Latest news with #LinaMendoni
Metro
3 days ago
- Business
- Metro
Adidas is latest cyberattack victim with shoppers' data stolen
Adidas has been hacked, with customers' personal information stolen in a cyber attack. The sportswear giant said criminals stole 'mainly' contact information of people who have dealt with its customer service desk. So if you bought trainers or sports bras recently and had any questions about them, you might have been targeted. A spokesperson said the incident 'has no operational impact', and that they are in process of informing anyone who might have been affected. Passwords, credit card information and payments-related data were not affected by the breach, the company said. The Adidas hack comes after Marks & Spencer, Co-op and Harrods faced massive disruption in recent weeks following cyber attacks. Marks & Spencer said last week that the hack would cost it about £300 million after being targeted around the Easter weekend. Online shopping is still not available on its website, despite it now being over a month since the hack was made public. A statement on the Adidas website said: 'Adidas recently became aware that an unauthorised external party obtained certain consumer data through a third-party customer service provider. 'We immediately took steps to contain the incident and launched a comprehensive investigation, collaborating with leading information security experts. 'The affected data does not contain passwords, credit card or any other payment-related information. 'It mainly consists of contact information relating to consumers who had contacted our customer service help desk in the past. 'Adidas is in the process of informing potentially affected consumers as well as appropriate data protection and law enforcement authorities consistent with applicable law. More Trending 'We remain fully committed to protecting the privacy and security of our consumers, and sincerely regret any inconvenience or concern caused by this incident.' News of the hack comes weeks after Greece filed a lawsuit against Adidas over what appeared to be a drone light show advertising the sports brand over the fifth-century BC Acropolis. Footage shared on social media shows a light show of drones forming a shoe above the ancient Athens citadel. Adidas's three-stripe logo, along with the words 'Feel Fast', were also displayed. Greece's Culture Minister Lina Mendoni said the show used the Acropolis for commercial purposes, in breach of a national law. She said it took place without approval from the Culture Ministry. Get in touch with our news team by emailing us at webnews@ For more stories like this, check our news page. MORE: Moment 'drug driver' is dragged from car after Liverpool fans struck in parade MORE: British pensioner, 79, 'caught with five kilos of methamphetamine' at airport in Chile MORE: Man 'cooked his Chihuahua puppy to death in oven because it wouldn't stop barking'
Daily Mail
18-05-2025
- Sport
- Daily Mail
Outrage in Greece after 'Adidas advert' appears to show drone shoe 'booting' the Acropolis - as Greek government vows to take 'legal action'
The Greek government has filed a lawsuit after a drone show seemingly advertising Adidas appeared over the Acropolis on Friday. Illuminated drones appeared to form a branded shoe which 'kicked' the UNESCO World Heritage Site in Athens, Greece. Images plastered across social media also show the drones assembling to illustrate the instantly recognisable logo of the German-born sports retailer - as well as the words 'Feel Fast'. The Acropolis, a rocky outcrop over Athens, houses the Parthenon Temple - a symbol of Athens' Golden age that was built in 432 B.C. to honour the goddess Athena, and is one of the most visited sites worldwide. Greece's Culture Minister Lina Mendoni said in an interview on Friday that the show used the sacred site for commercial purposes without the permission of the Culture Ministry. She argued that it went against a national law for the protection of antiquities. According to the Constitution of Greece, 'the protection of the natural and cultural environment constitutes a duty of the State and a right of every person'. The main legislation governing the protection of cultural heritage is Law 3028/2002. 'It's like the Adidas shoe kicking the Acropolis,' Mendoni told local Skai radio. 'A lawsuit has been already filed against anyone responsible.' The drones also appeared to form the words 'Feel Fast'. Adidas said 'all required permits were received and adhered to' Infuriated residents of Athens took to social media to express their outrage at the insensitive advert. 'The sacred hill of acropolis is being used to promote Adidas,' one wrote on X/Twitter as they called for a boycott of the sports brand. 'This should be illegal.' A second chimed in: 'They don't respect Acropolis.' To which a third replied: 'Shoe over Acropolis - you have to be particularly culturally insensitive, uncreative and money-fuelled to pull this off.' In disbelief, another questioned: 'Using the Acropolis as a billboard? Adidas just projected drones over one of humanity's most sacred heritage sites — for a shoe ad. 'This isn't innovation. It's vandalism out of scale,' they added. Adidas said 'all required permits were received and adhered to'. 'No image of the Acropolis monument was used by Adidas for advertising or other purposes,' the company said in an emailed statement. Infuriated residents of Athens took to social media to express their outrage at the insensitive advert The culture ministry said it was also investigating whether the licensing procedure for the drone overflight had been followed. The move comes weeks after Greece dismissed a request by director Yorgos Lathimos to film scenes of his upcoming 'Bugonia' movies on the Acropolis hill on the grounds they were incompatible with what the ancient Greek monument symbolised.
