Latest news with #MealKit
CBS News
6 hours ago
- Business
- CBS News
HelloFresh agrees to $7.5M settlement in California lawsuit accusing it of misleading customers
Meal kit delivery firm HelloFresh will pay $7.5 million to settle a lawsuit accusing it of misleading customers and making it difficult for them to cancel their subscriptions. In joint statements from the district attorney's offices of Los Angeles and Santa Clara counties, which co-led the lawsuit, prosecutors said HelloFresh violated California's Automatic Renewal Law by deceptively enrolling consumers into auto-renewing subscription plans without proper disclosure or consent. The lawsuit also said HelloFresh violated the state's False Advertising Law by failing to disclose the terms and conditions of advertised free meals, surprise gifts, and free shipping offers, among other false and misleading advertising allegations. The practices allegedly resulted in consumers being unknowingly enrolled in ongoing payment plans that were hard to cancel, the lawsuit alleged. HelloFresh, based in Germany, is the largest meal kit delivery company in the U.S. with an approximate 75% market share. "No company, no matter how big or well-known, is exempt from California's consumer protection laws," Los Angeles County District Attorney Nathan J. Hochman said in a prepared statement. "We will aggressively pursue enforcement when businesses take advantage of consumers by failing to clearly disclose subscription terms, obtain proper consent, or provide a fair way to cancel. Consumers have a right to know what they're signing up for, and they deserve better. Digital deception is still deception under the law." "Misleading automatic renewal subscriptions and false advertising practices don't sell products - they sell deception," said District Attorney Jeff Rosen in a prepared statement. "Stop means stop." The complaint was filed in Santa Clara County Superior Court, and the settlement was approved on Thursday. HelloFresh will pay $6.38 million in civil penalties, $120,000 in investigative costs, and $1 million in restitution to eligible California consumers. The company did not admit to any wrongdoing as part of the settlement. HelloFresh customers who are eligible to take part in the restitution fund include those who were: A third-party claims administrator will send notices to eligible consumers to verify their claims and distribute the shared restitution fund proportionally, prosecutors said. Prosectors in the lawsuit also included the district attorney's offices of San Diego, Santa Barbara, and Santa Cruz counties, as well as the Santa Monica City Attorney's Office. Those offices, along with those of Santa Clara and Los Angeles counties, comprise the California Automatic Renewal Task Force, established in 2015 to address rising consumer complaints about subscription-based traps. The DA's office will split the $6.38 million in civil penalties to be used to support future enforcement of consumer protection laws, prosecutors said.
CNET
10-08-2025
- General
- CNET
Gobble Meal Kit: Are 20-Minute Homemade Meals Too Good to Be True?
CNET's expert staff reviews and rates dozens of new products and services each month, building on more than a quarter century of expertise. 7.8 / 10 SCORE Gobble See at Gobble Pricing Starting at $12/serving Type Meal kit Regional Availability Most continental US states except MT. Limited availability in KS, NM, and NE Number of Meal Options per Week 15+ Menu Options/ Diet Types Meat, fish, vegetarian, gluten-free, dairy-free Score Breakdown Taste/results 8 /10 Value 7 /10 Ease of recipes 8 /10 Recipe variety 8 /10 Healthiness 8 /10 Pros Many ingredients are prepped or precooked for faster execution Meals were mostly great and take less than 20 minutes to Good steak and seafood options Cons Expensive unless you order a lot of servings Some produce wasn't the freshest Gobble 7.8/10 CNET Score See at Gobble The best meal kit service is the one that ticks the most boxes for you. Some meal kits are fancy, more involved and ideal for intermediate or advanced cooks. Others are designed to help you get a homemade dinner on the table in 20 minutes and on budget. Gobble boldly attempt to marry speedy dishes with gourmet recipes. You know that old proverb "what's earned with hard labor is eaten with pleasure"? Well, Gobble doesn't subscribe to it. The meal kit service's cheat card is doing