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Memac Ogilvy KSA

Memac Ogilvy KSA

Campaign ME14-05-2025

AGENCY BIO
With more than 40 years of experience in Saudi Arabia, we are deeply rooted in the Kingdom's cultural landscape and proud to be trusted partners to a diverse portfolio of clients. Our proven track record with leading brands highlights our ability to manage, high-profile accounts.
As part of a global creative network, our longstanding presence in Saudi Arabia gives us an unparalleled understanding of the local market. This deep expertise is further strengthened by Ogilvy's global reach and decades of industry leadership, enabling us to deliver impactful both locally and globally.
Services: Advertising, public relations, experience, health and consulting
Key clients: Ministry of Culture, Green Riyadh, IKEA, World Defense Show, Avilease, SAMI, Asfar, RCU, Expo 2030, Lab7 (Aramco), Diriyah, Ula Development Company, Nestlé
Awards won: MEPRA – Likea (Best PR Campaign, Best vs Budget Campaign)

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Intersec Saudi Arabia Returns to Riyadh in 2025
Intersec Saudi Arabia Returns to Riyadh in 2025

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Intersec Saudi Arabia Returns to Riyadh in 2025

Home » Other Tech Events » Intersec Saudi Arabia Returns to Riyadh in 2025 Intersec Saudi Arabia, the leading platform for security, safety, and fire protection, has announced its return to Riyadh in 2025. The event will take place at the Riyadh International Convention and Exhibition Centre (RICEC) from 30 September to 2 October. Organisers revealed that the event aligns global innovation with Saudi Arabia's national priorities. It will unite government authorities, industry leaders, and international solution providers. The upcoming edition will be held under the theme 'Securing progress, igniting safety: Unveiling tomorrow's solutions for Saudi Arabia.' 1st Arabia and Messe Frankfurt, the event's organisers, reported that it will be hosted in association with multiple government entities. Saudi Arabia is undergoing a major transformation, driven by giga-projects like Neom, Qiddiya, and Red Sea Global. Global events such as Expo 2030 and the 2034 FIFA World Cup further highlight this shift. According to Bilal Al Barmawi, CEO and Founder of 1st Arabia Trade Shows & Conferences, Intersec Saudi Arabia will help decision-makers and global innovators collaborate on securing the Kingdom's future. In 2024, the event saw record-breaking success. This year, over 370 exhibitors from more than 35 countries are expected. Organisers anticipate over 27,000 visitors. The exhibition will span seven halls and cover 13,908 net square metres, a 25% increase from last year. This year's edition will introduce several new features: CPD-certified content theatres A Thought Leadership Pavilion and The Premium Club The Future Security and Safety Summit, powered by ASIS, will offer insights on global threats, crisis response, and AI in security. Speakers will include experts from FIFA, Red Sea Global, Diriyah Company, Kearney, and Saudi Aramco. Meanwhile, the Fire Protection and Technology Summit will gather top fire and emergency service leaders. They will address current standards, challenges, and innovations. Experts from Saudi Civil Defense, International Maritime Industries, and AESG will share insights. Riham Sedik, Exhibition Director at Messe Frankfurt Middle East, stated that the conference continues to grow, bringing together top minds from around the world. The event will also feature live demonstrations, interactive showcases, and engaging panel discussions. These sessions are tailored to the Kingdom's specific needs. Intersec Saudi Arabia 2025 will be hosted in Halls 1-7 at RICEC, along with a purpose-built outdoor area. It will showcase five major product sectors: Commercial & Perimeter Security Homeland Security & Policing Fire & Rescue Safety & Health Cybersecurity Intersec Saudi Arabia continues to position itself as a key event supporting the Kingdom's growth and secure future.

Nurse Naomi Oyoe Ohene Oti from Ghana wins Aster Guardians Global Nursing Award 2025 worth USD 250,000
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Nurse Naomi Oyoe Ohene Oti from Ghana wins Aster Guardians Global Nursing Award 2025 worth USD 250,000

