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Time of India
28-05-2025
- Business
- Time of India
Why journalism is losing its shine as a career choice
For many professionals, journalism has never merely been a job to earn a livelihood. It has always attracted those driven by curiosity, the prestige of storytelling, and the desire to make a tangible impact. So, what has changed in recent years that journalism no longer appeals to the youth as a career path? Having spent over three decades in media industry, academia has always been my first love. Perhaps this stems from my time teaching at Delhi University or my academic journey at Jawaharlal Nehru University. Even after moving into the industry, I've continued to nurture this passion by engaging with students of journalism and mass communication across various universities for the past 25 years. Over the last year alone, I've conducted workshops and delivered lectures at more than 20 media schools across India. A worrying trend has emerged — most of these institutions are struggling to fill their seats. The notable exceptions remain the Indian Institute of Mass Communication, Delhi and Jamia Millia Islamia. Even prestigious private institutions have not been spared. The Indian Institute of Journalism and New Media (IIJNM) in Bengaluru, after 24 years of reputed service, recently shut down, citing dwindling applications and financial strain. COMMITS, another well-regarded school in Bengaluru, closed its doors after 23 years due to similar challenges. The reasons for this decline are both structural and symptomatic of broader shifts in the media landscape. The credibility of mainstream media has taken a serious hit. Television news has increasingly devolved into sensationalism; print media is witnessing a steady decline; and digital journalism, while expanding, is grappling with trust issues. Meanwhile, the journalism institutes themselves are not evolving fast enough. While many claim to offer 'industry-ready' skills, the reality often falls short. Courses are frequently taught by professionals who left the industry years ago and struggle to keep up with the ever-evolving digital ecosystem. Digital journalism, the one segment where job opportunities are still growing, requires a dynamic and up-to-date skill set. Unfortunately, even many current industry professionals find it challenging to stay abreast of rapid technological changes. It's disheartening to see institutes still teaching design software like InDesign, which most media houses have long abandoned. A student trained in QuarkXPress, for instance, would have a significantly better chance at employment, yet such practical considerations are often overlooked. Outdated curricula, especially in government-run institutions, further compound the problem. The path forward is clear — journalism education must realign with industry realities. We must acknowledge that print is shrinking and television has reached a saturation point. The future lies in digital media, and journalism schools must pivot accordingly, updating syllabi, hiring active industry professionals as faculty, and placing greater emphasis on emerging tools, analytics, and platform-specific content creation. Unless these changes are urgently addressed, journalism will continue to lose its appeal to the very generation it most needs, those with the passion to question, the integrity to report, and the creativity to innovate. Facebook Twitter Linkedin Email Disclaimer Views expressed above are the author's own.


Time of India
23-05-2025
- Business
- Time of India
IIMC launches PhD, MA courses after major ₹200 Cr investment in campus facilities: Check out the course details
Indian Institute of Mass Communication (IIMC): The Indian Institute of Mass Communication (IIMC) will start its first PhD programme in Mass Communication and Journalism in the 2025-26 academic session. This marks a big step in IIMC's academic journey. The PhD course will focus on deep research in media, communication, and related fields. It will be guided by experienced faculty from both academic and industry backgrounds. IIMC is also starting two new MA programmes—Media Business Studies and Strategic Communication. Together, these will have 80 seats. These changes come after a major ₹200 crore investment in campus upgrades. The new infrastructure includes modern classrooms and advanced facilities. IIMC became a deemed university in 2024 and aims to boost media education and research. Admission details for the PhD programme will be shared soon. IIMC PhD in Mass Communication and Journalism: Admission and Eligibility The new PhD programme at IIMC is meant to encourage advanced research in media, journalism, and communication studies. Applicants must have a Master's degree in Journalism, Mass Communication, or related fields with at least 55% marks. The programme will be available in both full-time and part-time options. The minimum duration is three years, and the maximum is six years. The Centre for Media and Communication Research (CEMCOR) at IIMC will manage the research work and coursework. IIMC is yet to finalise the official admission guidelines and detailed application process. These will be announced soon on the IIMC institute's website. Vice Chancellor Anupama Bhatnagar shared her commitment to this new academic step. She highlighted IIMC's aim to promote scientific research in media and communication. New MA Programmes: Media Business Studies and Strategic Communication Along with the PhD, IIMC has started two new MA courses—MA in Media Business Studies and MA in Strategic Communication. Together, these courses will take in 80 students. The aim is to give students specialised skills that match the changing needs of the media industry and business world. ₹200 Crore Investment in IIMC Campus Facilities IIMC has invested nearly ₹200 crore to modernise its campuses and support new academic programmes. It has added smart classrooms, advanced audiovisual equipment, incubation centres, and improved research facilities. The upgrades cover the main campus in New Delhi and regional centres in Jammu, Amravati, Aizawl, Kottayam, and Dhenkanal.


