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McDonald's analyst grills new stock price target on McCrispy reaction
McDonald's analyst grills new stock price target on McCrispy reaction

Miami Herald

time3 days ago

  • Entertainment
  • Miami Herald

McDonald's analyst grills new stock price target on McCrispy reaction

Okay, people, so what do you think of McDonald's' McCrispy Strips? "Hey @McDonalds please stop hyping up your much delayed chicken snack wraps with your new McCrispy strips that have the texture of octopus and the flavor of a tire on a dirt road," one person said on X. Don't miss the move: Subscribe to TheStreet's free daily newsletter "You'll never be @Popeyes because they beat you to it, and these were delicious. Give up now, clown." All right, all right, don't sugarcoat it. Tell us how you really McFeel. "Yes," another poster said. "One bite of this clump of hard rubber was enough for me." "to me they were awful. rubbery and not crispy at all. super chewy and no flavor :/," another person declared on Reddit. "They're spongy and soggy," yet another complained. "Never again." Okay, so we're getting a social-media vibe now. And more important, an investment firm is getting a negative buzz as well. Now, to be fair, some people had nice things to say about McCrispy Strips, especially when they're paired with the new creamy chili dip. And many customers liked MCD's use of 100% white meat. "McDonald's promised that the strips are made with 'juicy, 100% white meat' and they weren't lying," Leah Groth wrote in on April 30. "McDonald's promised that the strips are made with 'juicy, 100% white meat' and they weren't lying," Leah Groth wrote in Eat This Not That on April 30. "While the uber-popular McNugget is made from ground chicken meat and shaped into a dippable form, the McCrispy is an actual strip of whole chicken meat, putting McDonald's on the shortlist of fast-food chains that use real chicken for their tenders," she added. Groth called the McCrispy tasty and spicy without the help of a dip, but she added that the creamy chili dip "seriously elevated the taste to next-level status." McDonald's (MCD) unveiled McCrispy Strips in April, and on May 5 they became available at all participating restaurants nationwide. The move marked the first time since 2021 that the fast-food giant introduced a permanent menu item in the U.S. Chairman and CEO Chris Kempczinski told analysts during the first-quarter-earnings call in May that the launch of McCrispy Chicken Strips should contribute to growth. But he warned that "we remain cautious about the overall health of the consumer. Related: McDonald's CEO sounds alarm on major customer problem "We entered 2025 knowing that it would be a challenging time for the [quick-service-restaurant] industry, due to macroeconomic uncertainty and pressures weighing on the consumer. "During the first quarter, geopolitical tensions added to the economic uncertainty and dampened consumer sentiment more than we expected." While the Chicago company narrowly beat Wall Street's earnings expectations for the quarter, revenue fell short and U.S. same-store sales shrank 3.6%, the worst showing since the 8.7% tumble of Q2 2020 and the Covid pandemic lockdown. McDonald's shares are up 6.3% in 2025 and up 18% from a year ago. "The key for us now for the balance of the year is about execution," Kempczinski said. "And in an environment where there is a pressured consumer, you've got to simply outexecute your competitors. "And that means you've got to outexecute them on your value programs, you've got to outexecute them when it comes to marketing and menu innovation." Kempczinski talked about a halo benefit from the McCrispy to set up the reintroduction of the Snack Wrap, which is slated to return to McDonald's menus on July 10. But Loop Capital analyst Alton Stump wasn't so sure and downgraded McDonald's to hold from buy and cutting his price target to $315 from $346. Related: Popular chicken chain launches its version of McDonald's wraps The analyst said on June 6 that he had "growing concerns" that McDonald's' domestic comparison growth profile would not rebound as much as expected over the remainder of 2025. Customer feedback about the chicken strips has to date been predominantly negative, he said. That does not bode well ahead of McDonald's pending Snack Wrap introduction, which will include the new chicken strip, he said. Stump said he'd based his prior positive view of the shares on the company's ability to rejuvenate U.S. same-store sales via these two new products. McDonald's did not immediately respond to a request for comment. Related: Fund-management veteran skips emotion in investment strategy The Arena Media Brands, LLC THESTREET is a registered trademark of TheStreet, Inc.

