20 hours ago
Jurny and Visual Matrix team up to integrate AI tools into hotel operations
Agentic AI company Jurny has entered a letter of intent with property management system (PMS) provider Visual Matrix.
This collaboration aims to offer a fully integrated guest experience platform, automating hotel operations at scale.
The integration is set to introduce AI-powered tools such as contactless mobile check-in and checkout, identity verification, real-time guest messaging, and revenue-generating upsells within the Visual Matrix PMS environment.
Guest experiences will be further enhanced with phase II, which involves the utilisation of Junry's voice-activated AI.
Visual Matrix chief development officer Patty Jefferson said: 'Partnering with a brand such as Jurny gives our customers access to some of the most advanced, real-time guest engagement tools available today, all with minimal lift and immediate impact.
'Hotels can now offer the speed, personalisation, and polish of enterprise-scale operations on their own terms.'
The partnership addresses the growing guest expectations and ongoing staffing obstacles by supporting hotels to offer high-touch services without broadening their workforce.
New offerings, including AI-driven inbox consolidation and automated upgrade offers, are engineered to improve personalisation, reduce manual burden, and create new revenue opportunities.
Jurny commented that its platform stands apart from traditional systems by using agentic AI to autonomously manage the full guest journey.
It can handle complex tasks in real-time, such as responding to multi-channel inquiries and executing backend operations such as identity verification and room upgrades.
With this integration, hotel teams can operate more efficiently and ensure that guest interaction is immediate and tailored.
Jurny co-founder and CEO Luca Zambello said: 'Partnering with Visual Matrix brings the scale and reach to deliver truly autonomous operations to thousands of hotels at once.
'Together, we're creating infrastructure that allows hotel teams to move faster, reduce manual tasks, and elevate the guest experience using next-gen agentic AI NIA.'
The fully integrated solution aims to improve operations, increase revenue through automated upsells, and enhance service quality.
This partnership provides hotels with the necessary tools to deliver a consistent service, even as staffing issues persist and guest expectations continue to evolve.
In March 2024, Jurny introduced its AI Multi-Agent system, which manages concierge services and guest communications.
"Jurny and Visual Matrix team up to integrate AI tools into hotel operations" was originally created and published by Hotel Management Network, a GlobalData owned brand.
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