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American Express and Marriott International Launch Enhanced Co-Brand Credit Cards in Japan With New Premium Experiences
American Express and Marriott International Launch Enhanced Co-Brand Credit Cards in Japan With New Premium Experiences

Korea Herald

time06-08-2025

  • Business
  • Korea Herald

American Express and Marriott International Launch Enhanced Co-Brand Credit Cards in Japan With New Premium Experiences

® American Express ® Premium Card and Marriott Bonvoy ® American Express ® Card enhance travel experience with everyday spend ing TOKYO, Aug. 6, 2025 /PRNewswire/ -- Today, American Express and Marriott International announced their enhanced co-brand credit cards in Japan. The Marriott Bonvoy ® American Express ® Premium Card and the Marriott Bonvoy ® American Express ® Card have been enhanced with exclusive benefits, exclusive experiences and premium access. The new version of both cards will be available nationwide, with applications opening on Thursday, August 21, 2025. The refreshed co-brand cards are designed to cater to the evolving preferences of not only avid travelers, but also those seeking elevated experience in everyday moments. Through Marriott Bonvoy ®, Marriott International's award-winning loyalty program, Card Members can earn more points on both daily purchases and stays at participating hotels. Card Members also receive a complimentary night's stay at Marriott International hotels and resorts worldwide and can qualify for elite membership status—such as Gold Elite or Platinum Elite—upon meeting spend conditions. This elite status in turn unlocks access to exclusive benefits, including room upgrades, late check-outs, and more. Key Benefits of the New Co-Brand Cards Benefits for the new Marriott Bonvoy ® American Express ® Premium Card include *: Benefits for the new Marriott Bonvoy ® American Express ® Card include *: American Express International, Inc. and Marriott International will be also providing a limited time offer for successful applications received between August 21 and October 21, 2025. In addition to the standard Marriott Bonvoy points welcome offer, a new Marriott Bonvoy ® American Express ® Premium Card Member can receive up to 45,000 Marriott Bonvoy Points, and a new Marriott Bonvoy ® American Express ® Card Member can receive up to 30,000 Marriott Bonvoy Points during the period. "The Marriott Bonvoy American Express Co-brand Cards have been very well received by customers, especially among those who love spending time in premium hotels," said Naomi Mizumura, Vice President, International Card Services, American Express Japan. "In line with our long-standing partnership with Marriott International, we have refreshed the offering to reflect the recent increase in demand for premium hotels and to offer an even higher quality hotel stay experience to our existing customers. In addition to the value offered by the Marriott Bonvoy program, as a premium lifestyle brand, American Express continues to deliver its vision of world's best customer experience to an even wider audience. "Marriott Bonvoy remains committed to being a trusted and beloved brand for our customers in Japan, and we always strive to create deeper connections with them by continually innovating our offerings and delivering world-class hospitality. By combining the global reach of Marriott Bonvoy, our extensive brand portfolio and a wealth of exclusive member benefits, we are confident in our ability to deliver a more personalized, memorable and elevated experience for our cardmembers," said Ramesh Daryanani, Vice President of Global Sales, Loyalty Operations & Partnerships, Asia Pacific excluding China, Marriott International. As Japanese travelers resume travel both at home and abroad, the enhanced cards offer a timely, exciting way for customers to earn rewards and enjoy greater value from every spend. According to the latest survey by Marriott, 72% of affluent travelers in Asia Pacific, excluding China, intend to increase their spending on luxury travel in the next 12 months. Trust in luxury hotel brands is also on the rise, as travelers look for consistency, select experiences, and higher standards of service. *Overview of Full Benefits for New Cards About American Express American Express (NYSE: AXP) is a global payments and premium lifestyle brand powered by technology. Our colleagues around the world back our customers with differentiated products, services and experiences that enrich lives and build business success. Founded in 1850 and headquartered in New York, American Express' brand is built on trust, security, and service, and a rich history of delivering innovation and Membership value for our customers. With over a hundred million merchant locations across our global network, we seek to provide the world's best customer experience every day to a broad range of consumers, small and medium-sized businesses, and large corporations. For more information about American Express, visit and About Marriott Bonvoy Marriott Bonvoy, Marriott International's portfolio of more than 30 hotel brands and 10,000 global destinations, offers renowned hospitality in the most memorable locations around the world. The award-winning travel program and marketplace gives members access to transformative, eye-opening experiences around the corner and across the globe. To enroll for free or for more information about Marriott Bonvoy, visit To download the Marriott app, go here. Travelers can also connect with Marriott Bonvoy on Facebook, X, Instagram, and TikTok. Marriott International, Inc. (Nasdaq: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of nearly 9,500 properties across more than 30 leading brands in 144 countries and territories. Marriott operates, franchises, and licenses hotel, residential, timeshare, and other lodging properties all around the world. The company offers Marriott Bonvoy ®, its highly awarded travel platform. For more information, please visit our website at and for the latest company news, visit In addition, connect with us on Facebook and @MarriottIntl on X and Instagram. Marriott encourages investors, the media, and others interested in the company to review and subscribe to the information Marriott posts on its investor relations website at or Marriott's news center website at which may be material. The contents of these websites are not incorporated by reference into this press release or any report or document Marriott files with the U.S. Securities and Exchange Commission, and any references to the websites are intended to be inactive textual references only.