McDonald's Qatar makes sharing easier with ‘The Exchange Rate'
McDonald's Qatar makes sharing easier with ‘The Exchange Rate'

Campaign ME

time17-04-2025

  • Business
  • Campaign ME

McDonald's Qatar makes sharing easier with ‘The Exchange Rate'

McDonald's Qatar, in partnership with Leo Burnett Dubai, has launched a creative take on the age-old dilemma of food sharing with the introduction of The McDonald's Exchange Rate – a digital-first campaign that translates fast food into a system of real-time, bite-for-bite value. Exclusive to the Qatari market, the activation transforms the McDonald's app into a playful trading platform, offering customers a way to settle meal-sharing negotiations with a touch of gamification. Whether debating how many fries equal one Chicken McNugget or what a McChicken is worth in soft drink sips, the tool sets live exchange rates between menu items, driven by a mix of product popularity, pricing and what the brand dubs 'overall deliciousness.' The campaign stems from a relatable truth: food sharing often involves awkward—and sometimes passionate—negotiation. By turning this social dynamic into an experience, McDonald's repositions its menu as more than just a selection of items, but as a medium for playful interaction. Promotional materials extended across in-store touchpoints, including tray mats, digital screens, and packaging stickers—bringing the exchange rates to life in physical spaces. In an added layer of engagement, fans who shared photos of their trades on social platforms were rewarded with free fries, reinforcing the idea of food as currency. 'This campaign taps into a universal truth: the most shareable items are often the most fought over,' said Sara Abuobeid, Senior Marketing Manager at McDonald's Qatar. 'By turning our menu into a live exchange system, we've created a new way for fans to engage with the brand and each other—bringing fairness, fun, and even a little finance to food.' Victor Haffling, Associate Creative Director at Leo Burnett Dubai, added: 'For many, sharing food has always been a dangerous game. Taking someone's McNugget could very well end friendships. But now, with the McDonald's Exchange Rate, you can trade without any hard feelings or Quarter Pounder-related betrayals.' The app even featured a cheeky disclaimer in its Terms and Condiments section, noting the brand 'assumes no responsibility for arguments over the value of Big Tasty bites or miscalculated McFlurry spoonfuls.' While limited to Qatar, The Exchange Rate is a local campaign that reflects the brand's continued focus on cultural relevance and experience-driven engagement. It also adds to the growing number of campaigns in the region that leverage tech-enabled creativity to deliver brand moments rooted in humour and relatability.

I browsed thousands of sales: These are the best Amazon deals on Apple, DeWalt and more
I browsed thousands of sales: These are the best Amazon deals on Apple, DeWalt and more

Yahoo

time23-02-2025

  • Yahoo

I browsed thousands of sales: These are the best Amazon deals on Apple, DeWalt and more

RIP, Roger Mandigo. Who? For shame! Roger Mandigo was a professor of meat science and a great American hero. Mandigo, who died at the ripe old (er, I mean well-done) age of 85 this week, pioneered the manufacture of "restructured meat," which allows it to be formed into bespoke shapes. Why does that put him on our personal Mount Rushmore? His cutting-edge technology would go on to make the McRib and the McNugget possible. The moral here? You can never predict the momentous ripple effects of one inspired idea — something to keep in mind as you peruse the best Amazon deals this weekend. Top Amazon deals Eddie Bauer Reversible Blanket for $14 (was $40): Nearly 70% off DeWalt 20V Max Cordless Wet-Dry Vacuum for $99 (was $159): Rare sale Roborock Qrevo Master Robot Vacuum and Mop for $850 (was $1,400): All-time low Apple 2024 MacBook Air, 13-inch for $1,283 (was $1,499): Rare sale Crest 3D Whitestrips Professional Effects for $30 (was $46): Close to Black Friday price For instance, what if the few minutes this hair straightener and curler (79% off!) could save winds up allowing your daughter to make that impromptu audition on time — the one that begins her ascent to the red-carpet A-list? What if tossing an AirTag (four for just 70 bucks!) into your bag keeps you from losing it for days, allowing you to get to the vacation resort ASAP, where you'd meet the love of your life at check-in? What if the humble meat thermometer you bought so you could prepare the perfect steak winds up sounding the alarm during a family barbecue and preventing your entire brood from coming down with salmonella or trichinosis? Makes you think, right? So, please, let Roger's life, and death, inspire you. Once you're done observing a moment of silence for this titan of to-go technology, start adding to cart. Who knows, you may wind up making history. In this guide: All-time low prices | Rare Amazon deals | Best home deals | Best tech deals | Best fashion deals | Best beauty and wellness deals If you have Amazon Prime, you'll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $35 or more.)

