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The One Show Announces Historic Win: Klick Health Becomes First Health Agency to Ever Receive An Agency of the Year Accolade
The One Show Announces Historic Win: Klick Health Becomes First Health Agency to Ever Receive An Agency of the Year Accolade

Yahoo

time16-05-2025

  • Business
  • Yahoo

The One Show Announces Historic Win: Klick Health Becomes First Health Agency to Ever Receive An Agency of the Year Accolade

World's largest independent health agency trailblazes through Creative Week with 27 The One Show Pencils, 27 ADC Annual Awards Cubes, 26 Clios, and more NEW YORK & TORONTO, May 16, 2025--(BUSINESS WIRE)--Klick Health is capping off The One Club's Creative Week tonight with a groundbreaking win, becoming the first health agency in The One Show's 52-year history to ever be named an Agency of the Year. As The One Show's 2025 Independent Agency of the Year and the recipient of 83 campaign accolades over the course of the week, Klick is helping signal a major advertising industry shift as health creativity increasingly takes center stage. "Klick Health's recognition as Independent Agency of the Year is a landmark moment—not only is it the first time a health-focused agency has earned this honor, but they did so with an exceptional body of work," said Kevin Swanepoel, CEO of The One Club for Creativity. "With three standout campaigns each taking home multiple One Show Pencils, Klick proved that world-class creativity is thriving in the health space. This win sets a new benchmark for the industry." Rich Levy, Klick's Chief Creative Officer said, "Being named the first health agency ever to take home an Agency of the Year demonstrates how purpose-driven creativity in healthcare, rooted in empathy and innovation, has earned its place on the world stage and reaffirmed that good work is good work. We're such fans of the past Independent Agency of the Year winners so to now be on a list that includes agencies like Rethink, Serviceplan, Wieden+Kennedy, and L&C is a dream come true." "This historic achievement is a powerful testament to our team and how they're shattering the stereotypical reputation of a health agency," added Klick Co-Founder and Chairman Leerom Segal. "Thank you to every Klickster who dares to dream bigger and push further to help our clients make a healthy impact in people's lives." Earlier in the week, Klick's work was honored with numerous campaign awards, including 27 The One Show Pencils (including Best of Discipline in Pharma for 'Voice 2 Diabetes'), 27 ADC Annual Awards Cubes (including Best of Discipline in Product Design - Innovation for 'Voice 2 Diabetes'), 26 Clios (including a Grand Clio in Audio - Use of Technology for 'Voice 2 Diabetes'), two Webby Awards and a Gold International ANDY Award for '47,' with most wins coming outside of the health and wellness categories. ​ADC Annual Awards also ranked Klick #1 in the Pharma/Health/Wellness discipline, the #1 agency in Canada, and #2 agency in the world. Change the Ref was named Non-Profit Client of the Year at The One Show for its campaigns, including 'American Cancer Story,' the emotional coming-of-age film Klick created in collaboration with co-writer and director José Padilha and producer Taking Over Films, with original score by Maroon 5's James Valentine and VFX by Pierre Buffin. About Klick Health Klick Health is the world's largest independent commercialization partner for life sciences, focused on hacking the boundaries of health by developing, launching, and supporting life sciences brands to achieve their full potential. The agency provides best-in-class marketing and advertising, media strategy and purchasing, medical affairs and medical communications, value and market access services, as well as enterprise omnichannel enablement among its specialized offerings. Klick's client service is rooted in deep medical and scientific understanding, enabled by nearly 250 post-graduate, in-house medical experts; unrivaled decision sciences capabilities; and innovative, results-driven creative. One of the most-awarded advertising agencies on the planet, Klick was named 2024 Clio Health Independent Agency of the Year, London International Awards Global (and Regional) Independent Health & Pharma Agency of the Year, as well as Cannes Lions #2 Healthcare Agency and #2 Healthcare Network for the second year running. Cannes Lions also recognized Klick as the 2024 #3 Independent Agency of the Year. In 2024, Klick won over 140 top creative honors, including the coveted Cannes Lions Innovation Grand Prix, and eight agency distinctions from the most respected advertising awards shows. Klick has also been ranked a Best Managed Company, Great Place to Work, Best Workplace for Women, Best Workplace for Inclusion, Best Workplace for Professional Services, Most Admired Corporate Culture, and a FORTUNE Best Workplace in Advertising. Established in 1997, Klick Health (including Klick Katalyst and btwelve) has offices in New York, Philadelphia, Saratoga Springs, Toronto, London, São Paulo, and Singapore. It is part of the Klick Group of companies, which also includes Klick Media Group, Klick Applied Sciences (including Klick Labs), Klick Consulting, Klick Ventures, and Sensei Labs. Follow Klick Health on LinkedIn and for more information on joining Klick, go to View source version on Contacts Press Contact For more information, please contact Klick PR at pr@ or (416) 214-4977 Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

