Latest news with #InfiniteReality


Forbes
22-05-2025
- Business
- Forbes
This Puzzling Metaverse Company Just Renamed Itself Napster
John Acunto, Cofounder & CEO of metaverse company Infinite Reality, which recently renamed itself Napster after acquiring the music sharing application for $207 million A Florida-based upstart called Infinite Reality held a private investors-only Zoom meeting on May 15, at which it told some of its 1,500 shareholders that it was rebranding itself as Napster Corporation, a nod to the peer-to-peer file sharing application cofounded in 1999 by Facebook's first president and now billionaire Sean Parker. (He's no longer affiliated with Napster.) The once-revolutionary app, which had some 75 million users at its peak, declared bankruptcy in 2002 after a U.S. copyright infringement ruling. It has since bounced around, picked up by Roxio, then Best Buy and later repackaged as a Spotify rival, recently ranking just 39th among music apps, Infinite Reality, which had been pitching itself until recently as a metaverse shop, acquired music-streaming company Napster in a $207 million deal in March. At the time, Napster had unpaid royalty fees of more than $56 million; its CEO Jonathan Vlassopulos resigned last week. Now Infinite Reality is rebranding itself as Napster, a provider of 'AI-powered digital experiences.' In that same call, the company told investors of a new plan for them to get liquidity, explaining that they could sell back their shares at $20 a pop (before fees) starting in June, thanks to an unidentified investor. Assuming Infinite Reality's share count hasn't materially changed in the last couple of months, that would imply at least $18 billion valuation—or more than 240 times its $75 million revenue last year. This is not the young company's first rebranding. John Acunto and some investors bought bankrupt social media Tsu in 2019. Later renamed Display Social, it brought in just $150,000 in revenue for the first three years combined. Acunto pivoted the company again in 2022 when he acquired production company Thunder Studios and nascent firm Infinite Metaverse in an all-stock deal for $235 million in January 2022. With a new name, Infinite Reality went on a shopping spree, picking up nine more companies, each one boosting the firm's valuation. Got a tip for us? Contact reporters Phoebe Liu at pliu@ and +1 678-834-4200 for Signal or WhatsApp, and Iain Martin at or +1 646-739-6427 for Signal or WhatsApp. It's the fourth time since 2022 that Infinite-Reality-now-Napster has promised to let investors cash out, but so far none have panned out. Around the same time the company rebranded as Infinite Reality, it also filed paperwork with the SEC to go public via a reverse merger. That fell through in December 2022. Two weeks later came an agreement to go public via SPAC, but that didn't happen either. (It began termination of the agreement in December, and the blank-check company is suing Napster over an alleged $7 million unpaid termination fee.) In January, shortly after announcing $3 billion in funding from an anonymous investor, the company announced a secondary share sale through Nasdaq Private Market, a trading platform for private company share sales. In a February investor call when he discussed the Nasdaq Private Market deal, CEO John Acunto boasted about how much wealth the company had created for its shareholders. 'We have over 600 millionaires as a result of their investment in Infinite Reality,' Acunto said. 'I want to remind you that our job is not just to create a great company, but to create value for our shareholders … and give you an opportunity to get that value extracted from the market.' But some shareholders were pretty jaded by this point. 'When I heard about the secondary market set of transactions, I was like, oh, cool, the latest in a line of things that's never going to materialize,' says a shareholder and former employee of the Nasdaq Private Market deal. It turned out they had good reason. First, the Nasdaq Private Market webpage to trade Infinite Reality shares was taken offline, then the deal was called off as of May 7, according to Gillian Sheldon, Napster's head of communications, who claimed that it was a mutual decision made by Napster and the trading platform. Nasdaq Private Market didn't respond to a request for comment and directed multiple shareholders' inquiries to Infinite Reality (now Napster). The latest promise to let investors sell shares appears to center around an anonymous investor represented by brokerage firm Cova Capital. According to its website, the Long Island-based firm has worked on transactions with Palantir, SpaceX and AI startup Cohere. Broker-dealer watchdog Financial Industry Regulatory Authority fined Cova $30,000 in March this year for recommending three private share sales to retail investors without 'conducting due diligence sufficient to form a reasonable basis to believe that the offerings were suitable for, or in the best interest of, at least some investors.' That included claims that Cova didn't do enough to make sure the issuer actually had the rights to the shares or determine how much the shares had been marked up; Cova paid the fine 'without admitting to or denying the findings.' 'We represent an investor who has executed an indication of interest to make an offer to existing shareholders that will afford shareholders of record on May 31st, two weeks from today, a liquidity opportunity,' Edward Gibstein, CEO of Cova, told Napster investors on the May 15 call. Gibstein added that the investor had signed a letter of intent. Kendall Cluff, an account executive at cap table management firm Carta (which is set to administer the transaction), said that 'we don't know the exact amount of seller interest until we run the transaction, but we expect that it would end up being a multi-billion dollar transaction.' Cova and Napster have a relationship going back to 2021, per Gibstein—before it embarked on a string of headline-grabbing all-stock transactions for startups like Landvault and the Drone Racing League. An SEC filing tied to Napster's July 2024 fundraise also lists Cova as the broker. Around that time, Cova was trying to pitch six-month, high-interest (33%) loans with warrants to purchase Napster stock at a 'discounted' valuation of $1.25 billion, per documents viewed by Forbes. That same document indicated that if the company raised $20 million or more in equity funding before the loan was due, the investor could choose to get paid back early, at a lower interest rate. Per that document, that should have kicked in back in July, when Napster raised $350 million and in January, when the company said it raised $3 billion. But two investors who say they signed similar documents told Forbes they haven't yet been repaid. Five investors sued Napster in May alleging nonpayment of such loans, even after they sent the company a notice of default in December. A Napster spokesperson said the notes are in 'various stages of repayment.' Cova CEO Gibstein didn't respond to a request for comment on this latest deal, but he did comment on May 15, hours before announcing the offer to shareholders. At the time, Forbes was trying to figure out who had reportedly invested $3 billion in then-Infinite Reality at a $12 billion valuation. Gibstein wouldn't disclose the investor's identity, citing a non-disclosure agreement, but said he was a Cova client and confirmed that the company's big fundraising was 'not a debt transaction.' After Forbes published an investigation about Infinite Reality (now Napster) and its anonymous investor in April, the company issued a press release 90 minutes later, stating that 'following high media interest, Infinite Reality's $3B investor has come forward' and that Sterling Select, a New York venture development firm represented 'the significant $3 billion investment.' The press release was later amended to clarify that Sterling Select 'represents the investor,' but it never did reveal the investor's identity. The company's chief marketing officer KaringaKogan later told Forbes that Sterling Select isn't the $3 billion investor, but that it introduced Napster to 'investors' who in turn wrote the checks. Sterling Select did not respond to multiple requests for comment. All of this is just the latest chapter in the saga of a puzzling company. For many investors, the chance to cash out in June can't come soon enough. Many of these individuals have little experience in startup and tech investing and wrote checks as small as $50,000, hoping Napster would be the next big thing. 'Are these guys scam artists, or did I get very lucky to get into the next greatest company in AI?' a shareholder wrote to Forbes. In response, Napster's head of comms Sheldon wrote that 'the many individuals we have spoken to since our internal investor update are very pleased with the liquidity offer, and we're happy to say they represent the overwhelming majority.' Another shareholder told Forbes that their broker 'can't find me a buyer at my cost of under $2' per share, let alone $20, as recently as last week. His broker? Cova's Gibstein.
