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DeepL launches Clarify, introducing groundbreaking interactivity for superior business translations
DeepL launches Clarify, introducing groundbreaking interactivity for superior business translations

Yahoo

time05-03-2025

  • Business
  • Yahoo

DeepL launches Clarify, introducing groundbreaking interactivity for superior business translations

"Clarify" brings next-level personalization to DeepL's Language AI platform, addressinggrowing demand among its 200k+ business customers NEW YORK, March 5, 2025 /PRNewswire/ -- DeepL, a leading global Language AI company, today announced the launch of Clarify, a groundbreaking feature bringing interactivity to AI translations, powered by its next-generation LLM. Clarify transforms the user experience by actively engaging throughout the translation process, serving as an interactive AI companion and language expert that resolves ambiguities and provides greater control over translations. This results in a more personalized, engaging experience that yields higher quality, nuanced translations — driving seamless cross-border communication for DeepL's rapidly expanding network of over 200,000 business customers worldwide. "AI is increasingly becoming an essential sparring partner in our professional lives, which is what we're introducing with Clarify – a more personalized approach to interacting with the DeepL platform throughout the translation process. Its role is similar to that of a colleague, proactively engaging with users and helping them fine-tune translations to achieve the high quality required for business communication," said Jarek Kutylowski, CEO and Founder, DeepL. "This powerful addition brings an added layer of personalization and accuracy to the DeepL experience, so that our customers can get even greater value out of our platform. Businesses want to trust AI for the right answers, so shifting from a static, one-way experience to more of a dialogue with the technology will become the norm." AI investment is booming, surpassing $184 billion in 2024, with 72% of business leaders aiming to incorporate AI into their daily operations in 2025 and 92% planning to boost their AI budgets in the next three years. Focus is now moving from excitement over the possibilities of AI to whether deployments can deliver results — driving a shift away from general models towards highly specialized solutions that can be customized and personalized to meet specific business needs. A quarter of global businesses are looking to invest in AI for specialized tasks, like translation, over the coming year. Moreover, human-AI collaboration is often considered key to the successful deployment of AI in businesses, especially for applications that require deep contextual understanding, such as translation, and in high-stakes, highly regulated environments like legal and manufacturing. For example, 51% of in-house legal teams see AI as a key tool for enhancing translations, combining AI solutions with human expertise and oversight. While DeepL's specialized Language AI platform is already trusted for its accurate, context-aware translations — proven to require 2-3 times fewer edits than Google Translate and ChatGPT-4 to achieve the same quality — and leverages the expertise of thousands of human translators to train its models, the launch of Clarify elevates the user experience by introducing interactive human-AI collaboration for the first time. Clarify allows professionals and knowledge workers to engage more deeply throughout the translation process, ensuring their specific context and requirements are met. The feature can also identify nuances that non-native speakers may overlook or find challenging, ensuring that translations always achieve the highest levels of accuracy and clarity essential for business-critical use cases. How Clarify works Once text is entered into DeepL Translator, Clarify proactively seeks to clarify context, prompting users with questions on topics such as multiple meanings, gender references, names, numbers, idioms, cultural references, abbreviations, and specialized terms. After users respond, Clarify then adapts the translations to ensure proper syntax, tense, and grammar. Clarify knows the right questions to ask because it is designed specifically for translation use-cases, powered by DeepL's highly specialized LLMs trained by professional language experts. And in contrast to other AI tools that rely on user-driven interaction — where users type a prompt, receive a response, and iterate until achieving a desired result — Clarify can save users time by operating in a system-driven manner, intuitively identifying the necessary context and prompting users accordingly. "This is a tremendous milestone for our company from a technological perspective and is just the beginning of many exciting innovations we have coming to the DeepL Language AI platform to enhance its interactivity," said Sebastian Enderlein, CTO, DeepL. "Our goal is to ensure our fast-growing network of customers – which has now surpassed 200,000 businesses worldwide – are equipped with the highest quality, most secure and cutting-edge solutions to meet their evolving language and communication needs." The launch of Clarify coincides with a period of significant growth for DeepL, as the company has established itself as the leading Language AI solution provider for businesses worldwide. Over the last year, DeepL's global customer network has grown significantly, now totaling over 200,000 businesses across sectors ranging from manufacturing to legal, retail, healthcare and more — including notable brands like Softbank, Mazda, Harvard Business Publishing, The Ifo Institute, Panasonic Connect and more. This success stems from the company's market-leading innovation, which combines exceptional quality, reliability, and security in its comprehensive Language AI platform, featuring advanced written and spoken translation tools, writing solutions, and the DeepL API. Clarify is now available for DeepL Pro users worldwide via the DeepL Translator web interface, for English and German translations – with more languages coming in the future. The feature maintains the same enterprise-grade security and compliance standards as the rest of the DeepL Pro experience. For more information and to try out DeepL Pro for your business today, visit About DeepL DeepL is on a mission to break down language barriers for businesses everywhere. Over 200,000 businesses and governments and millions of individuals across 228 global markets trust DeepL's Language AI platform for human-like translation in both written and spoken formats, as well as natural, improved writing. Designed with enterprise security in mind, companies around the world leverage DeepL's AI solutions that are specifically tuned for language to transform business communications, expand markets and improve productivity. Founded in 2017 by CEO Jaroslaw (Jarek) Kutylowski, DeepL today has over 1,000 passionate employees and is supported by world-renowned investors including Benchmark, IVP and Index Ventures. Logo - View original content: SOURCE DeepL