Business Mayor
17-05-2025
- Business
- Business Mayor
Outrage in Greece after Adidas advert shows drone shoe ‘kicking' Acropolis
Greece is taking legal action after authorities were caught unaware by the fifth-century BC Acropolis playing a star role in an Adidas advertising campaign. The decision to feature the western world's enduring symbol of democracy for commercial purposes in a hi-tech drone show has left Athens with no choice but to press charges, the country's culture minister said. 'The legal procedure wasn't followed,' Lina Mendoni told SKAI radio. 'This very bad, extremely unpleasant image is as if the Adidas shoe is kicking the Acropolis, aesthetically that is.' The culture ministry had taken the step of filing a lawsuit 'against anyone and everyone responsible'. 'Essentially, we have an advertisement which aims at the commercial exploitation of the specific monuments,' she said, insisting the video's backdrop use of the Unesco world heritage site violated strict laws protecting the nation's rich archaeological legacy. By Saturday the Athens prosecutor's office had opened an investigation into the procedure by which the sport retailer had acquired permits to stage the drone show. Both the ministry of culture and the finance ministry have sought clarification from the Civil Aviation Authority, the body in charge of dispensing aerial permits in line with EU regulations. The drone display, which reportedly took place late on Thursday, was launched from the neo-classical premises of the Zappeion conference centre in central Athens. A state-appointed commission, overseen by the national economy ministry, manages events at the Zappeion. 'Here we have another monument, a newer monument, whose administration, if nothing else, should have sought approval from the ministry of culture before granting permission,' Mendoni, a classical archaeologist herself, added. 'Here, too, we have a breach of archaeological law.' Read More Even as pope, Leo XIV might have to deal with U.S. tax returns As the images circulated via social media and public outrage grew, Adidas hit back, saying Greek legislation had been meticulously followed. 'All required permits were received and adhered to,' the German company said in an email statement cited by Reuters on Friday. 'No image of the Acropolis monument was used by Adidas for advertising or other purposes.' In a nation where the ancient past often weighs heavily, the political opposition have had a field day questioning the centre-right government's role in the furore. 'The Acropolis, a global symbol of culture and democracy, cannot be treated as a backdrop for commercial use,' said the opposition Pasok party, accusing the government of negligence. 'Serious questions arise about the role and responsibility of the culture ministry.' The leftwing Syriza party deplored the advertisement, describing it as the 'commodification of Greece's cultural heritage'. 'The image of a sports shoe 'stepping' on the Acropolis, created using a drone swarm for advertising purposes, constitutes an offensive commercialisation of the core of our cultural heritage,' it said. Management of the Acropolis, Greece's most visited attraction, is particularly sensitive because of the acrimonious debate that has long raged over artefacts, not least the Parthenon sculptures, removed from the site. With half of the temple's famous frieze housed in the British Museum, Greek officials tread a fine line in the campaign to win the treasures back. Only weeks ago, the Greek culture ministry provoked outcry when it rejected a request from the country's leading contemporary director, the Oscar-winning Yorgos Lanthimos, to end his latest movie Bugonia on the monument. The proposed scenes were deemed 'incompatible with the symbolism … and the values the Acropolis represents'. Social media this weekend was replete with criticism from users posting: 'No to Yorgos Lanthimos. Yes to Adidas. No to art, yes to money.'
