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Hi Dubai
12 hours ago
- Business
- Hi Dubai
Why Store Design and Product Placement Are Key to Retail Success in Dubai
Dubai's retail market is one of the most competitive in the world. With luxury malls, boutique pop-ups, and experiential concept stores all vying for attention, the pressure on retail businesses to stand out is higher than ever. And in this environment, first impressions do more than attract; they convert. Today's shoppers in the UAE expect speed, clarity, and experience. According to the 2024 Retail Experience Monitor, over 70% of UAE consumers use digital tools while shopping in-store, blending online convenience with physical engagement. That means your store layout isn't just about design, it's a strategic touchpoint that influences real-time decisions. At the same time, the TASC UAE Retail Outlook Report values Dubai's retail sector at over $100 billion, with strong growth expected through 2028. In a market of this scale, how your store looks, feels, and flows could be the difference between someone browsing and someone buying. So here's the question: Can store design and product placement actually impact what people buy and how much they spend? In this article, we explore how strategic store design and thoughtful product placement are shaping consumer behavior, boosting conversions, and redefining retail success in Dubai. Why Store Design Matters More Than Ever in Dubai In Dubai's fast-paced retail world, design plays a crucial role in shaping customer experience. With destination malls like Dubai Mall and Mall of the Emirates attracting millions of visitors, the standard for retail presentation is exceptionally high. Shoppers walk in expecting polished, well-thought-out environments that reflect the brand's identity from the first step inside. Every visual element—lighting, layout, shelving, signage—helps create a sense of trust and familiarity. In premium markets, especially, store design becomes part of the brand promise. The way a space is organized can influence how customers feel, how long they stay, and how likely they are to make a purchase. There's a clear connection between comfort and spending. When the atmosphere feels welcoming, people tend to slow down and explore more. According to retail studies, even a small increase in dwell time can lead to a noticeable lift in sales. This makes design a practical tool—not just a creative decision. Is your store layout encouraging people to stay longer and move with ease? Design preferences are also shifting. Many retailers are now adopting minimalist approaches that create space for products to stand out. Curated lighting, soft music, and scent branding are being used more deliberately to shape how people engage with the space. In Dubai, small design elements inspired by local culture—like warm neutral palettes, textured wood, or Arabic typography—can deepen the customer connection and make the experience feel more personal. The goal isn't to decorate—it's to create an environment that feels aligned, comfortable, and memorable. When done well, store design can enhance not only how a space looks, but how it performs. The Psychology of Product Placement Where you place a product in your store can have as much impact as the product itself. Customers are naturally drawn to items placed at eye level, which is why this space is often referred to as 'buy level.' It's the area that gets the most attention—so why not reserve it for your bestsellers or highest-margin items? If your top product isn't in the shopper's direct line of sight, are you missing out on easy conversions? But it's not just about shelf height. The way items are grouped can guide buying behavior just as effectively. Placing complementary products side by side—like handbags next to shoes, or coffee mugs near specialty blends—encourages people to buy in sets. When products feel connected, customers tend to see them as part of a complete experience. Have you looked around your store lately and asked: Which products naturally go together, and are they even close to each other? Layout also plays a big role in how people move, pause, and choose. Clear signage, logical flow, and open sightlines make the shopping journey easier. If a customer walks into your store and feels unsure of where to go next, chances are they'll either speed through or walk away. Does your current layout lead them toward the areas you want them to spend the most time in? Retailers who rethink their product zones often notice immediate shifts. For example, moving impulse buys closer to checkout or creating small themed sections—like a 'Gifting Corner' or 'Self-Care Shelf'—can subtly influence decision-making and increase average basket size. Could a simple rearrangement be all it takes to get people to pick up one more item? Product placement isn't random—it's a silent salesperson. Done right, it guides choices, triggers associations, and increases both satisfaction and spending. Common Mistakes Retailers Make Even the best products can get overlooked if the store layout and environment aren't