Latest news with #Mistral


Geeky Gadgets
a day ago
- Business
- Geeky Gadgets
How Mistral Agents API Redefines AI Collaboration with Persistent Memory
What if AI agents could not only remember past interactions but also collaborate seamlessly to tackle complex tasks? Enter the Mistral Agents API—a new system that redefines what's possible in the world of artificial intelligence. With features like persistent memory, built-in tools, and advanced orchestration, this system doesn't just compete with industry heavyweights like OpenAI and LangChain—it challenges the very standards they've set. Imagine an AI agent that recalls your previous queries, adapts to your workflow, and works alongside other agents to deliver precision and efficiency. Whether you're a developer building innovative software or an enterprise user seeking scalable solutions, the Mistral Agents API promises to be a fantastic option. In this piece, Sam Witteveen explores how the Mistral Agents API is reshaping the AI landscape. You'll discover how its persistent memory enhances context retention, why its built-in tools make it a versatile powerhouse, and how its orchestration capabilities enable multi-agent collaboration like never before. From automating financial analysis to generating high-quality images, the API's real-world applications are as diverse as they are impactful. But what truly sets it apart? It's not just the features—it's the seamless integration of innovation and practicality. Let's examine how this system is poised to redefine AI-driven workflows and unlock new possibilities across industries. Mistral Agents API Overview Watch this video on YouTube. Persistent Memory: Transforming Context Retention One of the defining features of the Mistral Agents API is its persistent memory capability. Unlike traditional AI systems that often lose context between interactions, this API enables agents to retain and transfer memory over time. This ensures continuity, allowing agents to build on prior interactions and deliver more cohesive results. Traditional AI models excel at generating text but are limited in their ability to perform actions or maintain context. Mistral's new Agents API addresses these limitations by combining Mistral's powerful language models with: Built-in connectors for code execution, web search, image generation, and MCP tools Persistent memory across conversations Agentic orchestration capabilities For example, an agent assisting with financial analysis can recall previous queries, allowing it to provide a more informed and consistent experience. This feature is particularly valuable in workflows requiring long-term contextual understanding, such as customer support, research, or data analysis. By maintaining memory across sessions, the API enhances the efficiency and effectiveness of AI-driven solutions. Built-In Tools: Expanding Functionality The Mistral Agents API comes equipped with a comprehensive suite of built-in tools, designed to handle a wide range of tasks and streamline workflows. These tools enhance productivity and enable agents to tackle both technical and creative challenges: Code Execution: Agents can execute server-side code using Mistral's Devstral model, making it an invaluable resource for developers addressing complex programming tasks. Agents can execute server-side code using Mistral's Devstral model, making it an invaluable resource for developers addressing complex programming tasks. Web Search Integration: Real-time web search capabilities allow agents to retrieve the latest information, making sure informed decision-making. Real-time web search capabilities allow agents to retrieve the latest information, making sure informed decision-making. Image Generation: Using the Black Forest model, agents can create high-quality images for marketing, design, or creative projects. Using the Black Forest model, agents can create high-quality images for marketing, design, or creative projects. Document Library: The API supports document uploads and retrieval-augmented generation (RAG) workflows, simplifying tasks like summarization and in-depth analysis. The API supports document uploads and retrieval-augmented generation (RAG) workflows, simplifying tasks like summarization and in-depth analysis. Custom Tool Integration: Users can integrate their own tools, tailoring the API to meet specific needs and extending its functionality. These tools make the API a versatile solution, capable of addressing diverse challenges across industries. Whether you are developing software, conducting research, or creating marketing content, the API's built-in tools provide the flexibility and power to meet your objectives. Mistral Agents API – The NEW Agent System Watch this video on YouTube. Here is a selection of other guides from our extensive library of content you may find of interest on Mistral. Advanced Orchestration: Allowing Multi-Agent Collaboration The Mistral Agents API excels in orchestrating complex workflows, particularly those involving multiple agents. Its advanced orchestration capabilities allow for seamless collaboration and efficient task management. Key features include: Sequential and Parallel Workflows: Agents can execute tasks in a structured sequence or simultaneously, depending on the complexity of the workflow. Agents can execute tasks in a structured sequence or simultaneously, depending on the complexity of the workflow. Agent Handoffs: Tasks can be transferred seamlessly between agents, making sure that specialized agents handle specific components of a project. Tasks can be transferred seamlessly between agents, making sure that specialized agents handle specific components of a project. Structured Outputs: The API generates organized outputs, simplifying the analysis and processing of results. These capabilities are particularly useful in scenarios such as processing earnings call transcripts, conducting temporal analyses, or managing multi-step projects. By allowing smooth collaboration between agents, the API ensures precision and efficiency in even the most demanding workflows. Real-World Applications Across Industries The versatility of the Mistral Agents API is evident in its wide range of real-world applications. Here are some examples of how it can be used: GitHub Code-Writing Agents: Agents powered by the Devstral model can generate, refine, and manage code directly within GitHub repositories, streamlining development processes. Agents powered by the Devstral model can generate, refine, and manage code directly within GitHub repositories, streamlining development processes. Financial Analysis Agents: These agents can retrieve stock prices, analyze market trends, and generate detailed financial reports, aiding in strategic decision-making. These agents can retrieve stock prices, analyze market trends, and generate detailed financial reports, aiding in strategic decision-making. Document Processing: Multi-agent workflows can summarize earnings call transcripts, perform temporal analyses, and assess risks with exceptional accuracy. These examples highlight the API's ability to address both technical and business challenges, making it a valuable tool for industries ranging from finance to software development. Developer Resources: Simplifying Implementation To support users in building and deploying AI solutions, Mistral provides a detailed developer cookbook. This resource includes practical examples of agent workflows, orchestration patterns, and tool integrations. Whether you are new to AI development or an experienced professional, these resources simplify the process, allowing you to create effective and scalable AI-driven solutions. On-Premises Deployment: Making sure Enterprise Control For organizations with stringent compliance and security requirements, the Mistral Agents API offers on-premises deployment. This feature allows enterprises to maintain full control over their data and infrastructure, making sure that sensitive information remains secure. Industries such as healthcare, finance, and government can benefit from this flexibility, meeting their unique needs without compromising on security or performance. Standing Out in a Competitive AI Landscape In a market dominated by major players like OpenAI, Anthropic, and Google, the Mistral Agents API distinguishes itself through its modularity, simplicity, and adaptability. Unlike some competitors, it prioritizes user-friendly design while maintaining robust functionality. This balance makes it an appealing choice for developers and enterprises seeking powerful yet accessible AI solutions. By combining innovation with practicality, the API sets a new benchmark for AI agent ecosystems, empowering users to unlock the full potential of artificial intelligence. Media Credit: Sam Witteveen Filed Under: AI, Top News Latest Geeky Gadgets Deals Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.


Forbes
3 days ago
- Business
- Forbes
Mistral AI Introduces Agent Framework To Compete In Enterprise Market
Mistral Mistral French artificial intelligence company Mistral AI released a comprehensive agent development platform that enables enterprises to build autonomous AI systems capable of executing complex, multi-step business processes. The recently launched Agents API positions the Paris-based startup as a direct competitor to OpenAI's Agents SDK, Azure AI Foundry Agents and Google's Agent Development Kit in the rapidly expanding market for enterprise automation. The platform addresses a fundamental limitation in current language models: their inability to perform actions beyond text generation. Mistral's approach combines its Medium 3 language model with persistent memory, tool integration and orchestration capabilities that allow AI systems to maintain context across conversations while executing tasks like code analysis, document processing and web research. Mistral's agent framework operates through four core components that differentiate it from traditional chatbot implementations. 1. The code execution connector provides a sandboxed Python environment where agents can perform data analysis, mathematical calculations and generate visualizations without compromising system security. This capability targets financial modeling, scientific computing and business intelligence applications where organizations need AI systems to process and analyze data dynamically. 