Nurse Naomi Ohene Oti from Ghana wins USD 250,000 at the award ceremony in Dubai, UAE selected from over 100,000 applications from nurses from 199 countries. His Excellency Sheikh Nahyan bin Mabarak Al Nahyan, Cabinet Member and Minister of Tolerance and Coexistence, UAE, presented the trophy to the winner. Nurse Naomi Oyoe Ohene Oti from Ghana, an Oncology Nurse Specialist&Head of Nursing, National Radiotherapy Oncology and Nuclear Medicine Centre, Korle-Bu Teaching Hospital, has been announced as the winner of the Aster Guardians Global Nursing Award 2025, receiving the prestigious USD 250,000 prize at a grand ceremony held in Dubai, UAE. The award was presented by His Excellency Sheikh Nahyan bin Mabarak Al Nahyan, Cabinet Member and Minister of Tolerance and Coexistence, UAE in the presence of Dr. Azad Moopen, Founder Chairman of Aster DM Healthcare ( alongside Alisha Moopen, Managing Director and Group CEO – Aster DM Healthcare, T.J. Wilson, Executive Director and Group Head – Governance&Corporate Affairs, Aster DM Healthcare, and other distinguished guests. Launched in 2021 by Aster DM Healthcare, Aster Guardians Global Nursing Award aims to recognize and celebrate the extraordinary contributions of nurses across the world in various fields such as leadership, research, innovation and community service. The fourth edition of the award received an astounding participation with 100,000 application from nurses from 199 countries across the world – marking 28% growth in applications received in 2024. A special highlight of the ceremony was a message from Dr. Tedros Adhanom Ghebreyesus, Director-General of the World Health Organization, who congratulated the finalists and commended Aster DM Healthcare's commitment to championing the crucial contributions of nurses worldwide. His Excellency Sheikh Nahyan bin Mabarak Al Nahyan, Minister of Tolerance and Coexistence, UAE said, 'The Aster Guardians Global Nursing Award stands as a distinguished platform that honors one of the noblest and most impactful professions in human history—nursing. Nurses are truly the first line of defense in any healthcare system. They provide care, comfort, and hope in the most critical moments and embody the highest ideals of humanity through their compassion and selfless service. In the United Arab Emirates, we view the nursing profession with deep pride and gratitude, recognizing the tireless efforts and dedication of those who serve in this essential field. The late founding father of our nation, Sheikh Zayed bin Sultan Al Nahyan—may his soul rest in peace—envisioned a healthcare system built on the foundation of human dignity, where every healthcare worker is valued and supported. Today, this vision continues under the wise and inspiring leadership of His Highness Sheikh Mohamed bin Zayed Al Nahyan, President of the UAE, who firmly believes that investing in healthcare professionals is an investment in the nation's future and the well-being of all people. On this occasion, we extend our heartfelt congratulations to the winner of the Aster Guardians Global Nursing Award 2025, as well as to all the outstanding finalists. Each of them represents a beacon of compassion, resilience, and service to humanity. Their recognition is a testament to the profound impact nurses have on individuals and communities across the globe. We reaffirm the UAE's unwavering commitment to elevating the status of the nursing profession worldwide and honoring those who protect lives and care for others with devotion and dignity. This award reflects the spirit of tolerance, solidarity, and human fraternity that lies at the core of our national values.' Commenting on the win, Nurse Naomi Ohene Oti said, 'To be honoured with the Aster Guardians Global Nursing Award is deeply humbling. This recognition is not mine alone – it belongs to every nurse across Ghana, Africa, and the world who leads with resilience, compassion, and courage. For over two decades, I have witnessed the inequities in cancer care firsthand and dedicated myself to closing these gaps through training, outreach, and system-level change. This award will help amplify our impact – scaling training, building faculty, and inspiring the next generation of oncology nurses across Africa. At the heart of my journey is a simple truth: nursing is not just a profession – it is a force for social justice, equity, and hope. Today, I stand not just for myself, but for every African nurse who dares to innovate and serve, even against the odds.' Naomi Ohene Oti from Ghana is an Oncology Nurse Specialist&Head of Nursing, National Radiotherapy Oncology and Nuclear Medicine Centre at the Korle-Bu Teaching Hospital – where she has transformed patient care, pioneered specialist nurse training, and championed equity in cancer outcomes. She has been instrumental in developing and launching oncology nursing training programs in partnership with international centres like the Cross Cancer Institute in Canada, bringing world-class cancer education to local nurses in Ghana and significantly improving patient outcomes. In 2015, she was part of an expert team that developed the country's postgraduate oncology nursing curriculum, and under her leadership, over 60 oncology nurse specialists and 10 breast care nurses have been trained, greatly expanding specialized care services nationwide. Her influence extends across the continent. She is a member of education and training committee for the African Organisation for Research and Training in Cancer (AORTIC), and co-investigator on Global Bridges Oncology GM Grant. She has also co-led initiatives with ISNCC and shaped continental competencies and policies in cancer nursing, while mentoring more than 48 nurses from African nations. Through her role as a global faculty member with ASCO's Multidisciplinary Cancer Management Courses, she brings African nursing perspectives to international cancer forums, advocating for culturally relevant care. She has received numerous national honors, including Ghana's Ministry of Health Excellence Award and the prestigious Dr. Dorcia Kisseh International Award from the Ghana Registered Nurses and Midwives Association. Dr. Azad Moopen, Founder Chairman, Aster DM Healthcare said, 'Nurse Naomi Ohene Oti has redefined what it means to be a nurse – not just as a caregiver but as an innovator, leader, and changemaker. 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For more information about us, please contact: Lavanya Mandal Head of PR and Internal Communications Aster DM Healthcare Tel: +971 528126577 Email: Udhayan Sasidharan Nair Manager - PR&Communications Aster DM Healthcare Tel: + 971 508850520 Email: About Aster DM Healthcare FZC in GCC: Founded in 1987 by Dr. Azad Moopen, Aster DM Healthcare is a leading integrated healthcare provider, with a strong presence across 5 countries in the GCC and Jordan. Aster is committed to the vision of providing accessible and high-quality healthcare, from primary to quaternary services, with its promise of 'We will treat you well'. The organisation's robust integrated healthcare model includes 15 hospitals, 122 clinics, and 313 pharmacies in GCC serving all segments of society through three differentiated brands: Aster, Medcare and Access. 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Dubai Holding Entertainment wins big at the 2025 MENALAC awards
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Dubai Holding Entertainment wins big at the 2025 MENALAC awards

