Latest news with #L'Oréal's
Buzz Feed
a day ago
- General
- Buzz Feed
34 Products With Jaw-Dropping Results
All-in-one decor paint that's basically a DIYer's dream in a can. It's a clay-based formula that glides on like butter, dries quickly, and doesn't require a primer or top coat for most projects — yes, even if you're painting wood, metal, laminate, or glass. Whether you're flipping a thrifted dresser or breathing new life into kitchen cabinets, this paint delivers a soft, velvety matte finish that makes every piece look like it belongs in a cozy farmhouse Pinterest board. A deep-conditioning hair mask, aka a reviving potion for fried, dyed, and damaged strands from too much heat styling or bleach. It'll help make your hair look smoother, shinier, and stronger — *and* less frizzy too 'cause muggy, humid days are right around the corner. A lawn dog spot repair treatment that regrows grass and repairs damage from your pet's urine, digging, and zoomie areas — aka the areas that aren't the prettiest to look at. Now you'll have fresher and more even-looking grass that everyone (including your fur baby) will love to run around in! A lightweight gel cream from Nivea packed with Q10 to help plump, firm, and moisturize skin around your thighs, butt, and stomach. It quickly absorbs into your skin and feels cooling, so applying it will feel luxurious and not cause you to stick to your bed sheets post-application. Bissell stain-removing pads designed to permanently remove stubborn pet stains that make your carpet look a little icky. Just stomp on it to release the formula on tough stains, and leave it for up to 24 hours. Once you peel off the pad, the stain will be gone! L'Oréal Paris BB Cream aka a solid alternative to Dr Jart+ Cicapair Color Correcting Cream, because they're both designed to neutralize redness and even out your skin tone — but L'Oréal's is a lot more affordable. Bonus: It can double as a base for makeup, making it very versatile — we love! A jewelry-cleaning pen to breathe some serious life back into your bling. This pen is filled with a gel that'll help scrub away grime, oil, and other mystery gunk dulling your diamonds. Your bling is gonna have that "Just walked out of Tiffany's" energy even if your necklaces, earrings, or rings have seen a thing or two — and are most definitely not Tiffany's (can't blame you). A Catrice "Instant Awake" Under Eye Brightener that's like a little magic wand for tired eyes — the color correcting formula works across all skin tones to help neutralize dark circles and instantly brighten up your under eye area. Say goodbye to looking exhausted and hello to looking wide-awake in seconds. A pet brush to give your furry friend some five-star spa energy for very little dough. It'll seriously help deshed by helping remove up to 95% of loose fur in minutes, so that your couches, clothes, and literally anything else you own won't have nearly as much shed on them. It works on cats *and* dogs, and the comfy grip makes grooming way less of a chore for you. Reviewers say it rivals the Furminator (which is more expensive, btw!) so your wallet and lint roller are thanking you in advance. A Briotech spray with hypochlorous acid, an antibacterial ingredient that can help reduce inflammation, redness, and irritation. Spritz this on your face as needed (like after a workout!) to help target acne-causing bacteria and soothe skin. Reviewers compare this to the Tower 28 SOS Spray, which is pricier (and has the same key ingredient)! A nail and cuticle oil for people with weak, peeling nails that are overstaying their welcome. You'll get softer and stronger cuticles thanks to the moisturizing jojoba oil and conditioning sweet almond oil ingredients. Just make sure to apply this daily for the best results! Ogx Argan Oil of Morocco Curl-Defining Cream, a frizz-fighting, curl-popping miracle your waves and coils have been waiting for. Packed with Moroccan argan oil, it defines your curls without making them crunchy, adds shine without making them greasy, and smells so good you'll want to sniff your own hair (don't worry, we won't judge). Whether you're air-drying or diffusing, this lightweight cream brings the bounce and the drama... the good kind at least. A Pikk-it tool to easily remove the hair in your vacuum's roller brush — it's hurting your $$$ machine's ability to clean! You can use it for hairbrushes, too, 'cause ripping out stray hairs with your finger is just not as effective. Zesty Paws allergy supplement with probiotics and other nutrients that can help aid digestion, promote healthy skin, improve immune function, *and* add shine to your dog's coat. Reviewers say their dogs eat this "like candy" and are shocked by how well it works. A pack of carborundum sponges to help scrub away burnt messes like magic — no elbow grease (or harsh cleaners) required. These