Latest news with #JustEgg
South China Morning Post
5 days ago
- Lifestyle
- South China Morning Post
Could plant-based egg be answer to UK's allergy and sustainability concerns?
Following months of anticipation, the UK has just welcomed its first plant-based egg made from mung beans. The American brand Just Egg has launched in the UK and may be the answer to the country's allergy and environmental concerns. Made from mung beans, the product claims to look, cook and taste like eggs – minus the chickens. With a steadily growing number of Britons exploring more sustainable, allergy-friendly or plant-forward diets, the arrival of this vegan egg could not be more timely. 'We think there's a huge pent-up demand for it,' says Matthew Glover, founder of Veganuary and chair of the Vegan Food Group, the team behind the UK roll-out. 'There's not been anything like this on the market so far. So we're very excited to launch it into the UK.'
The Irish Sun
6 days ago
- Health
- The Irish Sun
Fears for the Full English breakfast as Gen Zs ‘ditching bacon for avocado,' survey shows
Plant-based sausages are also on the rise FULL WHAT? Fears for the Full English breakfast as Gen Zs 'ditching bacon for avocado,' survey shows THE full English is at risk - as Gen Z and millennials are replacing bacon and sausages with healthy alternatives like avocado and spinach. A poll of 2,000 adults found half of Millennials (53 per cent) and Gen Zs (49 per cent) have turned their back on animal products. 2 Almost half of Gen Zs have turned their backs on animal products Credit: Getty With an increase in consumption of ingredients such as avocados, salad leaves, and plant-based sausages compared to five years ago. But the most meteoric rise has been for the humble spinach – with Gen Zs eating 10 per cent more than in 2020. While everyone's favourite – bacon – has dropped by 10 per cent among meat-loving Boomers. A spokesperson for Just Egg, the innovative plant-based egg brand which commissioned the research ahead of its UK launch, said: 'It's clear the traditional breakfast and brunch landscape is being reshaped with the trend towards more plant-based foods. Read More Health TAKE NOTE I'm a GP - 9 surprising signs your child is dangerously dehydrated and what to do 'With old classics such as bacon and eggs hitting a downtrend – and plant power on the rise. 'But it's clear old favourites like the Full English aren't going anywhere – they're just adapting as our tastes and priorities also evolve.' While it's apparent Brits still love their fry-ups, 62 per cent are now making an active effort to ensure these are healthier. As 35 per cent of the entire population agree they eat more plant-based ingredients as part of their cooked breakfast than they did five years ago. With as many as 41 per cent now at least sometimes swapping out ingredients such as eggs or bacon for something plant-based. 'Did you expect smoked salmon-' Brit slammed for complaining his staggeringly cheap Benidorm fry-up tasted 'low quality' In fact, 38 per cent now dedicate at least half of their plates to plants. A quarter have reduced their animal product intake with a focus on their overall health, 18 per cent admitted animal welfare concerns were driving the change and 15 per cent are motivated to reduce their environmental impact. And an adventurous 14 per cent are changing their ways simply to try new plant-based foods. The most popular ingredients that have been swapped out are sausages (16 per cent) and eggs (10 per cent), according to data. And even if they haven't tried it already, a third confirmed they would be open to trying plant-based egg alternatives in the future. With factors such as doctor and nutritionist recommendations (19 per cent) and concerns about cholesterol (15 per cent) given as the main reasons for considering this. Just Egg's spokesperson added: 'The shift towards plant-based foods is happening for a variety of reasons, including health priorities such as lowering saturated fat and increasing fibre-intake. 'But people are also realising that they don't have to sacrifice on taste – or cut out the Full English fry-up – to eat healthier.'