The One Show Announces Historic Win: Klick Health Becomes First Health Agency to Ever Receive An Agency of the Year Accolade
The One Show Announces Historic Win: Klick Health Becomes First Health Agency to Ever Receive An Agency of the Year Accolade

Business Wire

time16-05-2025

  • Business
  • Business Wire

The One Show Announces Historic Win: Klick Health Becomes First Health Agency to Ever Receive An Agency of the Year Accolade

NEW YORK & TORONTO--(BUSINESS WIRE)-- Klick Health is capping off The One Club's Creative Week tonight with a groundbreaking win, becoming the first health agency in The One Show's 52-year history to ever be named an Agency of the Year. "Klick proved that world-class creativity is thriving in the health space. This win sets a new benchmark for the industry.' As The One Show's 2025 Independent Agency of the Year and the recipient of 83 campaign accolades over the course of the week, Klick is helping signal a major advertising industry shift as health creativity increasingly takes center stage. 'Klick Health's recognition as Independent Agency of the Year is a landmark moment—not only is it the first time a health-focused agency has earned this honor, but they did so with an exceptional body of work,' said Kevin Swanepoel, CEO of The One Club for Creativity. 'With three standout campaigns each taking home multiple One Show Pencils, Klick proved that world-class creativity is thriving in the health space. This win sets a new benchmark for the industry.' Rich Levy, Klick's Chief Creative Officer said, 'Being named the first health agency ever to take home an Agency of the Year demonstrates how purpose-driven creativity in healthcare, rooted in empathy and innovation, has earned its place on the world stage and reaffirmed that good work is good work. We're such fans of the past Independent Agency of the Year winners so to now be on a list that includes agencies like Rethink, Serviceplan, Wieden+Kennedy, and L&C is a dream come true.' 'This historic achievement is a powerful testament to our team and how they're shattering the stereotypical reputation of a health agency,' added Klick Co-Founder and Chairman Leerom Segal. 'Thank you to every Klickster who dares to dream bigger and push further to help our clients make a healthy impact in people's lives.' Earlier in the week, Klick's work was honored with numerous campaign awards, including 27 The One Show Pencils (including Best of Discipline in Pharma for 'Voice 2 Diabetes'), 27 ADC Annual Awards Cubes (including Best of Discipline in Product Design - Innovation for 'Voice 2 Diabetes'), 26 Clios (including a Grand Clio in Audio - Use of Technology for 'Voice 2 Diabetes'), two Webby Awards and a Gold International ANDY Award for '47,' with most wins coming outside of the health and wellness categories. ​ADC Annual Awards also ranked Klick #1 in the Pharma/Health/Wellness discipline, the #1 agency in Canada, and #2 agency in the world. Change the Ref was named Non-Profit Client of the Year at The One Show for its campaigns, including 'American Cancer Story,' the emotional coming-of-age film Klick created in collaboration with co-writer and director José Padilha and producer Taking Over Films, with original score by Maroon 5's James Valentine and VFX by Pierre Buffin. About Klick Health Klick Health is the world's largest independent commercialization partner for life sciences, focused on hacking the boundaries of health by developing, launching, and supporting life sciences brands to achieve their full potential. The agency provides best-in-class marketing and advertising, media strategy and purchasing, medical affairs and medical communications, value and market access services, as well as enterprise omnichannel enablement among its specialized offerings. Klick's client service is rooted in deep medical and scientific understanding, enabled by nearly 250 post-graduate, in-house medical experts; unrivaled decision sciences capabilities; and innovative, results-driven creative. One of the most-awarded advertising agencies on the planet, Klick was named 2024 Clio Health Independent Agency of the Year, London International Awards Global (and Regional) Independent Health & Pharma Agency of the Year, as well as Cannes Lions #2 Healthcare Agency and #2 Healthcare Network for the second year running. Cannes Lions also recognized Klick as the 2024 #3 Independent Agency of the Year. In 2024, Klick won over 140 top creative honors, including the coveted Cannes Lions Innovation Grand Prix, and eight agency distinctions from the most respected advertising awards shows. Klick has also been ranked a Best Managed Company, Great Place to Work, Best Workplace for Women, Best Workplace for Inclusion, Best Workplace for Professional Services, Most Admired Corporate Culture, and a FORTUNE Best Workplace in Advertising. Established in 1997, Klick Health (including Klick Katalyst and btwelve) has offices in New York, Philadelphia, Saratoga Springs, Toronto, London, São Paulo, and Singapore. It is part of the Klick Group of companies, which also includes Klick Media Group, Klick Applied Sciences (including Klick Labs), Klick Consulting, Klick Ventures, and Sensei Labs. Follow Klick Health on LinkedIn and for more information on joining Klick, go to

