Latest news with #LudivinePont
Yahoo
2 days ago
- Business
- Yahoo
Officina Profumo-Farmaceutica di Santa Maria Novella Names Ludivine Pont CEO
MILAN — Ludivine Pont has been named chief executive officer of Officina Profumo-Farmaceutica di Santa Maria Novella, effective Sept. 1. She has been chief marketing officer of Balenciaga since 2021, working closely with artistic director Demna on the brand's global expansion and digital innovation. Pont exits the couture brand at a time of major changes, as Demna was appointed artistic director of Gucci in March. His swan song couture collection for Balenciaga was paraded in Paris earlier this month and the designer is being succeeded by former Valentino creative director Pierpaolo Piccioli. More from WWD Balenciaga's Foamposite-Inspired Basketball Sneaker Is Available Now for $1,550 Danielle Slavik, Model for Cristóbal Balenciaga, Dead at 81 Houbigant Paris, a 250-year-old Niche Fragrance Brand, Reawakens Before Balenciaga, Pont served as worldwide marketing and communication director at Moncler, which she had joined in 2016, at a time of development for the Milan-based brand as chairman and CEO Remo Ruffini overturned the company's business model and strategy, launching Moncler Genius in 2018, a series of drops and capsules with designers ranging from Pierpaolo Piccioli to Simone Rocha and Craig Green, to name a few. Prior to Moncler, Pont contributed to the international expansion of Philipp Plein. At the historic Florentine brand founded in 1221 and considered the world's oldest apothecary, Pont will be responsible for leading its global development, building on its unique heritage and artisanal know-how. Carlo Pesenti, CEO of parent Italmobiliare and chairman of Officina Profumo-Farmaceutica di Santa Maria Novella, emphasized the brand's 'unparalleled history, deeply rooted in Italian culture and the diffusion of perfume in Europe and the world. This is a heritage that we feel a responsibility to preserve and pass on.' Praising Pont's 'profound skills, international experience and strategic vision, we are certain she is the right person to contribute to the growth of the group, giving further impetus to the global development of Officina Profumo-Farmaceutica di Santa Maria Novella, always respecting the values and peculiarities that make the company a brand without equal in the world,' Pesenti concluded. Until her arrival, the company will continue to be led by general manager Giampiero Pesenti and the current management team, following the exit of CEO Giovanna Paoloni, who had joined in January last year. 'It is a great honor and a profound responsibility to take on the leadership of Officina Profumo-Farmaceutica di Santa Maria Novella,' Pont said. 'This is a house with an extraordinary legacy, over eight centuries of botanical and pharmaceutical excellence. My goal is to carry this heritage forward and create an experience of timeless care that speaks to the senses, to beauty and to time.' Officina Profumo-Farmaceutica di Santa Maria Novella is present in more than 30 countries, with a network of more than 400 points of sale. Investment group Italmobiliare, owned by the Pesenti family, took 80 percent of the Florence-based beauty company following two separate deals in 2020 and a combined investment of 160 million euros. Finalized in October 2021, the purchase of the remaining 20 percent stake was valued at 40 million euros. Italmobiliare has been supporting the company's international development and strategic transformation. The beauty company marked Italmobiliare's first investment in the perfume and cosmetics industry. In three years, the brand doubled the number of stores and sales, which in 2022 climbed 56 percent to 46 million euros compared to the previous year and exceeded 60 million euros in 2023. Santa Maria Novella has more than 600 products in its portfolio, encompassing scents, soaps, pomades, skin care, colognes and candles, all delivered in its signature, old-school packaging. In 2022, it introduced 'L'Iris,' the first eau de parfum the brand launched in 800 years of history. A bergamot-based fragrance created for the queen of France Catherine de' Medici in 1533 is still a bestseller. Best of WWD Which Celebrity Brands Are Next for a Major Deal? Lady Gaga, Beyonce and More Possible Contenders for the Next Corporate Prize The Best Makeup Looks in Golden Globes History A Look Back at Golden Globes Best Makeup on the Red Carpet, From Megan Fox to Sophia Loren [PHOTOS] Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Fashion Network
5 days ago
- Business
- Fashion Network
Ludivine Pont named CEO of Officina Profumo-Farmaceutica di Santa Maria Novella