Dubai, UAE: Dubai Holding Entertainment, one of the region's largest diversified entertainment groups, made a strong impact at this year's Middle East and North Africa Leisure & Attractions Council (MENALAC) awards ceremony. The group secured four prestigious awards across its portfolio—two for Global Village, one for The Green Planet™ Dubai, and one for Roxy Cinemas—highlighting its leadership, guest experience, and continued innovation in the region's entertainment and leisure sector. Global Village was honoured with two awards: Best Theme Park – for destinations with over 500,000 visitors annually, recognising its continued ability to deliver exceptional, large-scale experiences to millions of guests annually, and Best Visitor Attraction, celebrating its unique positioning as a multicultural destination that blends entertainment, shopping, dining, and cultural discovery. The Green Planet™ Dubai received the award for Best Edutainment Centre, in recognition of its immersive indoor rainforest and commitment to environmental education, conservation, and inclusive guest experiences. Meanwhile, Roxy Cinemas was awarded Best Campaign for FECs, acknowledging its innovative marketing strategies and guest engagement initiatives that continue to elevate the cinema-going experience. Commenting on the achievement, CEO of Dubai Holding Entertainment, Fernando Eiroa said, 'We are incredibly proud to see our destinations recognised by MENALAC, which reflects the dedication, creativity, and passion of our entire team. These awards are not only a celebration of the exceptional experiences we deliver but also a testament to our continued commitment to innovation and excellence in the regional entertainment sector. We remain focused on raising the bar across all our destinations to create unforgettable moments for our guests.' In addition to these wins, several other Dubai Holding Entertainment destinations were shortlisted across key categories. Global Village was shortlisted for Best Marketing Campaign for Amusement Parks, MOTIONGATE™ Dubai for Best Theme Park – Over 500,000 Visitors Per Year, Wild Wadi Waterpark™ for Best Water Park – Over 400,000 Visitors Per Year, and Dubai Parks™ and Resorts for Best Integrated Leisure Destination. These recognitions reflect the passion and hard work of the teams behind each destination and reaffirm Dubai Holding Entertainment's promise to keep delivering moments that bring people together to connect, discover and enjoy. About Dubai Holding Entertainment™: Dubai Holding Entertainment is one the largest diversified entertainment groups in the region. It develops, operates and manages some of Dubai's most iconic attractions and family destinations, creating exceptional experiences, attracting millions of visitors each year. The portfolio includes Dubai Parks™ and Resorts, the Middle East's largest theme park, comprising of MOTIONGATE™ Dubai, the largest Hollywood-inspired theme park in the region, LEGOLAND® Dubai Theme Park, LEGOLAND® Water Park, and the region's only LEGO® themed LEGOLAND® Hotel as well as Real Madrid World, the first ever football theme park together with RIVERLAND™ Dubai, a themed food and dining hub that connects the destination. Coca-Cola Arena, one of the region's largest multipurpose indoor arenas; Wild Wadi Waterpark™, Dubai's original family-friendly waterpark, with views of Burj Al Arab Jumeirah; Roxy Cinemas, offering a premium cinema experience across Dubai including Roxy Xtreme, the largest screen in Middle East and North Africa; The Green Planet Dubai, the Middle East's only indoor tropical rainforest with an outdoor Nature Park, Global Village, the region's leading multicultural family destination for culture, shopping, and entertainment (between October and April); Ain Dubai, the largest and tallest observation wheel in the world, The View Palm Jumeirah, the highest vantage point on Palm Jumeirah with 240 meters above ground with 360-degree views; Arabian Radio Network (ARN), the largest radio network in the region; MPN, a multimedia sales house operating premium out-of-home assets, video production, event sponsorship, and activations; among many others. For media inquiries, please contact: Ariana Jeanette Aaron - Current Global cgprteamdubaiholdingentertainment@

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