Latest news with #ManoharanPeriasamy
Yahoo
4 days ago
- Business
- Yahoo
UnionPay and Tourism Malaysia Seal Strategic Partnership at ITB Shanghai to Power Visit Malaysia 2026 (VM2026)
SHANGHAI, May 30, 2025 /PRNewswire/ -- UnionPay International and Tourism Malaysia officially exchanged a Memorandum of Collaboration (MoC) today at ITB Shanghai 2025, marking the start of an exciting new journey to enhance travel and payment experiences between China and Malaysia moving towards Visit Malaysia 2026 (VM2026) Campaign. The ceremony was held at the Tourism Malaysia Pavilion between Ms. Zhuang Bei, Vice President of UnionPay International, and YBhg. Datuk Manoharan Periasamy, Director General of Tourism Malaysia, underscoring a shared commitment in strengthening tourism cooperation and enhancing the travel experience for Chinese visitors. Part of this collaboration is an extension of its broader, ongoing efforts to make overseas spending more seamless and familiar for Chinese visitors. In Malaysia, over 90% of merchants accept UnionPay cards, making it more convenient for travellers to pay for both large and small purchases. For bigger ticket items, UnionPay cards are widely accepted, meanwhile for smaller purchases, Chinese visitors can easily use the UnionPay app to make QR code payments. This blend of card acceptance for larger transactions and QR code interoperability for everyday purchases ensures UnionPay cardholders to feel at home while traveling in Malaysia. Both parties are agreed on joint marketing and branding efforts to promote a wider acceptance of digital payments among tourism-related merchants in Malaysia, as well as introducing exclusive travel benefits for UnionPay cardholders. This partnership also supports the objectives of Visit Malaysia 2026 (VM2026), a national campaign focused on revitalizing international tourism by improving the travel experience and making Malaysia more appealing alongside accessible to Chinese travellers. "We are truly excited to be part of this meaningful collaboration, especially as Malaysia prepares to welcome the world for Visit Malaysia 2026 (VM2026). Malaysia continues to be one of the most preferred destinations among Chinese travellers—not only because of its rich cultural heritage and natural beauty, but also due to the deep historical and people-to-people ties between our countries. With this partnership, we're proud to contribute to making travelling more seamless and enjoyable for UnionPay cardholders, while supporting Malaysia's broader efforts to boost tourism and economic recovery," said Zhuang Bei, Vice President of UnionPay International. Tourism Malaysia emphasized the importance of strategic partnerships in achieving its 2026 tourism goals. The agency noted that providing trusted and widely accepted payment solutions is a key enabler for increasing tourist satisfaction and encouraging repeat visits. About UnionPay International UnionPay International (UPI) is a subsidiary of China UnionPay focused on the growth and support of UnionPay's global business. Working with over 2,600 partners worldwide, UPI enables card acceptance in 183 countries and regions with issuance in 84 countries and regions. UnionPay International provides high quality, cost effective and secure cross-border payment services to the world's largest cardholder base and ensures convenient local services to a growing number of global UnionPay cardholders and merchants. About Tourism Malaysia Malaysia Tourism Promotion Board, also known as Tourism Malaysia, is an agency under the Ministry of Tourism, Arts & Culture Malaysia. It focuses on the specific task of promoting Malaysia as a preferred tourism destination. Since its inception, it has emerged as a major player in the international tourism scene. The next Visit Malaysia, set to take place in 2026, will commemorate the sustainability of the nation's tourism industry, which is also in line with the United Nations Sustainable Development Goals (UNSDG).For more information, visit Tourism Malaysia's social media accounts on Facebook, Instagram, X, YouTube, and TikTok. View original content: SOURCE UnionPay International


The Sun
5 days ago
- Business
- The Sun
Tourism Malaysia, Agoda ink strategic pact to boost VM2026 campaign
