Latest news with #LauraSheard
Yahoo
7 days ago
- Entertainment
- Yahoo
Taylor Swift makes Madame Tussauds history with 13 new figures inspired by Eras Tour outfits
Taylor Swift has made Madam Tussauds history as 13 new wax figures of the singer will be unveiled across 13 cities and four continents – the largest multi-figure launch in Tussauds' 250-year history. The landmark wax work collection celebrates Swift's record-breaking Eras Tour, which ran from March 2023 to December 2024 and made history as the highest grossing tour of all time for two years in a row. Tussauds said in a statement that the exhibit aims to 'make guests feel as if they've stepped on stage' at the Eras Tour. The figures were created by a team of more than 40 artists over 14 months. First-look images released by Tussauds show figures now on display in Hollywood, Las Vegas, New York, Orlando and Nashville, wearing recognisable outfits from Swift's various album eras. Hollywood's Speak Now wax figure is dressed in a lilac ball gown with an ombré skirt. Meanwhile, Las Vegas's Fearless figure dons a gold-fringed Roberto Cavalli minidress worn by Swift. Elsewhere, New York's Midnights figure wears a recreation of Swift's tinsel jacket and deep blue Zuhair Murad playsuit and Orlando's Reputation figure wears a black sequin catsuit, also by Roberto Cavalli. Lastly, Nashville is home to the evermore waxwork; a figure of Swift wearing a replica of the pop superstar's mustard floor-length Etro dress. Madame Tussauds' global brand director Laura Sheard said the 'phenomenal success' of Swift's record-breaking tour provided the 'perfect moment' for Tussauds to celebrate her. 'Thirteen figures – Taylor's lucky number,' she said. 'Across four continents to ensure we're reaching as many fans as possible. We just know they are going to love it as much as we do.' The Eras Tour brought in $2.2bn (£1.6bn) in its nearly two-year run, making it the highest-grossing tour of all time for two years in a row. Swift earned praise for her generosity during the tour, donating hundreds of thousands of pounds to food banks in the cities where she performed. The pop star played the final show of her tour in Vancouver last December, where she told fans the shows had been 'the most exciting, powerful, electrifying, intense, most challenging' experience of her life.
Yahoo
24-07-2025
- Entertainment
- Yahoo
Madame Tussauds unveils 13 new Taylor Swifts
Madame Tussauds in the US has unveiled 13 new Taylor Swift wax figures. The disparate dummies immortalise the various looks from the superstar's record-breaking Eras Tour, which kicked ended in December 2024. The figures will appear in 13 cities across four continents, marking this the largest multi-figure launch in Madame Tussauds' 250-year history. A press release for the exhibit explains that the aim is to "make guests feel as if they've stepped on stage at Taylor Swift's The Eras Tour". Created by a team of more than 40 artists over 14 months, the 13 figures don memorable stage looks from the tour that fans will instantly recognise. Images released on launch day reveal the Madame Tussauds figures in Hollywood, Las Vegas, New York, Orlando and Nashville, which celebrate five of Taylor's most beloved album eras from the lilac Nicole + Felicia embellished ball gown to the gold-fringed Roberto Cavalli minidress. Madame Tussauds global brand director Laura Sheard shared: "The phenomenal success of her record-smashing tour is the perfect moment for Madame Tussauds to immortalise with 13 figures - Taylor's lucky number - across four continents to ensure we're reaching as many fans as possible. We just know they are going to love it as much as we do." Swift's first Madam Tussauds wax figure was unveiled in New York City in 2010.