Yahoo
03-05-2025
- Business
- Yahoo
Infinite Reality Quietly Raises $3 Billion From Mysterious Backers Tied To Former Mets Owners, Pushing Valuation To $16 Billion
Infinite Reality, a Florida-based immersive tech company, stunned the industry earlier this year with news of a $3 billion raise from a single anonymous investor. According to Forbes, just one hour after the outlet published an in-depth investigation into the company, Infinite Reality revealed the name behind the deal: Sterling Select. Don't Miss: 'Scrolling To UBI' — Deloitte's #1 fastest-growing software company allows users to earn money on their phones. Hasbro, MGM, and Skechers trust this AI marketing firm — . Sterling Select is a venture firm tied to the powerful Katz family and affiliated with Sterling Equities, the real estate empire co-founded by former New York Mets owners Saul Katz and Fred Wilpon. Sterling Select has a complex relationship with Infinite Reality that dates back years, originating with its early backing of ReKTGlobal, a company Infinite Reality acquired in 2022. Sterling Select managing partner Christopher Steele said in a statement that the company has 'maintained a longstanding relationship with the senior leadership team at Infinite Reality' adding, 'Today, we are more bullish than ever about Infinite Reality's bright future." Despite Steele's mention in a LinkedIn post that Sterling Equities is not directly involved in the $3 billion investment, the close ties between these entities have led to speculation. The name "Sterling" is involved in this story just enough to raise eyebrows but not quite enough to offer full clarity. Infinite Reality's valuation has reportedly soared to $16 billion, despite its reported revenue being just $75 million, Forbes writes. The company credits the investment for helping to fuel its rapid expansion, which includes plans for a massive 60-acre headquarters in Fort Lauderdale, Florida. The new campus is set to include 100,000 square feet of office space and bring nearly 1,000 new jobs to the area, according to the company. Trending: Donald Trump just announced a $500 billion AI infrastructure deal — . According to Forbes, Infinite Reality has also been busy on the acquisition front, recently announcing plans to acquire agentic AI firm Touchcast in a deal worth $500 million. This comes after a string of previous buyouts that allowed Infinite Reality to claim indirect investment links to other big names, including Stephen Ross, the Agnelli family, and both the Wilpon and Katz families. CEO John Acunto told Forbes, "The investor had an appetite for as large of a percentage of the companies we were willing to offer at the time, and we felt that we should move forward with that." He also noted that the desire for anonymity from the investor made it "quite difficult to bring other people in." This veil of secrecy is one reason why the company remained under scrutiny, especially after Forbes raised questions about the legitimacy of the raise and the true nature of the investor. The revelation of Sterling Select's involvement answered one question but raised several Select has described itself as a venture development accelerator that allows backers to maintain a low profile while still accessing high-growth opportunities. In its own words, the firm exists to "enhance the economic returns for our partners targeting venture investment" without the reputational risk of traditional venture capital models. Whether Infinite Reality will live up to its multibillion-dollar valuation remains to be seen. With powerful names connected through acquisitions, strategic partnerships, and a $3 billion injection of fresh capital, the company has placed itself at the center of tech's most intriguing power plays. Industry observers are watching closely as Infinite Reality moves to consolidate its position across the immersive technology, AI, and metaverse sectors. Read Next:Inspired by Uber and Airbnb – Deloitte's fastest-growing software company is transforming 7 billion smartphones into income-generating assets – Image: Shutterstock UNLOCKED: 5 NEW TRADES EVERY WEEK. Click now to get top trade ideas daily, plus unlimited access to cutting-edge tools and strategies to gain an edge in the markets. Get the latest stock analysis from Benzinga? APPLE (AAPL): Free Stock Analysis Report TESLA (TSLA): Free Stock Analysis Report This article Infinite Reality Quietly Raises $3 Billion From Mysterious Backers Tied To Former Mets Owners, Pushing Valuation To $16 Billion originally appeared on © 2025 Benzinga does not provide investment advice. All rights reserved.


Forbes
25-04-2025
- Business
- Forbes
Talking Baby AI Meme, Arcana's $5.5 Million AI Movie Pipeline, IR's Secret Backers Revealed
The talking baby meme below took the social media world by storm after Canadian comedian Jonathan Lajoie posted it on Instragram Monday. There is a serious side to this hilarious meme, writes technology consultant and influencer Shelly Palmer. 'We're just months away from living in a world where any given image (especially in media, marketing, ecommerce, and presentations) has a high likelihood of being AI-generated.' He writes. 'The political, cultural, economic, and creative implications will be massive.' WESTWOOD, CA - SEPTEMBER 08: Actor Jon Lajoie attends the premiere of FXX's "The League" final ... More season and "You're The Worst" 2nd season at Regency Bruin Theater on September 8, 2015 in Westwood, California. (Photo by Paul Archuleta/FilmMagic) I wrote to Lajoie for comment, but have not heard back yet. It looks like a clever combination of Google's Notebook LLM podcast maker and one of the realistic avatars created by app like Captions, but that's speculation on my part. Lisbon , Portugal - 12 November 2024;c John Acunto, Co-founder & CEO, Infinite Reality; on Marketing ... More Summit Stage during day one of Web Summit 2024 at the MEO Arena in Lisbon, Portugal. (Photo By Carlos Rodrigues/Sportsfile for Web Summit via Getty Images) Infinite Reality's $3B Mystery Deepens Amid Lawsuits and Scrutiny. In a follow-up to its January funding announcement, Infinite Reality now says its $3 billion investment came through Sterling Select, though confusion, lawsuits, and denials persist. A Forbes investigation reveals mounting skepticism about the Florida-based metaverse startup's financial claims, valuation, and governance. The company has faced SEC subpoenas, unpaid vendor lawsuits, and murky investor disclosures. Questions remain about whether Sterling Select controls sufficient capital and why multiple entities cited in IR's press materials—such as Ashcroft Law and Google—distanced themselves. The company has acquired over a dozen firms in all-stock deals, boosting its self-reported valuation to $15.5 billion despite only $75M in 2024 revenue. Former partners, investors, and insiders expressed confusion or disbelief about IR's scale, while a former board member sued for financial documents. Infinite Reality says funds are