Latest news with #Jeans
The Hindu
3 days ago
- Entertainment
- The Hindu
The movie marketing mania
I met Kamal Haasan for an interview last Friday in Chennai for his much-awaited movie, Thug Life. The next day, he was at Sri Sai Ram College along with the entire team for the film's audio launch. On Sunday, he was present at the finals of a popular musical reality contest, Vijay's Super Singer Junior 10. In between these two big music events, I decided to watch an IPL match. Sure enough, Mr. Haasan was there on TV too, at a special programme hosted by Star Sports Tamil featuring the Thug Life team. 'I enjoy talking. It's a learning experience for me, because only when I talk, people get an opportunity to correct me,' he told me, when I pointed out his hectic travel schedule for the film's promotions. It is hard to escape the film and its team, as Thug Life's PR game has been on an overdrive in the last few weeks. I'm sure even die-hard fans of Mani Ratnam and Mr. Haasan are tired of it. At the same time, it is also heartening to watch a 70-year-old Haasan croon old melodies with a little girl, or shake a leg to a fast-paced number on stage. The world has changed a lot over the last 20 years when I began as a rookie reporter. I remember attending the launch of Mr. Haasan's Mumbai Xpress. The invite to the event was quirky: it was printed on a fake ₹500 currency note. The title read 'Raajkamal Bank of India' — a reference to both the Reserve Bank of India and his production house, Raajkamal Productions. The line below said: 'I promise entertainment for the entire family'. Before the age of mobile phones and social media, information about a film or album was scarce, so film-makers went all out to market their films in person. Some adopted traditional ways of promoting their films, such as through newspaper advertisements, while some were others were more innovative. Promotional material used to be a collector's delight. Cassettes in the 1990s gave us a quick peek into what to expect: the audio cassette of Shankar's Jeans, with music by A.R. Rahman, was packed in denim in 1998. I remember walking into a neighbourhood shop to buy a special edition audio cassette of Laysa Laysa in 2003. Priced at ₹10 at a time when cassettes cost around ₹50, it had just two versions of the title song in its Side A and Side B, serving as a curtain-raiser for the album composed by Harris Jayaraj. In contrast, today's audio invites arrive as WhatsApp notifications. Over time, promotions became more and more geared towards grabbing eyeballs. I remember the buzz surrounding the launch of Madraspattinam in 2010 — the invite featured old maps of Madras and old currency, and the venue of the event, Chennai Trade Centre, was transformed into the Madras of the 1940s, replete with soldiers and people marching along shouting slogans. Actors too have various promotion styles. While Rajinikanth did not personally promote Kabali, the 2016 film was a massive hit in terms of promotions. Mr. Rajinikanth's face was everywhere, from billboards to aircraft. Parthiban has always been the most wacky. Attendees to his Iravin Nizhal audio launch in 2022 were greeted with a mouth organ, while the invite to Teenz (2024) came with a large ruler and pen. On the other hand, actors such as Ajith and Nayanthara stay away from promotions. Today's launches are aimed at digital audiences. 'Singles' and 'hook steps' rule the roost. Unlike earlier, people unfortunately seldom wait for an entire album with songs in different genres to drop. Songs themselves are chopped up in films given our dwindling attention spans. The goal seems to be to come up with a catchy line and a distinctive dance that will go 'viral' on Instagram. So much so that the team of Thug Life had a 'Thugfluencers' event in Chennai recently, and reels of Mr. Haasan flooded Instagram feeds. Is there any place where Kamal Haasan, aka Vinveli Nayagan (Space Hero), is not present? srinivasa.r@
Daily Mirror
4 days ago
- Entertainment
- Daily Mirror
Rochelle Humes' latest outfit is from the high street for under £50
