Latest news with #KlarnaCard
Entrepreneur
3 days ago
- Business
- Entrepreneur
Klarna Pilots a Visa Debit Card, Taking on Big Banks
Five million customers are already on the waitlist for the Klarna Card. Klarna, the $14.6 billion fintech startup known for its "buy now, pay later" installment loans, is expanding its offerings and better competing with traditional banks by piloting its first Visa debit card. Klarna announced on Tuesday that it's trialing the Klarna Card, a debit card with traditional features, including storing money and making deposits. But unlike a regular bank-issued debit card, there's a key difference: at the point of sale, users can choose to pay in full or finance a purchase through an installment plan, such as the "Klarna Pay in 4," an interest-free loan paid in four monthly installments. Related: Klarna's CEO Used an AI Clone of Himself to Report Quarterly Earnings. Here's Why. Debit functionality is available to all Klarna Card users by default, while installment loans are given on a case-by-case basis after a credit check. Klarna will tack on a $1 to $3 charge for every transaction using an installment plan, the company told CNET. "We consistently hear from consumers that they want the freedom to choose how and when to pay — whether that's paying now with debit or spreading the cost over time," said David Sandström, chief marketing officer at Klarna, in a press release. "They want simplicity, flexibility, and transparency — all in one place. That's exactly what has made Klarna payment methods so popular online, and now that same experience is coming to a physical card." According to the release, five million customers are already on the waitlist for the Klarna Card, which is currently undergoing a trial phase in the U.S., with broader availability expected in the U.S. and Europe later this year. The card is available in three colors: aubergine, black, and green. Once fully rolled out, the card will offer a free tier and two paid tiers called "Member" and "Plus," which will cost $3.49 and $7.99 a month, respectively. The paid tiers will unlock cashback rewards and merchant discounts. Related: 'Not Necessarily Super Excited About This': Klarna's CEO Says AI Can Take Over All Jobs, Including His Own Klarna, which has over 100 million global active users according to its first-quarter 2025 results, is attempting to broaden its offerings ahead of a possible initial public offering. Klarna CEO Sebastian Siemiatkowski told CNBC's "The Exchange" last month that Klarna was "basically a neobank" and that he wanted Americans to associate the company with a broader set of features beyond buy now, pay later. Klarna is the biggest "Pay in 4" loan company in the U.S., driving 33% of Klarna's revenue growth in Q1, with revenue rising 15% year-over-year to hit $701 million. The company filed for a U.S. IPO in March that would have valued the company at around $15 billion, but paused its plans in April due to market uncertainty. The initial public offering prospectus showed that the company brought in $2.8 billion in revenue in 2024. Klarna was founded in 2005 and has enabled buy-now, pay-later loans to go mainstream over the past two decades. In March, Klarna became Walmart's exclusive buy now, pay later provider. Related: Robinhood Is Offering a Credit Card for the First Time — and It's Available in 10-Karat Gold
Yahoo
3 days ago
- Business
- Yahoo
Klarna and Visa Launch Pilot of New Debit Card with Increased Flexibility at Money 2020 Europe
Card combines debit and pay over time flexibility in one product using Visa Flexible Credential with FDIC-insured wallet and access to 150M+ global merchants NEW YORK, June 03, 2025--(BUSINESS WIRE)--Klarna, the AI-powered payments and commerce network, unveiled the pilot launch of Klarna Card: a new debit product combined with access to built-in flexible payment options, powered by Visa Flexible Credential and issued by WebBank. Unlike traditional credit cards that can see consumers incur additional debt and interest charges, the Klarna Card will allow consumers to pay immediately or pay later when needed - online or in-store - at more than 150 million Visa-accepting merchants worldwide. The Klarna Card is currently in a trial phase in the U.S., gathering feedback to refine the experience before a broader rollout in the U.S. and Europe expected later this year. This phased approach supports feature refinements, performance optimization, and ensures the product delivers a smarter, more flexible spending tool. With over 5 million consumers already on the waitlist, the Klarna Card is the boldest step yet toward Klarna becoming an everyday spending solution in the U.S. The card comes with an FDIC-insured wallet, which allows consumers to store money and make real-time transfers, and deposits, and integrates directly with the Klarna Pay in 4 and Pay Later options—all in one seamless experience. "We consistently hear from consumers that they want the freedom to choose how and when to pay - whether that's paying now with debit or spreading the cost over time," said David Sandström, Chief Marketing Officer at Klarna. "They want simplicity, flexibility, and transparency - all in one place. That's exactly what has made Klarna payment methods so popular online, and now that same experience is coming to a physical card. The Klarna Card is the future of everyday banking - creating smart payments, to empower smarter shoppers." By combining access to spending, saving, and borrowing tools in one intuitive platform, Klarna is becoming a modern day global neobank for the digital-first consumer. The Klarna Card is a key step in this evolution - a transparent, tech-driven alternative to the products of traditional banks. "Millions of people around the world have embraced the choice and control offered by Visa's Flexible Credential, and we're delighted to extend this to even more U.S. consumers, as well as bringing it to Europe for the first time," added Mathieu Altwegg, SVP Product and Solutions, for Visa in Europe. "This is a pioneering example of a future where consumers will only need one card in order to have access to their preferred ways to pay, no matter where they are, or what they're purchasing." *Klarna Card is issued by