gritty little powerhouses use a compound of silicone to tackle rust, grease, and gunk on pots, pans, grills, and sinks. They're reusable, cuttable, and able to give the glow-up your cookware's been begging for. A box of Color Catcher sheets that'll soak up loose dyes before they can ruin your white clothing — 'cause dye can still leak when the washing machine is set to cold water! So now you don't have to carefully separate your laundry between darks, whites, and colors. Just toss everything in the machine, add this sheet (and detergent), and you're set! Laundry day just got a teensy bit easier. A crack weeder tool made to tackle those obnoxious little weeds that pop up between your patio pavers, driveway cracks, and sidewalks. You know... the ones that make your outdoor space look like it's trying to start a forest. With its sharp, L-shaped blade and comfy grip, this tool lets you slide into the tightest cracks and pull weeds at the root. It'll effectively help get rid of those eyesores so your home is one step closer to being featured on HGTV. Essence Lash Princess mascara that'll instantly lengthen and volumize your lashes with its cone-shaped fiber brush (without annoying clumps or globs), so you'll feel like a falsies expert without overworking yourself. It's also super affordable and sweat-proof — so this may be your new go-to! Or if you prefer tubing mascaras, a long-lasting E.l.f Lash Xtndr Tubing Mascara reviewers say doesn't smudge or flake. It's formulated with jojoba seed oil to condition lashes, all while providing *dramatic* length. A Tibet Almond scratch remover stick, a quick fix for old furniture that looks a little beat up. Just rub it over a scratch and watch it basically disappear before your very eyes with no color matching, no mess, and (best of all) no stress. It's like the beauty filter of home maintenance, and your floors, tables, and cabinets are ready for their glow-up. A Roc retinol night cream with squalene that can visibly reduce the appearance of wrinkles over time and lock in moisture. Apply this non-greasy, non-comedogenic, and dermatologist-recommended cream before bed so you can wake up to ✨glowy✨ skin. Miss Mouth's Messy Eater Stain Treater Spray that's gone totally viral 'cause it's a stain-fighting MIRACLE. Parents swear by it for cleaning everything from ketchup explosions to juice disasters, but don't let the "kid" branding fool you — it's a miracle worker for adults, too. Red wine? Gone. Spaghetti sauce? Don't know her. Just spray, blot, and prepare to be amazed like you're watching a live magic show in your laundry room. A Venus Visage teeth-whitening pen if coffee, wine, tea, smoking, or soda stains have taken a toll on your pearly whites. Just apply it twice daily for 30 minutes to see the best results. Its soft tip brush and formula are also good for people with sensitive teeth! A roll of scar tape that's medical grade and made out of silicone to help fade the appearance of scars from acne, injuries, burns, and more. It's soft, breathable, and stays in place throughout the day. Just cut it to size, stick it on, and let the magic happen. No greasy creams, no complicated routines, just smoother, less noticeable scars — and a whole lot of "Wait, where'd it go?" moments. Mielle's Rosemary Mint strengthening oil to help strengthen and promote hair growth at the root thanks to the mint, rosemary, and biotin formula. Reviewers with all hair types, from "very-straight" to "type 4c" love this product! Juno & Co.'s Clean 10 Cleansing Balm with a blend of vitamin E and pearl barley to remove makeup with EASE. Say goodbye to those wasteful makeup wipes when you can swipe this on — it leaves no residue or oily mess on your skin. So take this as your sign to ditch the pricier versions by Farmacy Green Clean, Dermalogica, and Elemis! A Howard Products Feed-N-Wax wood polish and conditioner if your wooden floors, cabinets, and furniture have seen better days and need a little TLC. The beeswax and orange oil will not only condition and protect your wooden surfaces, but also get the color back to normal quickly! Etude Dear Darling Water Tint because did you know you can get a lip stain *and* rosy blush from just one product? Some reviewers say it's similar to Benefit's Lip Tint because the color, pigment, and anti-smudge formula are "very, very close" to the OG — and who doesn't want a cheap 2-in-1 product? A shoe stretch spray if your new kicks are too tight and possibly causing those dreaded blisters. Spray this potion over the tight parts of your shoes, put on thick socks, slip on your shoes, and walk until dry — your feet will feel *so* much more comfortable! A renter-friendly roll of 10M wood grain tape, aka an affordable peel-and-stick transformation for your mirrors. It looks like sleek, modern wood, but it's actually waterproof PVC that can even handle