most of the prep for you and taking it one step further than other services so you can get down to the business of cooking and eating your meals. Over the years, CNET editors have tested out the meal kit to see if it lives up to its promises. Here's everything to know. How Gobble works Gobble does a bit of the cooking before your meal kit arrives. This steak dinner came with precooked potatoes and a premade sauce. David Watsky/CNET Gobble works much like most others in the category. There are three plans to choose from -- Classic, Vegetarian and Lean & Clean -- but you can choose meals from other plans and the price will be the same. The only other choices you have to make are whether you'd like meals for two or four people, and how many recipes per week, three or four. It's worth noting that some other meal services allow you to order only two recipes per week. David Watsky/CNET Your box filled with everything you need to make your chosen recipes (except for cooking oil and salt and pepper) is delivered once a week -- unless you cancel or skip a week, which is easy to do. You'll also choose either a Wednesday or Thursday delivery. it should arrive between 8 a.m. and 9 p.m. Thai shrimp with coconut rice is set out ready to roll. David Watsky/CNET How much does Gobble cost? Gobble meal kits have seen a big increase in the past few years and meal plans for two people now cost between $12 and $17 a meal, plus shipping, depending on how many you order. Plans with meals that have four servings are more affordable at about $12 per serving, plus shipping. Shipping is an extra $7 on every order. To look at it another way, four meal kits per week that have enough to feed two people (eight servings total) will cost you about $110 a week (price includes shipping). Not totally outrageous, but you can definitely cook eight servings from scratch for less money than that. Gobble pricing Recipes per week Meals for two Meals for four 2 $16.99 per serving ($67.96 per week) $12.99 per serving ($109.92 per week) 3 $14.99 per serving ($89.94 per week) $11.99 per serving ($143.88 per week) 4 $12.99 per serving ($103.92 per week) $11.99 per serving ($191.84 per week) 5 $11.99 per serving ($119.90 per week) $11.99 per serving ($239.80 per week) What Gobble meals are like Most of Gobble's meals are on the healthier side with a protein, vegetable or salad and a starch of some sort. There are several pasta dishes, burgers and other comfort recipes if calorie counting isn't your thing or you want to splurge on occasion. Most of the dishes borrow inspiration from some global cuisine with a lot of Thai-inspired recipes but also Japanese, South and Central American and Italian fare. There are typically one or two seafood (mostly salmon or shrimp) recipes and about four meatless options each week. On any given week there are about 15 recipes total, plus a dozen prepared and ready to eat meals and a handful of salads, soups and side items. There are also five breakfast options and seven desserts. I was surprised to see a package of precooked pork for the tacos recipe. It cut the total meal kit time down by at least half. David Watsky/CNET Most meals are customizable, which means you can swap equal proteins for free as in shrimp for chicken or upgrade to a premium protein as in from chicken to a cobia filet or prime steak. You can also go from non-organic meat to organic. These upgrades cost a few dollars and vary depending on the exact swap you're making. My ingredients to make the vegan noodles with peanut sauce. Scroll down to see the finished product. David Watsky/CNET Is Gobble good for vegetarians or vegans? Our wellness editor, a vegetarian of 20 years, found that Gobble is a great-tasting meal kit service for vegetarians looking for only a few meal kits per week (about 1 to 3). The recipes tasted fresh, provided a variety of veggies and weren't too complex to prepare. She especially enjoyed the thoughtful sauces that made the dishes flavorful and the toppings that added a nice touch to each of the three recipes she tried. However, there aren't as many vegetarian recipes available each week as she would have liked. As for vegans, there are no meal kits available, so another service like Purple Carrot may be better. The nutrition facts for Gobble's Mushroom Bolognese with Pappardelle. Gobble Is Gobble healthy? When trying to find the nutrition facts for each recipe, our