arriving from offshore accounts and insists the valuation is justified. Trading on Nasdaq Private Markets is planned but hasn't begun. MIAMI BEACH, FLORIDA - SEPTEMBER 20: Executive Producer Jonathan Yunger attends the "EXPEND4BLES" ... More Miami Premiere at Regal South Beach on September 20, 2023 in Miami Beach, Florida. (Photo by) Arcana Labs has emerged from stealth with $5.5 million in funding led by SEMCAP AI, introducing Arcana AI—a comprehensive AI-powered content production platform. Founded by industry veterans including CEO Jonathan Yunger, known for producing blockbuster franchises like Expendables and Hellboy, Arcana AI offers over 21 integrated tools for image, video, and audio creation, aiming to streamline the filmmaking process. The platform is designed to address real-world production challenges, providing features such as hyperrealistic rendering, character consistency, and seamless integration with models like DALL·E and Stable Diffusion. Currently, Arcana Labs has over 20 films in development, including a fully AI-generated sci-fi epic featuring SAG actors and the first entirely AI-produced horror movie. The company is also launching Arcana Productions to assist with content creation and Arcana Academy to educate filmmakers on AI-driven production techniques. Riffusion, a San Francisco-based AI startup, has launched a free web platform that enables users to create original music using artificial intelligence. The platform features a new AI model named Fuzz, capable of generating complete songs from text descriptions, audio clips, or visual prompts. Fuzz distinguishes itself by learning individual users' musical preferences over time, offering a personalized creative experience. Co-founder and CEO Seth Forsgren emphasizes the platform's aim to democratize music creation, stating that everyone has inherent creativity. Unlike competitors that charge subscription fees, Riffusion's platform is freely available worldwide, appealing to both professional musicians and casual enthusiasts. The technology builds upon the company's previous work in applying image diffusion techniques to audio spectrograms. Industry professionals, including The Chainsmokers' Alex Pall, have joined Riffusion's advisory board, highlighting the platform's potential in the music industry. With a small team of 10 artists, engineers, and researchers, Riffusion aims to make music creation more accessible and enjoyable for all. Numidia Valley is focused on creating a infrastructure for education, gaming, entertainment, and IP ... More ownership in an economy that skipped many of the analog systems of the 20th century. Numidia Valley Taps Lamina1 for Web3 Creative Economy Pilot. In a bid to accelerate digital transformation, Algeria's Numidia Valley is launching a pilot with Lamina1, the blockchain platform co-founded by Neal Stephenson. The project aims to establish a regional Web3 creative economy by providing infrastructure and support for local artists, storytellers, and developers. Built on Lamina1's decentralized protocol, the initiative will include training, NFT marketplaces, and smart contract frameworks for media rights and distribution. It's part of a broader strategy to position Algeria as a center for blockchain innovation in North Africa. Asteria Launches AI-Enhanced Animated Series 'The Odd Birds Show.' Asteria, a generative AI film and animation studio, has launched The Odd Birds Show, a short-form adult animated series created by Swedish animator Arvid Tappert. The series debuts across Instagram, TikTok, YouTube, and follows a dysfunctional bird family hosting their own talk show. Tappert developed a hybrid production pipeline combining hand-drawn art, 3D modeling, LoRA fine-tuning, VR puppeteering, motion tracking, and AI-assisted animation. Asteria says the approach enables high-quality output with small teams. The studio is also expanding the project into a longer-form series. Asteria's proprietary AI model, Marey, was trained on ethically licensed content. SANTA MONICA, CALIFORNIA - APRIL 19: Evan Spiegel, CEO of Snap Inc., speaks onstage during the Snap ... More Partner Summit 2023 at Barker Hangar on April 19, 2023 in Santa Monica, California. (Photo byfor Snap, Inc.) Snap CEO Evan Spiegel to Keynote AWE 2025 Snapchat CEO Evan Spiegel will deliver a keynote at AWE USA 2025 on June 10 in Long Beach, marking his first appearance at the XR industry's flagship event. Spiegel is expected to outline Snap's distinct approach to augmented reality, centered on Spectacles smart glasses and its in-house tools, Snap OS and Lens Studio. Unlike Meta's gaming focus or Apple's productivity push, Snap emphasizes social, location-based AR experiences. The keynote comes as AWE expands its programming with new initiatives like the Builders Nexus and AWE Gaming Hub to support XR creators. The 2025 conference will feature over 6,000 attendees, 400 speakers, and 300 exhibitors, including Qualcomm and XREAL. Snap's ecosystem has often placed it outside mainstream XR circles, but Spiegel's presence at AWE signals growing engagement. Full event details and ticket information are available on the AWE USA 2025 website. The 2025 Tribeca Festival, presented by OKX, today announced its Immersive program, titled In Search ... More of Us, a genre-defying exhibition spotlighting 11 groundbreaking projects—including six world premieres—by visionary artists working at the forefront of immersive storytelling. Tribeca Festival Announces 2025 Immersive Lineup 'In Search of Us.' Tribeca Festival has unveiled its 2025 immersive program, In Search of Us, featuring 11 XR and AI-driven projects, including six world premieres. Presented in partnership with Onassis ONX and Agog, the exhibition explores themes like memory, identity, and collective imagination. Projects range from a haptic VR experience about electroshock therapy to an AI-generated installation on media violence. Notable creators include Jakob Kudsk Steensen, Cameron Kostopolous, Idris Brewster, and Meghna Singh. The works will be presented at Water Street Projects at WSA, a Lower Manhattan arts hub. General admission tickets go on sale April 29 at Stay: Forever Home for the Quest 3 was created by Windup Minds, a team led by Bernard Yee, the ex-Meta lead who was responsible for all the first-party Quest showcase apps you know and love like First Steps and First Contact. Using an AI-powered personality engine, Ember will react and learn from your interactions and develop a unique bond with their owner over time This column serves as the script for the news segment of our weekly AI/XR Podcast, co-hosted by former Paramount futurist and co-founder of Red Camera, and Rony Abovitz, founder of Magic Leap, Mako Robotics, and Synthbee AI. This week's guest is Sam Liang, CEO of Otter AI. You can find us on Spotify, iTunes, and YouTube. What We're Reading The 50 Best Selling Titles on Meta Quest Store (Road to VR). The top five titles might not surprise you, but the rest of them might.