steamy showers. It'll instantly upgrade your room's aesthetic without breaking the bank — and we *love* that. A self-tanner to help you get a sun-kissed glow that looks so good, people will think your tan came STRAIGHT from Aruba — even though it came from this mousse. It has *no* horrible scent (aka you won't smell like a wet dog), and it takes just one hour to develop an even (!!) tan. A TikTok-famous lip plumper set for straight-up lip alchemy — the ginger gloss amps up the volume of your pout with a spicy tingle (that isn't overwhelming, btw) for a fuller look during the day, while the minty overnight mask keeps your lips hydrated by morning. Reviewers say the plumper "delivers on its promise." A fruit and veggie wash so good, it'll make you question why you ever thought rinsing with water alone was enough. It helps strip away *all* the gunk — we're talking wax, agricultural chemicals, soil, and invisible germs from everyone's grabby hands at the grocery store. Just spray, rinse, and boom: your produce is clean and ready for snacking (or TikTok-worthy meal prep). A hair-lightening spray that gradually brightens your hair up to two shades — all you have to do is spritz it on, add heat (your blow dryer or flat iron), and watch your strands get that sun-kissed glow like you just got back from a beach vacay. It's made with citrus and chamomile, doesn't have that harsh bleach smell, and works on both natural and color-treated blondes.
Saudi Gazette
3 days ago
- Business
- Saudi Gazette
Inside the region's first-ever skin Summit: Why L'Oréal chose Saudi as a launchpad for science-led beauty storytelling
When over 400 content creators gathered in the capital for the first-ever L'Oréal Skin Summit, it marked more than a milestone in beauty—it was a glimpse into the future of skincare. Among the expert voices contributing to this conversation was Xavier Fastinger, Head of R&I Development – Skin & Makeup for SAPMENA, whose extensive global experience has helped L'Oréal bridge science, innovation, and local insight across diverse markets. We caught up with Xavier during the summit to discuss the Kingdom's unique potential, the evolving consumer mindset, and why science-first storytelling is the future of beauty. 1) Why was hosting this summit in Saudi such a defining move for L'Oréal? This was a deliberate choice. Saudi Arabia has become one of the most digitally influential markets in the region, and its creator economy is thriving. Bringing the Skin Summit to Riyadh wasn't just about launching a first — it was about connecting directly with a community that's already driving beauty conversations online. The goal was to move beyond product showcases and immerse creators in the science that fuels innovation. That kind of transparency helps foster trust, credibility, and a deeper relationship with skincare itself. 2) You've worked across France, Brazil, and India—how does this region compare in terms of pace and potential? The region's energy is distinct. There's a strong appetite for progress, for knowledge, and for redefining standards. What's inspiring here is that innovation doesn't sit only in the labs—it lives in conversations happening online, in pharmacies, in salons, and on social platforms. In Saudi, you can see creators and consumers alike approaching skincare not just as a routine but as a form of identity and expression. That creates a unique ecosystem where science and creativity can truly collaborate. 3) Sustainability is also becoming central to L'Oréal's R&D. How is that reflected in your work? Sustainability isn't just a trend for us—it's embedded into our research model. Through our Green Sciences initiative, we're working toward a future where 95% of our ingredients are bio-based, mineral, or derived from circular processes by 2030. For instance, we now use fermentation techniques to produce ingredients like Vitamin C from plant starch, reducing environmental impact while maintaining potency. In the long term, sustainable innovation allows us to meet the needs of increasingly conscious consumers without compromising on performance. And it's clear that consumers in this region are increasingly paying attention to these values when choosing their products. 4) What message would you leave with Saudi content creators after this summit? Use your platform to inform as well as inspire. The knowledge shared at the summit—from ingredient science to diagnostic tools—was meant to empower creators to elevate the quality of skincare conversations in the region. You now have access to information and resources that allow you to create content that is not only visually engaging but also rooted in credibility. By combining storytelling with science, you can build stronger trust with your audience—and play a part in shaping a more informed and inclusive beauty culture in Saudi and beyond.