wellness editor had difficulty locating this information on the Gobble website because the menu for her week was no longer available. The recipe cards tell you the calories per serving, but that's all. So she had to request the nutrition facts from the company. However, this likely wouldn't be an issue if you have an account where you can view your orders. After reviewing the nutrition facts, our wellness editor did note that two recipes were higher in saturated fat and sodium (the Coconut and Gochujang Tofu Curry and Mushroom Bolognese with Pappardelle), likely because of the addition of coconut milk and dairy. All were good sources of protein, fiber, calcium, iron and potassium to varying degrees. She recommends checking the nutrition facts for your recipe to make sure it aligns with your particular diet. For instance, she is cautious about sodium, so added less salt when cooking. How easy are Gobble meals to prepare The sous vide potatoes were already cooked and only needed heating to serve alongside the steak. David Watsky/CNET These meal kits are easy to prepare. While some take longer than the 15 minutes promised, none of the six I made took any longer than 25 minutes and they don't require any laborious prep. Of the six, three of them took significantly less than 20 minutes and that proved to be a big boon on a busy night. Whenever Gobble can take a step out of the equation, such as dicing carrots or shredding cabbage, it does. Of all the meal kit services we've tried at CNET, Gobble's meal kits were easily some of the easiest and fastest, overall. Our wellness editor found that her vegetarian recipes also took longer than 15 minutes, but less than 40, so it wasn't too bad. She did appreciate the balance between fresh food and that which is pre-chopped or microwaveable. What we cooked and how it went The before shot of my seared polenta cakes with veggies and marinara. David Watsky/CNET Pan-roasted vegetables over seared polenta cakes: I love a meal kit that's out of the ordinary and easy to prepare. I probably wouldn't have thought to make this. The sauce was premade and polenta cakes only required searing, which meant this meal was on my table in well under 20 minutes. Easy and interesting. A winning combination for any weeknight meal kit. David Watsky/CNET Pulled pork tacos with red cabbage slaw: Because the pulled pork came precooked, this was another meal that took almost no time to make. I had juicy pork tacos for me and a friend ready in about 15 minutes. Pulled pork tacos were done in not much longer than it would take to order them online. No, seriously. David Watsky/CNET Seared steak with bearnaise sauce, garlic snap peas and sous vide potatoes: This recipe took the longest of the three but because it included potatoes that were already cooked and a premade bearnaise sauce, it was still a breeze to make. All that had to be done was sear the steaks and saute the peas with a heavenly jar of garlic confit. Cilantro pesto salmon with cauliflower couscous: This was tasty and quick to make. The pesto had great flavor although the sides needed a good hit of salt and pepper. The salmon was fresh both in smell and taste. This cilantro and pesto salmon had flavor for days. David Watsky/CNET Sweet chili shrimp with coconut rice and Thai slaw: I wanted to love this one and it wasn't terrible but the sauce was heavy with way too much mayo. I wish I hadn't used the whole package of sauce. But I did, and there was really no going back. I totally nailed the 20-minute tofu pad Thai and it was a huge hit. David Watsky/CNET Vegetarian tofu noodle bowl with peanut sauce: A tasty meal and one I threw together in less than 20 minutes. The tofu was super tender and the flavors all worked wonderfully. A nice easy Thai takeout-style dinner. The Mushroom Bolognese with Pappardelle & Ricotta Salata ingredients laid out. Anna Gragert/CNET Mushroom bolognese with pappardelle and ricotta salata: Our wellness editor loved the taste of this dish and appreciated the variety of produce: portobello mushrooms, zucchini and grape tomatoes, as well as pre-prepared flavorings like rosemary-thyme butter and shallot-garlic confit. Sodium and saturated fat were both 55% of the daily value, but this recipe also offered 170% of the daily value of vitamin D. Roasted carrots and braised lentils over lemon Greek yogurt: Although this low-calorie dish took longer than 15 minutes