2. The platform's web search integration demonstrates measurable performance improvements in accuracy-dependent tasks. Internal testing using the SimpleQA benchmark showed Mistral Large's accuracy increased from 23% to 75% when web search was enabled, while Mistral Medium improved from 22% to 82%. These metrics indicate the system's ability to ground responses in current information rather than relying solely on training data. 3. Document processing capabilities enable agents to access and analyze enterprise knowledge bases through retrieval-augmented generation. However, Mistral's documentation lacks specificity about whether the system uses vector search or full-text search methods, which affects implementation decisions for organizations with large document repositories. 4. The agent handoff mechanism allows multiple specialized agents to collaborate on complex workflows. A financial analysis agent, for example, can delegate market research tasks to a web search agent while coordinating with a document processing agent to compile comprehensive reports. This multi-agent architecture enables organizations to decompose complex business processes into manageable, specialized components. Mistral's entry into agent development occurs alongside similar releases from major technology companies. OpenAI launched its Agents SDK in March 2025, emphasizing simplicity and Python-first development. Google introduced the Agent Development Kit as an open-source framework optimized for the Gemini ecosystem while maintaining model-agnostic compatibility. Recently, at Build conference, Microsoft announced the general availability of its agent platform, Azure AI Foundry Agents. The timing suggests coordinated market movement toward standardized agent development frameworks. All the major agent development platforms now support the Model Context Protocol, an open standard created by Anthropic that enables agents to connect with external applications and data sources. This convergence indicates that the industry recognizes agent interoperability as a key determinant of long-term platform viability. Mistral's approach differs from competitors in its emphasis on enterprise deployment flexibility. The company offers hybrid and on-premises installation options using as few as four GPUs, addressing data sovereignty concerns that prevent many organizations from adopting cloud-based AI services. Google's ADK focuses on multi-agent orchestration and evaluation frameworks, while OpenAI's SDK prioritizes developer simplicity with minimal abstractions. Azure AI Foundry Agents deliver better integration capabilities with other Azure AI services. The pricing structure reveals Mistral's enterprise focus, but it also introduces cost considerations for large-scale deployments. Beyond the base model cost of $0.40 per million input tokens, organizations pay additional fees for connector usage: $30 per 1,000 calls for web search and code execution and $100 per 1,000 images for generation capabilities. These connector fees can accumulate quickly in production environments, requiring careful cost modeling for budget planning. The shift from Mistral's traditional open-source approach to a proprietary model, as seen in Medium 3, raises strategic questions about vendor dependence. Organizations implementing the Agents API cannot deploy the underlying model independently, unlike Mistral's previous releases, which allowed for complete on-premises control. Enterprise implementations span financial services, energy and healthcare sectors, with early adopters reporting positive outcomes in customer support automation and technical data analysis. However, the platform's recent launch means long-term reliability and scalability data remains limited. Organizations must evaluate these platforms based on existing infrastructure, data governance requirements and specific use case complexity rather than purely on technical capabilities. The success of each approach will depend on how effectively companies can integrate agent systems into existing business processes while managing associated costs and operational complexity.


Martechvibe
4 days ago
- Business
- Martechvibe
Azerion Launches Azerion Intelligence
Azerion Intelligence uses a pay-per-use model with scalable AI tools and infrastructure, enabling businesses to adopt AI efficiently without high upfront investment. Staff Writer less than a minute ago Azerion has introduced Azerion Intelligence, a new multi-cloud and AI platform designed to support European businesses with flexible, cost-effective, and independent access to cloud computing and AI tools. The platform is built to run AI-powered solutions across multiple global cloud providers, helping reduce vendor lock-in while improving agility, cost management, and response times. The new platform provides companies instant access to open-source large language models like Deepseek, Llama, Mistral, and Anthropic, alongside a new marketplace that provides access to AI agents and ready-to-use applications for marketing topics like dynamic ad creation, channel mix modeling, campaign execution, content creation, social media management, translations and financial workflows. Azerion Intelligence offers a pay-per-use model, allowing companies to scale efficiently without major upfront costs. It combines reliable AI infrastructure with user-friendly tools, helping businesses integrate AI into their operations quickly and effectively. Azerion's new platform is built on its experience in cloud services, machine learning, and data analytics. Their team has developed AI agents to automate tasks such as campaign setup in the Hawk DSP, remote management of social media campaigns, and real-time creation of location-based audio ads. 