From River Island to ASOS - here's where to buy the presenter's timeless outfit Rochelle Humes made a stylish return to This Morning this week, and fans have been begging for the details of her effortlessly chic outfit. Back on our screens for the first time since February, Rochelle looked polished and fresh as she co-hosted Wednesday's episode alongside Craig Doyle. Styled by Amber Jackson, Rochelle's ensemble was sleek, timeless and completely wearable. And the best part? Every item was from the high street and cost less than £50. Commenting on a video posted to Rochelle's TikTok account, fans wrote: 'Where is the shirt from please?', 'Obsessed with this outfit' and 'Do you have the jeans code, please?' Rochelle had opted for a crisp white wrap shirt from ASOS (£32), featuring long sleeves, a spread collar and a flattering wrap-front design. The shirt comes in sizes XS to L, and in the clip, her wardrobe team could be seen taking it in at the back for a more cinched in appearance. The 36-year-old added that she wanted to 'keep it really clean', and those clean lines, teamed with the oversized sleeves gave the look a really elevated feel — perfect for daytime TV but also easily styled for everyday wear. As for trousers, Rochelle appeared to break a long-standing style rule on set. 'There's a new rule, we didn't used to wear jeans but we can wear jeans now,' she revealed in the video. 'This is amazing news to me. So these are River Island, they're like a nice barrel cut.' The River Island Blue Seam Detail Balloon Leg Jeans cost £49 and added a cool and on-trend twist to the outfit. Balloon and barrel jeans have been everywhere on the high street and social media in recent months, offering a structured yet relaxed silhouette, however, the style isn't for everyone, with many still preferring straight or wide leg options. Available in petite, regular and long, Rochelle's jeans come in sizes 6-18 and are complete with pockets, belt loops and seam detailing. Elsewhere, Next has these Bleach Darted Knee Barrel 100% Cotton Jeans for £36, while New Look's Blue Washed Barrel Leg Jeans come in at £39.99. To finish the look, Rochelle slipped into Mango's Classic Heeled Mule Sandals in Chocolate. Coming in at £35.99, they boast a glossy, patent effect and slingback fastening, adding the perfect amount of glam for a Wednesday morning. What I love most about Rochelle's outfit is how these pieces can be worn with practically anything this season. Rochelle is a master of the effortless chic capsule wardrobe, with her white shirt versatile enough to pair with leather trousers for date night, a cotton skirt for holiday, or tailored trousers for the office. Meanwhile, her jeans are a seriously hardworking piece, pairing well with more casual tops and dressy blouses alike, as well as knitwear in the colder months. All that's missing for these cooler spring days is a classic trench coat. Away from This Morning, the mum-of-three has been busy off-screen growing her brand empire — from My Little Coco to Cloud Matcha, the RH Group talent agency, and her podcast Ladies Who Launch. She's also released a curated edit of affordable high street style picks at Next, named The Rochelle Series. Shoppers can expect 'masterfully crafted silhouettes' in muted shades, with a neutral colour palette being something of a signature look for the former Saturdays singer. There's a range of tailored two-piece suits and, of course, elevated everyday basics, all leaning into Rochelle's distinctly minimalist taste. Shoppers can explore the edit here.
San Francisco Chronicle
4 days ago
- Sport
- San Francisco Chronicle
De La Salle to meet familiar foe College Park in D1 NCS baseball final
They trained together all offseason and now the baseball teams at College Park-Pleasant Hill and De La Salle-Concord will face off for the North Coast Section Division 1 championship. De La Salle coach David Jeans frankly didn't want to think about it after his team's 10-1 home win over Foothill-Pleasanton on Tuesday. Antonio Castro blasted two home runs, including a grand slam, and Stanford-bound juniors Tyler Spangler (10th home run) and Graham Schlicht (six-hitter, six strikeouts), did much of the rest as the Spartans (25-4) advanced to their 13th straight NCS title game. They'll go after NCS title No. 15 overall and ninth in 12 seasons at 1 p.m. Saturday against the Falcons (17-10) at St. Mary's College. College Park won its ninth game in 10 tries with an equally dominating 10-0 win over Casa Grande-Petaluma on Tuesday. College Park beat De La Salle 5-2 in the 2015 NCS Division 1 final, also at St. Mary's. 'We're great friends with them,' said Jeans after Tuesday's win. The 14-year head coach recently won his 300th game. 