15-05-2025
‘Dudiyona Ba' campaign launched in Mysuru to prevent labour migration in summer
Mysuru: The 'Dudiyona Ba' campaign was launched in Mysuru district to prevent migration of labourers during summer. The initiative aims to provide continuous employment to rural people under the
Mahatma Gandhi National Rural Employment Guarantee Act
(MGNREGA) scheme, offering work locally to those who would otherwise migrate to cities during the harsh summer.
Following govt directives, the campaign will be conducted in all gram panchayats for a month, allowing eligible labourers to gain employment through the
MGNREGA scheme
. The campaign will inform eligible workers about the scheme and provide 100 days of unskilled work under MGNREGA in all GPs, officials said.
Eligible families must possess a job card under the MGNREGA scheme. Individuals over 18 yrs in rural areas can apply at their local panchayat office to obtain a job card.
Subsequently, labourers must submit a work application to the GP to receive group work.
The campaign aims to identify eligible families and vulnerable groups not covered by the MGNREGA scheme, providing them with continuous unskilled work to reduce migration tendencies. The campaign seeks to increase participation from vulnerable families, the differently-abled, women, and gender minorities.
The daily wage for workers under the MGNREGA scheme was increased to Rs 370 from April 1.
The scheme provides equal pay for men and women, and families with a job card can undertake personal projects worth up to Rs 5 lakh.
Under the MGNREGA scheme, work opportunities are available in desilting ponds, developing canals, roadside tree planting, agricultural forestry, school development, Anganwadi, rural roads, and drainage projects. Awareness about these opportunities will be raised during the campaign.
"The primary goal of MGNREGA is to prevent migration in rural areas by providing work to labourers. The success of the 'Dudiyona Ba' campaign depends on rural people making good use of it, just like the successful Stree Chetana campaign. By creating individual or group work opportunities, the campaign supports job creation in one's locality. Rural residents should take advantage of this initiative," called ZP chief executive officer S Ukesh Kumar.
"Both male and female labourers can benefit from it. The campaign is ready to accept work demands and provide jobs through the panchayats," said M Krishnaraju, ZP deputy secretary (development).