Saudi Gazette
3 days ago
- Business
- Saudi Gazette
sInside the region's first-ever skin Summit: Why L'Oréal chose Saudi as a launchpad for science-led beauty storytelling
When over 400 content creators gathered in the capital for the first-ever L'Oréal Skin Summit, it marked more than a milestone in beauty—it was a glimpse into the future of skincare. Among the expert voices contributing to this conversation was Xavier Fastinger, Head of R&I Development – Skin & Makeup for SAPMENA, whose extensive global experience has helped L'Oréal bridge science, innovation, and local insight across diverse markets. We caught up with Xavier during the summit to discuss the Kingdom's unique potential, the evolving consumer mindset, and why science-first storytelling is the future of beauty. 1) Why was hosting this summit in Saudi such a defining move for L'Oréal? This was a deliberate choice. Saudi Arabia has become one of the most digitally influential markets in the region, and its creator economy is thriving. Bringing the Skin Summit to Riyadh wasn't just about launching a first — it was about connecting directly with a community that's already driving beauty conversations online. The goal was to move beyond product showcases and immerse creators in the science that fuels innovation. That kind of transparency helps foster trust, credibility, and a deeper relationship with skincare itself. 2) You've worked across France, Brazil, and India—how does this region compare in terms of pace and potential? The region's energy is distinct. There's a strong appetite for progress, for knowledge, and for redefining standards. What's inspiring here is that innovation doesn't sit only in the labs—it lives in conversations happening online, in pharmacies, in salons, and on social platforms. In Saudi, you can see creators and consumers alike approaching skincare not just as a routine but as a form of identity and expression. That creates a unique ecosystem where science and creativity can truly collaborate. 3) Sustainability is also becoming central to L'Oréal's R&D. How is that reflected in your work? Sustainability isn't just a trend for us—it's embedded into our research model. Through our Green Sciences initiative, we're working toward a future where 95% of our ingredients are bio-based, mineral, or derived from circular processes by 2030. For instance, we now use fermentation techniques to produce ingredients like Vitamin C from plant starch, reducing environmental impact while maintaining potency. In the long term, sustainable innovation allows us to meet the needs of increasingly conscious consumers without compromising on performance. And it's clear that consumers in this region are increasingly paying attention to these values when choosing their products.4) What message would you leave with Saudi content creators after this summit? Use your platform to inform as well as inspire. The knowledge shared at the summit—from ingredient science to diagnostic tools—was meant to empower creators to elevate the quality of skincare conversations in the region. You now have access to information and resources that allow you to create content that is not only visually engaging but also rooted in credibility. By combining storytelling with science, you can build stronger trust with your audience—and play a part in shaping a more informed and inclusive beauty culture in Saudi and beyond.
