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JetBlue Travel Products Relaunches as Paisly, LLC, a Human-First Travel Services Company
JetBlue Travel Products Relaunches as Paisly, LLC, a Human-First Travel Services Company

Business Wire

time3 days ago

  • Business
  • Business Wire

JetBlue Travel Products Relaunches as Paisly, LLC, a Human-First Travel Services Company

DANIA BEACH, Fla.--(BUSINESS WIRE)--JetBlue (Nasdaq: JBLU) today announced the official launch of Paisly, LLC, formerly JetBlue Travel Products. The renaming marks a strategic milestone in JetBlue's broader JetForward strategy, as Paisly evolves from an internal travel platform into a full-service, tech-enabled managed travel services company. With a mission to deliver personalized, human-first experiences, Paisly will now serve not only JetBlue customers but also those of other airlines, starting with a new collaboration with United Airlines, and is positioned to support a growing range of partners across the broader travel landscape. The newly expanded relationship with United is a key proof point in Paisly's growth. As part of the Blue Sky collaboration between JetBlue and United, Paisly will assume operation of United Airlines' direct-to-consumer non-air travel products, including packages, hotels, rental cars, cruises, activities, and insurance – services previously outsourced to third-party providers. These offerings will now be managed through a United dedicated in-house team and powered by Paisly's proprietary platform, bringing JetBlue's white-glove model to a broader customer base. This milestone also marks a significant moment in JetBlue's evolution: JetBlue Travel Products is now Paisly, LLC, reflecting the company's transition from a single-brand travel platform to a full-service, tech-enabled managed travel services provider. Paisly currently powers JetBlue's broader portfolio of non-air ancillary offerings and is preparing to onboard and support United's ancillary travel products under the new collaboration. The company remains committed to delivering personalized, human-first experiences across every step of the travel journey. 'This is more than a name change, it's a statement of who we've become,' said Jamie Perry, President, Paisly. 'What started as a vacation packaging arm for JetBlue has grown into a high-growth tech enabled travel services provider purpose-built with the airline industry in mind. We're not just a tech stack. We're a full service partner that combines smart personalization with human support. Customers don't want to have to manage reservations and chase confirmations. Paisly takes care of all that for them and more. Partnering with United is a strong validation of the model we've built.' A Human-First, Tech-Enabled Travel Experience Paisly, a wholly-owned subsidiary of JetBlue Airways Corporation, manages all travel services in-house – from hotel contracting and marketing to customer care. The platform's standout differentiator is its 24/7 Helpful Humans team, delivering proactive, high-touch support throughout the customer journey. Built to serve the needs of the airline industry, Paisly's platform delivers personalized offers based on real-time behavior and context, seamlessly integrating with loyalty programs to support both earning and redemption. Whether travelers are booking hotels, rental cars, activities, or travel bags, they can expect a consistent, high-quality experience anchored in three core pillars: great products powered by innovative tech and personalized recommendations, exceptional customer service, and unbeatable value through deep loyalty program integration. These pillars set Paisly apart and continue to guide its growth across current airline partnerships and future business partners. About Paisly Paisly, LLC is a tech-enabled managed travel services company that is committed to delivering personalized, human-first experiences at scale. Paisly, a wholly-owned subsidiary of JetBlue Airways Corporation, leverages a proprietary technology platform that is purpose-built for the airline industry, and delivers personalized travel offers based on customer behavior and real-time context. Unlike traditional platforms, Paisly manages all services in-house, from hotel partnerships and marketing to customer care, ensuring a seamless experience. Its model is built on three core pillars: great products powered by innovative tech, exceptional customer service delivered by its 24/7 Helpful Humans team and Insider Experience program, and unbeatable value through personalized recommendations. With over 300 dedicated crewmembers, Paisly is redefining how travelers research, plan, book, and enjoy their trips – making every journey better. About JetBlue JetBlue is New York's Hometown Airline®, and a leading carrier in Boston, Fort Lauderdale-Hollywood, Los Angeles, Orlando, and San Juan. JetBlue carries customers to more than 100 cities throughout the United States, Latin America, Caribbean, Canada, and Europe. For more information and the best fares, visit

