Latest news with #Maaza
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Business Standard
28-05-2025
- Business
- Business Standard
Limca becomes Rs 2,800-crore brand in 2024, says Coca-Cola India
Limca, a lime and lemon-flavoured drink, has crossed the Rs 2,800-crore revenue mark in 2024, helped by its expansion in rural and urban areas. The five-decades-old brand is witnessing strong double-digit growth in key states such as Delhi, Punjab and Haryana, gaining share across both traditional trade and emerging retail formats, according to a statement released by Coca-Cola India. Since its inception in 1971, Limca has been a driving force in strengthening the company's sparkling portfolio, with demand soaring across both urban and rural markets, it added. Currently, Coca-Cola has three billion-dollar brands -- Thums Up, Sprite and Maaza in its India portfolio. Thums Up is now very close to becoming a $2 billion brand. Maaza, Thums Up and Limca were acquired by The Coca-Cola Company in 1993, when the Atlanta-headquartered company had re-entered the Indian market, from Ramesh Chauhan of Parle Bisleri. Coca-Cola had then bought the entire portfolio of aerated drinks from the Chauhan brothers, which also included Gold Spot. Vinay Nair, Vice President, Franchise Operations, Developing Markets, Coca-Cola India and Southwest Asia, said Limca's story is one of resilience, reinvention, and a pursuit of excellence. Our success is anchored in a simple but powerful playbook - innovating products that cater to evolving consumer needs, expanding distribution to both urban and rural India, and executing marketing campaigns that connect passion and purpose," he said. In 2024 Coca-Cola extended Limca in the hydration space. It had introduced Limca GlucoCharge, a beverage with glucose and electrolytes and its launch campaign had featured Olympic gold medalist Neeraj Chopra. In India its beverage range includes Coca-Cola, Diet Coke, Thums Up, Fanta, Limca, Sprite, Maaza, Minute Maid range of juices and Honest Tea.
News18
11-05-2025
- Entertainment
- News18
Refresh, Remix, Repeat: The Gen Z Summer Playlist You Can Sip
Last Updated: This summer isn't just about staying hydrated, it's about staying in tune with what matters: mood, style, and self-expression Summer for Gen Z isn't just a season – it's a mood board. It is that golden hour selfie glow, the poolside aesthetic, the spontaneous road trip, and yes, the perfect playlist that makes every moment feel like a music video. And what's a great summer without the ultimate refreshment in hand? Let's sip on the go-to summer beverage came with its own vibe and had background music that fits well. Maaza Maaza isn't just a summer favourite – it's a celebration in every sip. Crafted with the goodness of real, juicy Alphonso mangoes, Maaza brings India's most loved fruit to life, no matter the season. As the mercury rises, this iconic drink naturally becomes a go-to for mango lovers, offering a mess-free way to enjoy the king of fruits. But Maaza is more than seasonal refreshment, it's about savouring special moments, from sun-soaked picnics to everyday family time. This summer, join the wave of mango lovers saying #MaazaHoJaaye and experience timeless indulgence with a twist of tropical joy. Vibe Check: Feels like 'Sunday Best" by Surfaces—chill, sunny, and effortlessly feel-good. Sprite Sprite's crisp lemon-lime flavor is made to cut through the summer heat with instant refreshment. Cool, soothing, and sharp from the first sip, Sprite is the top pick for those who like their chill uncomplicated. Whether you are pairing it with spicy street food, heading out on an adventure, or just trying to beat the heat – Sprite fits right in. And if you are just chilling with friends and in the mood for a good laugh, just scan the bottle for a joke that hits as hard as the fizz. This summer, Sprite is not just a drink – it's your shortcut to staying cool and having fun. For the Gen-Zers who love the cool, crisp taste of Coca-Cola but want to keep things light, Coke Zero is the ultimate refreshment. No sugar, no compromise, just the iconic flavor of Coke in its most refreshing form. Whether you are hitting the gym, crushing your goals, or just enjoying a chill day with friends, Coke Zero is the drink that brings balance to the party. It's the perfect beverage to sip on as you turn up your favorite playlist, keep it light, and stay true to your vibe. Vibe Check: 'Khalasi" – Coke Studio Bharat ft. Achint & Aditya Gadhvi Fanta Fanta is all things playful, colourful, and absolutely delicious. With its bold orange