Yahoo
4 days ago
- Health
- Yahoo
I've been using this anti-aging face cream for over a year. It's just like La Mer's $525 cream, but it's $476 cheaper
A few years back, I was diagnosed with hormone receptor-positive breast cancer and, as part of my treatment, was put into chemical menopause at 41. One of the biggest side effects was the toll the sudden estrogen depletion took on my skin. My once glowing complexion soon became dull and dry, with fine lines and wrinkles taking hold. Extreme measures were required, so I treated myself to a container of La Mer's Creme de La Mer Moisturizer; a pricey product swooned over by so many celebs. At a staggering $525, this miracle moisturizer wasn't cheap, but considering I had just been diagnosed with cancer, I felt little regret forking over the funds. After just a few days of use, my skin was starting to regain some of its lustre. However, I couldn't stomach paying that much on a regular basis for skincare, so the hunt began for a more affordable option. My search yielded some fabulous finds, such as L'Oréal's Revitalift Moisturizer and RoC's Retinol Correxion Line Smoothing Max Hydration Cream, but it wasn't until I tried Avene's Hyaluron Activ B3 Renewal Firming Cream that I was confident I had found the dynamite dupe of my dreams. For under $50, I had firmer skin with fewer fine lines and, importantly, at a fraction of La Mer's sky-high price tag. Avene's rich renewal cream is a treat for my tired skin and I can't imagine my morning skincare routine without it. I've been using it for more than a year now — read on for my honest review of this drugstore dupe. This rich renewal cream will leave your skin firmer and with fewer fine lines and wrinkles. Made in France, this award-winning product contains 92 per cent natural ingredients to help firm, smooth and restore skin. With just a tiny dab of the cream, formulated with thermal spring water, niacinamide and multi-weight hyaluronic acid, your face and neck will feel and look more hydrated and plumped. Dealing with dark spots? The cream features six per cent niacinamide, which is derived from vitamin B3. It helps reduce the appearance of fine lines and improves skin elasticity, all while making dark spots less visible. The thermal spring water is critical to helping soothe and rebalance skin. The non-greasy and non-sticky texture makes it ideal for wearing under makeup, and while the cream is rich, it's suitable for all skin types. Super hydrating: My skin gets painfully dry (yay, menopause!) and does best with a really rich moisturizer. A little bit goes a long way, so a jar should last you for a while. Skin is visibly firmer: One of my biggest problem areas is saggy skin, and I have noticed my skin is visibly firmer, especially along my jawline, since I started using. Bye-bye, crow's feet: The hydrating effects of this cream are like none I have ever used. Even hours after applying, my skin feels smooth and visibly hydrated. The fine lines around my eyes also look a lot less visible. It's like drinking eight glasses of water with each application. Twice a day is the only way: When I first started using it, I applied mainly in the morning, but after a week, I switched to adding in evenings as well. Now, after a year of use, I find that after a late night when I can't be bothered with all my other lotions and serums, as long as I apply this cream before bed, I wake up with brighter skin. European skincare is amazing: I love that this cream is made in France. I'm always so impressed with the skincare products in Europe and the ingredients they use. Every time I go there, I stock up on their incredible and affordable drugstore products. It's not fragrance-free: The product is described on the Avene website as "delicately scented," but I think that's an understatement. I don't mind the floral smell, but if you're sensitive to fragrance, it may not be for you. Acne-prone skin beware: I had cystic acne well into my 20s but haven't really had any flare-ups since. However, when I first started using this cream at night, I got a pimple or two. They went away, but if you have oily or acne-prone skin, I would be careful when using this product. You don't need a lot, so avoid applying it too liberally. As this is a fairly new product, the reviews are limited, although one Amazon shopper, who's only been using the product for a short time, remarked how well it absorbs into their skin. Another Amazon user commented, "I love its rich texture," going on to say, "My skin feels more firm and brighter." A shopper was searching for a firming cream that was safe to use while nursing and came across this one. After a month of use, they're pleased with the changes they are seeing, stating, "It moisturizes well, and my skin looks brighter." They also said their fine lines are improving. They did say that the cream's smell may eventually deter them from purchasing the product again. Initially, it smelled pleasant, but said, "As the day passes, I can still smell it, and it smells stale and gross." A Shoppers Drug Mart reviewer was disappointed that their skin broke out using the product. While another person complained that the cream had a "weird texture" and wasn't as impressed with this cream as they had been with other Avene products. For me, this skin-renewing formula is *the* find of my late 40s. It's a great alternative to La Mer's pricier product, and with each application, I notice my skin is visibly firmer and more hydrated. It's a very rich cream, so if you have sensitive or acne-prone skin, it might not be your best choice for everyday use. I'm heading to Florida in a few weeks and, with the humid temperatures, will adjust to using it once a day to avoid potential breakouts. Keep in mind there's also a light scent to the product, so if you are looking for a fragrance-free formula, this cream probably isn't for you.
