Latest news with #Miknas
Daily Tribune
4 days ago
- Business
- Daily Tribune
Miknas: Bahrain's support places Lebanon back in Arab fold
TDT | Manama Businessman Akram Miknas has praised Bahrain for taking the lead in re-engaging with Lebanon, describing the recent state visit by Lebanese President General Joseph Aoun as a turning point in Gulf-Lebanon relations. Miknas, who chairs the Bahrain-based company Promosven, said the high-level meetings, particularly the one between His Majesty King Hamad bin Isa Al Khalifa and the Lebanese President, marked the most significant interaction between the two nations in decades. Economic Gateway 'Bahrain's support places Lebanon back in the Arab fold,' he said, adding that the Kingdom was the first to offer meaningful support to Lebanon after a period of instability and absence from the regional stage. According to Miknas, this move could position Bahrain as a gateway for Lebanon's re-entry into the GCC economy, with its advanced infrastructure and strong commercial networks. He urged a swift follow-up on the agreements signed during the visit. Connectivity Call Reinstating direct flights between Bahrain and Lebanon, he said, would be a vital step in boosting trade and tourism. He a l s o called for streamlining visa and residency procedures to help entrepreneurs and investors move more freely. Miknas highlighted that the Lebanese business community is ready to activate joint ventures and contribute to economic cooperation between the two countries. Skills & Sectors Pointing to areas of future collaboration, Miknas said private sector partnerships in fields like technology, Islamic finance, and infrastructure could be mutually beneficial. He noted that Lebanon's skilled workforce, particularly in AI and digital innovation, offers an opportunity for synergy with Bahrain's forward-looking economic plans. He also drew attention to the cultural bonds between the two countries, saying Lebanese entrepreneurs had long been welcomed in Bahrain due to shared values of openness and tolerance. Miknas concluded by underscoring the importance of economic diplomacy, adding that private sector involvement would be key to translating diplomatic goodwill into real progress.
Biz Bahrain
5 days ago
- Business
- Biz Bahrain
Miknas Affirms Readiness to Strengthen Economic Collaboration Between Bahrain and Lebanon
Akram Miknas, Businessman and Chairman of Promosven, affirmed that the recent official visit of His Excellency General Joseph Aoun, President of the Lebanese Republic to the Kingdom of Bahrain marks a historic turning point in bilateral relations between the two nations. 'The high-level meetings held during the visit, particularly the meeting between His Majesty King Hamad bin Isa Al Khalifa and His Excellency the President, represented a significant milestone in strengthening ties across political, economic, and social spheres. It also stands as the highest-level visit by a Lebanese official in decades.' said Mr. Miknas Mr. Miknas emphasized the readiness of Promosven and the wider Lebanese business community to contribute meaningfully to the activation of economic collaboration between Bahrain and Lebanon by translating signed agreements into tangible projects. 'It is essential to reinstate direct flights between Bahrain and Lebanon, given the critical role such connectivity plays in revitalizing trade, stimulating tourism, and enhancing overall economic exchange. Equally, streamlining visa and residency procedures is fundamental to facilitating the movement of investors and entrepreneurs, thereby enabling the expansion of joint ventures and reinforcing the economic partnership between both nations.' In a related context, Mr. Miknas noted that Lebanon today is in urgent need of support from all its Arab brothers to strengthen its economic and political stability. Bahrain was the first to offer such support, reaffirming Lebanon's rightful place within the Arab fold after a prolonged period of absence and unrest. This noble initiative by Bahrain has the potential to serve as Lebanon's economic gateway to GCC countries, which are distinguished by their diverse and well-established economies, advanced financial and commercial infrastructure, and a supportive environment for investment and business. Highlighting key opportunities for collaboration, Mr. Miknas identified promising avenues for private sector partnerships in areas such as technology, Islamic finance and infrastructure development. Enhancing cooperation with Bahrain, particularly in light of Lebanon's ongoing economic recovery, presents meaningful opportunities, especially by leveraging the expertise of Lebanon's highly skilled professionals in fields such as artificial intelligence and digital innovation. 'The peoples of Bahrain and Lebanon share deep cultural values rooted in openness, tolerance, and hospitality. These qualities have long supported successful economic partnerships and continue to create a welcoming environment for Lebanese entrepreneurs, many of whom have established thriving businesses fully integrated into the fabric of Bahraini society.' Mr. Miknas concluded by reaffirming the vital role of economic diplomacy and private sector engagement in strengthening the long-standing relationship between Bahrain and Lebanon, paving the way for a prosperous and mutually beneficial future.