Martechvibe
22-04-2025
- Business
- Martechvibe
Touchcast Acquired by Infinite Reality for $500M
Touchcast's AI technology will be integrated with Infinite Reality's portfolio of products and services including Napster, iR Studio, and iR Enterprise. Staff Writer less than a minute ago Infinite Reality™ (iR), an innovation company powering the next generation of digital media and ecommerce through extended reality (XR), artificial intelligence (AI), and other immersive technologies, announced the company has entered into a definitive agreement to acquire Touchcast, an agentic AI company for $500 million in a combination of cash and stock. The acquisition is Infinite Reality's largest yet, and the transaction agreement values the company at $15.5 billion. Touchcast's agentic AI platform, known as Mentorverse, generates an infinite universe of specialised AI mentors who engage in natural, face-to-face video conversations and, unlike traditional chatbots or static web experiences, combine consistent personalities with deep domain expertise to deliver genuinely helpful guidance through natural, multimodal interactions. The integration of Touchcast's technology across Infinite Reality's portfolio of products and services will enable iR customers to tap AI agents for a number of tasks that drive user engagement, customer support, and sales. For example, within Napster (recently acquired by iR), Touchcast tech will enable subscribers to easily generate immersive social listening spaces and leverage knowledgeable AI agents for music playlisting, community management, and music trivia, among other engaging features. ALSO READ: Touchcast Unveils a GPT-Powered Conversational Handbook For iR Enterprise and iR Studio customers, the Touchcast toolkit empowers Fortune 500 brands, SMEs, and creators with knowledgeable, trained, and on-brand AI agents designed to power global and scalable sales and customer service functions. Touchcast, built on OpenAI and delivered on Microsoft Azure via a $50 million strategic partnership, provides a suite of AI delivery systems that dramatically improve response times for AI interaction. For businesses, this means the ability to deliver seamless, human-like experiences while boosting efficiency and reducing costs—a vital edge in today's competitive digital landscape. Touchcast's platform is turning what once required entire teams and years of work into one-click solutions with multiple products ranging from AI mentors to transforming websites into interactive AI experiences, and more. Touchcast's enterprise-grade technology is SOC2 compliant with global scalability. The company holds 27 patents related to AI and interactive video technology, including systems for coordinated presentations, video conferencing enhancements, and intelligent virtual assistant systems. Touchcast's AI mentors interact like humans, not chatbots, work together as a team of specialised agents to build on each other's expertise and solve complex challenges, and deliver immediate ROI by elevating the online experience. ALSO READ: Display Social Acquires Thunder Studios, Infinite Reality To Enter Metaverse Led by seasoned entrepreneurs and trusted by top global enterprises across automotive, home improvement, management consulting, and education categories, Touchcast is transforming how businesses adopt AI by making these advanced capabilities accessible to anyone, regardless of technical expertise. 'Agentic AI is a big part of how consumers and businesses will interact with the web in the future,' said John Acunto, CEO and Founder of Infinite Reality. 'The Touchcast technology has immediate applications across our entire business portfolio and will no doubt provide our customers with instant benefits – whether those customers are Napster subscribers and artists, global Fortune 500 brands, or small businesses. What Edo Segal and his team have developed at Touchcast will no doubt accelerate Infinite Reality's mission to lead a transition to a more immersive, personalised and conversational web.' Edo Segal, CEO and Founder of Touchcast, is a serial entrepreneur and AI pioneer who has spent over two decades building companies at the intersection of artificial intelligence and human communication. Segal is leading innovations in how people access and share expertise through AI, fundamentally reimagining human-AI collaboration. Prior to Touchcast, he founded and successfully sold multiple companies including Relegence (acquired by AOL), Brainboost (acquired by and Screencaster (acquired by Livestream), consistently positioning himself at the forefront of technological transformation. 'Joining forces with Infinite Reality represents the ideal next chapter for Touchcast,' said Edo Segal, CEO and Founder of Touchcast. 'From day one, our mission has been to humanise AI— moving beyond chatbots to create intelligent, emotionally resonant experiences that feel intuitive and alive. iR not only shares that belief and has the platform to bring our technology to scale across industries and audiences, but together we can empower a new generation of creators and businesses to deliver expertise, storytelling, and service in ways that were unimaginable until now.' ALSO READ: Appriss Retail Acquired by Gemspring Capital The Martechvibe team works with a staff of in-house writers and industry experts. 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By accessing its purpose-built reports, teams can determine the effectiveness of their marketing campaigns, segments, and channels in achieving sales goals. Its B2B account engagement features let brands deliver predictable and personalised marketing-led B2B insights at scale. VISIT WEBSITE MoEngage is a global AI-driven marketing platform that enables brands to orchestrate omnichannel campaigns from a single intuitive interface. Utilising MoEngage's User Path Analysis capabilities, marketing teams can target customers across 10+ channels, depending on their purchase behaviour. VISIT WEBSITE Intuit Mailchimp is an AI-powered omnichannel platform that offers email and marketing automation functions. With its customised pre-built audience segments, marketers can scale their campaigns based on individual contacts' demographic information and shopping behaviour. VISIT WEBSITE Hubspot is a cloud-based, scalable customer platform that offers various marketing automation solutions with omnichannel support capabilities. It enables marketers to create omnichannel campaigns to connect and interact with customers across multiple channels in real-time. VISIT WEBSITE Bloomreach is an all-inclusive marketing automation platform that comes with omnichannel orchestration supports for various use cases, such as marketing campaign personalisation, and headless CMS commerce platform experience. VISIT WEBSITE Agillic specialises in offering global brands a comprehensive Omnichannel Marketing Automation Platform that enables them to create personalised marketing campaigns. Its multichannel marketing capabilities support multiple integrations, such as Playable and Sleeknote for lead generation, Zapier for automating routine processes, among others. VISIT WEBSITE Adobe Experience Cloud features Adobe Campaign, enabling marketers to synchronise their customer data from various channels for omnichannel marketing. By leveraging its omnichannel integration with Adobe Journey Optimiser, brands can build multi-step journeys, campaigns, and personalised real-time moments that follow their customers across channels. VISIT WEBSITE ActiveCampaign is an intelligent multichannel marketing automation platform that enables marketers to seamlessly connect campaigns across the channels that matter most to them. It helps enterprises streamline personalised marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle. VISIT WEBSITE UiPath offers a comprehensive AI-powered robotic automation platform, enabling marketers to streamline recurring functions, such as lead automation and customer engagement. Utilising its capabilities, marketers can personalise and automate customer interactions, depending on their needs and preferences. VISIT WEBSITE SAP is a composable marketing automation technology provider, offering SAP Intelligent RPA solutions to automate repetitive, rules-based business processes, including marketing