to make, our wellness editor thought it was flavorful. She ended up with plenty of leftovers, especially the yummy arugula salad with pear and lemon-basil dressing. She also doesn't normally cook with fennel or chutneys, so she was excited to use these ingredients. This dish was high in dietary fiber (54% of the daily value) and offered 18g of protein. The final plate of the Coconut & Gochujang Tofu Curry with Jasmine Rice. Anna Gragert/CNET Coconut and gochujang tofu curry with jasmine rice: Another hit, our wellness editor enjoyed the variety here: a tofu curry spiced with gochujang paste (she went lighter on the spice), Chinese broccoli and red pepper and Jasmine rice topped with fried garlic. She also ended up with plenty of leftovers of the veggies. This recipe was higher in saturated fat (65% of the daily value) because of the coconut milk and sodium (55% of the daily value), so she went light on the salt. It also offered 31g of protein. Chocolate chip cookies: Our wellness editor received two packages of two ready-to-bake chocolate chip cookies and thought they were delicious. As a chocolate chip cookie scholar, she was impressed with the texture, ratio of chocolate chips to dough and flavor, especially when she topped them with her favorite flakey sea salt. The Gobble chocolate chip cookies topped with flakey sea salt (our wellness editor's addition). Anna Gragert/CNET Chicken with polenta & tomato-corn pomodoro: This meal was one of our flex editor's favorites. As an amateur cook, she liked that it was simple to make with pre-cooked polenta, and the only time intensive step was shaving the corn kernels off of the cob. It was a tasty and simple dish. Chicken with polenta and tomato-corn pomodoro Corin Cesaric/CNET Pizza bolognese with spicy cherry peppers & classic Italian salad: This was by far the easiest dish in our flex editor's meal kit. It was able to be made in less than 20 minutes thanks to the precooked bolognese and flatbread and is ideal for new cooks or those who are often in a time crunch. Paneer cauliflower tikka masala (prepared & ready): There was nothing wrong with this microwavable meal per se, but it lacked flavor and wasn't something we'd order again. Paneer cauliflower tikka masala Corin Cesaric/CNET Lentil & barley bowl with roasted vegetables & goat cheese: To say this meal was disappointing would be an understatement. However, it didn't have to do with the meal itself (because it was never eaten as intended) but instead because of the packaging of the meal delivery. When our flex editor received her meal kit box, the plastic bag containing the ingredients for this meal was on top and she noticed the spinach was warm to the touch. While she initially didn't think too much about it, once she realized there was precooked brown rice in the same bag with the spinach, she didn't feel comfortable eating it in case it ever reached a temperature that allowed bacteria growth during the delivery journey. Plus, the recipe was supposed to include barley and not brown rice to begin with. Instead, she used the salvageable ingredients and her own rice at home to make a veggie bowl, but the fact that she had to throw away some ingredients from the delivery defeated the purpose of the meal kit. It should be noted though that all of the other ingredients were cold and the chicken breasts were under an additional layer of ice ensuring they stayed cool during delivery. Chocolate chip cookies: Delivered as pre-made cookie dough balls, these cookies were delicious and of course easy as can be to make. Delicious chocolate chip cookies Corin Cesaric/CNET What makes Gobble different from other meal kit services? Gobble meals are easy to execute, many can be made in as little as 20 minutes and none take longer than 30 minutes, in my experience. But just because they're fast doesn't mean they're basic. They can include interesting global dishes like pad Thai, Peruvian steak with Aji Verde and Japanese bento bowls. Who is Gobble good for? If you want speedy meals that don't taste like they were quick-fire, then this is a good service -- as long as your delivery box stays intact during delivery as intended. While many of Gobble's meals can be prepared quickly, they don't taste like it, so this is an ideal meal kit for beginner cooks. Because you can customize a lot of the meal kits it's also a solid choice for picky eaters or folks with