JetBlue Expands Transatlantic Service from Boston with New Flights to Madrid and Edinburgh Taking Off Today
JetBlue Expands Transatlantic Service from Boston with New Flights to Madrid and Edinburgh Taking Off Today

Business Wire

time23-05-2025

  • Business
  • Business Wire

JetBlue Expands Transatlantic Service from Boston with New Flights to Madrid and Edinburgh Taking Off Today

BOSTON--(BUSINESS WIRE)--JetBlue (NASDAQ: JBLU), New England's leading leisure airline, today expands its transatlantic network with the launch of two new nonstop routes from Boston to Madrid, Spain (MAD) and Edinburgh, Scotland (EDI). These daily seasonal flights, operating through October 25, 2025, mark JetBlue's latest step in expanding its European reach from Boston Logan International Airport and strengthening its commitment to Boston as a key international gateway. In addition to these new destinations, seasonal service between Boston and London-Gatwick returns today. "With our deep Boston roots, we're excited to be putting more of Europe within reach for New England travelers with JetBlue's low fares, great service, and the convenience of flying right from Logan,' Daniel Shurz, senior vice president of revenue, network, and enterprise planning at JetBlue. 'As we grow across the Atlantic from Boston, we're also making it easier to connect to more of our network across the U.S., Latin America, and the Caribbean." "We're excited to offer passengers a nonstop flight to Madrid through this new route - JetBlue's first-ever service to Spain," said Ed Freni, executive director of aviation at Massport. 'This new connection makes it easier than ever to explore Madrid's rich blend of history, culture, and art. We value our strong partnership with JetBlue and look forward to bringing travelers even more great destination options in the future.' 'We are delighted to celebrate JetBlue's continued transatlantic growth with these new nonstop flights from Madrid and Edinburgh to Boston,' said Martha J. Sheridan, president & CEO of Meet Boston. 'These routes create new opportunities for cultural connection with Spanish and Scottish travelers, allowing us to showcase all that Boston has to offer—from our world-renowned history and cultural institutions to our dynamic culinary scene and thriving innovation economy. Whether they are traveling for leisure or business, we look forward to creating unforgettable experiences for our visitors from Spain and the United Kingdom, and any other travelers who utilize these exciting new routes to reach Boston.' JetBlue's new Boston flights to Madrid and Edinburgh support its JetForward strategy to build the best East Coast leisure network. These new routes complement JetBlue's existing seasonal transatlantic service from Boston to Amsterdam, Dublin and London-Gatwick, plus year-round flights to London-Heathrow and Paris. This summer, JetBlue will offer a total of seven daily nonstops between Boston and Europe. From New York's JFK Airport, JetBlue serves Dublin and Edinburgh in the summer season, while Amsterdam, London-Heathrow, and Paris are served year-round. Based on their popularity, routes to Dublin and Edinburgh have been extended to the end of October, a month later than last year. ¡ Hola, Madrid! With the start of service to Madrid, JetBlue becomes the only U.S. airline offering nonstop service between Boston and Spain's capital. From the majestic Royal Palace and the bustling Puerta del Sol to flamenco performances and late-night tapas, Madrid offers a vibrant mix of history and modern culture and is an ideal jumping off point to explore other regions of Spain. Daily seasonal schedule between Boston (BOS) and Madrid (MAD) (Through October 25, 2025) All times local Edinburgh: Where history meets highland charm Known for its iconic castle, cobblestone