Latest news with #MEPRA


Campaign ME
14-05-2025
- Business
- Campaign ME
Memac Ogilvy KSA
AGENCY BIO With more than 40 years of experience in Saudi Arabia, we are deeply rooted in the Kingdom's cultural landscape and proud to be trusted partners to a diverse portfolio of clients. Our proven track record with leading brands highlights our ability to manage, high-profile accounts. As part of a global creative network, our longstanding presence in Saudi Arabia gives us an unparalleled understanding of the local market. This deep expertise is further strengthened by Ogilvy's global reach and decades of industry leadership, enabling us to deliver impactful both locally and globally. Services: Advertising, public relations, experience, health and consulting Key clients: Ministry of Culture, Green Riyadh, IKEA, World Defense Show, Avilease, SAMI, Asfar, RCU, Expo 2030, Lab7 (Aramco), Diriyah, Ula Development Company, Nestlé Awards won: MEPRA – Likea (Best PR Campaign, Best vs Budget Campaign)


Mid East Info
13-05-2025
- Business
- Mid East Info
MEPRA Convenes Top Industry Leaders to Examine 'Communication Through Change'
The Association's annual flagship forum is set to discuss the state of the industry in response to shifting global landscapes Abu Dhabi, UAE – May , 2025: The Middle East Public Relations Association (MEPRA) announced the return of its highly anticipated annual forum, the UAE Leadership Majlis. Marking its 10th edition, the event will explore the evolving state of public relations and communications under the timely theme 'Communication Through Change.' Scheduled to take place on Thursday, May 29, 2025, at NYU Abu Dhabi, the 2025 UAE Leadership Majlis marks a decade of bringing together top communication professionals, industry leaders, and influential voices from across the region, providing a platform for insightful dialogue, knowledge exchange, and strategic foresight. 'Communication Through Change' will explore how industry leaders can effectively build brands, protect reputations, and communicate with impact, while navigating evolving global landscapes, prevalent industry transformation, and emerging trends and tools. Confirmed speakers at this year's Majlis include Mazen Nahawi, Group CEO of Carma; Faheem Ahamed, Group Chief Marketing and Communications Officer at G42; Rania Masri El Khatib, Chief Brand & Marketing Officer at IMI; Jagruti Mistry, Senior Director, Head of Communications for North Africa, Levant and Pakistan at Visa; Brendan Hodgson, Executive Strategy Director at Burson; and Menna Zaki, Global Communications & Brand Strategy Executive, ex-PepsiCo. Kate Midttun, Chairperson of MEPRA, commented: 'As we mark the 10th edition of the MEPRA Leadership Majlis, we do so at a time when change is not an exception, but a constant. In an increasingly complex global environment, communication is no longer just about telling stories, it is about shaping resilience, protecting reputations, and forging human connections that endure. This year's Majlis will challenge our industry to move beyond adaptation, and to lead through transformation with strategic clarity, cultural relevance, and impact.' The 2025 UAE Leadership Majlis is supported by Carma, Telum Media, The Conscious Comms Collective, and First and Ten Productions. Tickets to the 2025 MEPRA UAE Leadership Majlis are available via About MEPRA: The Middle East Public Relations Association (MEPRA) is the leading industry body for public relations and communication professionals in the Middle East. MEPRA strives to promote excellence in public relations and communication by providing a platform for knowledge sharing, professional development, and industry advocacy. With a growing membership of agencies, corporations, and individuals, MEPRA is committed to raising standards and building a thriving communication community in the region.


Zawya
05-02-2025
- Business
- Zawya
Kate Midttun re-elected as Middle East Public Relations Association Chairperson for second term
Dubai, UAE: The Middle East Public Relations Association (MEPRA) has announced the re-election of Kate Midttun, Founder & CEO of Acorn Strategy, as Chairperson for a second consecutive term. Jon Barber, Vice President of Marketing & Communications at TECOM Group Dubai, has also been re-elected as Vice Chair. Both leaders were first elected in 2022 and will continue to drive MEPRA's vision for growth, excellence, and industry advancement across the region for the next two years. Under their leadership, MEPRA has gone from strength to strength, expanding its influence and impact across the Middle East. The association has seen a significant increase in membership, welcoming more agencies, corporates, and individual professionals into its growing community. Key industry partnerships have been strengthened, with MEPRA establishing a strong presence in Kuwait through its participation in the Kuwait Summit in 2024 and expanding its footprint in Qatar with the inaugural MEPRA Qatar Leadership Majlis set to take place on 26 February in Doha. The past year marked MEPRA's most successful awards ceremony to date, with a record-breaking number of entries and attendees. In a major milestone, MEPRA also launched its Artificial Intelligence Guidelines in both Arabic and English, further solidifying its role as a thought leader in the industry. 'Leading MEPRA over the past two years has been an honour, and I am delighted to continue in this role. Our industry is evolving rapidly, and MEPRA remains committed to driving excellence, fostering innovation, and supporting PR professionals across the region. With our continued growth and ambitious plans for 2025, we are excited to build on this momentum and make an even greater impact,' said Kate Midttun, Chairperson of MEPRA. Alongside the reappointment of the Chair and Vice Chair, MEPRA has also announced the promotion of Dalya Mohamed to General Manager. Over the past three years, Dalya has played a pivotal role in driving MEPRA's growth and success, working closely with the board to expand the association's reach and deliver impactful initiatives. Jon Barber, Vice Chair of MEPRA added, 'The past two years have been a period of significant growth and transformation for MEPRA. From record-breaking events to deeper regional engagement, we have made great strides in strengthening our industry. As we look to the future, our focus remains on expanding MEPRA's reach, providing valuable opportunities for our members, and ensuring that the PR and communications profession in the Middle East continues to thrive.' With strong leadership in place, MEPRA is set to build on its successes and continue shaping the future of public relations and communications in the region. About the Middle East Public Relations Association (MEPRA): MEPRA is the leading industry body for the public relations and communications industry in the Middle East, with over 1,000 members. Founded in 2001, MEPRA drives growth, sets standards of excellence, and fosters a strong, connected community of PR professionals. For more information visit Contact: Dalya Mohamed - dalya@