kids. Thai curry shrimp with coconut rice. I wasn't in love with the sauce. David Watsky/CNET Because the large meal plans are much less expensive, this could also be a good option for singles or couples looking to meal plan or consistently have leftovers for lunch the next day. Who is Gobble not so good for? Because you have to choose at least three meals a week, this is not a good option for someone who can't commit to cooking most nights. It's on the expensive side so this is also not a great meal service for people on a budget (see out list of the cheapest meal delivery services). While our wellness editor enjoyed all three of the vegetarian recipes she tried in terms of taste and variety, she realized that she got lucky because sometimes there are only one or two vegetarian meal kits available each week. Also, there are no meal kits for vegans. If you have either diet, you may want to check out these plant-based options. Gobble support materials The recipes were all clear and concise with glossy images of the finished product and some of the key steps along the way. There was also a clear list of what cookware and tools to have handy as well as detailed nutritional information for each recipe. Recipe cards help get the job done. David Watsky/CNET Our wellness editor also appreciated the allergen information and chef tip on each recipe and that her package arrived with a produce origin sticker. The Produce Origin label on the outside of the Gobble package. Anna Gragert/CNET Packaging and environmental friendliness As with all the meal kits she's tried, our wellness editor wishes there was less plastic packaging, more compostable or biodegradable packaging and a better way to donate or send back the ice packs for reuse. She appreciated the use of plastic containers instead of plastic wrapping for some ingredients, as the containers are easier to reuse in the kitchen. Changing, skipping or canceling your meal kits Between the website interface and a mobile app, Gobble makes it easy to skip weeks, change out recipes or pause your subscription. The deadline to skip or customize your Gobble box is Wednesday at 11:59 p.m. the week before your meals are scheduled to arrive. Gobble The final verdict on Gobble I was skeptical when I read Gobble's promise of satisfying homemade meals in 15 minutes but the speedy meal kit service delivered. The idea of cutting out most of the work for a gourmet-style meal is a good one, and most of my Gobble recipes were successful in doing just that. I will say though that for certain recipes, all those prepped ingredients do lose something in the way of freshness, especially if it's one of the meal kits you cook last. My slaw, for instance, was pre-shredded and because I waited a few days to make it the cabbage had lost a little snap. Plus, our spinach (delivered warm) was also unusable after a few days in the fridge. I also thought one of my recipes was tainted by a mayo-heavy sauce. Gobble is also on the expensive side unless you order meals for four. That makes it a better pick for families but not such a good one for singles or couples. While our wellness editor thought the three vegetarian recipes she tried were delicious, she does wish more vegetarian recipes were offered per week. Her recipes did take longer than 15 minutes but weren't overly time-consuming or complex. She also had plenty of leftovers and loved the ready-to-bake chocolate chip cookies. If your goal is to make more meals at home but spend less time on the making part, Gobble will give you all the glory and bragging rights of a serial home cook with about half the effort. Seriously, some of these meal kits were ready in what felt like no time at all and with very little mess to clean up after. To sweeten the deal, Gobble offers a rock-bottom new subscriber deal -- the first six meals for $36
Bloomberg
04-08-2025
- Business
- Bloomberg
HelloFresh Is Investing $70 Million to Have AI Help Plan Dinner
Meal kit specialists HelloFresh SE is employing artificial intelligence to get more customers cooking. The Berlin-based company announced on Monday a $70 million investment in its menu subscriptions. The funds will more than double the number of meals on offer and increase the range of star proteins such as beef and seafood. It will also bolster the use of AI technology to streamline decision making during ordering, even as the choices for recipes increase.
