Latest news with #LavieLuxe
Fashion Network
13 hours ago
- Business
- Fashion Network
Lavie Luxe expands perfume offering with two launches
Indian handbag brand Lavie's premium label Lavie Luxe has expanded its fragrance portfolio with the launch of two new Eau de Parfums, Love and Pearl. The launch reinforces the brand's strategy to strengthen its presence in the everyday luxury fragrance segment. The two additions reflect Lavie Luxe's focus on premium quality, design, and a refined sensory experience, announced the brand in a press release. Love offers a floral blend of bergamot, rose, and patchouli, designed to evoke romance with playful sensuality. Pearl, inspired by timeless elegance, layers soft florals with woody notes to create a versatile, skin-friendly scent. Both fragrances contain 18% perfume oil concentration, offering long-lasting wear of six to eight hours. Dermatologically and allergen-tested, they are formulated with a moisturising component, making them suitable for all skin types. Priced at Rs 1,099 for 100ml and Rs 499 for 25ml, the fragrances are now available on Lavie's direct to customer e-commerce store. The expansion also includes two new fragrances from Lavie Sport, Shadow and Marine, targeting active consumers and underlining the brand's adaptability across lifestyle categories.
Fashion Value Chain
13 hours ago
- Business
- Fashion Value Chain
Lavie Luxe Launches ‘Love' and ‘Pearl' Perfumes in India
Lavie Luxe, the elevated lifestyle extension of handbag giant Lavie, unveils two new Eau de Parfums, 'Love' and 'Pearl', adding fresh elegance to its growing luxury fragrance portfolio. These new launches underscore the brand's continued commitment to offering affordable sophistication, with a focus on long-lasting wear, skin safety, and refined olfactory design. 'Love' is a radiant floral perfume crafted for the romantic and confident woman, combining bergamot, rose, and patchouli for a sensual yet playful finish. On the other hand, 'Pearl' offers a soft floral-woody profile inspired by timeless elegance—subtle yet statement-worthy for everyday wear. Both fragrances boast a premium 18% perfume oil concentration, ensuring 6 to 8 hours of wear, and include a moisturising element that's dermatologically and allergen-tested, making them safe for all skin types. Available in 100ml (₹1,099) and 25ml (₹499) bottles, the new scents are now retailing exclusively at As Lavie Luxe continues to blend contemporary aesthetics with luxury functionality, the brand cements its role in India's accessible premium fragrance market. Alongside, Lavie Sport debuts two performance-driven fragrances—'Shadow' and 'Marine'—crafted for active, on-the-move consumers, further diversifying the brand's lifestyle appeal.