The Guardian
17-05-2025
- Business
- The Guardian
Outrage in Greece after Adidas advert shows drone shoe ‘kicking' Acropolis
Greece is taking legal action against Adidas after authorities were caught unaware by the fifth-century BC Acropolis playing a star role in an advertising campaign. The decision to feature the western world's enduring symbol of democracy for commercial purposes in a hi-tech drone show has left Athens with no choice but to press charges, the country's culture minister said. 'The legal procedure wasn't followed,' Lina Mendoni told SKAI radio. 'This very bad, extremely unpleasant image is as if the Adidas shoe is kicking the Acropolis, aesthetically that is.' The culture ministry had taken the step of filing a lawsuit 'against anyone and everyone responsible'. 'Essentially, we have an advertisement which aims at the commercial exploitation of the specific monuments,' she said, insisting the video's backdrop use of the Unesco world heritage site violated strict laws protecting the nation's rich archaeological legacy. By Saturday the Athens prosecutor's office had opened an investigation into the procedure by which the sport retailer had acquired permits to stage the drone show. Both the ministry of culture and the finance ministry have sought clarification from the Civil Aviation Authority, the body in charge of dispensing aerial permits in line with EU regulations. The drone display, which reportedly took place late on Thursday, was launched from the neo-classical premises of the Zappeion conference centre in central Athens. A state-appointed commission, overseen by the national economy ministry, manages events at the Zappeion. 'Here we have another monument, a newer monument, whose administration, if nothing else, should have sought approval from the ministry of culture before granting permission,' Mendoni, a classical archaeologist herself, added. 'Here, too, we have a breach of archaeological law.' As the images circulated via social media and public outrage grew, Adidas hit back, saying Greek legislation had been meticulously followed. 'All required permits were received and adhered to,' the German company said in an email statement cited by Reuters on Friday. 'No image of the Acropolis monument was used by Adidas for advertising or other purposes.' In a nation where the ancient past often weighs heavy, the political opposition have had a field day questioning the centre-right government's role in the furore. 'The Acropolis, a global symbol of culture and democracy, cannot be treated as a backdrop for commercial use,' said the opposition Pasok party, accusing the government of negligence. 'Serious questions arise about the role and responsibility of the culture ministry.' The leftwing Syriza party deplored the advertisement, describing it as the 'commodification of Greece's cultural heritage'. 'The image of a sports shoe 'stepping' on the Acropolis, created using a drone swarm for advertising purposes, constitutes an offensive commercialisation of the core of our cultural heritage,' it said. Management of the Acropolis, Greece's most visited attraction, is particularly sensitive because of the acrimonious debate that has long raged over artefacts, not least the Parthenon sculptures, removed from the site. With half of the temple's famous frieze housed in the British Museum, Greek officials tread a fine line in the campaign to win the treasures back. Only weeks ago, the Greek culture ministry provoked outcry when it rejected a request from the country's leading contemporary director, the Oscar-winning Yorgos Lanthimos, to end his latest movie Bugonia on the monument. The proposed scenes were deemed 'incompatible with the symbolism … and the values the Acropolis represents'. Social media this weekend was replete with criticism from users posting: 'No to Yorgos Lanthimos. Yes to Adidas. No to art, yes to money.'
The Independent
17-05-2025
- Entertainment
- The Independent
Why Greece is suing a major shoe brand
Greece has filed a lawsuit against Adidas for an advertising campaign featuring a drone show near the Acropolis. According to images posted online, the show depicted drones forming the Adidas logo and a shoe with the Acropolis as a backdrop. Greek Culture Minister Lina Mendoni stated the campaign exploited the Acropolis for commercial gain, violating national law and bypassing mandatory approvals. The lawsuit targets all those responsible for the campaign, she said. Adidas declined to comment. This incident follows Greece's rejection of a filming request by director Yorgos Lanthimos for his movie Bugonia at the Acropolis, citing incompatibility with the symbolism of the site. Greece files lawsuit against Adidas for ad showing a 'shoe kicking the Acropolis'