Hindustan Times
19-05-2025
- Science
- Hindustan Times
IIMC to launch PhD in mass communication
The Indian Institute of Mass Communication will launch a PhD in mass communication and journalism from the coming academic year. "We have notified the rules for the PhD program, and we intend to launch the program from the coming academic year. It is a great responsibility and we are ready for it," Anupama Bhatnagar, Vice Chancellor of the IIMC, said. "IIMC wants to be at the forefront of research in media, journalism and communication space. There is a need to promote scientific study in this domain, and we are eager and happy to play a role in this," Nimish Rustagi, Registrar, IIMC, said. Also read: JEE Advanced 2025 analysis: Overall moderately difficult exam, Mathematics toughest, Chemistry easiest Rustagi said the details of the admission process will be announced in due course. Also read: RRB ALP 2025: Extended registration window closes today, link to apply Founded in 1965, the IIMC has expanded its academic activities and now runs a range of specialised courses to meet the skilled manpower requirements of the rapidly expanding media and communication industry.


Indian Express
18-05-2025
- Business
- Indian Express
IIMC to launch PhD in mass communication
The Indian Institute of Mass Communication will launch a PhD in mass communication and journalism from the coming academic year. 'We have notified the rules for the PhD program, and we intend to launch the program from the coming academic year. It is a great responsibility and we are ready for it,' Anupama Bhatnagar, Vice Chancellor of the IIMC, said. 'IIMC wants to be at the forefront of research in media, journalism and communication space. There is a need to promote scientific study in this domain, and we are eager and happy to play a role in this,' Nimish Rustagi, Registrar, IIMC, said. Rustagi said the details of the admission process will be announced in due course. Founded in 1965, the IIMC has expanded its academic activities and now runs a range of specialised courses to meet the skilled manpower requirements of the rapidly expanding media and communication industry. Meanwhile, the Institute has undertaken several measures, including an investment of about Rs 200 crore in infrastructure development, to strengthen its academic and training ecosystem, a government official said. The institute has also launched new programmes, modernized its facilities, and achieved significant milestones in media education and training, IIMC Registrar Nimish Rustagi said. He added that the institute, which has been declared a 'Deemed to be University', launched two MA programmes – Media Business Studies and Strategic Communication – in August with an intake of 80 students.


Time of India
22-04-2025
- General
- Time of India
IIMC alumni call for stronger institutional collaboration
Bhubaneswar: The Indian Institute of Mass Communication (IIMC) and its alumni association should forge stronger ties to enhance the media profession , said Anand Pradhan, regional director of IIMC Dhenkanal, at the annual alumni meet "Connection 2025" here, recently. Nearly 130 alumni, representing batches from 1993 to 2025, gathered for the Odisha chapter's annual reunion. Pradhan emphasized the need for better coordination between the central committee and regional chapters to uphold the institute's legacy. He also highlighted the upcoming silver jubilee celebrations of the Odia Journalism course in 2025. Distinguished attendees included former IIMC director Umakant Mishra, Biraj Swain of National Law University, and prominent media professionals. Odisha chapter president Sandeep Sethi called for increased support from the central committee for regional activities.