WebBank. Klarna balance account provided by WebBank, Member FDIC. Notes to editors: Flexible payment options: Pay up front in debit mode, or activate Klarna payment options and features, such as Pay in 4 and Pay Later, while also offering all the great features in the Klarna app including budgets, track spending reminders, among others. Option to upgrade Tiers: Once available, customers will be able to choose between one free, or two paid tiers which include merchant discounts and improved cashback rates. The card will come in three colors: aubergine, black and bright green. Available to all Klarna customers: Debit functionality is available to all; credit is granted on a case-by-case basis following a credit check. Klarna Card availability: The Klarna Card is currently in testing in the U.S. as work is done with early users to evolve the final product. This test phase marks an important milestone in building financial solutions that meet real consumer needs. It will be available to all consumers in the U.S. in the coming months, with rollout in Europe expected to follow. About Visa Flexible Credential: Visa Flexible Credential is a network capability that allows multiple payment experiences - such as debit, prepaid, credit, installments and rewards - to be accessed from a single card. About Klarna Klarna is on a mission to be available everywhere for everything. With over 100 million global active Klarna users and 2.9 million transactions per day, Klarna's AI-powered payments and commerce network is empowering people to pay smarter — online, in-store and through Apple Pay in the U.S., UK and Canada. More than 724,000 retailers trust Klarna's innovative solutions to drive growth and loyalty, including Uber, H&M, Saks, Sephora, Macy's, Ikea, Expedia Group, Nike and Airbnb. For more information, visit About Visa Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at View source version on Contacts Isobel Bradshaweuropeanmedia@ +44 20 7795 5336 Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
CNET
3 days ago
- Business
- CNET
Klarna Launches New BNPL Debit Card That Lets You Finance on the Fly – but There's a Catch
CNET/Getty Images Klarna, a financial service best known for its Buy Now, Pay Later app, just announced it's launching a new debit card with BNPL features. "We consistently hear from consumers that they want the freedom to choose how and when to pay -- whether that's paying now with debit or spreading the cost over time," David Sandstrom, chief marketing officer at Klarna, said in the press release. This isn't the BNPL service's first foray into the cards territory. Klarna launched the Klarna Credit Card, a no-annual-fee card that works more like a charge card in 2022 and issued a US version in 2024. With its new debit card offering, users will be able to load funds onto the card and use it like a debit card, or access a Buy Now, Pay Later plan. BNPL plans are typically popular as an alternative to credit cards, but the Klarna Card seems to be combining debit, credit and payment plans into a single card. The company said in the press release that it's currently testing the product in the US with plans for a wider rollout in the US and Europe later this year. Here's what we know so far about it. How the Klarna debit card works The new product will offer a mix features of both a credit card and a debit card. You can load funds onto the Klarna Card and use it like you would a standard debit card, but you're able to select if you want to finance a purchase at the point of sale by using either Klarna's Pay in 4 or Pay Later plan. Klarna told CNET that there will be a $1-$3 charge for using Pay in 4 which will be added to your down payment. If you're going to use BNPL, I'd recommend not opting for the Pay in 4 option with the Klarna card, since others like Afterpay, Affirm and Klarna itself don't charge you money to initiate a BNPL installment plan that's paid off in four payments. Anyone can be approved for the Klarna Card and use it as a debit card without any credit check required. However, if you want to finance a purchase with a BNPL plan, you'll undergo a soft credit check at the time of purchase. That may cause a slowdown at the register, but we'll see. Klarna also confirmed your activity won't be reported to credit bureaus at this time. The Klarna Card will also work on Visa's Flexible Credential program, which allows you to save multiple forms of payment behind one credential, locked with your biometric. It acts like a payment hub with all of your eligible payment methods. Are Klarna's cash back rewards worth it? Once the card is fully released, it will offer a free tier and two paid tiers, according to the press release. The paid tiers -- Member and Plus -- will cost $3.49 and $7.99 monthly, respectively, and will include merchant discounts and cash-back rewards. Member 2.82% APY on Klarna balance 1% cash back when you pay in full with your Klarna balance 2x rewards on Pay-in-4 at non-integrated partners Plus 3.22% APY on Klarna balance 2% cash back when you pay in full with your Klarna balance 10x rewards on Pay-in-4 at non-integrated partners If you're after cash-back rewards, you don't have to pay for them. Many credit cards offer cash-back rewards for free -- as long as you pay your bill in full each month -- and some debit cards like the Discover Cashback Debit card also come with rewards for no monthly fee. Depending on the cash-back rate, the tier's fees might even wipe out any value you'd get from them. It's nice that Klarna lets you earn a fairly competitive APY on your balance -- the 3.22% APY the Plus tier offers is similar to many top high-yield savings accounts right now -- but having to pay $7.99 a month for this APY is a steep price. For reference, if you deposited $250 a month into your Klarna account and didn't spend it, you'd have $3,000 at the end of the year. You'd earn approximately $44 in interest (depending on how often it's compounded). But you'd have paid nearly $96 a year for this card. How to sign up for the Klarna debit card The company is currently trialing the Klarna debit card in the US. Once it's fully available, Klarna confirmed that you'll be able to sign up to use it immediately and won't be added to a wait list.