working in your favor. Here are some of the most common design mistakes that can hurt customer experience—and sales. Overcrowded Displays Create Visual Fatigue Too many products crammed into one space can feel overwhelming. Instead of drawing customers in, cluttered displays often cause them to disengage. A clean, focused layout allows key items to shine and helps shoppers make quicker, more confident decisions. Could a little less actually lead to a lot more? Poor Zoning and Pathways Confuse Movement When customers walk into your store, their path should feel intuitive. Without clear zoning—like separating sections for new arrivals, promotions, or categories—people may feel lost or unsure of where to go next. That hesitation often translates into shorter visits and missed sales. Does your store gently guide people—or leave them guessing? Weak Lighting and Mirror Placement Miss the Mark Lighting isn't just functional—it's emotional. Poor lighting can make products look dull and change the way people feel in your space. In fashion retail, mirrors placed in dark or awkward corners can ruin the try-on experience. Good lighting highlights your products and helps customers feel more confident while browsing. Is your store lighting helping customers see your products—and themselves—at their best? Missing Sensory Anchors Lose Engagement Sound, scent, and even room temperature influence how people feel. A light fragrance, curated playlist, or comfortable atmosphere can turn a basic visit into a memorable experience. Without these elements, your store risks feeling flat and forgettable. What emotion does your store trigger when someone steps inside? Misplaced High-Value Items Reduce Visibility Placing premium or high-margin products in low-traffic corners is a missed opportunity. These items deserve prime positions—spots with high visibility and natural footfall. If customers aren't seeing them, they're not buying them. Are your most profitable products in the path of most people? Getting the basics right—space, flow, lighting, and sensory impact—can dramatically change how customers interact with your store. A few adjustments in the right areas can go a long way toward boosting engagement and increasing basket size. Location-Based Strategy Retail in Dubai doesn't follow a one-size-fits-all model. With malls, souks, pop-ups, and high-street stores all playing a role in the city's shopping landscape, design strategies need to be adapted to the environment around them. Stores inside major malls like Dubai Mall or Mall of the Emirates operate within large, structured environments where footfall is high but attention is limited. These locations require striking visuals, strong window displays, and layouts that invite customers to pause and explore. Shoppers in malls are often there for a full experience—not just a transaction—so how well does your space hold their interest within the first few seconds? By contrast, retail inside traditional souks like the Gold or Textile Souk calls for a different approach. These areas are more intimate, atmospheric, and culturally rooted. Shoppers here expect a slower pace, a touch of nostalgia, and a stronger emphasis on personal interaction. Would your design still feel appropriate if it were placed in an environment that values tradition over trend? Street-facing stores and standalone retail outlets benefit from direct visibility but face challenges like heat, traffic, and varied shopper intent. These spaces need strong signage, shade-conscious layouts, and quick-entry setups that accommodate both casual walkers and purposeful buyers. Is your entrance inviting enough for someone passing by to step in without hesitation? Then there are pop-ups—short-term, high-impact spaces often found during festivals, seasonal events, or in popular outdoor districts. Here, simplicity and storytelling matter most. With limited time and space, design must be compact yet memorable. Are you telling a clear brand story in the first few steps of your space? Across all formats, one thing remains essential: bilingual signage and wayfinding. Dubai's customer base is incredibly diverse, and clear Arabic and English communication builds trust and improves navigation. If a new visitor entered your store today, would they immediately know where to go and how to engage? Understanding where your store lives—and who it serves—helps guide every design decision that follows. In Dubai, success often depends on how well your physical space speaks the language of its location. Technology Integration in Store Layout Technology is reshaping how retail works—especially in Dubai—where the line between physical and digital is increasingly blurred. Smart mirrors and AR displays can become powerful experience enhancers. They help shoppers visualize products—like trying on makeup or seeing outfits on themselves—without hands-on effort. One beauty retailer using AR mirrors saw average dwell times increase by over four minutes; that extra attention translated into more upsells and higher cart totals. Is your current layout inviting shoppers to explore with technology—or