streets, and thriving arts scene, Edinburgh offers travelers a taste of both heritage and creativity. JetBlue's new nonstop service from Boston connects travelers to one of the world's premier cultural destinations. This route builds on JetBlue's seasonal success between New York's JFK and Edinburgh, offering greater flexibility for customers visiting Scotland. Daily seasonal schedule between Boston (BOS) and Edinburgh (EDI) (Through October 25, 2025) All times local Book better with JetBlue To celebrate today's launches, and for a limited time, Boston-originating travelers can take advantage of special $699 and $649 roundtrip fares to Madrid and Edinburgh, respectively, for JetBlue's core experience. Those looking to elevate their experience can take advantage of special $2,399 roundtrip fares to Madrid and $3,299 roundtrip fares to Edinburgh in the airline's premium Mint® experience. Spain originating travelers can enjoy special introductory roundtrip fares starting at €599 in Core and €1,999 in Mint, while those departing from Scotland, £499 in Core and £1,999 in Mint available on 1. Customers who book directly through are guaranteed to find our lowest fares and can enjoy additional benefits including access to all of JetBlue's fare options, as well as fare sales and promotions, some of which may not be available through other third-parties; the ability to earn 2x TrueBlue points and participate in Points Pooling; seamless seat selections and upgrades to Even More ®; 24/7 direct access to JetBlue's customer service channels; and more. The JetBlue Experience Flights to Madrid and Edinburgh will operate on JetBlue's A321 aircraft. These aircraft feature JetBlue's Mint premium experience, with fully lie-flat private suites, restaurant-style small plates curated by Delicious Hospitality Group's (DHG) popular New York City restaurants Charlie Bird, Pasquale Jones and Legacy Records. The airline's award-winning core experience offers a new level of service to customers who generally fly 'coach' but still want a great experience at an attractive fare. Core customers enjoy a boutique-style experience with a free selection of brand-name snacks, soft drinks, coffee, tea, beer, wine and liquor and a high-quality complimentary meal from JetBlue's culinary partner, DIG. Customers in both core and Mint stay connected throughout the flight with fast, free and unlimited high-speed Fly-Fi broadband 2. Additionally, customers have access to a robust selection of inflight entertainment, including exclusive content from JetBlue's streaming partner, Peacock, on seatback screens at every seat. All customers can enjoy a multi-screen experience onboard – just like they do at home. For more details on JetBlue's transatlantic service, visit: About JetBlue JetBlue is New York's Hometown Airline ®, and a leading carrier in Boston, Fort Lauderdale-Hollywood, Los Angeles, Orlando and San Juan. JetBlue carries customers to more than 100 destinations throughout the United States, Latin America, Caribbean, Canada and Europe. For more information and the best fares, visit Boston (BOS) - Madrid (MAD): Round-trip only. Book by: 5/23/2025 for travel 7/4/2025 – 9/2/2025. Saturday night minimum stay required. Boston (BOS) - Edinburgh (EDI): Round-trip only. Book by: 5/23/2025 for travel 6/21/2025 – 9/2/2025. Saturday night minimum stay required. Madrid (MAD) - Boston (BOS): Round-trip only. Book by: 5/23/2025 for travel 7/4/2025 – 9/2/2025. Saturday night minimum stay required. Edinburgh (EDI) – Boston (BOS): Round-trip only. Book by: 5/23/2025 for travel 6/21/2025 – 9/2/2025. Saturday night minimum stay required. Fly-Fi ® and live television are available on all JetBlue-operated flights. Availability and coverage area may vary by aircraft. Details on inflight wi-fi and entertainment:

