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Lab-grown diamond jewellery start-up Aukera raises $15 million, to expand network
Lab-grown diamond jewellery start-up Aukera raises $15 million, to expand network

The Hindu

time30-06-2025

  • Business
  • The Hindu

Lab-grown diamond jewellery start-up Aukera raises $15 million, to expand network

Lab-grown diamond jewellery company Aukera on Monday said it has raised $15 million in growth capital led by Peak XV Partners with follow-on participation from existing investors, including Fireside Ventures, Sparrow Capital, Prath Ventures and Alteria Capital. The investment will accelerate its retail expansion plans and contribute to enhancing product offerings, Aukera said in a release. It has stores in Bengaluru, Delhi NCR and Hyderabad and expanding into new cities. The brand will scale into a Rs.1,000 crore brand in next 5-7 years', founder and CEO Lisa Mukhedkar said.

Lab-grown diamond jewellery company Aukera raises $15 million in round led by Peak XV Partners
Lab-grown diamond jewellery company Aukera raises $15 million in round led by Peak XV Partners

Time of India

time30-06-2025

  • Business
  • Time of India

Lab-grown diamond jewellery company Aukera raises $15 million in round led by Peak XV Partners

Academy Empower your mind, elevate your skills Lab-grown diamond jewellery company Aukera has raised $15 million in its latest funding round led by Peak XV Partners Existing investors Fireside Ventures , Sparrow Capital, Prath Ventures, and Alteria Capital also participated in the will use the funds to double down on its retail footprint and enhance its product offerings by investing in hiring design, merchandising, and marketing talent. Currently, the company has 13 offline stores across Bangalore, Delhi NCR, and Hyderabad. It will be adding two more in the next 10 in 2023 by Lisa Mukhedkar and Kumar Saurabh, Aukera is a Bengaluru-based lab-grown diamond jewellery brand. The latest funding brings the total funds raised by the firm to almost $20 million.'The demand for lab-grown diamonds in India is growing phenomenally,' Mukhedkar told ET. 'Our customers, who started buying from us out of vague curiosity, are now engaging with the brand with an intent to buy backed by trust. We are seeing very high repeat and referral rates. It is between 25 and 30% within a period of six to eight months.'According to Mukhedkar, Aukera is expected to be at a Rs 200 crore annual run rate by the end of this financial year. 'We see ourselves scaling to a Rs 1,000 crore brand in the next five to seven years.'Kanwaljit Singh, founder and managing partner at Fireside Ventures, who is an existing investor in the firm, said, 'With this investment, Aukera is now poised to scale rapidly and set the benchmark for the category.''We are excited to partner with them as they scale Aukera's footprint and deepen the brand's leadership in this emerging category,' Abhishek Mohan, principal, Peak XV Partners, said in a prepared expanding lab-grown diamond industry is emerging as a promising opportunity for both brands and investors. The market, which stood at $299.9 million in 2023, is estimated to reach $1,192.3 million by 2033 at a 14.8% CAGR, according to the Industrial Extension Bureau, which is an investment promotion agency of Gujarat.

Aukera expands retail presence with stores in Noida, Bangalore
Aukera expands retail presence with stores in Noida, Bangalore

Fashion Network

time16-06-2025

  • Business
  • Fashion Network

Aukera expands retail presence with stores in Noida, Bangalore

Aukera, a lab grown diamond jewellery brand has strengthened its retail presence with the launch of two new physical stores in Greater Noida and Bangalore. The Greater Noida store located at Gaur City mall is spread over 1100 sq ft while the Bangalore store situated on Sarjapur Road spans over an area of 1500 sq ft. The extensive collection at the newly launched stores feature bespoke necklaces, rings, earrings, bracelets, and more. Commenting on the expansion, Lisa Mukhedkar, founder CEO of Aukera in a statement said, 'We are overwhelmed with the phenomenal response we have received at our retail stores across India. The love and enthusiasm for our grown diamond jewellery collections underscore a significant interest in conscious luxury choices and we are proud to be at the forefront of this movement.' 'Strengthening our presence in two key markets marks a momentous occasion for us as it coincides with the launch of our exclusive Champagne Diamond collection. The collection is extremely close to our heart and each piece has been crafted with precision and attention to detail, reflecting the brand's commitment to highest quality and design excellence,' she added. With these recent additions, Aukera has expanded its offline retail network to 13 stores across Bengaluru, Hyderabad, and NCR.