'With this new platform, our mission is to democratise AI, ensuring every European business has the knowledge, the tools and infrastructure to innovate and thrive,' said Sandra Yassaka, Chief Partnerships Officer at Azerion. 'Our teams will use the platform to help our partners to discover how AI can improve their businesses and how to implement real and practical solutions fast.' ALSO READ: How To Increase Sales and Grow SMEs with Affiliate Marketing The Martechvibe team works with a staff of in-house writers and industry experts. View More Locala's omnichannel advertising platform leverages granular insights and cutting-edge AI to help marketers plan, activate, and measure campaigns that are personalised to the local consumer. It specialises in transforming complex mobility and consumer data into actionable audience insights, fueling advanced media strategies. VISIT WEBSITE Blue Prism is a global software provider, offering ROM 2, an intelligent automation implementation methodology that empowers teams to scale their digital workflow. One of its use cases is sales and marketing solutions, which is powered by artificial intelligence (AI) and machine learning (ML) algorithms. VISIT WEBSITE Pega is a combined business process management and robotic process automation (RPA) platform that comes with workforce analytics features. It offers a wide variety of tools such as Pega Email Bot to automate repetitive tasks with personalised customer replies at scale. VISIT WEBSITE EdgeVerve, a subsidiary of India-based IT company Infosys Technologies, offers RPA software for major enterprise companies. Its AssistEdge Robotic Process Automation provides machine learning and AI tools called Infosys Nia. Its AssistEdge RPA enables global marketing and distribution companies to automate 970+ manual tasks at scale. VISIT WEBSITE Clevertap is a comprehensive platform that allows global marketers to get unified customer data analytics and omnichannel engagement in one place. VISIT WEBSITE UseResponse is a fully customisable customer support and feedback software, helping companies to better understand the needs of their customers. It provides the capabilities of multichannel ticketing, live chat with messengers aggregator, chatbot, feedback community portal, and knowledge base. 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VISIT WEBSITE Developed for midsize enterprises and large organisations, Creatio offers end-to-end CRM software solutions, allowing users to manage sales, marketing, and services all in one place. For marketing professionals, it provides Marketing Creatio, an omnichannel marketing platform to orchestrate customer journeys and accelerate lead-to-revenue. VISIT WEBSITE Salesforce is a global technology provider, offering low code/no-code, AI-powered capabilities. Marketers and advertisers can harness its technologies for multiple use cases like B2B strategies, cross-channel personalisation, real-time analytics, and more. VISIT WEBSITE SAS offers embedded CDP capabilities, letting marketers unify customer data, understand digital activity and enable analytically driven, real-time activation. It comes with data activation facility that enables marketers to pull only the data they want, further reducing data migration costs. 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Utilising patented algorithms, proprietary data models and predictive analytics, Ncyte delivers actionable insights for various marketing functions. With Nycte, data and marketing teams can pre-define events such as attributed campaign performance to evaluate their efforts with live notifications. VISIT WEBSITE CleverTap is a customer engagement and retention platform that offers the functionality to integrate app analytics and marketing. Powered by TesseractDB, a purpose-built database for engagement & retention, it combines the features of audience analytics, omnichannel engagement, and product A/B testing for marketing functions. VISIT WEBSITE Oracle Advertising and Customer Experience (CX), lets advertisers personalise their campaigns. Its flagship product, Oracle Moat, a comprehensive analytics and measurement platform, provides a suite of solutions across marketing and ad intelligence. 