Campaign ME
24-06-2025
- Business
- Campaign ME
FP7 McCann makes the UAE proud, brings home seven Cannes Lions trophies
At the 72nd Cannes Lions International Festival of Creativity, FP7 McCann won seven highly coveted Cannes Lions, including 1 Gold Lion, 1 Silver Lion and 5 Bronze Lions, emerging as one of the most awarded agencies in the MENA region and the agency with the most wins in the UAE. The recognition spans work done effectively for global and regional brands including Arla, McDonald's, Waterstones UK, and the Testicular Cancer Society. Tarek Miknas, CEO of FP7 McCann MENAT, said, 'We're proud to represent the MENAT region at Cannes Lions with work that speaks to local truths and resonates globally. Winning across some of the world's most reputed and respected brands, from Arla and McDonald's to Waterstones and the Testicular Cancer Society, is proof that enduring partnerships and client trust are the true drivers of powerful creativity.' Miknas added, 'We're showing up with ideas that are locally born but globally relevant, and that only happens through resilient teams, strong partnerships, and a shared belief that creativity can drive a real impact. Congratulations to all the winners this year, we're honoured to be in such great company.' The agency's standout win came with one Gold Lion in Sustainable Development Goals for Recipe for Change, a purpose-led campaign for Arla Foods that addressed food insecurity in Lebanon. The campaign transformed traditional home-cooked recipes into a scalable, community-first restaurant model, generating sustainable income and renewed purpose for local mothers. Recipe for Change also secured a Silver Lion in Brand Experience & Activation and a Bronze Lion in Creative B2B, delivered in partnership with MCN sister agencies Current Global MENAT and Craft. The agency's creative work was further recognised with five Bronze Lions across multiple categories and client collaborations. This included: One Bronze Lion in PR for Sponsored Balls, a campaign developed with the Testicular Cancer Society & Club Deportivo Leganés. for Sponsored Balls, a campaign developed with the Two Bronze Lions in Digital Craft and Film for Read Better, created in collaboration with McCann Bristol and UM Central for Waterstones UK. for Read Better, created in collaboration with and for One Bronze in Outdoor for Not for First Dates, for McDonald's UAE, in partnership with MCN PR and media agencies: Weber Shandwick MENAT, UM, and Craft. Federico Fanti, Regional Chief Creative Officer, FP7McCann MENAT, said, 'To see the MENAT region represented with such strength and purpose on the global stage is something to celebrate. Across four awarded campaigns globally, each backed by some of the world's most trusted and future-facing brands including McDonald's, Arla, Waterstones UK and Testicular Cancer Society, we set out to create work that was powerful in its simplicity.' Fanti added, 'Each idea tackled a real issue, from food insecurity and digital behaviour to finding cheekier ways to talk about men's health and did so with honesty and clarity. I'm incredibly proud of our teams, and deeply grateful to our clients who trusted and believed in our work from day one.' In addition to its Lion wins, FP7 McCann also contributed to 5 global wins, including a prestigious Titanium shortlist for Life Donor Card – MRM Germany that reimagines organ donation awareness in real-life moments. The agency also contributed to the Public Money ATM campaign with McCann Poland, further demonstrating the agency's role in shaping ideas that go beyond borders. Nayaab Rais, Executive Creative Director, FP7McCann Dubai said, 'Seven Lions, four campaigns, one underlying belief: that great ideas start with a truth well told. Whether we're talking tabbouleh or testicles, we're always finding bold, unexpected ways to express truths in a way people can feel.' 'The goal isn't just to be clever or different, but to be authentic and culturally relevant, whether that's through mischief or meaning,' Rais concluded.