The One Show Announces Historic Win: Klick Health Becomes First Health Agency to Ever Receive An Agency of the Year Accolade
The One Show Announces Historic Win: Klick Health Becomes First Health Agency to Ever Receive An Agency of the Year Accolade

Yahoo

time16-05-2025

  • Business
  • Yahoo

The One Show Announces Historic Win: Klick Health Becomes First Health Agency to Ever Receive An Agency of the Year Accolade

World's largest independent health agency trailblazes through Creative Week with 27 The One Show Pencils, 27 ADC Annual Awards Cubes, 26 Clios, and more NEW YORK & TORONTO, May 16, 2025--(BUSINESS WIRE)--Klick Health is capping off The One Club's Creative Week tonight with a groundbreaking win, becoming the first health agency in The One Show's 52-year history to ever be named an Agency of the Year. As The One Show's 2025 Independent Agency of the Year and the recipient of 83 campaign accolades over the course of the week, Klick is helping signal a major advertising industry shift as health creativity increasingly takes center stage. "Klick Health's recognition as Independent Agency of the Year is a landmark moment—not only is it the first time a health-focused agency has earned this honor, but they did so with an exceptional body of work," said Kevin Swanepoel, CEO of The One Club for Creativity. "With three standout campaigns each taking home multiple One Show Pencils, Klick proved that world-class creativity is thriving in the health space. This win sets a new benchmark for the industry." Rich Levy, Klick's Chief Creative Officer said, "Being named the first health agency ever to take home an Agency of the Year demonstrates how purpose-driven creativity in healthcare, rooted in empathy and innovation, has earned its place on the world stage and reaffirmed that good work is good work. We're such fans of the past Independent Agency of the Year winners so to now be on a list that includes agencies like Rethink, Serviceplan, Wieden+Kennedy, and L&C is a dream come true." "This historic achievement is a powerful testament to our team and how they're shattering the stereotypical reputation of a health agency," added Klick Co-Founder and Chairman Leerom Segal. "Thank you to every Klickster who dares to dream bigger and push further to help our clients make a healthy impact in people's lives." Earlier in the week, Klick's work was honored with numerous campaign awards, including 27 The One Show Pencils (including Best of Discipline in Pharma for 'Voice 2 Diabetes'), 27 ADC Annual Awards Cubes (including Best of Discipline in Product Design - Innovation for 'Voice 2 Diabetes'), 26 Clios (including a Grand Clio in Audio - Use of Technology for 'Voice 2 Diabetes'), two Webby Awards and a Gold International ANDY Award for '47,' with most wins coming outside of the health and wellness categories. ​ADC Annual Awards also ranked Klick #1 in the Pharma/Health/Wellness discipline, the #1 agency in Canada, and #2 agency in the world. Change the Ref was named Non-Profit Client of the Year at The One Show for its campaigns, including 'American Cancer Story,' the emotional coming-of-age film Klick created in collaboration with co-writer and director José Padilha and producer Taking Over Films, with original score by Maroon 5's James Valentine and VFX by Pierre Buffin. About Klick Health Klick Health is the world's largest independent commercialization partner for life sciences, focused on hacking the boundaries of health by developing, launching, and supporting life sciences brands to achieve their full potential. The agency provides best-in-class marketing and advertising, media strategy and purchasing, medical affairs and medical communications, value and market access services, as well as enterprise omnichannel enablement among its specialized offerings. Klick's client service is rooted in deep medical and scientific understanding, enabled by nearly 250 post-graduate, in-house medical experts; unrivaled decision sciences capabilities; and innovative, results-driven creative. One of the most-awarded advertising agencies on the planet, Klick was named 2024 Clio Health Independent Agency of the Year, London International Awards Global (and Regional) Independent Health & Pharma Agency of the Year, as well as Cannes Lions #2 Healthcare Agency and #2 Healthcare Network for the second year running. Cannes Lions also recognized Klick as the 2024 #3 Independent Agency of the Year. In 2024, Klick won over 140 top creative honors, including the coveted Cannes Lions Innovation Grand Prix, and eight agency distinctions from the most respected advertising awards shows. Klick has also been ranked a Best Managed Company, Great Place to Work, Best Workplace for Women, Best Workplace for Inclusion, Best Workplace for Professional Services, Most Admired Corporate Culture, and a FORTUNE Best Workplace in Advertising. Established in 1997, Klick Health (including Klick Katalyst and btwelve) has offices in New York, Philadelphia, Saratoga Springs, Toronto, London, São Paulo, and Singapore. It is part of the Klick Group of companies, which also includes Klick Media Group, Klick Applied Sciences (including Klick Labs), Klick Consulting, Klick Ventures, and Sensei Labs. Follow Klick Health on LinkedIn and for more information on joining Klick, go to View source version on Contacts Press Contact For more information, please contact Klick PR at pr@ or (416) 214-4977 Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