just showing off screens? Interactive displays and guided digital paths can influence where customers go and how long they stay. Those screens can highlight trending items, redirect shoppers to promotions, or tell a curated brand story. When placed with purpose, they drive both movement and emotional connection. Could a screen or sensor act as a subtle guide in your space? On the backend, RFID tags and modern footfall counters are quietly fueling smarter decisions. These tools track which products are handled most and which zones attract attention, helping you rearrange for maximum impact. Retailers analyzing foot traffic data often reshuffle displays to promote best-selling items or reduce congestion, improving sales and experience. Are you tracking movement—and acting on what the data shows? Dubai shoppers expect tech-savvy retail experiences. But success comes from integration, not gimmicks. Tech works best when it feels helpful, informative, and aligned with your brand atmosphere. Tips for Small and Mid‑Sized Retailers You don't need a massive budget to create a store that feels fresh, inviting, and profitable. Small design choices, done consistently, can have a big impact on how customers move, browse, and buy. Smart Upgrades That Don't Break the Bank Lighting is one of the easiest and most effective changes you can make. Good lighting doesn't just brighten the space—it draws attention to the right products and sets the tone. Even switching to warmer bulbs or adding spotlights to feature displays can elevate the overall experience. Clear, bold signage is another low-cost tool that delivers value. Whether it's guiding customers to bestsellers or highlighting promotions, well-placed signs help reduce hesitation and improve flow. Ask yourself—are your customers walking through the store confidently, or stopping because they're unsure where to go? Use Flexible Fixtures to Stay Agile Modular shelving gives you the freedom to shift things around without major disruption. Whether you're showcasing new arrivals or testing bundle offers, movable units let you adapt quickly to what's working. A flexible setup encourages experimentation—and gives your space a dynamic, evolving feel. If you had the freedom to refresh your displays weekly, how much more attention could you attract? Rotate Displays to Stay Fresh Seasonal re-merchandising keeps your store feeling alive. Updating displays around local holidays, weather changes, or trends gives regular customers a reason to come back and explore. Even small touches—like a color shift or themed corner—can refresh the vibe and make your products feel more relevant. Have you planned your next visual refresh, or are you waiting for things to slow down? Know When to Get Outside Help Many small retailers manage design in-house—and often do it well. But as your store grows, a second opinion can make a difference. Hiring a designer for a layout consultation or visual audit doesn't have to be a long-term expense. Even a short engagement can help identify missed opportunities or improve your space's impact. Is there an area in your store you've walked past a hundred times—but never really optimized? The most effective upgrades don't always cost much—they simply come from seeing your space the way your customers do. With the right changes, even a small store can feel like a curated experience worth revisiting. A well-designed store does more than look good—it works hard behind the scenes. From guiding movement to sparking impulse decisions, every element of your layout plays a role in how customers engage with your brand. When space is used with intention, it becomes an active part of the sales process. Design and placement are not one-time decisions. They evolve as your products change, as seasons shift, and as your customers respond. The most successful retailers don't wait for problems to appear—they walk their space regularly, test new ideas, and adjust what isn't working. It's a cycle of attention, not perfection. So here's a final question worth asking: When's the last time you walked through your store—not as the owner, but as a first-time customer? What did you see, feel, or miss? In a market like Dubai, where every detail shapes perception, design is far more than a backdrop. It's one of your strongest tools for growth. Use it wisely—and keep it working. Also read: The Future of Retail Is Here: How Dubai is Leading the E-Commerce Charge From world-class logistics and futuristic payment solutions to immersive shopping experiences, the city has positioned itself as a global hub for e-commerce and retail innovation. Take a closer look at the factors driving this transformation and how Dubai is redefining the future of retail. The Psychology of Luxury: Why We Love High-End Living in Dubai Discover why Dubai is the ultimate luxury hub, attracting millionaires with tax-free living, high-end real estate, and exclusive experiences. How Local Business Collaborations Are Fueling Growth in Dubai Discover why brand collaboration in Dubai is the key to growth, engagement, and trust in today's competitive business market.
