2 days ago
For the safety of the young ones in South-East Asia and globally, Nuna and BMW join hands to innovate premium baby gear designs
Nuna, the world-renowned authority in premium baby gear innovation, and top car producer BMW have announced an exclusive design collaboration, which will give parents peace of mind when it comes to the safety of their babies.
This partnership brings together two brands recognised for their meticulous attention to detail and commitment to providing exceptional lifestyle solutions.
Nuna and BMW are celebrated for their unwavering dedication to premier industry expertise. The result is a collection that marks a new chapter in the world of sophistication and precision, tailored to families seeking the best quality and design for their everyday adventures.
Craftsmanship and Innovation
The collaboration focuses on elevating the user experience through thoughtful design. Each product in the collection showcases both brands' commitment to detail and is a testament to the exceptional safety and durability standards and luxe aesthetics synonymous with Nuna and BMW.
'Our collaboration with BMW is a natural fit, with a passion for premium quality and innovative design,' said Noraizan Din, Chief Executive Officer of Nuna Malaysia (Supreme Global Marketing Sdn Bhd).
'We are excited to combine our expertise to create premium products that will enhance the everyday lives of our selective buyers who think carefully about their purchases and value remarkable design and premium quality for themselves and their families.'
Meanwhile, BMW, represented by Victor Tan, the Head of Sales, Auto Bavaria Malaysia, said they were also excited that BMW is moving into more innovative sections that can improve the lives of children too.
'With design and craftsmanship as the basis for the product lines, BMW is collaborating with Nuna on products that will enhance the lives of our customers and their children in terms of form and function,' said Tan.
"In fact, for the future, we may even offer a stroller as part of the package for buying a BMW car, especially for young parents. In the past, there have been these kinds of requests from our customers."
A Shared Vision
This partnership is not just a collaboration but a meeting of minds and a shared vision of excellence that Nuna and BMW are excited to offer their discerning customers.
'At Nuna, our mission is to create premium baby gear that is designed for living,' said Marta Piña Fernández, Head of Marketing EMEA & APAC for Nuna.
'Partnering with BMW allows us to push the boundaries of what is possible in baby gear design and set a new standard for quality and style that provides adventure and creates memories for families to treasure.'
The Nuna x BMW collection includes three pushchairs, the MIXX ™ next, TRIV™ next, and TRVL ™ lx, each featuring design details inspired by BMW, such as wheels with a BMW pattern, rims resembling BMW tires, and logo applications and patterns. On top of this there is also an essential bag available in the collection. Prices start from RM2,699 for the strollers.
The Nuna x BMW collection is available at selected retail outlets, Nuna Malaysia showroom in Subang Jaya, and will be available in selected BMW dealers. For more information, visit