JetBlue Awarded Best Airline for First/Business Class Customer Satisfaction by J.D. Power
JetBlue Awarded Best Airline for First/Business Class Customer Satisfaction by J.D. Power

Business Wire

time07-05-2025

  • Business
  • Business Wire

JetBlue Awarded Best Airline for First/Business Class Customer Satisfaction by J.D. Power

NEW YORK--(BUSINESS WIRE)--JetBlue (NASDAQ: JBLU) today proudly announced it has been ranked the top airline for first/business class customer satisfaction in the J.D. Power 2025 North America Airline Satisfaction Study. The award highlights the success of JetBlue's Mint ® premium experience, which has reshaped what travelers expect from business-class flying by offering comfort and standout service at a more competitive price point. JetBlue also ranked No. 1 in five of the seven dimensions evaluated by J.D. Power for first/business class, including on-board experience, airline staff, ease of travel, value for price paid and level of trust with airline, underscoring the excellence of the Mint experience and the airline's commitment to reliable, caring service. 'This honor reflects the incredible work of JetBlue's crewmembers, who are committed to delivering an exceptional Mint experience from the moment they book our high-value fares to when they seamlessly reach their destination,' said Marty St. George, president, JetBlue. 'Mint was built to shake up legacy premium travel, and this award demonstrates that our approach is working. Through our JetForward strategy, we're staying focused on what we do best by offering great service, expanding premium experiences and prioritizing reliability for our customers.' JetBlue's Mint Experience Mint brings a fresh take on premium travel, combining comfort, personal service and thoughtful design. Available on select long-haul routes, Mint offers a boutique-style flight experience that stands out from traditional first/business class offerings. Key features include: Hospitality-trained crewmembers who make every Mint customer feel at home Fully lie-flat seats with Tuft & Needle ® cushions, comforters and pillows Curated dining with restaurant-style small plates from NYC's Delicious Hospitality Group restaurants Legacy Records, Charlie Bird and Pasquale Jones 15-inch seatback screens with free movies, shows, live TV and more Premium benefits, including a dedicated Mint check-in line, priority security (at select airports), early boarding and preferred baggage claim Amenity kits by Caraa, packed with travel and wellness essentials This month, JetBlue continues to expand its Mint service with two new transatlantic routes from Boston Logan International Airport (BOS) to Edinburgh Airport (EDI) and Adolfo Suárez Madrid–Barajas Airport (MAD). The airline will later open its first-ever lounges at John F. Kennedy International Airport (JFK) and Boston Logan International Airport (BOS), giving transatlantic Mint customers a complimentary space to relax, play and work before their flight. Elevating the Experience for All Customers JetBlue also ranked No. 2 in both economy and premium economy, demonstrating strong performance across the airline's core experience. The airline's rise from fourth in premium economy and fifth in economy customer satisfaction last year reflects strong momentum in the airline's JetForward strategy with customer-focused initiatives across the entire travel ribbon. Earlier this year, the airline introduced EvenMore ®, a new premium experience for core customers that includes additional legroom and new benefits like dedicated overhead bin space, complimentary alcoholic drinks and a premium snack in addition to early boarding, and priority security. All of this comes on top of JetBlue's signature features for all customers: free high-speed Wi-Fi, seatback entertainment and free brand-name snacks and drinks. The J.D. Power North America Airline Satisfaction Study measures passenger satisfaction among business and leisure travelers of major airline carriers in North America with the entire air travel experience — from reservation to baggage retrieval — based on a recent flight experience. The study surveys more than 10,000 customers for passenger satisfaction based on performance in several dimensions: Day of Travel Pre/Post-Flight Experience, On-Board Experience, Ease of Travel with Airline, Digital Tools, Airline Staff, Value for Price Paid and Level of Trust with Airline. This is JetBlue's 23 rd J.D. Power honor. About JetBlue JetBlue is New York's Hometown Airline ®, and a leading carrier in Boston, Fort Lauderdale-Hollywood, Los Angeles, Orlando and San Juan. JetBlue carries customers to more than 100 destinations throughout the United States, Latin America, Caribbean, Canada and Europe. For more information and the best fares, visit

JetBlue Appoints Vijay Raman Vice President, Sales and Revenue Management
JetBlue Appoints Vijay Raman Vice President, Sales and Revenue Management