Gulf Business
14 hours ago
- Health
- Gulf Business
Dubai launches ‘Mallathon' to turn malls into summer fitness hubs
Image: Majid Al Futtaim Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, Deputy Prime Minister and Minister of Defence of the UAE, has launched Dubai Mallathon, a new community-focused fitness initiative that transforms shopping malls into indoor walking and running tracks during the summer. The month-long programme, which runs daily from 7am to 10am from August 1 to 31, aims to make fitness more accessible to residents by leveraging the climate-controlled environments of Dubai's largest malls. Seven malls will participate, including Dubai Mall, Mall of the Emirates, Dubai Hills Mall, Deira City Centre, City Centre Mirdif, Dubai Marina Mall, and Springs Souk. 'With the Dubai Mallathon, we're turning familiar spaces into places that inspire movement, connection, and better habits,' Sheikh Hamdan said. 'This is a shared journey. We are all partners in transforming our city into the world's best place to live, work, and visit.' Public health push through Mallathon The initiative forms part of broader government efforts to promote well-being and healthier lifestyles under the Dubai Social Agenda 33 and Dubai Quality of Life Strategy 33. It also aligns with the national 'Year of Community' campaign. Backed by the Ministry of Defence and organised in cooperation with the Dubai Sports Council, the Dubai Mallathon targets all age groups and segments of society, including children, senior citizens, and mall employees. Participation is free, with registration open at Registered participants receive a digital card and gain access to daily fitness activities, including stretching sessions, children's zones, and health-awareness stations. Fitness-tracking tools will also be integrated to encourage consistency. Using existing infrastructure The programme also addresses the challenge of exercising in the extreme summer heat by repurposing underused mall space. Officials say it is a practical, low-barrier solution for maintaining physical activity year-round. 'Dubai seeks to set new global benchmarks in wellbeing by making fitness an integral part of daily life,' Sheikh Hamdan said, adding that the initiative reflects the city's strategy to place people and families at the centre of development plans. Retail collaboration To support lifestyle change beyond exercise, Mallathon will feature collaborations with restaurants and retail outlets that offer health-conscious deals and products to participants, promoting better nutrition and long-term wellness habits. The initiative also includes the 'Walk for Better Health' programme, a joint effort by the Community Development Authority and participating malls, aimed at promoting community participation in physical health. Read:
Hans India
a day ago
- Business
- Hans India
Unmissable Retail Magic: The Grand Dubai Summer Sale is Here!
Dubai's iconic summer shopping celebration has just gotten grander. As part of the 28th edition of Dubai Summer Surprises (DSS), the Grand Dubai Summer Sale (GDSS) returns in full swing from July 18 to August 10, bringing citywide offers, unmatched discounts, and thrilling prizes to elevate your shopping experience like never before. Organised by the Dubai Festivals and Retail Establishment (DFRE), GDSS is one of the biggest highlights of DSS 2025, offering unbeatable value, family-friendly entertainment, and life-changing rewards across the city's shopping and lifestyle destinations. GDSS is a three-week mega sale event featuring up to 90% off on fashion, electronics, homeware, beauty, luxury items, and more across over 3,000 stores and 800 leading brands. The sale kicks off with a bang on July 18 with the GDSS 12-Hour Sale, a one-day retail extravaganza held at five Majid Al Futtaim malls including Mall of the Emirates and City Centre Mirdif, running from 10:00 AM to 10:00 PM. Shoppers can enjoy exclusive flash discounts, limited-time offers, and instant win opportunities across participating outlets. This year's GDSS isn't just about shopping; it's an immersive experience packed with flash sales, exclusive giveaways, cashback offers, and major prizes that transform every shopping trip into an exciting adventure. Here's why GDSS stands out this summer: · Daily Surprises & Flash Sales: Score deals of the day on selected brands, with discounts going up to 90% for limited hours. · Cashback & Rewards: Earn up to 20% cashback and 1 million SHARE points at participating malls. · Shop, Scan & Win: Spend AED 300 or more and scan the in-store QR code to enter a draw to win AED 1 million in cash or an all-new Nissan Patrol. · Skywards Everyday Offers: Members earn 25% bonus Skywards Miles on eligible transactions and a chance to win a share of 1 million Miles. · Visa Card Exclusives: New users of the Skywards Everyday and Skywards Miles Mall apps can earn bonus miles and up to 4X rewards on Visa transactions. Extraordinary Prizes Across the City Beyond the big-ticket cash and car prizes, GDSS brings