Daily Mail
23-07-2025
- Entertainment
- Daily Mail
Madame Tussauds reveals 13 new Taylor Swift wax figures inspired by her iconic Eras Tour looks - and UK fans can see them VERY soon
In news that's sure to make every Swiftie's wildest dreams come true, on Wednesday Madame Tussauds unveiled its biggest figure launch to date, creating a whopping 13 brand new Taylor Swift wax figures. The figures, launching in 13 cities across four continents, are inspired by some of the 35-year-old's iconic Eras Tour looks. This simultaneous multi-figure launch is the most ambitious in Madame Tussauds' 250-year history, reflecting the Style hitmaker's standing as one of the most influential and enduring artists of the 21st century. Last year the trailblazing star wrapped her record-breaking Eras Tour – selling-out 149 dates across five continents. And now Madame Tussauds is marking the legacy by immortalising iconic moments from the historic tour for fans around the world. Laura Sheard, Global Brand Director at Madame Tussauds, said: 'Taylor Swift is a generational icon and a cultural powerhouse. The figures, launching in 13 cities across four continents, are inspired by some of the 35-year-old's iconic Eras Tour looks 'Madame Tussauds has a centuries-old legacy of holding a mirror up to the world of fame, immortalising the profiles that are making an imprint on the day's culture. Taylor Swift's influence spans music, fashion, film, activism and even the economy. 'The phenomenal success of her record-smashing tour is the perfect moment for Madame Tussauds to immortalise with 13 figures – Taylor's lucky number – across four continents to ensure we're reaching as many fans as possible. We just know they are going to love it as much as we do.' A team of more than 40 highly skilled Madame Tussauds artists has been working for 14 months on the exciting project, which features each of the 13 figures dressed in a unique fan-favourite look from the tour. Images and footage released revealed the eras that the new Madame Tussauds London and Blackpool figures will celebrate in show-stopping style. A look from her Lover era lands in London – taking inspiration from night two, in June 2024, of her eight nights at Wembley Stadium for the tour. The new figure is dressed in a replica orange Versace leotard embellished with pink and purple detailing. The look is finished with matching crystallised ombre Christian Louboutin boots, donated by the Maison, and a bespoke microphone created by Rebel Stage Gear UK, the specialist customisation company behind the original microphones Taylor used during the tour. A team of more than 40 highly skilled Madame Tussauds artists has been working for 14 months on the exciting project Meanwhile a look from her Red ear takes centre stage in Blackpool – the Ashish red-to-black ombre embellished playsuit featured in the first and second leg of the tour. It is worn with black Christian Louboutin loafers and a matching bespoke crystallised Rebel Stage Gear UK microphone. Ashish donated the matching fabric used for Taylor's playsuit for the talented Madame Tussauds artists to recreate the iconic look. Danielle Cullen, Madame Tussauds' Senior Figure Stylist said: 'This is the most ambitious project in Madame Tussauds' 250-year history which only feels right to reflect the stratospheric status of Taylor Swift. 'We're honoured to have worked closely with fashion houses like Roberto Cavalli, Vivienne Westwood, Versace, Christian Louboutin, Alberta Ferretti and Etro to recreate some of the Taylor Swift The Eras Tour's most iconic looks – many of which will have special significance to the cities the 13 new figures will call home. 'It feels a fitting celebration to give Swifties the chance to commemorate moments from this once-in-a-generation tour in a way that only Madame Tussauds can.' The launch marks the biggest undertaking by Madame Tussauds since unveiling seven Harry Styles figures in 2023 and eight Lady Gaga figures in 2011. Rolling out across the world-famous entertainment brand's global estate, the new figures will appear in the Amsterdam, Berlin, Blackpool, Budapest, Hollywood, Hong Kong, Las Vegas, London, Nashville, New York, Orlando and Sydney attractions, with a touring figure kicking off its residency in Shanghai. Fans will be able to visit Madame Tussauds London and Madame Tussauds Blackpool's new Taylor Swift wax figures at the attractions from July 25. It comes after Taylor's fans were sent into a frenzy as rumours sparked up this last that the singer could possibly be dropping new music - until a surprising twist popped up. The Grammy winner - who bought back her entire music empire in May - released her last LP in 2024 called The Tortured Poets Department. HITS Daily Double initially alleged in a report last Tuesday that the Bad Blood singer could possibly be working on her 12th studio album under Republic Records. 'What's more, seismic rumblings of a new Taylor set keep the Republic team as aggressive as ever,' the outlet had published. However, an edit has since been made and altered to the simple line: 'And there's always Taylor,' while on the topic of other artists in the industry. Before the change was made, Swifties flocked over to X to express their excitement over the speculation, with one penning, 'ts12 we are ready.'