Dubai: tech promises to change holiday experience at Arabian Travel Market
Dubai: tech promises to change holiday experience at Arabian Travel Market

Business Recorder

time02-05-2025

  • Business
  • Business Recorder

Dubai: tech promises to change holiday experience at Arabian Travel Market

DUBAI: For most tourists, travelling is about creating memories and telling and retelling stories from their adventures. That's why the travel industry is turning toward technology to enhance their experiences. Many such technologies were on display at the Arabian Travel Market (ATM) 2025, which took place in Dubai from April 28 till May 1. The event observed the theme 'Global Travel: Developing Tomorrow's Tourism Through Enhanced Connectivity'. Keeping this theme in mind, The Klick Agency set up an innovation zone in Za'abeel Hall 1 at the Dubai World Trade Centre. Tourism contributes 12% to UAE's GDP in 2024, surpassing US and Europe 'We are showcasing a variety of experiences that highlight storytelling and destinations,' said Klick Agency's chief technical officer Bram van de Ven, talking to Business Recorder on day two of the event. 'We've got some augmented reality (AR) experiences that allow you to step into a destination. We are really trying to use technology to bring stories to life.' This technology was giving visitors the ability to step into different worlds using virtual reality (VR) demos. These kinds of close-to-life experiences enhance the journey before it even begins, said van de Ven. 'I think it helps with the travel experience, because people get a much better sense of the destination that they are experiencing,' he explained. 'For example, you can actually step into a hotel room and you can visualize it. You can see what it looks like, and get a much better feel than you would get by just looking at pictures or a description online.' It's all about adding value to a traveller's experience, said van de Ven, adding that Klick's AR and VR add-ons are currently offered through digital and social platforms, such as Snapchat, TikTok and websites. 'Our approach is to try and stay away from apps,' he said, adding the company also knows not everyone has access to a VR headset. 'We try and keep everything web-based. You scan a QR code, it opens up a web page, and right then and there, you can experience what you want to see.' Unlike Klick's technology that is front and centre with customers, IDeaS Revenue Solutions offers more behind the scenes remedies for the travel industry. 'We've been in the business of helping hotels with automating their pricing for 35 years,' said Klaus Kohlmayr, the US-based company's chief evangelist and development officer. The industry leader, he said, works with 35,000 hotels around the world, one of them being the Mövenpick Hotels and Resorts chains, which has two locations in Pakistan. 'We take in external data from various sources, and we feed that into our system,' explained Kohlmayr. 'Then, together with data from the property management system and the central reservation system, we run that through our algorithms and mathematics and determine what should be the optimal pricing for hotel rooms for the next 12 months or 24 months ? by segment, by length of stay, by room type, and many other variables.' These prices, he said, are displayed on any third-party platforms the hotel is affiliated with and also on their own websites. Some data points used include prices set by competitive hotels, reviews, flights and weather. The company's latest product will go beyond pricing. 'We've just launched a new product where marketing people can look at a dashboard, which will tell them where the 'need periods' are [specific times when demand for certain is typically low] and what return they could expect if they would spend marketing budgets for those periods,' explained Kohlmayr. However, all these services are only useful if hotels are occupied, for which travellers need visas. That's where One Vasco comes in. Much like the previous two vendors, it is also trying to leverage technology as best as possible. 'We have recently launched our app, where you can search for visa requirements based on your nationality and apply online,' said Arshad Shaikh, senior manager sales for One Vasco's Dubai hub. Right now, said Shaikh, their AI use is limited to administrative tasks, such as capturing data from passports and filling out relevant fields on forms. In the future, one of the tasks that AI could help with is aggregating information on visa requirements from various government websites and information portals to track changes and update their websites as soon as they happen, he said. Shaikh said his company had seen good return on investment last year from ATM, giving him reason to return. According to a press release, ATM 2025 featured more than 200 speakers and hosted over 55,000 travel professionals from 166 countries. 'ATM has firmly established itself as a key event on the global tourism calendar,' said Dubai's Crown Prince H.H. Sheikh Hamdan. 'This year's ATM once again reflects the UAE's role in bridging global markets and shaping the future of global travel,' he said, adding that 'the exhibitions and conferences sector is a vital engine of the UAE's economy. It plays a crucial role in attracting investment, enabling knowledge exchange, and creating high-value opportunities across a wide range of industries. Copyright Business Recorder, 2025