Malaysian Reserve
5 days ago
- Business
- Malaysian Reserve
L'Oréal Groupe Commemorates 50 Years of American Manufacturing Excellence at its North Little Rock, Arkansas Plant
NEW YORK, May 28, 2025 /PRNewswire/ — L'Oréal Groupe today commemorated the 50th anniversary of the beauty leader's flagship makeup manufacturing facility in North Little Rock, Arkansas. Today's event marked another major milestone in L'Oréal's continued and expanding US business presence, following the recent completion of the company's new North America Research & Innovation Center in Clark, New Jersey, earlier this year. The North Little Rock, Arkansas site plays a pivotal role in the production of L'Oréal's expansive Consumer Products portfolio, as it specializes in the production of mascara and liquid makeup products. Built in 1975, it was the original production site for Maybelline New York, which has grown to be the #1 cosmetics brand globally. Today, its demonstrated excellence in manufacturing and operations stretches across additional consumer brands including the company's namesake brand, L'Oréal Paris, and its nail polish brand, Essie. 'Our golden anniversary in North Little Rock reflects our enduring legacy in Arkansas and continued investment in the US,' said David Greenberg, CEO of L'Oréal USA and President of the North America Zones. 'L'Oréal has a unique way of putting down roots across our sites, embedding ourselves into the community and creating lasting, meaningful impact. We look forward to a bright future of growth and continued best-in-class performance to meet and exceed the evolving needs of the American beauty consumer.' Today, the North Little Rock campus stands as the highest volume color cosmetics manufacturing facility in L'Oréal's global network of 36 plants, employing nearly 450 full-time skilled workers. The plant is responsible for manufacturing a substantial portion of L'Oréal's USA's cosmetics product volume and, generally, cosmetics products across the US. Half of all mascaras sold in the country are, in fact, manufactured in the North Little Rock plant with the facility producing 8 of 10 of the best-selling eye franchises.* Since its inception, the plant has more than doubled in size through seven major expansions, including adding its own distribution center. The plant has been fueled by over $230 million in L'Oréal capital investments since 2001 in response to increasing demand for the company's color cosmetics in the United States and abroad. 'The North Little Rock plant exemplifies L'Oréal's commitment to operational excellence and our pride in our industrial capabilities,' said Pankaj Gupta, Chief Operations Officer for North America. 'This facility not only serves the needs of American consumers but, also, plays a vital role in bringing iconic American brands to beauty lovers around the world.' The anniversary was marked today by a gathering of state and federal officials, including Governor Sarah Huckabee Sanders, Senator John Boozman, Senator Tom Cotton, Congressman Rick Crawford, and Congressman French Hill. The event included an on-site tour and celebratory remarks to the plant's workforce community. Governor Huckabee Sanders offered remarks recalling, 'L'Oréal was one of, if not the first, international company to call Central Arkansas home and it has been an anchor for our state and this entire region. Now we're home to many multinational companies right here in Central Arkansas, but that wouldn't have happened or wouldn't have been possible without the presence of this company leading the way and leading the charge.' Overall, L'Oréal Groupe operates 22 facilities in the United States across 16 states, encompassing manufacturing, distribution, research and innovation, and administration, demonstrating the company's more than 70-year commitment to the US market. The Groupe's manufacturing expertise in the United States spans advanced skincare, haircare, and liquid makeup production, leveraging three additional manufacturing facilities in Franklin, NJ, Piscataway, NJ, and Florence, KY. About L'Oréal USA L'Oréal USA is the largest subsidiary of the L'Oréal Groupe, the world's leading beauty company. Through its management of over 35 iconic beauty brands, L'Oréal USA generated more than $11 billion in sales in 2024. Products are available across all distribution channels including hair salons, department stores, mass market, pharmacies, medi-spas, e-commerce and more. L'Oréal USA's commitment to growth is generated through sustainable innovation and driven by the company's L'Oréal for the Future ambition which demonstrates sustainable development across the Group's value chain. The company is headquartered in New York City, employs more than 12,000 people, and operates administrative, research, manufacturing and distribution facilities across 16 states. *The above statistic is from a L'Oréal Groupe internal compilation of US data from Nielson, NPD Prestige, Profitero, Profitero Tech Dash, & Rakuten for the full year of 2024.
