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India Today
5 days ago
- Business
- India Today
India Today Institute, Galgotias launch BA in digital media and communication
The India Today Media Institute (ITMI) has partnered with Galgotias University to launch a new undergraduate programme, BA (Hons) in Digital Media and Communication, starting in September 2025. The four-year course is open to students who have completed Class 12 with at least 50% who complete the programme will be awarded a degree from Galgotias University along with a professional certificate from ITMI, providing a strong academic and industry-recognised foundation, making them job-ready for the digital process involves registration and interview before final admission to the STRUCTURE COMBINES THEORY AND DIGITAL PRACTICE The curriculum has been carefully designed to meet the demands of today's digital-first media industry. It includes a balance of theory, multimedia production, and communication course covers video production, digital marketing, journalism, storytelling, branding, and data-led content will gain hands-on experience with video editing, graphic design, social media tools, and modern AI-based technologies. The course aims to develop both creativity and technical skills across FIELD VISITS AND GUEST LECTURESStudents will complete two mandatory internships, one after Year 3 and another after Year 4. In addition, regular fieldwork assignments will bring students into contact with real media houses and digital marketing programme will feature guest lectures, workshops, and certification courses in relevant tools such as SEO and Google Analytics, conducted by industry professionals and subject ON COMMUNICATION, LEADERSHIP AND LIFELONG LEARNINGGraduates will emerge with strong oral, written and visual communication skills, and be equipped to design and execute digital communication programme also places emphasis on problem-solving, ethics, and team leadership. Students will be trained to innovate and think independently, preparing them for roles in a fast-evolving media DETAILS FROM THE PROGRAMME STRUCTUREStudents will be introduced to emerging trends such as immersive media, AI-driven communication, and conversational commerce. The programme encourages original thinking in campaign design and promotes a lifelong learning is placed on designing integrated digital campaigns, contributing to sustainable development, and nurturing entrepreneurial course also includes mentorship by industry experts, preparing students for leadership roles in the digital communication ecosystem.- Ends


India Today
5 days ago
- Business
- India Today
India Today Media Institute offers two short-term certificate courses in digital media
The India Today Media Institute (ITMI) and Galgotias University have introduced three forward-looking programmes designed to equip both students and working professionals with the skills needed for the digital include a short-term course in AI in the Newsroom, a specialised programme in Integrated Marketing Communication (IMC).AI IN THE NEWSROOM: JOURNALISM MEETS TECHNOLOGYThis 9-day classroom-based course (August 23-31, 2025) focuses on how artificial intelligence is transforming media. Participants will learn about machine learning, natural language processing, and computer vision, followed by practical applications like AI-powered video editing, deepfake detection, personalised recommendations, and newsroom The course also covers ethical considerations and the future impact of AI on journalism. Designed for reporters, editors, content creators, researchers, and even tech developers working in media, it aims to enhance strategic thinking and streamline Undergraduates/graduates (preferably in journalism) and media professionalsFee: Rs 55,000 + GSTCertification: Jointly awarded by ITMI and Galgotias UniversityAdmission: Registration -- Interview -- Course CommencementINTEGRATED MARKETING COMMUNICATION (IMC)Also running from August 23 to 31, 2025, the IMC certificate course focusses on creating cohesive, multi-channel marketing strategies. It teaches students how to merge advertising, public relations, digital marketing, and content development to deliver consistent brand for marketing professionals, MARCOM students, entrepreneurs, and creative strategists, the course prepares learners to handle real-time consumer engagement and data-driven campaign Graduates and working professionalsFee: Rs 55,000 + GSTCertification: Jointly awarded by ITMI and Galgotias UniversityModules: Branding, content marketing, SEO, PR, social media, campaign evaluationThese programmes reflect the real demands of today's digital-first media you're a journalist learning to work with AI, a marketer creating cross-platform campaigns, or a student aiming to build a future in digital media, these courses offer the tools, training, and vision to stay LINK HEREFor admissions and details, visit the official websites of India Today Media Institute or Galgotias University.- Ends