Latest news with #ITBBerlin
Hospitality Net
06-05-2025
- Business
- Hospitality Net
NEW: ITB Travel & Tourism Report 2025/2026
Knowing what makes the industry tick and how it should deal with challenges: as the world's leading tourism trade show kicks off, interested parties can look forward to the publication of the ITB Travel & Tourism Report 2025/2026. Totalling 32 pages, it offers far-reaching insights into how the tourism industry views digitalisation and disruption and provides 20 takeaways with specific recommendations for action on the future role of marketing in tourism. The report was based on a three-part survey by the global travel community carried out between summer 2024 and the beginning of 2025, in collaboration with Ostfalia University of Applied Sciences and a number of industry experts. It can be purchased in digital form at the following link. Key topics of the report In view of the dynamic nature of our times, the report focuses on three key questions: • How marketing in tourism is currently changing • The role that sustainability and the digital transformation play • How AI is currently changing the industry The report also sheds light on the impact of politics and social influences, the challenges they pose and why crisis management and resilience are more important than ever before. Tourism industry on course for success - but challenges remain The authors of the report note that the international tourism industry is on course for success again after the end of the coronavirus pandemic. As the ITB Berlin Convention opens, most companies can look back on a financial year with high booking figures and dynamic growth. Nevertheless, the industry faces numerous tasks and challenges, and the pressure to innovate and adapt is growing steadily. The ongoing digital transformation, new opportunities and uncertainties in the field of AI as well as changing customer markets and habits require considerable investment in IT infrastructure, marketing and expertise. What is more, many traditional tour operators, hotels and distributors as well as numerous tourist destination companies have so far resisted tackling these tasks. Medium-sized companies in particular are currently not sufficiently prepared to meet the complex challenges. As a result, there is a risk they will lag behind large platform providers and technology companies in an increasingly competitive environment. The business world of the future will be characterised more than ever by the availability of data. Investing in data and collaboration is key to success The report reveals that targeted investment in data infrastructure, analysis and management is essential for digital visibility and successful customer communications. In addition to technological aspects, the authors of the report highlight the importance of interdisciplinary collaboration in the tourism industry. Traditional core competencies remain key to positioning and personnel management, while sustainability and resilience require transformative skills. Furthermore, technological expertise and the targeted use of AI are crucial to achieving a successful digital transformation. For more Details please visit
Zawya
06-05-2025
- Business
- Zawya
Armenia eyes stronger tourism ties with Qatar: Official
Doha, Qatar: A top Armenian tourism official visiting Doha has lauded the phenomenal rise of Qatar's tourism sector, hoping to emulate Qatar's success story and establish tourism links between the two countries. Lusine Gevorgyan, who chairs the Tourism Committee of Armenia, was on her first official visit to Qatar earlier this week. She met with business leaders and stakeholders in Doha to promote Armenia as a destination for tourists from Qatar. In an exclusive interview with The Peninsula, Gevorgyan, expressed enthusiasm about the future of Qatar-Armenia tourism ties, describing the visit as a starting point to promote two-way travel and unlock untapped potential between the two nations. "Yesterday (May 3), at the Embassy of Armenia in Qatar, we hosted a presentation to showcase the beauty of Armenia to the Qatari business community," Gevorgyan said. 'We see a great opportunity to develop both inbound and outbound tourism.' Positioning Armenia as a four-season destination, Gevorgyan highlighted the country's rich offerings throughout the year. 'In winter, many Armenians travel to Qatar to enjoy the warm climate and the sea, especially during the New Year holidays. Now we are promoting Armenia for summer and autumn travel. Our green mountains, eco-farming, and harvest season offer a unique experience,' she said. Adventure tourism is a growing niche in Armenia, with activities like hiking, kayaking, and off-roading drawing international visitors. Armenia was recently named the 'Best Adventure Destination' at ITB Berlin, one of the world's leading travel trade shows. Armenia boasts more than 25,000 historical and cultural landmarks. 'Our cuisine is clean, fresh, and full of variety. Apricots from Armenia will be in season starting June, and our agriculture sector is attracting investors from the Arab world,' she said. Travel between Qatar and Armenia is now more convenient than ever. Daily direct flights by Qatar Airways have significantly shortened the journey to just two and a half hours. 'It's like taking a taxi to visit your friend,' Gevorgyan said. 'And for Qatari citizens, Armenia is visa-free.' Residents can easily obtain an e-visa or visit the embassy and get a visa, she said. Armenia is actively seeking investment in its tourism and hospitality sector. 'Our government offers a simple, digital process to start a business in just one day,' she explained. 'We are especially encouraging investment in hotels and restaurants.' Halal food options are increasingly available, catering to the preferences of many tourists. 'We understand the importance of offering culturally appropriate experiences,' she added. Despite the strong foundation, tourism numbers from Qatar remain modest, with just 300 Qatari visitors last year. However, the trend is changing. Armenia also plans to launch marketing campaigns in Qatar. The official's visit coincided with her participation in the Arabian Travel Market (ATM) in Dubai, where Armenia showcased 26 tourism businesses under a national stand. 'What impressed me most about Qatar is the safety, beauty, and vibrancy of life here,' Gevorgyan said. 'Qatar had five million tourists last year. Armenia hosted 2.2 million – but we see room to grow and learn.' She underscored Armenia's commitment to sustainable tourism as a national strategy through 2030. 'We are not aiming for mass tourism. We want to grow wisely, protect our environment, and deliver high-quality experiences.' Closing the interview, Gevorgyan offered heartfelt thanks to the people of Qatar: 'I've felt deeply welcomed. Armenian and Qatari people share values of hospitality, family, and tradition. In Armenia, Qatari visitors will feel safe, respected, and at home.' © Dar Al Sharq Press, Printing and Distribution. All Rights Reserved. Provided by SyndiGate Media Inc. (