'We work out together in the summer and fall. We played them earlier in the year. They're grinders and tough guys. Their record doesn't indicate how well they're coached. Coach (Andy) Tarpley does a great job.' With that, Jeans excused himself to enjoy Tuesday's victory, which came after Foothill's Jack Fowler led off the game with a long home run. From there, Schlicht didn't allow a single batter even to second base while improving to 10-0. His ERA is 0.75 with 90 strikeouts in 65⅔ innings and just 31 hits allowed. Fowler's homer was the first Schlicht allowed all season. 'Graham was awesome today,' Jeans said. 'He's been that way all year long. He got behind a really good hitter and threw it down the middle. But it didn't faze Graham. He just got back up on the bump and threw pitches for strikes and was consistent. That's the Graham we love.' Schlicht loved the Spartans' first hit — a grand slam by Castro in the second inning off Take Sato-Kreis (five walks in four innings) to go up 5-1. From there, the familiar De La Salle slug was on with Spangler and Castro going back-to-back with homers in the fifth, followed by a two-run double by Niko Baumgartner. De La Salle, whose 33-game playoff winning streak was ended last year by Granada-Livermore, has outscored three NCS playoff opponents 37-6. The left-handed hitting trio of Spangler, Castro and Oklahoma-bound center fielder Alec Blair is a combined 100 for 238 (.420 average) with 96 runs, 96 RBIs and 20 home runs. 'We've never had three (in a row) like that before,' Jeans said. 'These guys are really special.' Spangler said the season-ending loss to Granada last year 'was the worst feeling ever. We were trying to play for our seniors, and seeing them leave the field like that was a terrible feeling. We're trying to get back to that dogpile (to celebrate) at the end. What happened last year can't happen again.' College Park is a red-hot team that got contributions Tuesday up and down the lineup, including TJ Reinhart and Vincent Vasell, who each had two hits and two RBIs. Winning pitcher James Voorhies fired six scoreless innings. The Falcons managed just four hits off sophomore Cooper Barnes in a 5-1 loss to De La Salle on March 26. More baseball results: In Division 3 NCS semifinals, top-seeded California-San Ramon (15-11) got an RBI triple from Johnny Edwards and two hits each by Ethan Rye and Jacob Casiano to defeat 12th-seeded Freedom-Oakley 7-4 and now faces sixth-seeded Marin Catholic (16-12), a 4-3 winner over Northgate-Walnut Creek (18-8). A two-run double from Johnny Greco helped pitcher Carson Davis improve to 5-2 with a 1.83 ERA. NCS softball: Callie Howard fired a three-hitter with 13 strikeouts, leading top-seeded Cardinal Newman-Santa Rosa (21-6) to a 7-0 win over Benicia on Tuesday in a Division 2 semifinal game. The Cardinals will now play Carondelet-Concord (15-12), which got three hits by Angela Gates and 11 strikeouts from Maia Scholtens in an 11-4 semifinal win over James Logan-Union City. The championship is scheduled for Friday but the venue had yet to be determined Wednesday afternoon.
Glasgow Times
6 days ago
- Entertainment
- Glasgow Times
2hollis to perform at Barrowland Ballroom in Glasgow
2hollis, known for songs like Jeans and Gold, is performing at the Barrowland Ballroom in the East End of the city. The gig will take place on Saturday, November 22. READ NEXT: Festival favourite announces huge Glasgow show The 21-year-old who hails from Chicago, first rose to fame following the release of his 2022 album, White Tiger. Later, his 2023 song Poster Boy was included on EA Sports FC 2024's soundtrack and in 2024, when he released his third album, he went on tour to support American rapper, Ken Carson. The upcoming Glasgow show follows the release of the singer's newest album, Star, which dropped in April. READ NEXT: Midge Ure makes shocking admission about Do They Know It's Christmas? General sale tickets will go live at 10am on May 30. Meanwhile, pre-sale will take place on May 28 at 10am. To get tickets, visit
Associated Press
6 days ago
- Business
- Associated Press
Best Mystery Box Fashion Trends with CYSM Shapers: Mystery Push Up Jeans Bundle Now on Sale