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Its workflow automation enables tasks like lead management and campaign execution and supports integration with popular marketing tools to streamline processes. VISIT WEBSITE Tealium is a comprehesive customer data platform helping brands orchestrate and manage their data activation from a marketing standpoint. Its AudienceStream CDP functionality enables marketers to create custom campaigns via 1300+ integration options for several use cases. VISIT WEBSITE Qualaroo is a saas-based online survey creator offering Qualaroo Nudge, a proprietary technology for uploading custom properties for airtight targeting. It enables marketers to 'nudge' when user clicks on a page element, helping them to target visitors on their real-time activity. VISIT WEBSITE Zendesk is a Danish-American company that offers software-as-a-service products with the capabilities of omnichannel integrations. Its omnichannel messaging platform enables sales and marketing teams to easily track and consolidate customer tickets from various sources, ensuring enhanced customer experiences. VISIT WEBSITE WebEngage is an all-in-one marketing platform that integrates omnichannel engagement with live analytics features. It offers AI/ML-driven product recommendations engine that enables marketers to boost conversion for all channels, including the web and mobile apps. VISIT WEBSITE Sprinklr is a comprehensive enterprise software company offering omnichannel support capabilities for all customer-focused marketing functions. It provides no-code, easy-to-build API integrations to access real-time customer data from multiple sources — such as CRM, CDP and ecommerce platforms. VISIT WEBSITE SAP provides omnichannel marketing capabilities through its flagship product: SAP Emarsys. By accessing its purpose-built reports, teams can determine the effectiveness of their marketing campaigns, segments, and channels in achieving sales goals. Its B2B account engagement features let brands deliver predictable and personalised marketing-led B2B insights at scale. VISIT WEBSITE MoEngage is a global AI-driven marketing platform that enables brands to orchestrate omnichannel campaigns from a single intuitive interface. Utilising MoEngage's User Path Analysis capabilities, marketing teams can target customers across 10+ channels, depending on their purchase behaviour. VISIT WEBSITE Intuit Mailchimp is an AI-powered omnichannel platform that offers email and marketing automation functions. With its customised pre-built audience segments, marketers can scale their campaigns based on individual contacts' demographic information and shopping behaviour. VISIT WEBSITE Hubspot is a cloud-based, scalable customer platform that offers various marketing automation solutions with omnichannel support capabilities. It enables marketers to create omnichannel campaigns to connect and interact with customers across multiple channels in real-time. VISIT WEBSITE Bloomreach is an all-inclusive marketing automation platform that comes with omnichannel orchestration supports for various use cases, such as marketing campaign personalisation, and headless CMS commerce platform experience. VISIT WEBSITE Agillic specialises in offering global brands a comprehensive Omnichannel Marketing Automation Platform that enables them to create personalised marketing campaigns. Its multichannel marketing capabilities support multiple integrations, such as Playable and Sleeknote for lead generation, Zapier for automating routine processes, among others. VISIT WEBSITE Adobe Experience Cloud features Adobe Campaign, enabling marketers to synchronise their customer data from various channels for omnichannel marketing. By leveraging its omnichannel integration with Adobe Journey Optimiser, brands can build multi-step journeys, campaigns, and personalised real-time moments that follow their customers across channels. VISIT WEBSITE ActiveCampaign is an intelligent multichannel marketing automation platform that enables marketers to seamlessly connect campaigns across the channels that matter most to them. It helps enterprises streamline personalised marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle. VISIT WEBSITE UiPath offers a comprehensive AI-powered robotic automation platform, enabling marketers to streamline recurring functions, such as lead automation and customer engagement. Utilising its capabilities, marketers can personalise and automate customer interactions, depending on their needs and preferences. VISIT WEBSITE SAP is a composable marketing automation technology provider, offering SAP Intelligent RPA solutions to automate repetitive, rules-based business processes, including marketing and sales. Using its tech stack, marketers can automatically extract product data from manufacturers' websites, update online inventory and import website and email sales. VISIT WEBSITE Microsoft offers Power Automate, a low-code and AI-powered RPA software that helps marketers streamline tasks like lead management, email campaigns, social media management, data analysis, content publishing, and customer feedback. Leveraging its capabilities, businesses can automate repetitive tasks, such as lead capture and email marketing workflows. VISIT WEBSITE IBM offers AI-powered Robotic Process Automation capabilities for CRM and marketing functions. It enables users to automate workflows with integrated OCR and intelligent chatbots, distribute work across multiple bots without human interventions and manage emails via low-code authoring tools. VISIT WEBSITE Hyland offers an AI-powered