KUALA LUMPUR: Tourism Malaysia has entered into a strategic two-year collaboration with digital travel platform Agoda to position Malaysia as a top travel destination in Southeast Asia, in line with the Visit Malaysia 2026 (VM2026) campaign. In a statement today, Tourism Malaysia said the partnership, formalised through a Memorandum of Collaboration (MOC), aims to leverage Agoda's digital prowess to highlight Malaysia's diverse attractions to a global audience. It said the joint initiatives will roll out a series of targeted digital campaigns and the use of Agoda's platform and social media channels to showcase Malaysia's unique tourism offerings, from its diverse culinary delights to its scenic wonders, to the forefront of international travel. 'Embracing digitalisation, we value our partnership with Agoda, a global digital platform, to leverage its industry expertise and innovative travel promotion strategies. Together, we are confident in attracting tourists and achieving our VM2026 objectives,' said Tourism Malaysia director-general Datuk Manoharan Periasamy. Agoda, meanwhile, will share its vast global travel insights to benefit Tourism Malaysia's policy planning and bolster existing promotional efforts, focusing on both international and domestic travellers. The collaboration also supports Tourism Malaysia's goal of attracting 45 million international visitor arrivals this year. Agoda Country Director Malaysia Fabian Teja said the partnership underscores Agoda's dedication to connecting Malaysia with travellers worldwide through their innovative technology and engaging content. 'We're excited to collaborate with Tourism Malaysia to showcase the market's unique attractions, including its lush rainforests and rich cultural heritage,' he said. The collaboration will also include joint workshops focusing on traveller behaviour and sustainable tourism practices aimed at enhancing user experience and helping travellers explore Malaysia's diverse destinations. It said the partnership not only highlights Tourism Malaysia and Agoda's commitment to making VM2026 a success but also serves as a catalyst for Malaysia's tourism industry growth.


The Sun
5 days ago
- Business
- The Sun
Tourism Malaysia partners Agoda for VM2026 push
KUALA LUMPUR: Tourism Malaysia has entered into a strategic two-year collaboration with digital travel platform Agoda to position Malaysia as a top travel destination in Southeast Asia, in line with the Visit Malaysia 2026 (VM2026) campaign. In a statement today, Tourism Malaysia said the partnership, formalised through a Memorandum of Collaboration (MOC), aims to leverage Agoda's digital prowess to highlight Malaysia's diverse attractions to a global audience. It said the joint initiatives will roll out a series of targeted digital campaigns and the use of Agoda's platform and social media channels to showcase Malaysia's unique tourism offerings, from its diverse culinary delights to its scenic wonders, to the forefront of international travel. 'Embracing digitalisation, we value our partnership with Agoda, a global digital platform, to leverage its industry expertise and innovative travel promotion strategies. Together, we are confident in attracting tourists and achieving our VM2026 objectives,' said Tourism Malaysia director-general Datuk Manoharan Periasamy. Agoda, meanwhile, will share its vast global travel insights to benefit Tourism Malaysia's policy planning and bolster existing promotional efforts, focusing on both international and domestic travellers. The collaboration also supports Tourism Malaysia's goal of attracting 45 million international visitor arrivals this year. Agoda Country Director Malaysia Fabian Teja said the partnership underscores Agoda's dedication to connecting Malaysia with travellers worldwide through their innovative technology and engaging content. 'We're excited to collaborate with Tourism Malaysia to showcase the market's unique attractions, including its lush rainforests and rich cultural heritage,' he said. The collaboration will also include joint workshops focusing on traveller behaviour and sustainable tourism practices aimed at enhancing user experience and helping travellers explore Malaysia's diverse destinations. It said the partnership not only highlights Tourism Malaysia and Agoda's commitment to making VM2026 a success but also serves as a catalyst for Malaysia's tourism industry growth. For more information on Malaysia travel offers, visit Agoda's website or download the mobile app.