a slew of exciting giveaways: · Dubai Festival City Mall: Shoppers spending AED 300 or more can enter to win the futuristic Polestar 4 LRSM electric SUV. · Dubai Outlet Mall: Every AED 200 spent puts shoppers in the running to win a SOUEAST SO6 car. · Mercato & Town Centre Jumeirahl: Weekly winners can take home AED 10,000 in cash, while the grand prize is the Jetour T1 SUV. · Rivoli's Beat the Clock Sale (July 25–27): Enjoy big discounts on luxury watches from brands like Longines, Gucci, and Dior, with a chance to win AED 60,000 in gift vouchers. · Gold & Jewellery Flash Sale (July 25–27): Save up to 75% off dazzling collections from Dubai's leading jewellers. More Than Just Shopping GDSS is about creating memories, t oo. From family-favourite attractions featuring beloved characters like Modesh and Dana, to new experiences like the debut of Gahwa Beats, DSS has curated a summer full of entertainment, culture, and culinary discoveries. Don't miss the 10 Dirham Dish promotion and make time for must-see events like The Messi Experience, Arabic Nostalgic Hits 360°, Globally Local by Mohamed Helmy, and Spacetoon Memories. Music and comedy lovers can also catch stellar performances including Natalie Imbruglia live at Dubai Opera, Legacy of the Khans with Ustad Rahat Fateh Ali Khan, Macy Gray live at Coca-Cola Arena, and the hilarious Atul Khatri live. Dine, Stay, and Save More This Summer GDSS goes beyond shopping, Dubai's hotels and dining scene are turning up the heat with limited-time offers: · DSS ENTERTAINER: Unlock over 7,500 buy-one-get-one-free offers on hotels, restaurants, spas, gyms, and attractions for just AED 195, valid for three months from activation. The perfect way to enjoy more for less this summer. · Dining Deals: Experience gourmet dining at special prices at some of Dubai's most coveted spots: o CLAP – From AED 225 o Equestrian Lounge – From AED 200 o Chic Nonna – From AED 140 o Ruya – From AED 130 o LDC Kitchen – From AED 78 o RARE Brasserie – From AED 95 o L'Amo Bistro Del Mare – From AED 135 o The Artisan – From AED 135 Enjoy summer packages acros s 100+ hotels and 15+ attractions with a host of exclusive offers designed to elevate your stay. From special resident rates and complimentary upgrades to surprise perks and family-friendly bundles, Whether you're a fashion enthusiast, tech buff, or family looking for fun and value, GDSS is the ultimate celebration of summer shopping. So, grab your shopping bags, download your reward apps, and get ready to explore a city transformed into a shopper's paradise. For more information, visit the Dubai Summer Surprises website and follow @DubaiFestivals on Instagram
Time Out Dubai
4 days ago
- Automotive
- Time Out Dubai
Major Dubai parking changes in 2025 that you need to know
Parking in Dubai can be challenging with so many other drivers to compete with for a space. You may have a specific spot in mind, but it's often the case that someone else has got there first, and that means you'll need to find a new place to park. Parking has already changed a lot in 2025, with new rates, systems and zones introduced all across the city throughout the year. To allow you to keep on top of things and not get caught out when you're driving around, we've rounded up the big parking changes you need to know about this year in Dubai. New public parking zones introduced in 2025 Credit: Parkin Several new parking zones have been launched throughout 2025 so be wary next time you're driving around. Public parking operator Parkin has launched new zones in major Dubai neighbourhoods. In July, a new 24/7 zone was launched at Al Khail Gate which introduced a flat Dhs30 for daily parking and an hourly tarrif of Dhs4 during both off-peak and peak hours. In May, two new zones were introduced in Mirdif which covers on-street and off-street parking. Off-peak parking was priced at Dhs2 per hour and during peak hours it was Dhs4 per hour. You may like: How mall parking *actually* works in Dubai Salik launched ticketless parking in 18 locations Salik (Credit: CanvaPro) Tollgate operator Salik recently teamed up with Parkonic, the UAE's largest private parking operator, to bring parking solutions to numerous parking sites across Dubai. The initiative was first rolled out to 107 core locations across the UAE and now residents and visitors will soon be able to use its eWallet system across 18 new locations in Dubai. The new ticket-free and automatic parking payments using your Salik account will be available at these new locations. Locations include the Union Coops in Al Twar, Silicon Oasis, Al Quoz, Al Barsha, Mankhool and Nad Al Hamar. The Beach JBR, Park Islands, Heera Beach, Park Islands, Marina Walk, West Palm Beach, Opus Tower, Lulu Al Qusais and Azure Residence are also included in the new Salik/Parkonic locations. Barrierless parking introduced at major Dubai malls Mall of the Emirates (Credit: Mall of the Emirates) In recent times, some of the city's biggest malls have removed parking barriers to make it quicker to get in and out