and sales. Using its tech stack, marketers can automatically extract product data from manufacturers' websites, update online inventory and import website and email sales. VISIT WEBSITE Microsoft offers Power Automate, a low-code and AI-powered RPA software that helps marketers streamline tasks like lead management, email campaigns, social media management, data analysis, content publishing, and customer feedback. Leveraging its capabilities, businesses can automate repetitive tasks, such as lead capture and email marketing workflows. VISIT WEBSITE IBM offers AI-powered Robotic Process Automation capabilities for CRM and marketing functions. It enables users to automate workflows with integrated OCR and intelligent chatbots, distribute work across multiple bots without human interventions and manage emails via low-code authoring tools. VISIT WEBSITE Hyland offers an AI-powered comprehensive robotic automation software suite, enabling marketers' teams to automate their campaigns. Its Natural Language Processing (NLP) technology allows businesses to automate repetitive marketing functions, such as execution of targeted and personalised strategies in near real-time. VISIT WEBSITE Datamatics is an intelligent automation platform, offering TruBot RPA designer, a low-code bot design tool for marketing teams to create customised bots quickly. It provides 500 pre-built components, enabling low-code design and rapid deployment capabilities with drag-and-drop options. VISIT WEBSITE Automation Anywhere offers Automation Success Platform powered by Vertex AI, enabling enterprises to develop a cloud-based digital workforce at scale. Leveraging its bots, ML, and AI technologies, marketers can automate their marketing and sales processes. One of its popular offerings is Automation Co-Pilot, a genAI-powered assistant that empowers businesses to create and summarise content. VISIT WEBSITE Appian is a global technology provider, delivering end-to-end process automation with RPA, AI, IDP and API integrations. Utilising the readily available APIs of this low-code platform, teams can create a series of connected digital business applications including customer management and marketing. VISIT WEBSITE Powered by Zoho Corporation, Zoho Analytics enables marketers to track all critical metrics in a single platform to enhance marketing outcomes. The company offers 75 pre-built data visualisation reports and dashboards on marketing performance for collaborative analysis. With its AI-powered assistant, marketers can generate automated insights, predict future trends, and configure smart alerts. VISIT WEBSITE Semrush is an online visibility management and content marketing SaaS platform, offering marketing analytics tools to global businesses. Its open-source analytical tools include Market Explorer and Traffic Analytics for understanding market trends and website traffic respectively. VISIT WEBSITE Nielsen is a global audience insights, data and analytics solution provider, helping marketers measure what people listen to and watch. It offers a comprehensive, AI-powered Nielsen Marketing Cloud platform with sub-products such as Audience Segments, Scarborough, and Advanced Audiences to understand audiences for different targeting initiatives. VISIT WEBSITE MoEngage is a full-stack marketing automation platform, offering consumer insights and analytics solutions for marketers to understand customer LTV. With MoEngage Analytics, they can measure user engagement, spot behavioural patterns, and act on retention to prevent app uninstalls. VISIT WEBSITE Microsoft Clarity is a behavioural analysis tool that helps marketers understand user interaction with their website. It supports features like Session recordings, Heatmaps, and ML insights in real time. Processing more than a petabyte of data from over 100 million users per month, Clarity accommodates limitless traffic for various marketing measurements at scale. VISIT WEBSITE Powered by AI-led insights, Merkle offers scalable marketing analytics and CX technology solutions, helping brands to optimise their campaigns. Some of its flagship solutions are Measurement & Media analytics, Consumer & Experience insights, and Product & Market intelligence. VISIT WEBSITE Hubspot offers marketing analytics and dashboard software, enabling businesses to make data-backed decisions for use cases, such as revenue generation, site analytics and detailed reporting. Leveraging the capabilities of its multi-touch revenue attribution model, marketers can monitor real-time website traffic via unique tracking codes. VISIT WEBSITE Google Analytics is an open-source analytics tool by Google, enabling marketing teams within organisations to better understand their customers via valuable insights. Consequently, businesses can use those insights to take action, such as website improvement and tailored audience list creation. VISIT WEBSITE Adverity is an integrated data analytics platform, enabling marketers to automate their customer's data integration and visualisation functions. It offers 600+ pre-built data connectors to popular marketing platforms, social media networks, SEO tools, and marketing automation solutions. The platform also provides pre-build dashboards to generate tailored reports. VISIT WEBSITE Adobe Experience Cloud offers Adobe Analytics and Adobe Target within its analytics tools solutions, enabling marketers to execute in-depth analysis of their customer data. Adobe Analytics allows the sales and marketing teams to mix, match, and analyse data from any digital point in the customer journey. VISIT WEBSITE Ahrefs features a suite of analytics tools under its Ahref Enterprise offering. It offers API and Looker Studio connectors, enabling marketing teams to elevate their SEO strategy with enterprise-grade and insights. Some of the criteria for its API endpoints include Backlinks, Organic & Paid Traffic, SERPs, Website health score and more. VISIT WEBSITE StackAdapt is a multi-channel programmatic advertising platform, enabling digital marketers to customise their strategy. It offers open and flexible DSP (Digital Signal Processing) capabilities for executing tailored ad campaigns. Furthermore, its ad previewer lets marketing teams preview video, display and native ads on desktop or mobile across 500+ publishers, covering 23 verticals. VISIT WEBSITE Rakuten is a global affiliate ad technology company, enabling advertisers to optimise their marketing strategies with data-driven insights. It offers AI-powered forecasting and benchmarking capabilities and dynamic multi-touch commissioning tools, allowing advertisers to customise their campaigns. It also supports first-party data collection integrations for both B2B and B2C marketers. VISIT WEBSITE Nielsen offers Nielsen Ad Intel, a cross-platform advertising intelligence platform with actionable insights to identify prospects, analyse brand strategies and learn from past advertising campaigns. It offers various advertising intelligence features such as ad spend monitoring, competitive benchmarking, global competitive insights and expert data harmonisation. VISIT WEBSITE Magnite is an independent sell-side advertising technology provider, enabling publishers to monetise their content across all screens and formats. It offers Magnite Streaming, a singular supply-side platform that merges technology from the Magnite CTV and SpotX platforms. Utilising this functionality, marketers can identify their potential audiences to restructure their targeting strategies. VISIT WEBSITE IBM offers a comprehensive suite of Watson Advertising to agencies and marketers. With Watson Advertising's AI-powered assistant, advertisers can customise their advertisements, based on real-time ad results. It also supports functionalities of cookieless advertising, ad fraud management and brand safety measurements. VISIT WEBSITE Google features a comprehensive list of AI-powered Ad tools under its Google Ads offering. Some of its popular tools include Keywords Planner, Ads Editor, Reach Planner, Ads Mobile App, Insights Finder, Ads API, and Recommendations Page. Additionally, it offers Google AdMob to help businesses plan their in-app revenue generation strategy. VISIT WEBSITE Criteo is an all-in-one connected commerce media platform, enabling marketers and agencies to