Officina Profumo-Farmaceutica di Santa Maria Novella, the historic Florentine brand founded in 1221 and considered the oldest pharmacy in the world, has appointed Ludivine Pont as its new CEO. Pont is a well-known figure in the luxury industry. She joins Officina Santa Maria Novella from Balenciaga, where she was Chief Marketing Officer. Her new position takes effect in September. Pont's appointment comes 18 months after Giovanna Paoloni was named CEO of the Florence-based brand. According to her LinkedIn profile, Paoloni quit Officina Santa Maria Novella in January this year. In a busy career, Pont has held leadership roles across several major global fashion houses, notably contributing to the international expansion of Philipp Plein. Subsequently, she joined Moncler in 2016, where she led the development of new brand platforms and innovative communication models. In 2021, she moved to Balenciaga, where she worked closely with artistic director Demna to develop a culturally resonant strategy, expanding the brand's global resonance through a creative-led approach and digital innovation. In 2022, she was named among Forbes' Most Entrepreneurial CMOs in Marketing. In her new role, Pont will be responsible for leading the brand's global development, building on the unique heritage and artisanal know-how of Officina Profumo-Farmaceutica di Santa Maria Novella, with the ambition to affirm its positioning as the original and timeless expression of pharmaceutical and botanical care, the brand said in a release. 'We are delighted to welcome Ludivine Pont to the Italmobiliare Group: thanks to her profound skills, international experience and strategic vision, we are certain she is the right person to contribute to the growth of the Group, giving further impetus to the global development of Officina Profumo-Farmaceutica di Santa Maria Novella, always respecting the values and peculiarities that make the company a brand without equal in the world,' said Carlo Pesenti, CEO of Italmobiliare and Chairman of Officina Profumo-Farmaceutica di Santa Maria Novella, Added Pont: 'It is a great honor and a profound responsibility to take on the leadership of Officina Profumo-Farmaceutica di Santa Maria Novella.' 'This is a house with an extraordinary legacy, over eight centuries of botanical and pharmaceutical excellence. My goal is to carry this heritage forward and create an experience of timeless care that speaks to the senses, to beauty, and to time,' she continued. Until September, the company will continue to be led by General Manager Giampiero Pesenti and the current management team. Thereafter, Giampiero Pesenti will continue to play a central role in the operational guidance of the company, supporting the new phase of strategic development under the leadership of Ludivine Pont. Officina Profumo-Farmaceutica di Santa Maria Novella is currently present in over 30 countries, with a network of more than 400 points of sale. Since its acquisition in 2020, Italmobiliare has supported the company's international development and strategic transformation.
Fashion Network
5 days ago
- Business
- Fashion Network
Ludivine Pont named CEO of Officina Profumo-Farmaceutica di Santa Maria Novella
Officina Profumo-Farmaceutica di Santa Maria Novella, the historic Florentine brand founded in 1221 and considered the oldest pharmacy in the world, has appointed Ludivine Pont as its new CEO. Pont is a well-known figure in the luxury industry. She joins Officina Santa Maria Novella from Balenciaga, where she was Chief Marketing Officer. Her new position takes effect in September. Pont's appointment comes 18 months after Giovanna Paoloni was named CEO of the Florence-based brand. According to her LinkedIn profile, Paoloni quit Officina Santa Maria Novella in January this year. In a busy career, Pont has held leadership roles across several major global fashion houses, notably contributing to the international expansion of Philipp Plein. Subsequently, she joined Moncler in 2016, where she led the development of new brand platforms and innovative communication models. In 2021, she moved to Balenciaga, where she worked closely with artistic director Demna to develop a culturally resonant strategy, expanding the brand's global resonance through a creative-led approach and digital innovation. In 2022, she was named among Forbes' Most Entrepreneurial CMOs in Marketing. In her new role, Pont will be responsible for leading the brand's global development, building on the unique heritage and artisanal know-how of Officina Profumo-Farmaceutica di Santa Maria Novella, with the ambition to affirm its positioning as the original and timeless expression of pharmaceutical and botanical care, the brand said in a release. 