of car parks. As long as your timing is right, you can make some major savings on parking at some of the city's biggest malls and focus, instead, on grabbing bargains. BurJuman has introduced Automatic Number Plate Recognition to calculate fees. It means that there's no longer a need for a ticket but you'll still need to pay at a machine and rates have not changed. City Centre Deira, Mall of the Emirates and City Centre Mirdif all removed barriers in their respective parking zones. Rates have not changed as a result of the changes. Parking to change at Dubai public parks (Credit: Supplied) The city's official parking operator, Parkin, is set to take over public parking facilities at some of the emirate's biggest and most popular public parks. An agreement between Parkin and Dubai Municipality means that the parking operator will now manage several select free public parking facilities that are owned by Dubai Municipality. The two parties will develop planning and regulatory standards, streamline permit procedures and enable data exchange to support services. It has not yet been revealed which sites Parkin will begin operating the parking facilities at. But Dubai Municipality do operate the likes of Al Safa Park, Dubai Frame and Quranic Park. New parking rates across Dubai In 2025, new parking tariffs have been introduced across the city at Parkin-controlled on-street and off-street zones. Premium spaces across the city have been hiked up to Dhs6 per hour at several zones across the city. It also clarified the peak and off-peak parking hours in Dubai. The increase in tariffs was announced alongside a change to dynamic Salik toll gate pricing in November 2024, but came into effect on Friday April 5 in 2025. Peak pricing will apply to six out of the 14 chargeable hours per day – 8am to 10am plus 4pm to 8pm – but these prices will not be in place on Sundays or on public holidays. Tariffs during off-peak hours will be unchanged. This means that what you pay will not change between 10am and 4pm as well as between 8pm and 10pm. The updated tariffs applied to zones A, B, C and D and can be seen in full here. Parking fee increases in Dubai (Credit: Canva) Since the introduction of new Parkin rates in Zones A, B, C and D, price hikes have been introduced in specific neighbourhoods. Parking during major events at Dubai World Trade Centre has seen a significant spike to Dhs25 per hour. The area surrounding DWTC is now known as a Grand Event Zone, with parking now priced at Dhs25 per hour during big conferences. In April, Parkin doubled fees in four of the emirate's biggest neighbourhoods. Rates increased in Al Karama, Al Qusais, Madinat Dubai Al Melaheyah and Al Kiraf. Previously, Zone W parking spots cost Dhs2, but this latest announcement means that the price is now double. In February, fees increased in the Al Sufouh 2 area, which meant a hike in hourly prices in Barsha Heights, Dubai Media City and Dubai Internet City. Teachers and students to get cheaper parking (Credit: Canva) The city's official parking operator, Parkin, just announced it is changing the rules around parking fees, offering certain individuals a budget subscription fee. Offering new public parking subscriptions, the fees will be available to students, as well as the staff of private education centres. There will also be a new subscription fee for anyone seeking multi-storey parking access across the city. For students, the fee will start at Dhs100 per month, allowing access to both roadside and plots parking with zone codes A, B, C and D within a 500m radius of their campus. Teachers and staff at private education centres will also be able to redeem the Dhs100 fee along with parking near their campus. Looking for things to do in Dubai? All the sports events in Dubai in 2025 to sign up for Make 2025 the year of your PBs 50 brilliant outdoor activities to try at least once in Dubai Let's take this outside The incredible Dubai hotels offering more than just a room Did someone say freebies?
CairoScene
17-07-2025
- Business
- CairoScene
Majid Al Futtaim Malls Will See Discounts of Up to 90% on July 18th
Besides the discounts, if you manage to spend over AED 300, you'll be eligible to win prizes through a fun prize wheel. Jul 17, 2025 As part of Dubai Summer Surprises 2025, all Majid Al Futtaim mall stores will experience discounts of up to 90% for 12 hours, from 10 AM to 10 PM on July 18th. This sale is available at Mall of the Emirates, City Centre Mirdif, City Centre Deira, City Centre Me'aisem and My City Centre Al Barsha. This mega sale marks the beginning of the annual Great Dubai Summer Sale (GDSS), which will run from July 18th to August 10th. Besides the discounts, if you manage to spend over AED 300, you'll be eligible to win prizes through a fun prize wheel. Scan your receipts, and you can enter a prize draw for AED 1 million in cash, or a Nissan Patrol as part of their 'Shop, Scan and Win' promotion. GDSS promotions will be available at Mall of the Emirates, City Centre Mirdif, and City Centre Deira.
