25-03-2025
Stay In LA To Hold Sun Valley Rally In April
Since its launch earlier this year, Stay In LA, the campaign designed to encourage more production to return to the city following the devastating wildfires, has hit over 22,000 signatures to petition.
The group behind the campaign is now launching their first live event, a rally in Sun Valley.
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The event will take place at SirReel Studios at 8500 Lankershim Blvd, Sun Valley, CA between 2pm and 6pm with organizers expecting 'hundreds' of people to attend.
The rally will feature speeches from industry leaders, union representatives, and community members, with a full list expected next week, along with opportunities for attendees to learn how they can support the movement.
'Los Angeles is at a crossroads,' said Pamala Buzick Kim, CA United Board Chairperson and Stay in LA co-founder, 'If we don't act now, we risk losing the very industry that built this city's reputation. This rally is about sending a clear message: We're staying in LA, and we need real solutions to keep our jobs here.'
This comes after the likes of Keanu Reeves and Bette Midler publicly supported the cause.
The campaign was launched by the Buzick Kim as well as Channel Zero writer Alexandra Pechman, Lessons In Chemistry director Sarah Adina Smith, Wes Bailey, Marie Dunaway, Nick Antosca, Julie Plec, Michael Sucsy, and Alex Winter.
The group has proposed uncapping the tax incentive for productions that shoot in LA County for the next three years as part of the overall disaster relief effort as well as calling on the studios and streamers to pledge at least 10% more production in LA over the next three years.
They want to uncap mediums to also bolster short-form productions such as commercials as well as post-production work, want to reduce or eliminate permit fees to lower the cost of production and address insurance restrictions.
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