I browsed thousands of sales: These are the best Amazon deals on Apple, DeWalt and more
I browsed thousands of sales: These are the best Amazon deals on Apple, DeWalt and more

Yahoo

time22-02-2025

  • Yahoo

I browsed thousands of sales: These are the best Amazon deals on Apple, DeWalt and more

RIP, Roger Mandigo. Who? For shame! Roger Mandigo was a professor of meat science and a great American hero. Mandigo, who died at the ripe old (er, I mean well-done) age of 85 this week, pioneered the manufacture of "restructured meat," which allows it to be formed into bespoke shapes. Why does that put him on our personal Mount Rushmore? His cutting-edge technology would go on to make the McRib and the McNugget possible. The moral here? You can never predict the momentous ripple effects of one inspired idea — something to keep in mind as you peruse the best Amazon deals this weekend. Top Amazon deals Eddie Bauer Reversible Blanket for $14 (was $40): Nearly 70% off DeWalt 20V Max Cordless Wet-Dry Vacuum for $99 (was $159): Rare sale Roborock Qrevo Master Robot Vacuum and Mop for $850 (was $1,400): All-time low Apple 2024 MacBook Air, 13-inch for $1,283 (was $1,499): Rare sale Crest 3D Whitestrips Professional Effects for $30 (was $46): Close to Black Friday price For instance, what if the few minutes this hair straightener and curler (79% off!) could save winds up allowing your daughter to make that impromptu audition on time — the one that begins her ascent to the red-carpet A-list? What if tossing an AirTag (four for just 70 bucks!) into your bag keeps you from losing it for days, allowing you to get to the vacation resort ASAP, where you'd meet the love of your life at check-in? What if the humble meat thermometer you bought so you could prepare the perfect steak winds up sounding the alarm during a family barbecue and preventing your entire brood from coming down with salmonella or trichinosis? Makes you think, right? So, please, let Roger's life, and death, inspire you. Once you're done observing a moment of silence for this titan of to-go technology, start adding to cart. Who knows, you may wind up making history. In this guide: All-time low prices | Rare Amazon deals | Best home deals | Best tech deals | Best fashion deals | Best beauty and wellness deals If you have Amazon Prime, you'll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $35 or more.)

I browsed thousands of sales: These are the best Amazon deals on Apple, Roborock and more
I browsed thousands of sales: These are the best Amazon deals on Apple, Roborock and more

Yahoo

time21-02-2025

  • Entertainment
  • Yahoo

I browsed thousands of sales: These are the best Amazon deals on Apple, Roborock and more

RIP, Roger Mandigo. Who? For shame! Roger Mandigo was a professor of meat science and a great American hero. Mandigo, who died at the ripe old (er, I mean well-done) age of 85 this week, pioneered the manufacture of "restructured meat," which allows it to be formed into bespoke shapes. Why does that put him on our personal Mount Rushmore? His cutting-edge technology would go on to make the McRib and the McNugget possible. The moral here? You can never predict the momentous ripple effects of one inspired idea — something to keep in mind as you peruse the best Amazon deals this weekend. Top Amazon deals Eddie Bauer Reversible Blanket for $14 (was $40): Nearly 70% off Apple AirPods 4 for $149 (was $179): Rare sale Roborock Qrevo Master Robot Vacuum and Mop for $850 (was $1,400): All-time low Apple 2024 MacBook Air, 13-Inch for $1,280 (was $1,499): Rare sale Crest 3D Whitestrips Professional Effects for $30 (was $46): Close to Black Friday price For instance, what if the few minutes this hair straightener and curler (79% off!) could save winds up allowing your daughter to make that impromptu audition on time — the one that begins her ascent to the red-carpet A-list? What if tossing an AirTag (four for just 70 bucks!) into your bag keeps you from losing it for days, allowing you to get to the vacation resort ASAP, where you'd meet the love of your life at check-in? What if the humble meat thermometer you bought so you could prepare the perfect steak winds up sounding the alarm during a family barbecue and preventing your entire brood from coming down with salmonella or trichinosis? Makes you think, right? So, please, let Roger's life, and death, inspire you. Once you're done observing a moment of silence for this titan of to-go technology, start adding to cart. Who knows, you may wind up making history. In this guide: All-time low prices | Rare Amazon deals | Best home deals | Best tech deals | Best fashion deals | Best beauty and wellness deals If you have Amazon Prime, you'll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $35 or more.)

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