Daily Express
28-04-2025
- Business
- Daily Express
SCB CEO wins global recognition for Mice excellence
Published on: Monday, April 28, 2025 Published on: Mon, Apr 28, 2025 Text Size: Noredah poses with her award. KOTA KINABALU: Sabah Convention Bureau (SCB) Chief Executive Officer (CEO) Noredah Othman was honoured with the Patwa Gold Award for Individual Excellence in Mice and Destination Management 2025 at ITB Berlin. The award, presented during the 25th Patwa World Tourism and Aviation Leaders' Summit on March 5, recognised her outstanding contributions to tourism and destination management in Southeast Asia. Organised by the Pacific Area Travel Writers Association (Patwa), the annual awards celebrate excellence across the global travel and tourism industry. Despite the Sabah Convention Bureau being officially established only last year, Noredah's leadership has been pivotal in positioning Sabah as a rising Mice destination. The award was received on her behalf at ITB Berlin and marks another milestone in her three-decade career dedicated to advancing Malaysia's global tourism profile. * Follow us on Instagram and join our Telegram and/or WhatsApp channel(s) for the latest news you don't want to miss. * Do you have access to the Daily Express e-paper and online exclusive news? Check out subscription plans available. Stay up-to-date by following Daily Express's Telegram channel. Daily Express Malaysia
Associated Press
14-04-2025
- Business
- Associated Press
RIAD Corp. reveals AI-powered hotel group booking platform Ria at ITB Berlin 2025
BERLIN, April 14, 2025 /PRNewswire/ -- Riad Corporation, a leading AI-powered travel technology company, successfully launched its flagship product, RIA 1.0, at ITB Berlin 2025, one of the world's largest travel trade shows. The company attracted over 300 visitors to its booth and secured 150 enterprise client sign-ups during the three-day event, marking a major milestone for its global expansion. RIA 1.0 is an advanced AI platform that fully automates group hotel reservations, tailored for travel agencies and corporate clients handling complex requirements. Unlike traditional systems, RIA enables both direct bookings and customized group requests, processed entirely by AI without manual work. The platform simplifies large-scale, multi-hotel bookings — tasks that usually take days — completing them in minutes. During ITB Berlin, Riad Corporation presented live demonstrations showing how RIA's AI engine handles diverse, high-volume booking scenarios. Attendees praised its intuitive interface, seamless integration, and real-time responses to specific client needs, including corporate events, MICE bookings, and incentive groups. Mike Lee, CEO of Riad Corporation, commented, 'Meeting so many global partners at ITB Berlin was truly meaningful, and we are proud to showcase our technology to the world,' adding, 'We will continue to focus on R&D to deliver stronger innovations and achieve greater success globally.' In addition, Riad Corporation announced plans to launch AI-based group flight booking services later this year, transforming RIA into a comprehensive group travel platform covering both hotels and flights. RIA has already gained momentum in Southeast Asia, with over 800 enterprise clients, and aims to reach 2,000 clients by the end of 2025. Riad Corporation's strong debut at ITB Berlin reflects rising demand for AI-driven solutions in travel. As group travel grows more complex, RIA 1.0 is positioned to lead the market with unmatched speed, accuracy, and automation. For more information about Riad's solution RIA, visit ' '. View original content to download multimedia: SOURCE RIAD CORPORATION INC.
Tourism Breaking News
04-04-2025
- Business
- Tourism Breaking News
Oman Air partners with TUI for new digital holiday packages
Post Views: 80 Oman Air has entered an exciting new partnership with TUI to offer customers a seamless way to book holiday packages alongside their flights. The collaboration introduces a new digital platform integrated directly with the airline's booking engine, empowering travellers with access to a diverse array of holiday experiences across Oman Air's network in just a few clicks. The partnership was unveiled during ITB Berlin, one of the world's leading travel trade shows. Launching for the summer holiday season, guests will be able to conveniently book holiday packages to over 22 destinations spanning Oman, Europe, the Far East, GCC, Africa and more, via the newly developed digital booking platform. The seamless online journey will combine flights, hotels, car hire, ground transport, tours, experiences, and more, combined into dynamic packages or as standalone bookings. 'We are thrilled to partner with TUI to offer our guests an entirely new way to plan and experience their travels. Designed for those who seek the reassurance of a complete package holiday, our platform will offer unparalleled convenience, quality and affordability, along with the security and bonding requirements specific to each destination,' said Michael Rutter, Chief Commercial Officer at Oman Air. 'Not only will we offer all-new travel experiences for our guests from Oman, but we will also simplify inbound tourism into Oman, encouraging more international travellers to visit. The partnership also marks a major milestone in our ongoing efforts to enhance digitalisation and deliver seamless, end-to-end travel experiences for our guests.' David Schelp, CEO TUI Markets + Airline, added, 'We are excited to work with Oman Air as a new partner for our platform. This collaboration will offer a unique possibility for travellers to experience the wonderful country of Oman as well as other destinations around the world, backed by the exceptional service of Oman Air.
