, peptide-packed treatment that has gained a loyal following for its visibly lifting and firming results. The cream contains 7% lifting peptides promising to ' visibly reduce sagging and improve the contours' of the face for a more youthful appearance. It works alongside 2% bio-retinol, designed to reduce wrinkles and boost elasticity for smoother skim, while a blend of ceramides strengthen the skin's natural moisture barrier. Formulated for those with dry and combination skin, it's said to have an 'addictive, luxurious' texture. However, some shoppers with oily skin have found it to be a little too rich for their complexions. One said: 'I don't like the thickness. It's oily and greasy. I don't see a tremendous difference. I have fine forehead wrinkles. I have sagging skin on my face. I see marginal improvement. I feel Clarin's Double serum is a better firming and hydrating product.' For an anti–ageing powerhouse said to be suitable for all skin types, the Medik8 Liquid Peptides serum is a popular choice. Costing £59, the 30% Complex Multi-Peptide Age-Defying Serum visibly reduces fine lines as the lightweight serum plumps, firms and refines the look of uneven skin texture. Shoppers also seem to like The Inkey List Peptide Moisturiser which is £16 at Space NK. It seeks to balance the skin's natural oils and aims to minimise the look of fine lines and wrinkles. However, many have left five star ratings for the INNBEAUTY Project cream. 'It's extremely effective as the name suggests,' says one reviewer. 'As someone creeping on 42, my face remains youthful. I love the refillable option for the bottle. Just a pump on my laugh lines, forehead etc and my skin looks so good.' Another added: 'Rich, hydrating, and leaves my skin feeling plump and smooth. I noticed a big difference in how soft and firm my skin felt after a few uses. Great for dry or mature skin - definitely a luxurious anti-aging cream that works.' 'I'm on my second bottle of this moisturiser,' said a third. 'I have noticed that my skin is firmer, my fine lines (especially my 11's) are less noticeable. I have combination skin and it doesn't leave my T-zone oily.' The cream has even earned the stamp of approval from Sephora, entering the clean beauty hall of fame. The stamp is awarded to those with formulas that go 'beyond regulatory standards to avoid controversial ingredients without sacrificing on effectiveness. As well as being fragrance-free, hypoallergenic and safe for sensitive skin, it also comes in a refillable bottle, meaning when beauty buffs run out of the cream, they can save £5 on their next bottle by buying the refill and inserting it into their original 'forever bottle'. Shoppers can try out the INNBEAUTY Project Extreme Cream for under £50 here at Sephora.
