Latest news with #IWantEnergy
7NEWS
08-05-2025
- Health
- 7NEWS
Tammy Hembrow's new supplement brand is already receiving rave reviews: ‘It's delicious'
The supplement market can feel so overwhelming at times. With endless options lining the shelves and flashy marketing promising quick fixes, it's tricky to find products that are natural, effective, and still taste good. But cutting through the noise is a new celebrity-founded supplement brand that's already generating buzz — and shoppers can't stop talking about it. Aussie fitness influencer Tammy Hembrow has teamed up with her two sisters, Amy and Emilee to create Selfish Supps. Selfish Supps is a range of healthy and effective supplements for women, that also taste delicious. 'So many women feel really confused or overwhelmed by the amount of supplements available and don't know where to start,' Tammy tells Best Picks. ' Everything felt too masculine, too complicated, too preachy or didn't taste good.' The range features five different products, Give Me Plant Protein, Give Me Protein Water, Hydrate Me, I Want Energy and Balance My Gut. Tasty and easy to drink, you can pick up the formulas for just $39.99 at Chemist Warehouse. Some of the scrumptious flavours include tropical crush, pink lemonade, juicy watermelon and blueberry bliss. Studies show that while women represent 40 per cent off the sports nutrition market in Australia, many are left still searching for effective sports nutrition. ' Supplement aisles are overwhelming and we didn't want women picking it up and wondering 'is this even right for me?' It's really clear what each product is for, and the things we've left out like gluten, soy and dairy,' Emilee explains. 'We're all mums, we know what it's like putting yourself last and the guilt that comes with investing in yourself,' Amy adds. The name 'Selfish' echoes the brands ethos; to encourage women to prioritise their own wellbeing. Shoppers have given the new supplements, a 5-star rating on Selfish Supps' website. 'Very delicious,' one shopper wrote. I have tried so many gut powders and they all taste so gross. I have been taking this for the last week and and obsessed with the flavour. It's also really helped with my bloating! Love it,' another reviewer added. 'A nice tasting, natural pre-workout which gave me no jitters,' a third impressed shopper commented. Shop Selfish Supps products:
7NEWS
22-04-2025
- Health
- 7NEWS
Tammy, Emilee and Amy Hembrow launch a new sports nutrition brand for women: Selfish Supps
Australia's most popular fitness influencer Tammy Hembrow, has embarked on a new venture. The founder of fitness platform Tammy Fit and athleisure brand Saski, has stepped into the world of supplements along with her two sisters, Amy and Emilee. Making their own mark on the world of male-dominated supplements, the Hembrows have launched their very own brand, Selfish Supps, a range of effective and supportive nutrition products for women. 'So many women feel really confused or overwhelmed by the amount of supplements available and don't know where to start,' Tammy tells Best Picks. ' Everything felt too masculine, too complicated, too preachy or didn't taste good.' Describing the range as 'sports nutrition that gets women's bodies,' there's five different products in the launch; Give Me Plant Protein, Give Me Protein Water, Hydrate Me, I Want Energy and Balance My Gut. No matter your fitness journey or supplement experience, Selfish Supps are made to support women's unique health and fitness needs; from energy and endurance, to muscle tone, recovery, focus, gut health and hydration. Tasty and easy to drink, you can pick up the formulas for just $39.99 at Chemist Warehouse. If you've ever felt overwhelmed when walking down the supplements aisle, you're not alone. Studies show that while women represent 40 per cent off the sports nutrition market in Australia, many are left still searching for effective sports nutrition. Whether you're looking to tone your muscles, up your hydration or seeking an energy boost, Selfish Supps are science-backed formulas, designed to be added into a busy schedule. Unlike other supplements on the market, Selfish Supps provide women with ' simple, effective products,' created for the every day woman, no matter her fitness goals. As for the flavours, the Hembrows worked hard to create an enjoyable experience you'll actually want to drink everyday. 'We worked with a team of nutritionists to create high-quality formulas that balance effectiveness with experience. No chalky or gritty textures, or weird aftertastes,' Tammy explains. While each product contains all the good ingredients, the sisters share that it was equally important to clearly explain what each formula is designed for. ' Supplement aisles are overwhelming and we didn't want women picking it up and wondering 'is this even right for me?' It's really clear what each product is for, and the things we've left out like gluten, soy and dairy,' Emilee explains. Vegan, gluten-free and halal certified, Selfish Supps formulas are backed by science to support women's fitness needs. Each formula has a friendly price tag of just $39.99, which was an important decision the sisters made together. 'Good nutrition and taking care of yourself shouldn't be a luxury. We wanted women to feel like they can prioritise their health, as women, we already make so many other sacrifices every day,' says Tammy. The name 'Selfish' echos the brands ethos; to encourage women to prioritise their own wellbeing. 'We're all mums, we know what it's like putting yourself last and the guilt that comes with investing in yourself,' Amy adds. It's the first business all three sisters have embarked on together, combining their own shared experiences, including motherhood. 'We all bring something really different along with a lot of shared experiences as mothers and business owners so it's so nice being able to build this for our communities,' says Amy. ' It's chaos in the best way. Having the trust that we have in each other makes it a lot of fun,' adds Emilee.