Associated Press
23-07-2025
- Entertainment
- Associated Press
Madame Tussauds Unveils 13 New Taylor Swift Figures in Historic Global Launch
Madame Tussauds Hong Kong's new Taylor Swift wax figure will celebrate the folklore era, as part of the global entertainment brand's biggest launch to date HONG KONG SAR - Media OutReach Newswire - 23 July 2025 - In news that's sure to make every Swiftie's wildest dreams come true, global entertainment brand Madame Tussauds today unveils its biggest figure launch to date, creating not one, but 13 brand new Taylor Swift wax figures. The figures, launching in 13 cities across four continents, will make guests feel as if they've stepped on stage at Taylor Swift | The Eras Tour. @madametussaudshongkong #madametussaudshongkong #ThePeak This simultaneous multi-figure launch is the most ambitious in Madame Tussauds' 250-year history, reflecting Taylor Swift's standing as one of the most influential and enduring artists of the 21st century. The trailblazing star recently wrapped her record-breaking Taylor Swift | The Eras Tour – selling-out 149 dates across five continents – and now Madame Tussauds marks this legacy by immortalising iconic moments from the historic tour for fans around the world. Laura Sheard, Global Brand Director at Madame Tussauds, said: 'Taylor Swift is a generational icon and a cultural powerhouse. Madame Tussauds has a centuries-old legacy of holding a mirror up to the world of fame, immortalising the profiles that are making an imprint on the day's culture. Taylor Swift's influence spans music, fashion, film, activism and even the economy. The phenomenal success of her record-smashing tour is the perfect moment for Madame Tussauds to immortalise with 13 figures – Taylor's lucky number – across four continents to ensure we're reaching as many fans as possible. We just know they are going to love it as much as we do.' A team of more than 40 highly skilled Madame Tussauds artists has been working tirelessly for 14 months on the exciting project, which features each of the 13 figures dressed in a unique fan-favourite look from Taylor Swift | The Eras Tour. Images and footage released today reveal the Madame Tussauds Hong Kong figure celebrates the folklore era in show-stopping style. Featuring dramatic split sleeves and leaf detailing embellishment, the new figure is dressed in a flowing green Alberta Ferretti dress, specially created by the designer for Madame Tussauds Hong Kong. The look is finished with green lace up boots and bespoke microphone created by Rebel Stage Gear UK, the specialist customisation company behind the original microphones Taylor used during Taylor Swift | The Eras Tour. Danielle Cullen, Madame Tussauds' Senior Figure Stylist said: 'This is the most ambitious project in Madame Tussauds' 250-year history which only feels right to reflect the stratospheric status of Taylor Swift. We're honoured to have worked closely with fashion houses like Roberto Cavalli, Vivienne Westwood, Versace, Christian Louboutin, Alberta Ferretti and Etro to recreate some of the Taylor Swift | The Eras Tour's most iconic looks – many of which will have special significance to the cities the 13 new figures will call home. It feels a fitting celebration to give Swifties the chance to commemorate moments from this once-in-a-generation tour in a way that only Madame Tussauds can.' Today's launch marks the biggest undertaking by Madame Tussauds since unveiling seven Harry Styles figures in 2023 and eight Lady Gaga figures in 2011. Rolling out across the world-famous entertainment brand's global estate, the new figures will appear in the Amsterdam, Berlin, Blackpool, Budapest, Hollywood, Hong Kong, Las Vegas, London, Nashville, New York, Orlando and Sydney attractions, with a touring figure kicking off its residency in Shanghai. Following today's iconic unveiling, fans will be able to visit Madame Tussauds Hong Kong's new Taylor Swift wax figure at the attraction from 24 July 2025. Keep an eye out on Madame Tussauds' social channels for more news on this historic launch. Madame Tussauds Hong Kong Social Media Accounts Facebook: Instagram: YouTube: Twitter: Xiaohongshu: Douyin: Weibo: WeChat: (Search "香港杜莎夫人蜡像馆") Hashtag: #madametussaudshongkong #ThePeak The issuer is solely responsible for the content of this announcement. About Madame Tussauds Madame Tussauds has been inviting people to walk the red carpet and get closer to the revered for over 250 years. With 22 attractions in the world's top destination cities, we are dedicated to giving millions of visitors the opportunity to mingle with the mighty from A-listers to music legends, heroes of sport, to world leaders. Today, we continue to partner with the global icons of a generation to create astonishing lifelike figures from sittings and offer exciting and interactive experiences to ensure guests have never felt closer to fame. About Merlin Entertainments Merlin Entertainments is a world leader in branded entertainment destinations, offering a diverse portfolio of resort theme parks, city-centre gateway attractions and LEGOLAND® Resorts which span across the UK, US, Western Europe, China and Asia Pacific. Dedicated to creating experiences that inspire joy and connection, Merlin welcomes more than 62 million guests annually to its diverse global estate in over 20 countries. An expert in bringing world-famous entertainment brands to life, Merlin works with partners including the LEGO® Group, Sony Pictures Entertainment, Peppa Pig, DreamWorks and Ferrari to create destinations where guests can immerse themselves in a wide array of brand-driven worlds, rides and uplifting learning experiences. See for more information.