Shining Bright: Aukera Expands Retail Presence in Noida and Bangalore
Shining Bright: Aukera Expands Retail Presence in Noida and Bangalore

Malaysian Reserve

time14-06-2025

  • Business
  • Malaysian Reserve

Shining Bright: Aukera Expands Retail Presence in Noida and Bangalore

NOIDA, India and BANGALORE, India, June 14, 2025 /PRNewswire/ — Aukera, a pioneering Indian lab grown diamond jewellery brand, is accelerating its expansion with the launch of two new physical stores in Greater Noida and Bangalore. This strategic move is a testament to the brand's commitment to growth and solidifying its leadership in the grown diamond jewellery segment. With these recent additions, Aukera's offline retail portfolio will expand to 13 stores across Bengaluru, Hyderabad, and NCR, further establishing its presence in key markets. The shift towards lab-grown diamonds is evident in IGI India's revenue composition, where certifications for grown diamonds now contribute nearly 60% of the business. This prime locations for both stores are poised to drive footfall and enhance brand visibility. The Greater Noida store is strategically situated at Gaur City mall, a bustling hub within the Gaur City Township. Covering over 1100 sq. ft., the store leverages the mall's popularity, which is frequented by discerning locals, offering a diverse range of shopping, dining, and entertainment options. On other hand, Aukera's 1500 sq. ft. store in Bangalore is situated on Sarjapur Road, one of city's fastest-growing micro-markets, allowing it to effectively cater to the local customer base, particularly young millennials residing and working in the area. The understated yet elegant décor details at both stores perfectly complement Aukera's subtle yet statement making jewellery pieces. The extensive collection at the newly launched stores features bespoke necklaces, rings, earrings, bracelets, and more, showcasing the brand's uncompromised quality, forward-thinking designs, and exceptional craftsmanship – a trend setter in the industry. Also adorning the display at both stores will be Aukera's annual Big Rock Fest featuring 'Champagne Diamond collection', a curated selection of exquisite pieces that showcase the beauty and rarity of champagne diamonds in various sizes ranging from 1-20 carats and in various shapes such as cushion, emerald, heart, oval, radiant, pear and many more. Speaking at the expansion, Lisa Mukhedkar, Founder and CEO of Aukera, said, 'We are overwhelmed with the phenomenal response we have received at our retail stores across India. The love and enthusiasm for our grown diamond jewellery collections underscore a significant interest in conscious luxury choices and we are proud to be at the forefront of this movement. Strengthening our presence in two key markets marks a momentous occasion for us as it coincides with the launch of our exclusive Champagne Diamond collection. The collection is extremely close to our heart and each piece has been crafted with precision and attention to detail, reflecting the brand's commitment to highest quality and design excellence. We are certain that it will resonate with all jewellery connoisseurs of both regions.' About Aukera: Aukera is a leading brand of precious jewellery made from grown diamonds. Aukera means choice (in Basque) and its purpose is precisely that – to offer women a choice not to compromise; certainly not to compromise on their diamond jewellery. Aukera is leading the disruption of the precious jewellery segment in India by offering diamond jewellery in the most unique range of designs, crafted in diamonds of the highest grade, at prices that delight. The jewellery is certified by IGI and has a Buy-Back & Exchange option. You can shop Aukera at their Bangalore, Hyderabad and Delhi NCR stores or online at Bangalore – Dickenson Road, Jayanagar 4th Block, Orion Mall, HSR Layout and Sarjapur road. Hyderabad – Sharath City Capital Mall, Inorbit Mall, Banjara Hills, Jubilee Hills and Somajiguda. Delhi NCR – Wave One Mall, Good Earth Mall and Gaur City Noida. Social: Instagram | Facebook | LinkedIn | YouTube | WhatsApp Media Contact:contact@ Photo:

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