Business Upturn
3 days ago
- Business
- Business Upturn
Klarna and Visa Launch Pilot of New Debit Card with Increased Flexibility at Money 2020 Europe
By Business Wire India Published on June 3, 2025, 17:26 IST New York, United States: Klarna, the AI-powered payments and commerce network, unveiled the pilot launch of Klarna Card: a new debit product combined with access to built-in flexible payment options, powered by Visa Flexible Credential and issued by WebBank. Unlike traditional credit cards that can see consumers incur additional debt and interest charges, the Klarna Card will allow consumers to pay immediately or pay later when needed – online or in-store – at more than 150 million Visa-accepting merchants worldwide. The Klarna Card is currently in a trial phase in the U.S., gathering feedback to refine the experience before a broader rollout in the U.S. and Europe expected later this year. This phased approach supports feature refinements, performance optimization, and ensures the product delivers a smarter, more flexible spending tool. With over 5 million consumers already on the waitlist, the Klarna Card is the boldest step yet toward Klarna becoming an everyday spending solution in the U.S. The card comes with an FDIC-insured wallet, which allows consumers to store money and make real-time transfers, and deposits, and integrates directly with the Klarna Pay in 4 and Pay Later options—all in one seamless experience. 'We consistently hear from consumers that they want the freedom to choose how and when to pay – whether that's paying now with debit or spreading the cost over time,' said David Sandström, Chief Marketing Officer at Klarna. 'They want simplicity, flexibility, and transparency – all in one place. That's exactly what has made Klarna payment methods so popular online, and now that same experience is coming to a physical card. The Klarna Card is the future of everyday banking – creating smart payments, to empower smarter shoppers.' By combining access to spending, saving, and borrowing tools in one intuitive platform, Klarna is becoming a modern day global neobank for the digital-first consumer. The Klarna Card is a key step in this evolution – a transparent, tech-driven alternative to the products of traditional banks. 'Millions of people around the world have embraced the choice and control offered by Visa's Flexible Credential, and we're delighted to extend this to even more U.S. consumers, as well as bringing it to Europe for the first time,' added Mathieu Altwegg, SVP Product and Solutions, for Visa in Europe. 'This is a pioneering example of a future where consumers will only need one card in order to have access to their preferred ways to pay, no matter where they are, or what they're purchasing.' *Klarna Card is issued by WebBank. Klarna balance account provided by WebBank, Member FDIC. Notes to editors: Flexible payment options: Pay up front in debit mode, or activate Klarna payment options and features, such as Pay in 4 and Pay Later, while also offering all the great features in the Klarna app including budgets, track spending reminders, among others. Pay up front in debit mode, or activate Klarna payment options and features, such as Pay in 4 and Pay Later, while also offering all the great features in the Klarna app including budgets, track spending reminders, among others. Option to upgrade Tiers: Once available, customers will be able to choose between one free, or two paid tiers which include merchant discounts and improved cashback rates. The card will come in three colors: aubergine, black and bright green. Once available, customers will be able to choose between one free, or two paid tiers which include merchant discounts and improved cashback rates. The card will come in three colors: aubergine, black and bright green. Available to all Klarna customers: Debit functionality is available to all; credit is granted on a case-by-case basis following a credit check. Debit functionality is available to all; credit is granted on a case-by-case basis following a credit check. Klarna Card availability: The Klarna Card is currently in testing in the U.S. as work is done with early users to evolve the final product. This test phase marks an important milestone in building financial solutions that meet real consumer needs. It will be available to all consumers in the U.S. in the coming months, with rollout in Europe expected to follow. The Klarna Card is currently in testing in the U.S. as work is done with early users to evolve the final product. This test phase marks an important milestone in building financial solutions that meet real consumer needs. It will be available to all consumers in the U.S. in the coming months, with rollout in Europe expected to follow. About Visa Flexible Credential: Visa Flexible Credential is a network capability that allows multiple payment experiences – such as debit, prepaid, credit, installments and rewards – to be accessed from a single card. About Klarna Klarna is on a mission to be available everywhere for everything. With over 100 million global active Klarna users and 2.9 million transactions per day, Klarna's AI-powered payments and commerce network is empowering people to pay smarter — online, in-store and through Apple Pay in the U.S., UK and Canada. More than 724,000 retailers trust Klarna's innovative solutions to drive growth and loyalty, including Uber, H&M, Saks, Sephora, Macy's, Ikea, Expedia Group, Nike and Airbnb. For more information, visit About Visa Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at View source version on Disclaimer: The above press release comes to you under an arrangement with Business Wire. Business Upturn takes no editorial responsibility for the same. Business Wire India, established in 2002, India's premier media distribution company ensures guaranteed media coverage through its network of 30+ cities and top news agencies.