US Puts Russian Sanctions In Ukraine Talks & German Election Countdown
US Puts Russian Sanctions In Ukraine Talks & German Election Countdown

Bloomberg

time21-02-2025

  • Business
  • Bloomberg

US Puts Russian Sanctions In Ukraine Talks & German Election Countdown

Bloomberg Daybreak Europe is your essential morning viewing to stay ahead. Live from London, we set the agenda for your day, catching you up with overnight markets news from the US and Asia. And we'll tell you what matters for investors in Europe, giving you insight before trading begins. On today's show, we're counting down to Sunday's German election. The Group of Seven is struggling to agree on a draft communique to mark three years since Russia's invasion of Ukraine. It comes as the US is prepared to either ramp up or take down penalties on Russia based on the Kremlin's willingness to negotiate an end to the war in Ukraine. Meanwhile, Alibaba surges after reporting its fastest revenue growth in more than a year. Today's Guests: DeepL CEO & Founder Jarek Kutylowski, Standard Chartered CFO Diego De Giorgi & Sudha David-Wilp, VP of External Relations and Senior Fellow at the German Marshall Fund. (Source: Bloomberg)

DeepL Highlights the Potential of Language AI for Global Businesses
DeepL Highlights the Potential of Language AI for Global Businesses

Channel Post MEA

time13-02-2025

  • Business
  • Channel Post MEA

DeepL Highlights the Potential of Language AI for Global Businesses

DeepL, a leading global Language AI company, today unveiled its latest white paper, 'The language revolution: how AI improves the way businesses communicate .' Based on findings from a new DeepL survey of EMEA and US business leaders, as well as external sources, the report explores the intersection of language and AI in business, covering critical topics ranging from global corporate AI adoption trends, to the financial impact of poor communication on international businesses, and the real-world impact and value of Language AI tools. 'English has become the go-to language for international business, but the reality is that only about 20% of the world's population speaks it fluently,' said Jarek Kutylowski, CEO and Founder, DeepL. 'This has a significant impact on global businesses and professionals – over half of C-level leaders spend more than an hour each day dealing with ineffective communication, a challenge that also extends to other management and leadership levels. To address this, what we're seeing through our research is that businesses are increasingly turning to AI solutions – 72% are planning to integrate AI into daily operations, with 25% targeting specific tasks such as translation in 2025.' Report highlights include: Businesses are budgeting for AI integration: In 2025, businesses will be looking more closely into how AI is bringing ROI-positive value to their organization. Across every region, top AI budgeting allocations include business operations (28%), workplace tools (19%) and specialized tasks such as translation (25%). The Netherlands shows the highest AI spending commitment, with 30% of businesses in the nation planning to integrate AI into all operations, closely followed by Germany (29%), Belgium (28%), France (26%) and the United States (25%). In 2025, businesses will be looking more closely into how AI is bringing ROI-positive value to their organization. Across every region, top AI budgeting allocations include business operations (28%), workplace tools (19%) and specialized tasks such as translation (25%). The Netherlands shows the highest AI spending commitment, with 30% of businesses in the nation planning to integrate AI into all operations, closely followed by Germany (29%), Belgium (28%), France (26%) and the United States (25%). Communication barriers are a significant issue facing global companies: As businesses expand globally and scale into new markets, language barriers are emerging as a key challenge. Market expansion (35%), engaging customers across borders (32%), and customer service (24%) are cited as the top language obstacles faced in their business while navigating this global landscape. In particular, expanding into new markets is a significant challenge for European companies operating in geographies with multiple official languages or export-driven economies – including Belgium (45%), Germany (41%), and the UK (44%) – followed by the US (37%), which represents the world's second-largest export economy. Of the markets surveyed, France (42%), the US (38%) and Belgium (38%) also reported the most significant challenges while serving customers from other markets; emphasizing the importance of robust multilingual capabilities in those regions. As businesses expand globally and scale into new markets, language barriers are emerging as a key challenge. Market expansion (35%), engaging customers across borders (32%), and customer service (24%) are cited as the top language obstacles faced in their business while navigating this global landscape. In particular, expanding into new markets is a significant challenge for European companies operating in geographies with multiple official languages or export-driven economies – including Belgium (45%), Germany (41%), and the UK (44%) – followed by the US (37%), which represents the world's second-largest export economy. Of the markets surveyed, France (42%), the US (38%) and Belgium (38%) also reported the most significant challenges while serving customers from other markets; emphasizing the importance of robust multilingual capabilities in those regions. Specialized AI tools like DeepL are combatting top business communication challenges: Language AI is unlocking significant growth and efficiency for global businesses, enabling them to harness language as a strategic asset to better tap into the power of communication and collaboration both internally and externally – all while driving deeper connections and expanding global reach. Businesses are merging Language AI solutions with human expertise and oversight to solve their urgent communication issues and minimize the challenges associated with cross-cultural communication – particularly in highly regulated industries with high-stakes communications, like legal and manufacturing. This includes utilizing Language AI alongside external translation agencies (32%) and supporting in-house translation teams with AI (31%), to embedding AI into key products (26%). Language AI is unlocking significant growth and efficiency for global businesses, enabling them to harness language as a strategic asset to better tap into the power of communication and collaboration both internally and externally – all while driving deeper connections and expanding global reach. Businesses are merging Language AI solutions with human expertise and oversight to solve their urgent communication issues and minimize the challenges associated with cross-cultural communication – particularly in highly regulated industries with high-stakes communications, like legal and manufacturing. This includes utilizing Language AI alongside external translation agencies (32%) and supporting in-house translation teams with AI (31%), to embedding AI into key products (26%). Internal communication is a growing priority in European markets: Internal language barriers are leaving global companies struggling to effectively and efficiently move business forward. In particular, The Netherlands (31%) and France (25%) report the highest pressure to support communication between teams speaking different languages, highlighting how linguistic diversity impacts both customer engagement and workplace collaboration. DeepL's findings are aligned with a 2024 Forbes study that found half of all knowledge workers say they are hampered by communication challenges. 'In order to communicate with people from other countries, naturally, we have to use English, and it's always urgent. It used to take staff up to half a day to translate a document created in Japanese into English. Now that we are using DeepL, we can do this task very fast,' said Shoji Otsubo, Senior Manager, Panasonic Connect. Since its inception in 2017, DeepL has become the go-to Language AI provider for businesses around the world, offering cutting-edge translation and writing solutions that are a critical investment for international business growth, addressing communication challenges across various domains. DeepL's rapid growth and demand worldwide are also reflected by its rapidly-expanding customer network, which now includes over 100,000+ businesses, governments and other organizations worldwide including 50% of the Fortune 500. +1 0

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