scale their digital and physical assets. Leveraging the capabilities of its AI-powered technology, brands can develop strategies for intent-based product recommendations, multi-prolonged accessibility, contextual advertising, and more. VISIT WEBSITE Basis Tecnologies (formerly known as Centro), is a programmatic advertising platform, offering ad management tools for search, social and site direct via a single interface. Its flagship products are Basis Assistant and Basis Automate+. Basis Assistant is a Chrome extension, connecting 20+ platforms and tools, and Basis Automate+ is a digital advertising automation tool for simplifying campaign process. VISIT WEBSITE AppsFlyer is a mobile attribution company, helping mobile advertisers to identify their ad network. It offers a measurement suite, giving app marketers full visibility into their customer journeys while preserving their privacy. Utilising its AI-powered Creative Optimisation platform, marketers can formulate their creative strategy. VISIT WEBSITE Adtriba is a cross-channel digital marketing management platform based on data-driven attribution modelling. Its solutions include Adtriba Triangulation, enabling advertisers to witness the integration of diverse measurement methods, such as Marketing Mix Modelling (MMM), Multi-Touch Attribution (MTA) and Incrementality Testing. VISIT WEBSITE Adobe Experience Cloud offers connected advertising solutions with its natively integrated Adobe Advertising platform. Its consultancy-based reporting options come with AI-powered optimisation features, helping advertisers analyse their ad performance via 200+ measurement metrics. Utilising its connected TV (CTV) and search, social, and commerce tools, marketers can optimise their customer acquisition strategy. VISIT WEBSITE specialises in Conversational AI, generating autonomous conversations that appear human-like. These conversations form the foundation of brand engagement. Their AI-powered, no-code Dynamic Automation Platform manages around two billion conversations from a multitude of channels in numerous languages. VISIT WEBSITE Sprinklr offers a comprehensive suite of 250+ AI-intent bot templates for various industry verticals to accelerate bot development. Its specialised AI and compliant rule engine enables marketers to modify and automate their promotional campaigns for better engagement via suggestion-based personalised bots. VISIT WEBSITE Meta's new class of generative AI features and creative tools allow users to create and share custom stickers or update the visual style of their photos with a simple text prompt. They can also chat with 28 different AIs and get unique perspectives on topics like travel, games and food. VISIT WEBSITE is a UI-based platform that allows marketers to create a chatbot quickly and deploy it easily on multiple channels. Leveraging the capabilities of its conversational builder, enterprises can build the Dialogflow using dialogue messages. Some of its popular offerings include XO: Experience Optimisation and GALE(Beta). VISIT WEBSITE IBM watsonx Assistant is an interactive virtual agent that utilises natural language and AI, enabling users to set it up on their app and website. It offers fast and accurate responses to customers, enhancing their overall experience and satisfaction with its adaptive learning capabilities. VISIT WEBSITE Haptik helps enterprises manage their customer lifecycle with generative AI-powered conversational solutions to boost marketing and sales. It offers Contakt and Interakt to enhance overall CX, where Interakt enables marketers to send hyper-targeted and personalised campaigns to drive customers to take action on WhatsApp. VISIT WEBSITE Dialogflow is an all-in-one platform for developing chatbots, voice bots, and virtual agents using natural language understanding and Google AI. It helps marketing teams create conversational agents that can handle common customer requests and issues, such as FAQs, and order status at scale. VISIT WEBSITE Dialpad is a fully integrated unified conversation intelligence platform that utilises ongoing ML(Machine Learning) algorithms and does not require coding to configure a chatbot. It offers real-time insights and tips, helping marketing teams customise their approach for every customer. VISIT WEBSITE is a low code-no code, enterprise-grade generative AI platform offering readily available LLMs for CX transformations. Its omnichannel reporting and analytics suite for marketing enables organisations to streamline their customer journeys. VISIT WEBSITE is a global conversational AI technology provider optimised for operational efficiency at scale. It offers self-learning AI capabilities that emphasise Natural Language Understanding (NLU) along with intent suggestions. VISIT WEBSITE Avaamo is an all-in-one conversational AI platform for enterprises offering a suite of industry-specific skills developed to automate and resolve common use cases. It offers Outreach, which enables marketers to educate and engage with customers across existing touchpoints through proactive and personalised communication. VISIT WEBSITE Amazon Lex offers fully managed conversational AI interfaces with advanced natural language models to design, build, test, and deploy conversational interfaces in applications. It enables sales and marketing teams to automate user tasks in their applications like the CRM and across any digital channel. VISIT WEBSITE Zendesk is an AI-powered customer feedback software provider, offering customer satisfaction (CSAT) software to businesses across multiple industries. Its marketplace offers 1600+ apps and integrations, enabling marketers to create a complete customer feedback system. VISIT WEBSITE UserVoice provides product feedback management software for SaaS businesses. Its UserVoice Validation tool delivers actionable user insights to inform roadmap strategy. From testing ideas to ensuring satisfaction with released features, it helps research and marketing teams gather quick user feedback throughout the entire product lifecycle. VISIT WEBSITE Twilio provides integrated Mindful Feedback functionality within its Flex offering, enabling marketers to automatically take action based on real-time customer feedback. It automatically collects customer feedback after Flex interactions by capturing feedback over post-call voice IVR, outbound voice IVR, conversational SMS, Web SMS, email, and web surveys. VISIT WEBSITE Trustpilot offers ML and AI-powered feedback management tools, helping marketers build trust and loyalty through customer reviews. Its AI-driven Review Insights tool enables marketers to identify growth areas from negative feedback, whereas its Image Generator tool lets them enhance social media engagement. VISIT WEBSITE Survey Monkey is a global online survey and forms tech stack provider, offering AI-fueled market research solutions to businesses. Its enterprise feedback management program provides 250+ templates with the capabilities of customisation, allowing organisations to build tailored survey forms. VISIT WEBSITE Sprinklr is a unified customer experience platform (CXM), offering AI-powered feedback management capabilities with its flagship product: Sprinklr Surveys. It integrates solicited customer feedback with unified-CXM data, enabling brands to derive meaningful, actionable insights. Utilising its genAI-powered survey builder, marketers can create conversational surveys to streamline their NPS strategies. VISIT WEBSITE Salesforce is a comprehensive customer-oriented technology provider offering a feedback management suite. Salesforce's survey responses help marketers create personalised surveys based on their existing customers' data. Some of the supported applications of its feedback management platform are genAI-powered survey form development and sentiment-insights-based survey collections. VISIT WEBSITE QuestionPro is an online feedback software provider, offering ready-made survey templates to businesses across 40+ countries. Leveraging the capabilities of its customer satisfaction templates, advertisers and marketers can create and gather tailored questions. VISIT WEBSITE Qualtrics is an all-in-one customer experience solution provider, offering website & app feedback tools for organisations to collect customer feedback