CYSM Shapers is a reputable brand of premium body-shaping products. The company's Mystery Box Summer Bundle deal gives shoppers an affordable way to purchase high-quality push-up jeans. United States, May 27, 2025 -- CYSM Shapers, the driving force of innovation in the US shapewear industry, is known for meshing stunning apparel designs with almost futuristic technologies that shape the body and the standards of comfort, style, and elegance. While CYSM Shapers' catalog already features numerous 2-in-1 and 3-in-1 combo packages, the brand is taking things up a notch with an exclusive Mystery Box Push Up Jeans pack. Mystery Box trends have been steadily rising in the apparel industry. Instead of handpicking jeans by color, style, design, and price tag, CYSM allows customers to buy 10 premium pairs of push-up jeans for an exclusive price of $397. Most individual models in CYSM's catalog are priced between $69 and $99, which is a range that reflects industry norms while representing a level of craftsmanship and attention to detail that sets the brand apart. Still, the company recognizes that summer budgets are often stretched thin by vacations and seasonal expenses. This is one of the reasons behind the decision to introduce a more budget-friendly way to stock up on premium push-up shapewear jeans. The second reason ties the popularity of individual CYSM push-up jean models with the rapidly growing trend of Mystery Box deals. While other brands may mix lower-end, mid-range, and boutique items in their random bundles, CYSM's shapewear jeans selection is consistently top-tier, with variations only in size, style, color, and cut. The brand's push-up jeans come in black, light blue, classic denim, red, and various other colors; some models feature taller legs, while others have a shorter crop. What they all have in common is a combination of advanced features that create a perfect synergy between comfortable wear, a stylish look, and compression. Subtle but impactful details set CYSM's push-up jeans apart. For example, Model 2119 is equipped with three buttons, while the Push Up Jean Style 2104 has an elongated zipper instead. Model 2105 comes with two lines of side-facing buttons, while Model 2101 features looser, elongated hems. In terms of stylistic differences, Model 2088 and Style 2201 are almost identical designs, but the former are red denim jeans and the latter comes in olive green. Model 2109 is one of the brand's top sellers as a pair of elegant black body-shaping jeans. What unites CYSM's exclusive push-up shapewear jeans is the precise placement of liners, seams, and breathable fabrics in key areas, carefully engineered to contour the thighs and deliver lasting comfort, even in warm weather. CYSM mystery offer puts affordability at the forefront, mixed with the excitement of random choice. For $397, the company offers a bundle of 10 randomly selected shaping jeans for curves, each drawn from a wide catalog of several dozen original CYSM designs. Compared to the original price, the bundle of 10 CYSM jeans offers a significant discount of up to 59.9%. While the styles are random, customers can expect the same level of quality across the board, with high-waist designs, effective contouring features, and highly flexible, yet durable materials. Among the standout fashion deals 2025 has to offer, CYSM Shapers' Mystery Box distinguishes itself by featuring some of the brand's top-selling push-up jeans, curated with the upcoming season in mind, rather than offloading past-season stock. The mystery offer has already resonated with numerous overjoyed buyers, many of whom praised the quality and effectiveness of the push-up jeans they unboxed. Marge, a certified buyer of the CYSM Mystery Box package, said CYSM push-up jeans deliver 'total body shaping,' and said: 'These jeans gave my figure an instant upgrade,' said Marge. 'They shape my legs, control my belly, and look fabulous.' Polet, another CYSM customer, equates wearing CYSM Shapers' push-up jeans with 'all-day comfort', saying: 'I wear them all day and still feel comfortable. They're stretchy, supportive, and super stylish.' More information about CYSM Shapers Mystery Box affordable push-up jeans deals is available on the company's official website. Contact Info: Name: CYSM Team Email: Send Email Organization: CYSM Shapers Address: 5807 Pacific Blvd, Huntington Park, CA 90255 Phone: +13235861600 Website: Release ID: 89160367 If you come across any problems, discrepancies, or concerns related to the content contained within this press release that necessitate action or if a press release requires takedown, we strongly encourage you to reach out without delay by contacting [email protected] (it is important to note that this email is the authorized channel for such matters, sending multiple emails to multiple addresses does not necessarily help expedite your request). Our committed team will be readily accessible round-the-clock to address your concerns within 8 hours and take appropriate actions to rectify identified issues or support with press release removals. Ensuring accurate and reliable information remains our unwavering commitment.