comprehensive robotic automation software suite, enabling marketers' teams to automate their campaigns. Its Natural Language Processing (NLP) technology allows businesses to automate repetitive marketing functions, such as execution of targeted and personalised strategies in near real-time. VISIT WEBSITE Datamatics is an intelligent automation platform, offering TruBot RPA designer, a low-code bot design tool for marketing teams to create customised bots quickly. It provides 500 pre-built components, enabling low-code design and rapid deployment capabilities with drag-and-drop options. VISIT WEBSITE Automation Anywhere offers Automation Success Platform powered by Vertex AI, enabling enterprises to develop a cloud-based digital workforce at scale. Leveraging its bots, ML, and AI technologies, marketers can automate their marketing and sales processes. One of its popular offerings is Automation Co-Pilot, a genAI-powered assistant that empowers businesses to create and summarise content. VISIT WEBSITE Appian is a global technology provider, delivering end-to-end process automation with RPA, AI, IDP and API integrations. Utilising the readily available APIs of this low-code platform, teams can create a series of connected digital business applications including customer management and marketing. VISIT WEBSITE Powered by Zoho Corporation, Zoho Analytics enables marketers to track all critical metrics in a single platform to enhance marketing outcomes. The company offers 75 pre-built data visualisation reports and dashboards on marketing performance for collaborative analysis. With its AI-powered assistant, marketers can generate automated insights, predict future trends, and configure smart alerts. VISIT WEBSITE Semrush is an online visibility management and content marketing SaaS platform, offering marketing analytics tools to global businesses. Its open-source analytical tools include Market Explorer and Traffic Analytics for understanding market trends and website traffic respectively. VISIT WEBSITE Nielsen is a global audience insights, data and analytics solution provider, helping marketers measure what people listen to and watch. It offers a comprehensive, AI-powered Nielsen Marketing Cloud platform with sub-products such as Audience Segments, Scarborough, and Advanced Audiences to understand audiences for different targeting initiatives. VISIT WEBSITE MoEngage is a full-stack marketing automation platform, offering consumer insights and analytics solutions for marketers to understand customer LTV. With MoEngage Analytics, they can measure user engagement, spot behavioural patterns, and act on retention to prevent app uninstalls. VISIT WEBSITE Microsoft Clarity is a behavioural analysis tool that helps marketers understand user interaction with their website. It supports features like Session recordings, Heatmaps, and ML insights in real time. Processing more than a petabyte of data from over 100 million users per month, Clarity accommodates limitless traffic for various marketing measurements at scale. VISIT WEBSITE Powered by AI-led insights, Merkle offers scalable marketing analytics and CX technology solutions, helping brands to optimise their campaigns. Some of its flagship solutions are Measurement & Media analytics, Consumer & Experience insights, and Product & Market intelligence. VISIT WEBSITE Hubspot offers marketing analytics and dashboard software, enabling businesses to make data-backed decisions for use cases, such as revenue generation, site analytics and detailed reporting. 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VISIT WEBSITE Adobe Experience Cloud offers Adobe Analytics and Adobe Target within its analytics tools solutions, enabling marketers to execute in-depth analysis of their customer data. Adobe Analytics allows the sales and marketing teams to mix, match, and analyse data from any digital point in the customer journey. VISIT WEBSITE Ahrefs features a suite of analytics tools under its Ahref Enterprise offering. It offers API and Looker Studio connectors, enabling marketing teams to elevate their SEO strategy with enterprise-grade and insights. Some of the criteria for its API endpoints include Backlinks, Organic & Paid Traffic, SERPs, Website health score and more. VISIT WEBSITE StackAdapt is a multi-channel programmatic advertising platform, enabling digital marketers to customise their strategy. It offers open and flexible DSP (Digital Signal Processing) capabilities for executing tailored ad campaigns. Furthermore, its ad previewer lets marketing teams preview video, display and native ads on desktop or mobile across 500+ publishers, covering 23 verticals. VISIT WEBSITE Rakuten is a global affiliate ad technology company, enabling advertisers to optimise their marketing strategies with data-driven insights. It offers AI-powered forecasting and benchmarking capabilities and dynamic multi-touch commissioning tools, allowing advertisers to customise their campaigns. It also supports first-party data collection integrations for both B2B and B2C marketers. VISIT WEBSITE Nielsen offers Nielsen Ad Intel, a cross-platform advertising intelligence platform with actionable insights to identify