Scottish Sun
6 days ago
- Health
- Scottish Sun
Fears for the Full English breakfast as Gen Zs ‘ditching bacon for avocado,' survey shows
Plant-based sausages are also on the rise FULL WHAT? Fears for the Full English breakfast as Gen Zs 'ditching bacon for avocado,' survey shows THE full English is at risk - as Gen Z and millennials are replacing bacon and sausages with healthy alternatives like avocado and spinach. A poll of 2,000 adults found half of Millennials (53 per cent) and Gen Zs (49 per cent) have turned their back on animal products. 2 Almost half of Gen Zs have turned their backs on animal products Credit: Getty With an increase in consumption of ingredients such as avocados, salad leaves, and plant-based sausages compared to five years ago. But the most meteoric rise has been for the humble spinach – with Gen Zs eating 10 per cent more than in 2020. While everyone's favourite – bacon – has dropped by 10 per cent among meat-loving Boomers. A spokesperson for Just Egg, the innovative plant-based egg brand which commissioned the research ahead of its UK launch, said: 'It's clear the traditional breakfast and brunch landscape is being reshaped with the trend towards more plant-based foods. 'With old classics such as bacon and eggs hitting a downtrend – and plant power on the rise. 'But it's clear old favourites like the Full English aren't going anywhere – they're just adapting as our tastes and priorities also evolve.' While it's apparent Brits still love their fry-ups, 62 per cent are now making an active effort to ensure these are healthier. As 35 per cent of the entire population agree they eat more plant-based ingredients as part of their cooked breakfast than they did five years ago. With as many as 41 per cent now at least sometimes swapping out ingredients such as eggs or bacon for something plant-based. 'Did you expect smoked salmon-' Brit slammed for complaining his staggeringly cheap Benidorm fry-up tasted 'low quality' In fact, 38 per cent now dedicate at least half of their plates to plants. A quarter have reduced their animal product intake with a focus on their overall health, 18 per cent admitted animal welfare concerns were driving the change and 15 per cent are motivated to reduce their environmental impact. And an adventurous 14 per cent are changing their ways simply to try new plant-based foods. The most popular ingredients that have been swapped out are sausages (16 per cent) and eggs (10 per cent), according to data. And even if they haven't tried it already, a third confirmed they would be open to trying plant-based egg alternatives in the future. With factors such as doctor and nutritionist recommendations (19 per cent) and concerns about cholesterol (15 per cent) given as the main reasons for considering this. Just Egg's spokesperson added: 'The shift towards plant-based foods is happening for a variety of reasons, including health priorities such as lowering saturated fat and increasing fibre-intake. 'But people are also realising that they don't have to sacrifice on taste – or cut out the Full English fry-up – to eat healthier.'
The Sun
6 days ago
- Lifestyle
- The Sun
Fears for the Full English breakfast as Gen Zs ‘ditching bacon for avocado,' survey shows
THE full English is at risk - as Gen Z and millennials are replacing bacon and sausages with healthy alternatives like avocado and spinach. A poll of 2,000 adults found half of Millennials (53 per cent) and Gen Zs (49 per cent) have turned their back on animal products. 2 With an increase in consumption of ingredients such as avocados, salad leaves, and plant-based sausages compared to five years ago. But the most meteoric rise has been for the humble spinach – with Gen Zs eating 10 per cent more than in 2020. While everyone's favourite – bacon – has dropped by 10 per cent among meat-loving Boomers. A spokesperson for Just Egg, the innovative plant-based egg brand which commissioned the research ahead of its UK launch, said: 'It's clear the traditional breakfast and brunch landscape is being reshaped with the trend towards more plant-based foods. 'With old classics such as bacon and eggs hitting a downtrend – and plant power on the rise. 'But it's clear old favourites like the Full English aren't going anywhere – they're just adapting as our tastes and priorities also evolve.' While it's apparent Brits still love their fry-ups, 62 per cent are now making an active effort to ensure these are healthier. As 35 per cent of the entire population agree they eat more plant-based ingredients as part of their cooked breakfast than they did five years ago. With as many as 41 per cent now at least sometimes swapping out ingredients such as eggs or bacon for something plant-based. 'Did you expect smoked salmon-' Brit slammed for complaining his staggeringly cheap Benidorm fry-up tasted 'low quality' In fact, 38 per cent now dedicate at least half of their plates to plants. A quarter have reduced their animal product intake with a focus on their overall health, 18 per cent admitted animal welfare concerns were driving the change and 15 per cent are motivated to reduce their environmental impact. And an adventurous 14 per cent are changing their ways simply to try new plant-based foods. The most popular ingredients that have been swapped out are sausages (16 per cent) and eggs (10 per cent), according to data. And even if they haven't tried it already, a third confirmed they would be open to trying plant-based egg alternatives in the future. With factors such as doctor and nutritionist recommendations (19 per cent) and concerns about cholesterol (15 per cent) given as the main reasons for considering this. Just Egg's spokesperson added: 'The shift towards plant-based foods is happening for a variety of reasons, including health priorities such as lowering saturated fat and increasing fibre-intake. 'But people are also realising that they don't have to sacrifice on taste – or cut out the Full English fry-up – to eat healthier.' 2
The Independent
08-08-2025
- Business
- The Independent
‘One of the fastest-growing egg brands' is vegan
Just Egg, an American plant-based egg alternative made from mung beans, has officially launched in the UK. The product aims to replicate traditional eggs in taste, texture, and cooking, catering to the increasing demand for sustainable and allergy-friendly food options. It offers a high protein content of 13 grams per serving and is particularly beneficial for Britons with an egg allergy. The UK production of Just Egg in Europe helps keep its price feasible at £3.99 for a pack and significantly reduces the environmental impact compared to traditional egg farming, particularly regarding water usage and pollution. Marketed beyond vegans, Just Egg is positioned as a versatile option for anyone seeking to reduce animal product consumption or manage dietary restrictions. It claims to be one of the fastest-growing egg brands.