Yahoo
04-07-2025
- Business
- Yahoo
$76.7 Bn Meal Kit Market Outlook, 2025-2034 Featuring HelloFresh, Blue Apron, Home Chef, Marley Spoon, Sunbasket, Green Chef, Purple Carrot, EveryPlate, Dinnerly, Freshly
The Meal Kit Market is projected to soar from USD 18.5 billion in 2025 to USD 76.7 billion by 2034, with a CAGR of 17.1%. Fueled by demands for convenience and healthy cooking, it spans delivery and retail, enhancing culinary diversity. Growth is driven by innovation, sustainability, and globalization, appealing to a wide demographic. Meal Kit Market Dublin, July 04, 2025 (GLOBE NEWSWIRE) -- The "Meal Kit Market Outlook 2025-2034" report has been added to Kit Market is valued at USD 18.5 billion in 2025. Further the market is expected to grow by a CAGR of 17.1% to reach global sales of USD 76.7 billion in 2034 The Meal Kit Market broadly encompasses both delivery-based and retail-sold meal kits designed to offer consumers a convenient, home-cooking experience using pre-portioned ingredients and step-by-step recipes. Unlike meal kit delivery services which are typically subscription-based, the wider meal kit market also includes grocery store offerings, on-demand platforms, and curated kits for niche dietary needs. This market sits at the intersection of convenience, health, and culinary exploration - offering busy consumers a way to prepare fresh meals at home without the effort of meal planning or ingredient shopping. With growing interest in healthier eating, reduced food waste, and culinary experimentation, meal kits are appealing to an expanding demographic, including single professionals, families, and 2024, the meal kit market diversified across both physical retail and digital channels. Grocery chains launched their own branded kits, leveraging in-store placement and cross-promotional campaigns to compete with direct-to-consumer platforms. Popular kits included global cuisines, plant-based options, and family-sized recipes with quick prep tech-enabled services introduced in-app tutorials, nutrition trackers, and flavor-matching algorithms. Partnerships with food influencers and celebrity chefs were used to introduce limited-time offerings. At the same time, brands focused on optimizing packaging to improve shelf life while aligning with sustainable practices. As inflation affected food prices, value-focused meal kits gained popularity, offering an affordable alternative to dining ahead to 2025 and beyond, the meal kit market is set to expand into more experiential, personalized, and sustainable directions. Interactive cooking kits with AR/VR integration may emerge for tech-savvy consumers. Retailers will invest in dynamic merchandising displays and AI-driven product recommendations to increase impulse purchases. The fusion of meal kits with functional health goals - such as gut health, brain function, and weight management - will give rise to nutritionally optimized kits. Additionally, hybrid models that combine in-store pickup with subscription-based replenishment will appeal to flexibility-seeking consumers. The ability to customize, personalize, and align with dietary and lifestyle trends will define future competitiveness in this evolving market. Meal Kit Market AnalyticsThe research analyses various direct and indirect forces that can impact the Meal Kit market supply and demand conditions. The parent market, derived market, intermediaries' market are analyzed to evaluate the full supply chain and possible alternatives and substitutes. Geopolitical analysis, demographic analysis, and Porter's five forces analysis are prudently assessed to estimate the best Meal Kit market deals and developments are considered for their potential impact on Meal Kit's future business. Other metrics analyzed include Threat of New Entrants, Threat of Substitutes, Degree of Competition, Number of Suppliers, Distribution Channel, Capital Needed, Entry Barriers, Govt. Regulations, Beneficial Alternative, and Cost of Substitute in Meal Kit Kit trade and price analysis helps comprehend Meal Kit's international market scenario with top exporters/suppliers and top importers/customer information. The data and analysis assist our clients in planning procurement, identifying potential vendors/clients to associate with, understanding Meal Kit price trends and patterns, and exploring new Meal Kit sales channels. Meal Kit Market Competitive IntelligenceThe proprietary company's revenue and product analysis model unveils the Meal Kit market structure and competitive landscape. Company profiles of key players with a business description, product portfolio, SWOT analysis, Financial Analysis, and key strategies are covered in the