Arabian Travel Market: tech promises to change holiday experience from door to destination
Arabian Travel Market: tech promises to change holiday experience from door to destination

Business Recorder

time02-05-2025

  • Business
  • Business Recorder

Arabian Travel Market: tech promises to change holiday experience from door to destination

DUBAI: For most tourists, travelling is about creating memories and telling and retelling stories from their adventures. That's why the travel industry is turning toward technology to enhance their experiences. Many such technologies were on display at the Arabian Travel Market (ATM) 2025, which took place in Dubai from April 28 till May 1. The event observed the theme 'Global Travel: Developing Tomorrow's Tourism Through Enhanced Connectivity'. Keeping this theme in mind, The Klick Agency set up an innovation zone in Za'abeel Hall 1 at the Dubai World Trade Centre. Tourism contributes 12% to UAE's GDP in 2024, surpassing US and Europe 'We are showcasing a variety of experiences that highlight storytelling and destinations,' said Klick Agency's chief technical officer Bram van de Ven, talking to Business Recorder on day two of the event. 'We've got some augmented reality (AR) experiences that allow you to step into a destination. We are really trying to use technology to bring stories to life.' This technology was giving visitors the ability to step into different worlds using virtual reality (VR) demos. These kinds of close-to-life experiences enhance the journey before it even begins, said van de Ven. 'I think it helps with the travel experience, because people get a much better sense of the destination that they are experiencing,' he explained. 'For example, you can actually step into a hotel room and you can visualize it. You can see what it looks like, and get a much better feel than you would get by just looking at pictures or a description online.' It's all about adding value to a traveller's experience, said van de Ven, adding that Klick's AR and VR add-ons are currently offered through digital and social platforms, such as Snapchat, TikTok and websites. 'Our approach is to try and stay away from apps,' he said, adding the company also knows not everyone has access to a VR headset. 'We try and keep everything web-based. You scan a QR code, it opens up a web page, and right then and there, you can experience what you want to see.' Unlike Klick's technology that is front and centre with customers, IDeaS Revenue Solutions offers more behind the scenes remedies for the travel industry. 'We've been in the business of helping hotels with automating their pricing for 35 years,' said Klaus Kohlmayr, the US-based company's chief evangelist and development officer. The industry leader, he said, works with 35,000 hotels around the world, one of them being the Mövenpick Hotels and Resorts chains, which has two locations in Pakistan. 'We take in external data from various sources, and we feed that into our system,' explained Kohlmayr. 'Then, together with data from the property management system and the central reservation system, we run that through our algorithms and mathematics and determine what should be the optimal pricing for hotel rooms for the next 12 months or 24 months ? by segment, by length of stay, by room type, and many other variables.' These prices, he said, are displayed on any third-party platforms the hotel is affiliated with and also on their own websites. Some data points used include prices set by competitive hotels, reviews, flights and weather. The company's latest product will go beyond pricing. 'We've just launched a new product where marketing people can look at a dashboard, which will tell them where the 'need periods' are [specific times when demand for certain is typically low] and what return they could expect if they would spend marketing budgets for those periods,' explained Kohlmayr. However, all these services are only useful if hotels are occupied, for which travellers need visas. That's where One Vasco comes in. Much like the previous two vendors, it is also trying to leverage technology as best as possible. 'We have recently launched our app, where you can search for visa requirements based on your nationality and apply online,' said Arshad Shaikh, senior manager sales for One Vasco's Dubai hub. Right now, said Shaikh, their AI use is limited to administrative tasks, such as capturing data from passports and filling out relevant fields on forms. In the future, one of the tasks that AI could help with is aggregating information on visa requirements from various government websites and information portals to track changes and update their websites as soon as they happen, he said. Shaikh said his company had seen good return on investment last year from ATM, giving him reason to return. According to a press release, ATM 2025 featured more than 200 speakers and hosted over 55,000 travel professionals from 166 countries. 'ATM has firmly established itself as a key event on the global tourism calendar,' said Dubai's Crown Prince H.H. Sheikh Hamdan. 'This year's ATM once again reflects the UAE's role in bridging global markets and shaping the future of global travel,' he said, adding that 'the exhibitions and conferences sector is a vital engine of the UAE's economy. It plays a crucial role in attracting investment, enabling knowledge exchange, and creating high-value opportunities across a wide range of industries. Copyright Business Recorder, 2025

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