fizz and vibrant personality, it's the drink that adds cheer to every moment – whether you're catching up with friends, lighting up your feed, or just enjoying a carefree break. This summer, Fanta is trending for its lively spirit and burst of fruity goodness that feels almost like a dessert in a bottle. From festive vibes to sunny hangouts, Fanta is the flavour of fun. Limca When the summer heat is relentless, Limca is your ultimate thirst quencher. Its sharp, lemony fizz and unique cloudy look give it a refreshing edge that's perfect for any adventure. This season, Limca is trending for those exploring the city, discovering new hotspots, or just enjoying a sunny day out. Whether you're traveling, working out, or on the move, Limca's zesty kick is the must-have cooler to keep you refreshed and energized. #TravelWithLimca and make every moment a refreshing journey. Vibe Check: 'Can't Stop the Feeling!" by Justin Timberlake—pure fun and dance-floor energy. Honest Tea For Gen Zers craving calm in the chaos, Honest Tea is the ultimate chill track in a bottle. This organic green tea-based wellness drink brings a refreshing pause to the heat and hustle. With flavors like Lemon-Tulsi and Mango, brewed from premium Makaibari tea leaves, it's your go-to for those solo rooftop journaling sessions, mindful midday resets, or zen beach strolls. Honest Tea isn't just a drink- it's a vibe. Vibe Check: 'Hey Jude" – The Beatles Minute Maid Minute Maid is all about pulpy refreshment. With juicy favorites leading the way, it's the perfect pick for Gen Z looking to stay refreshed while keeping it wholesome. Made with Indian fruits and packed with a deliciously pulpy texture, Minute Maid turns everyday hydration into a flavourful experience. Whether you are chilling with friends or taking a break under the sun, Minute Maid brings a pulpy burst of nature to every summer moment. Vibe Check: 'Golden" by Harry Styles—natural, smooth, and radiating good vibes. This summer isn't just about staying hydrated, it's about staying in tune with what matters: mood, style, and self-expression. Each of the above drinks are part of the ultimate Gen Z Starter Pack, seamlessly woven into their summer soundtrack. So, take a sip, hit play, and let the soundtrack of your summer begin. Watch CNN-News18 here. The News18 Lifestyle section brings you the latest on health, fashion, travel, food, and culture — with wellness tips, celebrity style, travel inspiration, and recipes. Also Download the News18 App to stay updated! tags : lifestyle summer summer drinks Location : New Delhi, India, India First Published: May 11, 2025, 15:37 IST
News18
02-05-2025
- Business
- News18
Jubilant Bhartia Group Gets CCI Approval To Acquire 40% Stake In Coca-Cola's Bottling Arm
Last Updated: CCI clears Jubilant Beverages' 40% stake acquisition in HCCH, marking a key strategic move in India's beverage sector The Competition Commission of India (CCI) has approved the proposed acquisition involving Jubilant Beverages Limited (JBL). Under the transaction, JBL will acquire a 40% shareholding in HCCH, marking a significant strategic move in the beverage and consumer goods sector. In December, Coca-Cola announced a strategic agreement with the Jubilant Bhartia Group to divest a 40% stake in Hindustan Coca-Cola Holdings (HCCH), the parent entity of Hindustan Coca-Cola Beverages (HCCB) — the company's largest bottling arm in India. Sources familiar with the deal, who have signed non-disclosure agreements, earlier told News18 that the transaction is valued at approximately Rs 12,500 crore, placing HCCB's total valuation at around Rs 31,250 crore. Sanket Ray, President of Coca-Cola India and Southwest Asia, in a press note, had said Jubilant's expertise would help accelerate the Coca-Cola system's growth and deepen its value to consumers and communities. The partnership aligns with Coca-Cola's global asset-light strategy, which involves refranchising its bottling operations. Jubilant Bhartia Group, advised by Morgan Stanley, is expected to fund the deal in partnership with Goldman Sachs, with Jubilant contributing around 40% of the capital. HCCB, which operates primarily in South and West India, manufactures and distributes 60 beverages, including Coca-Cola, Thums Up, Sprite, Minute Maid, Maaza, and Kinley. In FY24, HCCB reported a 10.1% increase in revenue to Rs 14,021.54 crore and a threefold rise in net profit to Rs 2,808.31 crore. Jubilant FoodWorks, part of the Bhartia Group, operates franchise rights for Domino's, Dunkin', and Popeyes in India. First Published: May 01, 2025, 19:27 IST