Yahoo

time05-05-2025

  • Business
  • Yahoo

JetBlue Appoints Vijay Raman Vice President, Sales and Revenue Management

NEW YORK, May 05, 2025--(BUSINESS WIRE)--JetBlue (NASDAQ: JBLU), New York's Hometown Airline®, today announced the appointment of Vijay Raman as the airline's new vice president, sales and revenue management. Raman will be responsible for revenue optimization, ancillary strategy, distribution, and corporate sales. He will report to Daniel Shurz, JetBlue's senior vice president of network, revenue, and enterprise planning. Raman brings more than two decades of leadership experience across revenue management, pricing, and strategy roles in the travel and technology sectors. He most recently served as head of pricing at MoneyGram International, where he led online global pricing strategy across 38 send and 200 receive countries. Prior to that, he spent nearly seven years at Spirit Airlines, where he rose to senior director of revenue management and was responsible for both ticket and non-ticket revenue strategy, operations, and forecasting. Earlier in his career, Raman held leadership roles in supply chain strategy at Samsung Electronics, sales strategy and revenue management at American Airlines, and consulting and engineering roles at Avalion Consulting and Lockheed Martin, respectively. "Vijay brings an incredible blend of strategic thinking, analytical rigor, and industry knowledge," said Shurz. "His leadership will be key as we continue advancing our JetForward strategy to strengthen our financial foundation while offering compelling value to our customers. I'm confident Vijay's broad experience will help us unlock new opportunities for revenue growth as we strengthen our network and enhance our product offerings." Raman added, "It's an exciting time to be joining JetBlue. The airline's customer-centric mission, unique culture, and strategy set it apart in the industry. I look forward to working with the talented commercial team to drive continued momentum and deliver even more value for our crewmembers, customers, and shareholders." Raman holds an MBA from Carnegie Mellon University, a master's in electrical engineering from Southern Methodist University, and a bachelor's degree in electrical engineering from the University of Texas at Austin. About JetBlueJetBlue is New York's Hometown Airline®, and a leading carrier in Boston, Fort Lauderdale-Hollywood, Los Angeles, Orlando and San Juan. JetBlue carries customers to more than 100 destinations throughout the United States, Latin America, Caribbean, Canada and Europe. For more information and the best fares, visit View source version on Contacts JetBlue Corporate CommunicationsTel: +1.718.709.3089corpcomm@ Sign in to access your portfolio

JetBlue touts customer satisfaction as travel demand slows
JetBlue touts customer satisfaction as travel demand slows

Yahoo

time01-05-2025

  • Business
  • Yahoo

JetBlue touts customer satisfaction as travel demand slows

This story was originally published on CX Dive. To receive daily news and insights, subscribe to our free daily CX Dive newsletter. JetBlue executives touted NPS improvements, loyalty gains and premium revenue growth as early proof points of its JetForward turnaround plan on a Q1 2025 earnings call Wednesday. JetForward is the airline's multiyear plan to return the airline to profitability. Loyalty revenue increased 9% year over year in the first quarter, while the airline's NPS improved double digits year over year, CEO Joanna Geraghty said. The airline has had four consecutive quarters of year-over-year NPS growth. 'We're proud to have entered 2025 with industry-leading net promoter score performance,' Geraghty said. 'NPS is a strong indicator of customer retention and brand loyalty, which will be important as we navigate through the uncertainty.' JetBlue sees its customer experience investments as the way through economic uncertainty. Like other airlines, JetBlue is leaning on premium offerings and its loyalty program as consumers pull back on travel. 'We've got a pretty diverse set of revenue streams that we didn't have back in '08 through premium and loyalty, and I think that'll continue to be the area where we see progress perhaps ahead of what we're seeing on the airline side due to the macro backdrop,' Geraghty said. JetBlue posted a net loss of $208 million in the first quarter, down 71% from $716 million a year ago, according to an earnings report. Still, operating revenue fell 3.1% year over year to $2.1 billion in the quarter. Like other airlines this month, JetBlue pulled its fiscal guidance for the year, citing macroeconomic uncertainty. Though demand for the main cabin is down, premium is strong. Premium revenue per available seat mile outperformed the main cabin by high single digits. 'Encouragingly, we are seeing reassuring signs that the premium segment is holding up better in the current environment, which supports the evolution of our product offering as part of JetForward,' Geraghty said. 'Initiatives under our product and perks priority move are advancing nicely.' In late January, the airline launched our Enhanced EvenMore premium offering, which has met expectations despite lower than expected customer volumes. Growing the airline's loyalty program, TrueBlue, is another component of the JetForward plan. New partnerships, additional redemption opportunities and the launch of JetBlue's premium co-branded credit card in January helped boost loyalty revenue growth, President Marty St. George said. 'Our new premium card is exceeding sign-up goals, a testament to the strength of our loyalty program and the value our customers place on our brand and our product. Co-brand spend also remained robust, up 7% for the quarter,' St. George said. Partnerships are also expected to improve TrueBlue's value proposition. Earlier in April, the airline announced the ability to use TrueBlue loyalty points with Japan Airlines, and executives said they will announce another partnership with a domestic airline at some point in the second quarter. Sign in to access your portfolio

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