report. It identifies top-performing Meal Kit products in global and regional markets. New Product Launches, Investment & Funding updates, Mergers & Acquisitions, Collaboration & Partnership, Awards and Agreements, Expansion, and other developments give our clients the Meal Kit market update to stay ahead of the offerings in different segments across Asia-Pacific, Europe, Middle East, Africa, and South and Central America are presented to better understand the company strategy for the Meal Kit market. The competition analysis enables the user to assess competitor strategies and helps align their capabilities and resources for future growth prospects to improve their market Insights Meal Kit Market Retail grocery meal kits are gaining shelf space, offering grab-and-go convenience for shoppers who prefer physical selection without subscription commitment. Nutritional enhancement is becoming a priority, with kits designed around health goals like keto, anti-inflammatory diets, or Mediterranean-style eating plans. Flavor diversity and cultural exploration are influencing meal kit menus, with Korean, Middle Eastern, and regional Indian cuisines gaining presence in mainstream offerings. Meal kits targeting kids and family cooking experiences are rising, promoting bonding, kitchen skills, and balanced nutrition through interactive meal preparation. Sustainability-focused kits using minimal or compostable packaging, along with carbon-tracking labels, are being adopted by environmentally conscious consumers. Increased demand for time-saving cooking solutions that provide homemade quality without the hassle of planning or excess ingredient waste is fueling market growth. Growing health awareness and preference for whole food-based meals are steering consumers toward fresh meal kits over processed convenience foods or takeout. Innovation in packaging, recipe design, and digital engagement tools is enhancing the appeal and accessibility of meal kits across different age and income groups. Strategic partnerships between food brands, retailers, and influencers are expanding market reach and introducing new product lines to curious or first-time users. Perishability and limited shelf life of fresh ingredients require precise supply chain coordination and inventory management to reduce losses and ensure consistent product quality. Price sensitivity and perceived value continue to be barriers, especially for consumers comparing meal kits with raw ingredients or inexpensive restaurant alternatives. Key Attributes: Report Attribute Details No. of Pages 150 Forecast Period 2025 - 2034 Estimated Market Value (USD) in 2025 $18.5 Billion Forecasted Market Value (USD) by 2034 $76.7 Billion Compound Annual Growth Rate 17.0% Regions Covered Global Companies Featured HelloFresh SE Blue Apron Holdings Inc. Home Chef (a Kroger brand) Marley Spoon AG Sunbasket Inc. Green Chef Corporation Purple Carrot EveryPlate (a HelloFresh brand) Dinnerly (a Marley Spoon brand) Freshly Inc Meal Kit Market Segmentation By Type Processed Food By Category Non-Vegetarian By Distribution Channel Convenience Store Specialty Food Stores Small Grocery Stores Online Stores Other Distribution Channels By Geography North America (USA, Canada, Mexico) Europe (Germany, UK, France, Spain, Italy, Rest of Europe) Asia-Pacific (China, India, Japan, Australia, Vietnam, Rest of APAC) The Middle East and Africa (Middle East, Africa) South and Central America (Brazil, Argentina, Rest of SCA) For more information about this report visit About is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends. Attachment Meal Kit Market CONTACT: CONTACT: Laura Wood,Senior Press Manager press@ For E.S.T Office Hours Call 1-917-300-0470 For U.S./ CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
18-02-2025
- Business
- Yahoo
Home Chef is Spicing Up the Kitchen Through A New Partnership With Ayesha Curry
Home Chef's convenient meal kits now feature exclusive recipes showcasing bold flavors and fan favorites straight from Ayesha's kitchen CHICAGO, Feb. 18, 2025 /PRNewswire/ -- Home Chef, the leading meal solutions company available online and in stores* nationwide, is partnering with chef, best-selling author, and Founder of Sweet July Ayesha Curry to inspire food lovers everywhere. This four-week partnership will feature exclusive recipes straight from Ayesha's kitchen and her popular cookbooks, that bring bold flavors and fresh ingredients to the forefront. "Partnering with Home Chef to bring some of my favorite recipes into people's homes has been such an amazing experience," said Ayesha Curry. "As someone who's always on the go—whether traveling for work or having fun with my family—I