6 days ago
AITV pioneers ‘two-way personalised TV' with fully-interactive AI-driven experience
Artificial intelligence will change the way we watch television. – AI Image
KUALA LUMPUR (Aug 1): AITV Technologies, Inc. is making waves in the media industry with a groundbreaking approach to television by transforming passive viewership into a fully interactive experience driven by artificial intelligence (AI).
Founded by tech veterans from Oracle, Citrix, and AI Streaming, the Silicon Valley-based company is pioneering what it calls 'two-way, personalised TV'.
This new model fuses ultra-low-latency streaming, Web3 infrastructure, and AI to reshape how content is consumed and created.
At the core of AITV's innovation is its patented Interactive Content Delivery Network (iCDN) originally developed by NETSTAIRS, which enables intelligent avatars, real-time watch parties, and modular digital media rooms.
Designed to accommodate up to one million simultaneous viewers, the platform supports live, personalised interactions without the need for specialised infrastructure or downloads.
One of the standout features is AITV's AI-Human avatars—virtual hosts capable of adapting in real time to user input—delivering guided, immersive experiences that feel both personal and dynamic.
The platform also integrates blockchain technology, allowing viewers to tokenise their participation.
This opens up novel avenues for users to co-create content, prompt AI hosts, and earn rewards, effectively democratising the content creation process.
Far from replacing traditional broadcasting systems, AITV functions as a middleware layer that integrates seamlessly with existing platforms.
This allows broadcasters, creators, and media companies to retain control of their audiences while unlocking new monetisation opportunities through AI-enhanced programming.
Beyond entertainment, AITV's technology is being positioned for education, esports, ESG communications, news, and public outreach, making it a versatile tool for governments, non-governmental organisations, and institutions seeking to boost engagement and transparency.
AITV refers to this new model as the beginning of the 'adaptive media era'—a future in which content evolves in real time with its audience—ensuring data sovereignty and equitable revenue distribution.
The company's disruptive potential was spotlighted during a new episode of Tek Talk by KROOM which aired recently.
The episode delved into how AITV is redefining the television experience, with a focus on its fusion of AI, blockchain, and live streaming technology.
For further details, visit the official AITV Technologies website at AITV artificial intelligence