'We are delighted to welcome Ludivine Pont to the Italmobiliare Group: thanks to her profound skills, international experience and strategic vision, we are certain she is the right person to contribute to the growth of the Group, giving further impetus to the global development of Officina Profumo-Farmaceutica di Santa Maria Novella, always respecting the values and peculiarities that make the company a brand without equal in the world,' said Carlo Pesenti, CEO of Italmobiliare and Chairman of Officina Profumo-Farmaceutica di Santa Maria Novella, Added Pont: 'It is a great honor and a profound responsibility to take on the leadership of Officina Profumo-Farmaceutica di Santa Maria Novella.' 'This is a house with an extraordinary legacy, over eight centuries of botanical and pharmaceutical excellence. My goal is to carry this heritage forward and create an experience of timeless care that speaks to the senses, to beauty, and to time,' she continued. Until September, the company will continue to be led by General Manager Giampiero Pesenti and the current management team. Thereafter, Giampiero Pesenti will continue to play a central role in the operational guidance of the company, supporting the new phase of strategic development under the leadership of Ludivine Pont. Officina Profumo-Farmaceutica di Santa Maria Novella is currently present in over 30 countries, with a network of more than 400 points of sale. Since its acquisition in 2020, Italmobiliare has supported the company's international development and strategic transformation.
Fashion Network
5 days ago
- Business
- Fashion Network
Ludivine Pont named CEO of Officina Profumo-Farmaceutica di Santa Maria Novella
Officina Profumo-Farmaceutica di Santa Maria Novella, the historic Florentine brand founded in 1221 and considered the oldest pharmacy in the world, has appointed Ludivine Pont as its new CEO. Pont is a well-known figure in the luxury industry. She joins Officina Santa Maria Novella from Balenciaga, where she was Chief Marketing Officer. Her new position takes effect in September. Pont's appointment comes 18 months after Giovanna Paoloni was named CEO of the Florence-based brand. According to her LinkedIn profile, Paoloni quit Officina Santa Maria Novella in January this year. In a busy career, Pont has held leadership roles across several major global fashion houses, notably contributing to the international expansion of Philipp Plein. Subsequently, she joined Moncler in 2016, where she led the development of new brand platforms and innovative communication models. In 2021, she moved to Balenciaga, where she worked closely with artistic director Demna to develop a culturally resonant strategy, expanding the brand's global resonance through a creative-led approach and digital innovation. In 2022, she was named among Forbes' Most Entrepreneurial CMOs in Marketing. In her new role, Pont will be responsible for leading the brand's global development, building on the unique heritage and artisanal know-how of Officina Profumo-Farmaceutica di Santa Maria Novella, with the ambition to affirm its positioning as the original and timeless expression of pharmaceutical and botanical care, the brand said in a release. 'We are delighted to welcome Ludivine Pont to the Italmobiliare Group: thanks to her profound skills, international experience and strategic vision, we are certain she is the right person to contribute to the growth of the Group, giving further impetus to the global development of Officina Profumo-Farmaceutica di Santa Maria Novella, always respecting the values and peculiarities that make the company a brand without equal in the world,' said Carlo Pesenti, CEO of Italmobiliare and Chairman of Officina Profumo-Farmaceutica di Santa Maria Novella, Added Pont: 'It is a great honor and a profound responsibility to take on the leadership of Officina Profumo-Farmaceutica di Santa Maria Novella.' 'This is a house with an extraordinary legacy, over eight centuries of botanical and pharmaceutical excellence. My goal is to carry this heritage forward and create an experience of timeless care that speaks to the senses, to beauty, and to time,' she continued. Until September, the company will continue to be led by General Manager Giampiero Pesenti and the current management team. Thereafter, Giampiero Pesenti will continue to play a central role in the operational guidance of the company, supporting the new phase of strategic development under the leadership of Ludivine Pont. Officina Profumo-Farmaceutica di Santa Maria Novella is currently present in over 30 countries, with a network of more than 400 points of sale. Since its acquisition in 2020, Italmobiliare has supported the company's international development and strategic transformation.