Business Wire
3 days ago
- Business
- Business Wire
Klarna and Visa Launch Pilot of New Debit Card with Increased Flexibility at Money 2020 Europe
NEW YORK--(BUSINESS WIRE)--Klarna, the AI-powered payments and commerce network, unveiled the pilot launch of Klarna Card: a new debit product combined with access to built-in flexible payment options, powered by Visa Flexible Credential and issued by WebBank. Unlike traditional credit cards that can see consumers incur additional debt and interest charges, the Klarna Card will allow consumers to pay immediately or pay later when needed - online or in-store - at more than 150 million Visa-accepting merchants worldwide. The Klarna Card is currently in a trial phase in the U.S., gathering feedback to refine the experience before a broader rollout in the U.S. and Europe expected later this year. This phased approach supports feature refinements, performance optimization, and ensures the product delivers a smarter, more flexible spending tool. With over 5 million consumers already on the waitlist, the Klarna Card is the boldest step yet toward Klarna becoming an everyday spending solution in the U.S. The card comes with an FDIC-insured wallet, which allows consumers to store money and make real-time transfers, and deposits, and integrates directly with the Klarna Pay in 4 and Pay Later options—all in one seamless experience. 'We consistently hear from consumers that they want the freedom to choose how and when to pay - whether that's paying now with debit or spreading the cost over time,' said David Sandström, Chief Marketing Officer at Klarna. 'They want simplicity, flexibility, and transparency - all in one place. That's exactly what has made Klarna payment methods so popular online, and now that same experience is coming to a physical card. The Klarna Card is the future of everyday banking - creating smart payments, to empower smarter shoppers.' By combining access to spending, saving, and borrowing tools in one intuitive platform, Klarna is becoming a modern day global neobank for the digital-first consumer. The Klarna Card is a key step in this evolution - a transparent, tech-driven alternative to the products of traditional banks. 'Millions of people around the world have embraced the choice and control offered by Visa's Flexible Credential, and we're delighted to extend this to even more U.S. consumers, as well as bringing it to Europe for the first time,' added Mathieu Altwegg, SVP Product and Solutions, for Visa in Europe. 'This is a pioneering example of a future where consumers will only need one card in order to have access to their preferred ways to pay, no matter where they are, or what they're purchasing.' *Klarna Card is issued by WebBank. Klarna balance account provided by WebBank, Member FDIC. Notes to editors: Flexible payment options: Pay up front in debit mode, or activate Klarna payment options and features, such as Pay in 4 and Pay Later, while also offering all the great features in the Klarna app including budgets, track spending reminders, among others. Option to upgrade Tiers: Once available, customers will be able to choose between one free, or two paid tiers which include merchant discounts and improved cashback rates. The card will come in three colors: aubergine, black and bright green. Available to all Klarna customers: Debit functionality is available to all; credit is granted on a case-by-case basis following a credit check. Klarna Card availability: The Klarna Card is currently in testing in the U.S. as work is done with early users to evolve the final product. This test phase marks an important milestone in building financial solutions that meet real consumer needs. It will be available to all consumers in the U.S. in the coming months, with rollout in Europe expected to follow. About Visa Flexible Credential: Visa Flexible Credential is a network capability that allows multiple payment experiences - such as debit, prepaid, credit, installments and rewards - to be accessed from a single card. About Klarna Klarna is on a mission to be available everywhere for everything. With over 100 million global active Klarna users and 2.9 million transactions per day, Klarna's AI-powered payments and commerce network is empowering people to pay smarter — online, in-store and through Apple Pay in the U.S., UK and Canada. More than 724,000 retailers trust Klarna's innovative solutions to drive growth and loyalty, including Uber, H&M, Saks, Sephora, Macy's, Ikea, Expedia Group, Nike and Airbnb. For more information, visit About Visa Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at