Barnama
5 days ago
- Business
- Barnama
Tourism Malaysia, Agoda Ink Strategic Pact To Boost VM2026 Campaign
KUALA LUMPUR, May 29 (Bernama) -- Tourism Malaysia has entered into a strategic two-year collaboration with digital travel platform Agoda to position Malaysia as a top travel destination in Southeast Asia, in line with the Visit Malaysia 2026 (VM2026) campaign. In a statement today, Tourism Malaysia said the partnership, formalised through a Memorandum of Collaboration (MOC), aims to leverage Agoda's digital prowess to highlight Malaysia's diverse attractions to a global audience. It said the joint initiatives will roll out a series of targeted digital campaigns and the use of Agoda's platform and social media channels to showcase Malaysia's unique tourism offerings, from its diverse culinary delights to its scenic wonders, to the forefront of international travel. 'Embracing digitalisation, we value our partnership with Agoda, a global digital platform, to leverage its industry expertise and innovative travel promotion strategies. Together, we are confident in attracting tourists and achieving our VM2026 objectives,' said Tourism Malaysia director-general Datuk Manoharan Periasamy. Agoda, meanwhile, will share its vast global travel insights to benefit Tourism Malaysia's policy planning and bolster existing promotional efforts, focusing on both international and domestic travellers. The collaboration also supports Tourism Malaysia's goal of attracting 45 million international visitor arrivals this year. Agoda Country Director Malaysia Fabian Teja said the partnership underscores Agoda's dedication to connecting Malaysia with travellers worldwide through their innovative technology and engaging content. 'We're excited to collaborate with Tourism Malaysia to showcase the market's unique attractions, including its lush rainforests and rich cultural heritage,' he said. The collaboration will also include joint workshops focusing on traveller behaviour and sustainable tourism practices aimed at enhancing user experience and helping travellers explore Malaysia's diverse destinations.


Korea Herald
5 days ago
- Business
- Korea Herald
Agoda and Tourism Malaysia Join Forces to Elevate Malaysia's Global Tourism Appeal for Visit Malaysia 2026
KUALA LUMPUR, Malaysia, May 29, 2025 /PRNewswire/ -- Digital travel platform Agoda and Tourism Malaysia have entered into a strategic collaboration to position Malaysia as a top travel destination in Southeast Asia, aligning with the national campaign for Visit Malaysia 2026 (VM2026). This partnership aims to leverage Agoda's digital prowess to highlight Malaysia's diverse attractions to a global audience. Under a newly signed 2-year Memorandum of Collaboration (MOC), Agoda and Tourism Malaysia will roll out a series of targeted digital campaigns. These initiatives will offer travellers comprehensive insights into Malaysia's rich cultural heritage, natural landscapes, and urban experiences. By utilizing its digital platform and social media channels, Agoda will bring Malaysia's unique offerings, from its culinary delights to its scenic wonders, to the forefront of international travel. The collaboration also supports Tourism Malaysia's goal of attracting 45 million international visitor arrivals this year. Agoda will share its vast global travel insights to benefit Tourism Malaysia's policy planning and bolster existing promotional efforts, focusing on both international and domestic travellers. Fabian Teja, Country Director Malaysia at Agoda, shared, "This partnership underscores Agoda's dedication to connecting Malaysia with travellers worldwide through our innovative technology and engaging content. We're excited to collaborate with Tourism Malaysia to showcase the market's unique attractions, including its lush rainforests and rich cultural heritage." Datuk Manoharan Periasamy, Director-General of Tourism Malaysia, added, "Embracing digitalization, we value our partnership with Agoda, a global digital platform, to leverage its industry expertise and innovative travel promotion strategies. Together, we are confident in attracting tourists and achieving our VM2026 objectives." Both parties are committed to sharing best practices and insights through joint workshops focusing on traveller behaviour and sustainable tourism development. This collaboration aims to enhance user experiences and help travellers explore Malaysia's diverse destinations. The partnership not only highlights Agoda and Tourism Malaysia's commitment to making VM2026 a success but also serves as a catalyst for Malaysia's tourism industry growth. For great value deals on Malaysia travel, visit Agoda's website or download Agoda's mobile app.