Latest news with #LotteWellfood
Korea Herald
09-07-2025
- Business
- Korea Herald
Lotte to roll out Pepero in India with heat-resistant chocolate
Lotte Wellfood, the confectionery arm of Lotte Group, said Wednesday that it has completed construction of a Pepero production line at the Haryana plant of its Indian subsidiary, Lotte India. The move comes after a 33 billion won ($240.2 million) investment last year and is part of a broader strategy to tap into India's growing confectionery market, estimated at approximately 17 trillion won. This initiative is part of Lotte Wellfood's broader 'One India' strategy following the recent merger of Lotte India and Havmor, aiming for 1 trillion won in annual sales in India by 2032. The Haryana facility will serve both domestic demand in India and potential exports to neighboring regions such as the Middle East and Southeast Asia. To cater to local tastes and climate conditions, Lotte has launched two variants ㅡ original and crunchy Pepero ㅡ formulated with heat-resistant chocolate capable of withstanding temperatures up to 40 degrees Celsius. Extensive research and development efforts were made to maintain the product's signature taste and texture, including sourcing optimal wheat flour for the biscuit base. Lotte also plans to aggressively target India's Generation Z consumers through localized marketing campaigns centered on the brand's value, 'Sharing.' Beginning in September, global ambassador K-pop idol Stray Kids will lead a Pepero Day campaign to boost brand visibility. With investments in multiple facilities, including the new Pepero line and a frozen dessert plant in Pune, the company aims to become India's leading confectionery brand. "The launch of Pepero in India follows Choco Pie as part of efforts to strengthen the Lotte brand's presence in the Indian market," said a Lotte Wellfood official. "We expect to contribute to our goal of reaching 1 trillion won in global sales for the Pepero brand."
Time of India
28-04-2025
- Entertainment
- Time of India
Lotte Wellfood brings a K-twist to Lotte Krunch
K-pop, K-drama, K-beauty and Korean ice cream, riding the rising tide of the Korean Wave — Lotte Wellfood has launched of Lotte Krunch , a four-layered ice cream bar that fuses Korean innovation and flavours designed to thrill the senses and let consumers 'Taste the 4D'. At a time when Korean culture is captivating the hearts and screens of the evolved consumers who are moving beyond the basic, Lotte Krunch taps into that craving for new surprising textures, exciting bold flavours, and layered experiences. The launch of Krunch represents a significant milestone in ice cream innovation in India, while also indicating Lotte's plans to diversify its product portfolio and strengthen the brand in India. Komal Anand, managing director, Havmor Ice Cream , said, 'Lotte Krunch brings the next level of indulgence to India – it's bold, fresh, and unlike anything in the market today. Krunch brings together the best of both worlds — the playfulness and depth of K-culture and the trust and product excellence of Lotte. It is a statement of what's next in the Indian ice cream category.' He further added, 'Krunch is not just an ice cream, it's a 4D experience — a multi-sensory indulgence that's crunchy, creamy, chocolatey, and fruity, all in one bite. It is a Korean innovation and our way of celebrating the adventurous new tastes that modern Indian consumers crave.' Crafted using cutting-edge Korean technology, Krunch is a first-of-its-kind ice cream bar in India with four layers — a crunchy crushed cookie layer on the top, flavourful sauce in the centre, a second layer of creamy Ice Cream, and a third layer of chocolate coating — creating an unmatched mouthfeel and flavour burst in every bite. Watch the video here:
Korea Herald
09-02-2025
- Business
- Korea Herald
Lotte chief eyes growth in India with new ice cream plant
Lotte Wellfood, the confectionary arm of Lotte Group, has commenced construction of a new ice cream production plant in India, signaling the company's full-scale expansion into the Indian market, home to the world's largest population of 1.4 billion. Lotte Chairman Shin Dong-bin attended the inauguration ceremony of the Havmor Ice Cream plant in Pune, a city in western India, on Thursday, where he expressed confidence that the new facility would mark a milestone in Lotte's global food business, the group announced Sunday. "Since acquiring the historic Havmor company and entering the Indian ice cream market here, Lotte has experienced remarkable growth in step with India's rapid economic development," Shin said in his congratulatory speech. "With the new facility, we are committed to delivering top-quality products to establish Havmor as India's most beloved brand." The ceremony was also attended by Lee Young-goo, head of Lotte's Food Division, Lee Chang-yeop, CEO of Lotte Wellfood, Shin Yoo-yeol, head Lotte Group's Future Strategy Office, Devendra Fadnavis, chief minister of Maharashtra and Lee Seong-ho, South Korean Ambassador to India. Lotte first entered the Indian market in 2004 through Lotte Wellfood and currently operates two subsidiaries: Lotte India, which specializes in confectionery, and local ice cream company Havmor, which focuses on ice cream. As of 2023, Lotte Wellfood's revenue in India has reached some 270 billion won ($200 million). The Pune plant marks Lotte Wellfood's first production facility expansion since acquiring Havmor in December 2017. Spanning 60,000 square meters -- equivalent to the size of eight soccer fields -- the new plant is six times larger than the existing Gujarat plant. Currently operating nine production lines, the Pune plant aims to expand to 16 lines by 2028. Outfitted with Lotte Wellfood's state-of-the-art automated manufaturing systems, Lotte Wellfood anticipates a year-on-year ice cream sales increase of more than 15 percent. By capitalizing on such production capacity, Havmor seeks to strengthen its market leadership in western India while utilizing the facility as a launchpad for expansion into southern India. Additionally, Pune's close proximity to major raw material suppliers for ice cream production is expected to enhance cost efficiency. The existing Gujarat plant will focus on supplying key markets in northwestern India. Havmor is also set to increase production of Lotte-branded products to bolster its competitiveness. Currently, the Gujarat plant manufactures World Cone, while the Pune plant will commence phased production of Crispy Crunch Ice Bar, Jaws Bar and Watermelon Bar within the year, to supply the Indian market. In the first half of this year, Lotte India and Havmor will merge to form a unified entity, enhancing the product portfolio and streamlining logistics hubs to drive operational efficiency. Additionally, Lotte has designated its Haryana plant as the first overseas production base for the Pepero brand, with manufacturing set to commence in the second half of the year. Lotte Wellfood remains focused on strengthening its global operations and optimizing business portfolio to further enhance corporate value. Meanwhile, during Shin's visit to India, the chairman reportedly met with leading executives from global corporations, including: Mukesh Ambani, chairman of Reliance Group; Anand Mahindra, chairman of Mahindra Group; and Bill Winters, CEO of Standard Chartered Group, to discuss business strategies and potential collaborations.
Korea Herald
09-02-2025
- Business
- Korea Herald
Lotte Wellfood expands plants in India for growth
Lotte Wellfood Co., a South Korean confectionery company, said Sunday it has expanded its manufacturing facilities in India to gain a bigger share in the world's most populous country. Lotte Wellfood acquired local ice cream company Havmor, which has a manufacturing facility in Gujarat, in 2017 and has recently added a new plant in Pune to meet a growing demand for K-food, the company said in a press release. The company has mainly produced Havmor's existing products in the Gujarat plant but will roll out its products in the Pune plant, it said. "The new plant's establishment will serve as a significant cornerstone for Lotte's global food business," Lotte Group Chairman Shin Dong-bin said at the Pune plant's completion ceremony. The company plans to increase the production lines in the new facility from nine to 16 by 2028. Its sales in India reached 270 billion won ($185 million) in 2023. (Yonhap)