know how much of a game-changer it is to have ingredients delivered to your home to make fresh meals easily. I love that I can bring a little bit of my kitchen straight to your table with Home Chef, in a way that's convenient and packed with flavor." Customers can place their orders for the Ayesha Curry collection starting today until Friday, March 14. Recipes for this collaboration will change weekly and come in a variety of formats to suit all types of food enthusiasts — including the classic Meal Kit, Express Plus and Culinary Collection. Some highlights from the menu include: Jerk-Style Chicken and Rice Bowl with mango salsa Sweet Sambal Yellowtail with coconut-lime rice Mezze-Style Flatbread with feta and olives Hot Honey Fried Chicken Wrap with pickles and slaw Pan-Seared Filet Mignon with brown butter-apple-sweet potato mash And more! "Ayesha's cooking is all about bold, vibrant flavors, and we knew she would be a perfect partner to create unforgettable meals for Home Chef customers," said Raquel Brown, director of brand marketing for Home Chef. "This collaboration offers home cooks fresh, exciting ways to explore new cuisines while making mealtime effortless and enjoyable." In addition to these meals, Home Chef is offering five lucky winners a chance to win everything they'll need to make three beverages to pair with Ayesha's meals: a Spicy Pineapple Margarita, a Ginger Orange Spritzer mocktail, a bottle of Domaine Curry Cabernet Sauvignon and a Sweet July Telegraph Collection Dimple Cup. Plus, winners will also receive a $100 Home Chef gift card, so they can try out the meals from the partnership themselves. Fans are invited to enter by leaving a comment of the Ayesha Curry recipe they are most looking forward to and tagging a friend on Home Chef's Instagram giveaway post starting February 21 through March 4. First time customers can use the code "CHEFCURRY" to receive meals for $4.99 per serving plus free shipping.** For more information on the Home Chef and Ayesha Curry partnership, please visit or follow Home Chef on Facebook, Twitter, and Instagram. *Meals from the Home Chef x Ayesha Curry menu are not available in stores **Valid only for new customers. Meals offer applies as follows: 50% off reg. price of 1st box ($41 max discount/box), 17% off reg. price of next 4 boxes ($14 max discount/box) and 35% off reg. price of next 2 boxes ($28 max discount/box) on Home Chef standard orders only. Customers who purchase 6-8 meals/week will pay a promotional price of $4.99/serving for their first box. Unused box discounts expire 10 weeks after signup. Shipping fee applies on deliveries after the first box. Limit 1 per household. May not be combined with gift cards or other offers. No cash value. Not valid in all states. Void where prohibited. Additional details. About Home Chef Founded in 2013, Home Chef is the leading meal solutions company with both a retail and online presence. Available from and in retail at more than 2,400 stores in the Kroger Family of Companies, Home Chef is committed to bringing ease and convenience to home cooking through simple, delicious meals, so fans can enjoy their time at home, both in and out of the kitchen. The Chicago-based meal kit company was ranked #1 in Customer Service among Meal Kits by Newsweek. Home Chef is a subsidiary of The Kroger Co. (NYSE: KR). Find out more and get cooking at Follow us on Facebook, Twitter, and Instagram for updates and inspiration. About Ayesha CurryAyesha Curry is a renowned restaurateur, chef, 2x New York Times bestselling author, actress, producer, and entrepreneur featured on the prestigious Forbes "30 Under 30" list. Her accessible approach to cooking has made her one of the most sought-after experts in food and lifestyle. She is the Founder and CEO of Sweet July, her lifestyle and culinary brand empowering and celebrating women and BIPOC creators. Founded in 2019, Sweet July has two brick-and-mortar café destinations located in Oakland and Santa Monica. Since its launch, the Sweet July enterprise has grown to include Sweet July Magazine, Sweet July Productions, Sweet July Skin inspired by her Jamaican heritage, and Sweet July Books. Products from both the skincare line and home collection have been recognized in top tier publications and have received numerous awards including being named one of Oprah's Favorite Things in both 2023 and 2024. Ayesha, along with her husband Stephen, are the co-founders of Eat. Learn. Play., an organization dedicated to unleashing the potential of every child and making a positive impact for generations to come. View original content to download multimedia: SOURCE Home Chef Sign in to access your portfolio
