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Samsung Launches World First Micro RGB, Setting New Standard for Premium TV Technology
Samsung Launches World First Micro RGB, Setting New Standard for Premium TV Technology

Syyaha

time4 days ago

  • Business
  • Syyaha

Samsung Launches World First Micro RGB, Setting New Standard for Premium TV Technology

Samsung Electronics Co., Ltd. today announced the official launch of its Micro RGB, the world's first display to feature a micro-scale RGB LED backlight behind a large 115-inch screen. This breakthrough display establishes a new benchmark for color accuracy, contrast and immersive viewing in the ultra-premium TV segment. Samsung's Micro RGB is built on Samsung's proprietary Micro RGB Technology, which arranges individually controlled red, green and blue micro RGB LEDs — each less than 100µm in size — in an ultra-fine pattern behind the panel. Unlike conventional backlighting, the architecture enables precision control over each red, green and blue RGB LED. 'Micro RGB achieves unprecedented precision in the control of micrometer-sized RGB LEDs, raising the bar for color accuracy and contrast in consumer displays,' said Taeyong Son, Executive Vice President and Head of the R&D Team of the Visual Display (VD) Business at Samsung Electronics. 'With this launch, we're setting the standard in the large-sized, ultra-premium TV market and reinforcing our commitment to next-generation display innovation.' Micro RGB is powered by Samsung's Micro RGB AI engine, which uses AI processing to fully optimize both picture and sound. This advanced technology analyzes each frame in real time and automatically optimizes color output for a more lifelike and immersive picture. With this AI engine, Micro RGB Color Booster Pro recognizes scenes with dull color tones and intelligently enhances colors across all content for a more vivid and immersive viewing experience. Additionally, Samsung's Micro RGB features Micro RGB Precision Color, ensuring colors are delivered as intended for maximum accuracy and vividness, with precisely controlled colors that achieves 100% color coverage of BT.2020, an international standard for color accuracy established by the International Telecommunication Union (ITU). The display also received 'Micro RGB Precision Color' certification from the Verband der Elektrotechnik (VDE), a leading German electrical engineering certification institute. With Glare Free technology, Samsung's Micro RGB minimizes reflections, even in bright lighting conditions for a more comfortable and focused viewing experience. Apart from providing next-generation performance, Micro RGB's super slim metal design achieves a sleek, minimalistic profile to compliment any interior. With Samsung Vision AI integrated, Samsung's Micro RGB brings the latest state-of-the-art AI technologies including AI picture and sound, and a smarter Bixby voice assistant, powered by generative AI, which offers a more conversational and personalized experience for TV users to get more from what they're watching without leaving the screen. Samsung's Micro RGB is also secured by Samsung Knox, the industry-leading security solution designed to protect users' sensitive personal data, and Samsung's 7-year free Tizen OS Upgrade program, which ensures ongoing software enhancements and long-term support. After its debut in Korea, Samsung's Micro RGB is set to launch in the U.S., with plans for a global rollout featuring a variety of sizes to meet customer needs. To learn more about Micro RGB, visit,

Samsung unveils world's first Micro RGB display technology
Samsung unveils world's first Micro RGB display technology

GSM Arena

time5 days ago

  • GSM Arena

Samsung unveils world's first Micro RGB display technology

Samsung is billing Micro RGB as the next big thing for TVs, saying it delivers "exceptional color accuracy with sub-100-micrometer LEDs". Samsung's first product using this tech is a 115" display that you can see below. It uses Samsung's proprietary Micro RGB technology, which arranges individually controlled red, green, and blue micro RGB LEDs in an ultra-fine pattern behind the panel. This architecture "enables precision control over each red, green, and blue RGB LED", Samsung says. Everything is of course powered by an AI engine, which analyzes each frame in real time and optimizes color output. Micro RGB Color Booster Pro recognizes scenes with dull color tones and "enhances" the colors across all content "for a more vivid and immersive viewing experience". There's also "a smarter Bixby" built-in, powered by generative AI, and the display is secured by Knox. Thanks to Micro RGB Precision Color, the display achieves 100% coverage of BT.2020, and Glare Free technology minimizes reflections even in bright lighting conditions. Samsung promises seven years of updates for the Tizen OS. The Micro RGB display is first launching in Korea, then will make it to the US later. There are also plans for a global rollout "featuring a variety of sizes to meet customer needs". Source

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