efficiently. Its digital experience analytics capabilities combined with DXA integrations, bring together verbal and behavioural data for in-depth analysis of user feedback. VISIT WEBSITE HubSpot is a one-stop marketing platform, providing customer feedback software under its Service Hub offerings. Its pre-built APIs include net promote score (NPS), customer effort score (CES), and customer satisfaction (CSAT) surveys, allowing marketers to strengthen their customer loyalty strategy. VISIT WEBSITE Medallia is a comprehensive platform, enabling marketers to capture feedback from all customer touch points. Some of its popular feedback management software capabilities include Sense360 for analysing consumer spending, Medallia Video to automatically extract meaningful insights from customer's feedbacks and Agile Research for creating branded surveys in real-time. VISIT WEBSITE Zeotap lets brands integrate, unify, segment and orchestrate customer data, fostering a cookieless future. It offers a 'Non-Customer Entity Data' feature that helps marketers to integrate both customer and non-customer entity data. VISIT WEBSITE Twilio provides, Twilio Segment, an AI-powered CDP, enabling marketers to streamline their personalised customer engagement journeys. It brings together clean, consented customer data for real-time insights with 450+ pre-built connectors. VISIT WEBSITE Syntasa provides data-ready CDP capabilities, equipping marketers with essential tools to prepare their customer data. It offers real-time sentiment analytics capabilities, helping enterprises derive behavioural insights from unified user profiles to foster hyper-personalised experiences. VISIT WEBSITE SAP is a company-wide customer data management platform, helping marketers improve engagement, conversion, and retention. It offers a genAI-powered data model, enabling enterprises to unify their B2B and B2C customers' profiles to reach their personalisation goals. VISIT WEBSITE Oracle is a global database management company, providing CDP solutions, under its flagship product: Oracle Unity. Its AI-powered models enable marketers to create hyper-personsalised campaigns with predictive insights by streamlining real-time customer data from heterogeneous sources. VISIT WEBSITE Growthloop is a composable CDP platform, allowing marketing and sales team to action their data at scale. It offers GrowthLoop Audience Builder, enabling marketers to initiate their lead generation functions. VISIT WEBSITE Adobe Experience Cloud offers a real-time CDP, letting users create high-value audience segments for B2C and B2B use cases across their marketing funnel. It follows a cookieless marketing approach to automatically unify customer data across various online and offline channels in real-time. VISIT WEBSITE ActionIQ is a composable CDP platform that offers audience segmentation, acquisition marketing, and Customer 360 capabilities. It integrates analytical tools, enabling marketers to collect and analyse their first-party customer data at scale. VISIT WEBSITE Zoho CRM leverages automation and comprehensive analytics to empower any sales team, fostering stronger customer loyalty. Ideal for both small businesses and enterprises, this software enables enhanced productivity and tailored solutions through predictive intelligence. VISIT WEBSITE Zendesk offers Zendesk Sell, an easy-to-deploy CRM platform that is simple to deploy and navigate, catering to businesses of any scale. Its mobile-friendly Sell app has the functionalities of geolocation, helping sales and marketing teams. Offering an all-in-one CRM platform, organisations can implement use cases like prospecting, engagement, lead generation and communication capabilities. VISIT WEBSITE SugarCRM is a global CRM software provider, helping marketing, sales, and service teams improve efficiency through automation, data, and intelligence in near real-time. It offers Sugar Market, an all-in-one marketing automation platform that helps marketers to automate their campaign with higher ROI. VISIT WEBSITE Salesforce is a one-stop sales and support CRM software that regularly updates customer records, tracks emails and calls, and creates organised support processes for quicker customer responses. Its simple and scalable infrastructure is ideal for businesses of all sizes. VISIT WEBSITE Pipedrive stands out with its emphasis on automation, tailorability, and seamless integration. Purposefully built to enhance the efficiency and productivity of sales professionals, this CRM solution has an intuitive setup and robust capabilities. It facilitates lead generation, comprehensive sales analytics, and seamless business expansion. VISIT WEBSITE Oracle NetSuite CRM, a component of Oracle's business software suite, is for all midsize and booming businesses that want a comprehensive, integrated CRM solution with ERP capabilities. Using it, customers and partners can directly interact with the platform, freeing the additional work load for their sales team. VISIT WEBSITE Microsoft Dynamics 365 Sales represents a robust cloud-based CRM solution brimming with features such as pipeline assessment, relationship analytics, and conversational intelligence. It utilises AI-powered insights to provide actionable intelligence via predictive analytics, lead scoring and sentiment analysis. VISIT WEBSITE Less Annoying is a CRM software that utilises a straightforward search feature within its contact management system, making it easy to track contacts. It is ideal for small-sized businesses and offers a highly intuitive and user-friendly interface. VISIT WEBSITE Insightly offers CRM software solutions for enterprises looking to understand their audience data across various marketing functions. It integrates seamlessly with third-party apps, streamlining workflow automation, including bulk emailing and report generation. VISIT WEBSITE HubSpot's sleek dashboard with consolidated CRM tools simplify complex customer data, further transforming it into meaningful insights. Complementing typical CRM functionalities, HubSpot provides tailored options, including conversation intelligence and email monitoring. VISIT WEBSITE Apptivo delivers adaptable and web-based CRM solutions, enabling marketing and sales teams to streamline all customer service requirements across various devices and browsers. Despite its focused feature set, it encompasses over 65 interconnected applications alongside a robust sales pipeline management tool, ensuring efficient tracking of potential leads without any downtime. VISIT WEBSITE Sitecore offers composable cloud solutions with its flagship products, Sitecore Experience Platform(XP) and Sitecore Experience Manager (XM). They help marketers to overcome scalability challenges. Some of its features include intuitive visual editing, headless delivery, marketing automation, scalable personalisation, data and machine learning capabilities. VISIT WEBSITE Salesforce Experience Cloud is a platform that helps enterprises link clients, partners, and employees to securely exchange information and documents. Built on its Customer 360 platform, Salesforce's DXP ensures seamless integration with any solution in the Salesforce ecosystem. VISIT WEBSITE Oracle Cloud offers a comprehensive suite of platform-based marketing automation solutions for personalised B2B and B2C automation campaigns. Some of its featured products are Eloqua Marketing Automation, CrowdTwist Loyalty and Engagement, and Unity Customer Data Platform. VISIT WEBSITE Optimizely is a digital experience platform (DXP) provider that offers Optimizely One, an easy-to-use and fully integrated suite. It provides a single, unified workflow with thoughtfully embedded AI and machine-learning algorithms, accelerating work across the entire marketing lifecycle. VISIT WEBSITE OpenText offers a cloud-native, scalable platform for enterprises to streamline their marketing functions. It provides fully composable content management, digital asset management, creative workflows, personalisation, targeting and customer data technologies in one place, ensuring a holistic approach to B2B, B2E and B2C experiences. VISIT WEBSITE Neptune DXP is a PaaS(Platform-as-a-Service) provider, helping marketing teams build custom apps based on modular, reusable application building blocks. The company offers