Emirates Skywards enhances partnership with Marriott Bonvoy to offer members more rewards
Emirates Skywards enhances partnership with Marriott Bonvoy to offer members more rewards

Tourism Breaking News

time29-05-2025

  • Business
  • Tourism Breaking News

Emirates Skywards enhances partnership with Marriott Bonvoy to offer members more rewards

Post Views: 28 Emirates Skywards has enhanced its partnership with Marriott Bonvoy to offer members the opportunity to convert Miles to Points, and Points to Miles. The strategic partnership will unlock even more rewards for 35 million members worldwide, who can now enjoy seamless conversions. The new benefit further enhances the already strong collaboration between both loyalty programmes, which currently offers Members the chance to earn twice the rewards on both flights and hotel stays. Members can earn Skywards Miles in addition to Marriott Bonvoy points for stays at participating Marriott Bonvoy hotels, and Marriott Bonvoy points in addition to Skywards Miles when flying with Emirates. Dr. Nejib Ben Khedher, Divisional Senior Vice President Emirates Skywards, said: 'Marriott Bonvoy offers one of the most fantastic hotel portfolios in the industry, and as one of the most valued and recognised loyalty programmes in the world – we're thrilled to take our partnership to the next level. Our 35 million members have benefitted from this strategic partnership for more than 10 years – earning twice the rewards on flights and hotel stays. And we've now opened a world of new rewards with the option to convert Miles to Points. This means members can redeem Points towards stays at more than 30 hotel brands and over 10,000 destinations across 144 countries and territories. At the same time, Marriott Bonvoy members can still enjoy converting Points to Miles to 'fly better' with Emirates to more than 140 destinations across the airline's extensive network. We're proud of our long-standing partnership and as two global brand leaders – we look forward to delivering more benefits, value, and the very best travel experiences for our members worldwide.' Philip Andreopoulos, Chief Commercial Officer – EMEA, Marriott International commented: 'It is great to see our strong partnership with Emirates Skywards expand, to be able to offer our Marriott Bonvoy members more unique and diverse travel experiences, along with personalised benefits that they can access across the globe. The addition of this new benefit reflects the shared vision and collaboration between the two programmes and brings a more holistic travel experience for all of our loyal members.' Here's how it works Enjoy earning twice the rewards on flights and hotel stays, including: 1 Skywards Mile for every USD 1 spent on eligible stays at hotels participating in Marriott Bonvoy (in addition to Marriott Bonvoy points); and 3 Marriott Bonvoy Points for every USD 1 spent when travelling with Emirates (in addition to earning Skywards Miles). Convert 3 Marriott Bonvoy Points equivalent to 1 Skywards Mile, and as a bonus, enjoy 5,000 Skywards Miles for every 60,000 Marriott Bonvoy Points converted. And starting from today, members can: Convert 3 Skywards Miles to 2 Marriott Bonvoy Points, with a minimum requirement of 3,000 Miles. To convert Skywards Miles to Marriott Bonvoy Points, simply visit log in using your Skywards credentials; enter your Marriott Bonvoy membership details; and simply, convert. Award-winning loyalty programme With 35 million members worldwide, Emirates Skywards continues to offer its members unmatched rewards and benefits. The loyalty programme was crowned 'Best Global Airline Loyalty Program' at the International Loyalty Awards 2025; 'Platinum: Global Loyalty Programme' and 'Silver: Customer Experience Strategy' at the Loyalty 360 Awards; and 'World's Leading Airline – Rewards Programme' at the World Travel Awards 2024 – recognised for its extensive brand partnership portfolio and innovative offerings that enable members to 'earn better' and 'spend better.'

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