flexible environments to businesses across different verticals, further providing personalised digital solutions at scale. VISIT WEBSITE Magnolia is a composable DXP that comes with no-code connector packs and low-code micro-frameworks for third-party integrations. It also offers an open-source version alongside its commercial plans enabling enterprises to build tailored use cases. VISIT WEBSITE Liferay DXP helps marketers deliver personalised and connected digital experiences across a broad range of channels, including customer portals, websites, intranets, mobile apps, and connected devices. It offers intuitive CMS, user analytics, and site management tools that businesses need to launch, test and optimise digital experiences for faster go-to-market. VISIT WEBSITE Powered by IBM Consulting, IBM iX offers a composable DXP, providing a comprehensive solution to make enterprises' systems future-ready. Utilising its data-driven insights and intelligent workflows, marketers can design and deliver human-centred experiences across the customer lifecycle. VISIT WEBSITE HCL Digital Experience (DX), forms part of a wider HCL Customer Experience (CX) product portfolio, offering core capabilities such as content management, DAM, CDP called Signals, and low-code application development. It provides services in government, life sciences, insurance, financial services, and other verticals. VISIT WEBSITE Contentstack is a headless CMS and Composable Digital Experience Platform (DXP) solution provider that helps marketers gain a competitive edge. It recently launched into Google Cloud Marketplace, and is also available on Microsoft Azure and AWS. It seamlessly enables mid-market brands to adopt its omnichannel campaign engine to drive higher conversions and sales. VISIT WEBSITE Bloomreach Commerce Experience Cloud provides businesses an edge with its modular capabilities: Content Management System (CMS), Discovery features for search and merchandising optimisation, and Engagement tools such as Customer Data Platforms (CDP) for personalisation and analytics. VISIT WEBSITE Adobe Experience Cloud offers a comprehensive set of services specifically designed to address the day-to-day requirements for personalised customer experience at scale. Its platform helps manage different digital content and assets to improve customer satisfaction. Some of its products include Adobe Gen Studio, Experience Manager Sites, Real-time CDP, and Marketo Engage. VISIT WEBSITE Acquia offers DXP solutions, comprising of two main elements: Acquia Drupal Cloud and Acquia Marketing Cloud. It can be accessed in both platform-as-a-service (PaaS) and software-as-a-service (SaaS) with additional components such as Site Factory for multisite management, digital asset management (DAM), CDP, personalisation, and Campaign Studio. VISIT WEBSITE


Tahawul Tech
18-04-2025
- Business
- Tahawul Tech
Infinite Reality acquires Touchcast for $500 million
Infinite Reality™ (iR), an innovation company powering the next generation of digital media and ecommerce through extended reality (XR), artificial intelligence (AI), and other immersive technologies, announced recently the company has entered into a definitive agreement to acquire Touchcast, a pioneering agentic AI company for $500 million in a combination of cash and stock. The acquisition is Infinite Reality's largest yet, and the transaction agreement values the company at $15.5 billion. Touchcast's powerful agentic AI platform, known as Mentorverse, generates an infinite universe of specialised AI mentors who engage in natural, face-to-face video conversations and, unlike traditional chatbots or static web experiences, combine consistent personalities with deep domain expertise to deliver genuinely helpful guidance through natural, multimodal interactions. The integration of Touchcast's technology across Infinite Reality's portfolio of products and services will enable iR customers to tap AI agents for a number of tasks that drive user engagement, customer support, and sales. For example, within Napster (recently acquired by iR), Touchcast tech will enable subscribers to easily generate immersive social listening spaces and leverage knowledgeable AI agents for music playlisting, community management, and music trivia, among other engaging features. For iR Enterprise and iR Studio customers, the Touchcast toolkit empowers Fortune 500 brands, SMEs, and creators with knowledgeable, trained, and on-brand AI agents designed to power global and scalable sales and customer service functions. Touchcast, built on OpenAI and delivered on Microsoft Azure via a $50 million strategic partnership, provides a suite of groundbreaking AI delivery systems that dramatically improve response times for AI interaction. For businesses, this means the ability to deliver seamless, human-like experiences while boosting efficiency and reducing costs—a vital edge in today's competitive digital landscape. Touchcast's platform is turning what once required entire teams and years of work into one-click solutions with multiple products ranging from AI mentors to transforming websites into interactive AI experiences, and more. Touchcast's enterprise-grade technology is SOC2 compliant with global scalability. The company holds 27 patents related to AI and interactive video technology, including systems for coordinated presentations, video conferencing enhancements, and intelligent virtual assistant systems. Touchcast's AI mentors interact like humans, not chatbots, work together as a team of specialised agents to build on each other's expertise and solve complex challenges, and deliver immediate ROI by elevating the online experience. Led by seasoned entrepreneurs and trusted by top global enterprises across automotive, home improvement, management consulting, and education categories, Touchcast is transforming how businesses adopt AI by making these advanced capabilities accessible to anyone, regardless of technical expertise. 'Agentic AI is a big part of how consumers and businesses will interact with the web in the future', said John Acunto, CEO and Founder of Infinite Reality. 'The Touchcast technology has immediate applications across our entire business portfolio and will no doubt provide our customers with instant benefits – whether those customers are Napster subscribers and artists, global Fortune 500 brands, or small businesses. What Edo Segal and his team have developed at Touchcast will no doubt accelerate Infinite Reality's mission to lead a transition to a more immersive, personalized and conversational web'. Edo Segal, CEO and Founder of Touchcast, is a serial entrepreneur and AI pioneer who has spent over two decades building companies at the intersection of artificial intelligence and human communication. Segal is leading breakthrough innovations in how people access and share expertise through AI, fundamentally reimagining human-AI collaboration. Prior to Touchcast, he founded and successfully sold multiple companies including Relegence (acquired by AOL), Brainboost (acquired by and Screencaster (acquired by Livestream), consistently positioning himself at the forefront of technological transformation. 'Joining forces with Infinite Reality represents the ideal next chapter for Touchcast', said Edo Segal, CEO and Founder of Touchcast. 'From day one, our mission has been to humanise AI— moving beyond chatbots to create intelligent, emotionally resonant experiences that feel intuitive and alive. iR not only shares that belief and has the platform to bring our technology to scale across industries and audiences, but together we can empower a new generation of creators and businesses to deliver expertise, storytelling, and service in ways that were unimaginable until now'. 'The acquisition of Touchcast marks our largest transaction thus far, and represents a perfect continuation of our strategic growth trajectory, building on the momentum from the iconic Napster acquisition and recent $3 billion funding round', said Amish Shah, Co-Founder and Chief Business Officer, Infinite Reality. 'The addition of Touchcast's agentic AI technology serves as a powerful building block for our platform as we look to provide our customers with the tools they need to succeed in the modern AI-powered era'. Image Credit: Infinite Reality