prospects, analyse brand strategies and learn from past advertising campaigns. It offers various advertising intelligence features such as ad spend monitoring, competitive benchmarking, global competitive insights and expert data harmonisation. VISIT WEBSITE Magnite is an independent sell-side advertising technology provider, enabling publishers to monetise their content across all screens and formats. It offers Magnite Streaming, a singular supply-side platform that merges technology from the Magnite CTV and SpotX platforms. Utilising this functionality, marketers can identify their potential audiences to restructure their targeting strategies. VISIT WEBSITE IBM offers a comprehensive suite of Watson Advertising to agencies and marketers. With Watson Advertising's AI-powered assistant, advertisers can customise their advertisements, based on real-time ad results. It also supports functionalities of cookieless advertising, ad fraud management and brand safety measurements. VISIT WEBSITE Google features a comprehensive list of AI-powered Ad tools under its Google Ads offering. Some of its popular tools include Keywords Planner, Ads Editor, Reach Planner, Ads Mobile App, Insights Finder, Ads API, and Recommendations Page. 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It offers a measurement suite, giving app marketers full visibility into their customer journeys while preserving their privacy. Utilising its AI-powered Creative Optimisation platform, marketers can formulate their creative strategy. VISIT WEBSITE Adtriba is a cross-channel digital marketing management platform based on data-driven attribution modelling. Its solutions include Adtriba Triangulation, enabling advertisers to witness the integration of diverse measurement methods, such as Marketing Mix Modelling (MMM), Multi-Touch Attribution (MTA) and Incrementality Testing. VISIT WEBSITE Adobe Experience Cloud offers connected advertising solutions with its natively integrated Adobe Advertising platform. Its consultancy-based reporting options come with AI-powered optimisation features, helping advertisers analyse their ad performance via 200+ measurement metrics. Utilising its connected TV (CTV) and search, social, and commerce tools, marketers can optimise their customer acquisition strategy. VISIT WEBSITE specialises in Conversational AI, generating autonomous conversations that appear human-like. These conversations form the foundation of brand engagement. Their AI-powered, no-code Dynamic Automation Platform manages around two billion conversations from a multitude of channels in numerous languages. VISIT WEBSITE Sprinklr offers a comprehensive suite of 250+ AI-intent bot templates for various industry verticals to accelerate bot development. Its specialised AI and compliant rule engine enables marketers to modify and automate their promotional campaigns for better engagement via suggestion-based personalised bots. VISIT WEBSITE Meta's new class of generative AI features and creative tools allow users to create and share custom stickers or update the visual style of their photos with a simple text prompt. 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It offers Contakt and Interakt to enhance overall CX, where Interakt enables marketers to send hyper-targeted and personalised campaigns to drive customers to take action on WhatsApp. VISIT WEBSITE Dialogflow is an all-in-one platform for developing chatbots, voice bots, and virtual agents using natural language understanding and Google AI. It helps marketing teams create conversational agents that can handle common customer requests and issues, such as FAQs, and order status at scale. VISIT WEBSITE Dialpad is a fully integrated unified conversation intelligence platform that utilises ongoing ML(Machine Learning) algorithms and does not require coding to configure a chatbot. It offers real-time insights and tips, helping marketing teams customise their approach for every customer. VISIT WEBSITE is a low code-no code, enterprise-grade generative AI platform offering readily available LLMs for CX transformations. Its omnichannel reporting and analytics suite for marketing enables organisations to streamline their customer journeys. VISIT WEBSITE is a global conversational AI technology provider optimised for operational efficiency at scale. It offers self-learning AI capabilities that emphasise Natural Language Understanding (NLU) along with intent suggestions. VISIT WEBSITE Avaamo is an all-in-one conversational AI platform for enterprises offering a suite of industry-specific skills developed to automate and resolve common use cases. It offers Outreach, which enables marketers to educate and engage with customers across existing touchpoints through proactive and personalised communication. VISIT WEBSITE Amazon Lex offers fully managed conversational AI interfaces with advanced natural language models to design, build, test, and deploy conversational interfaces in applications. It enables sales and marketing teams to automate user tasks in their applications like the CRM and across any digital channel. VISIT WEBSITE Zendesk is an AI-powered customer feedback software provider, offering customer satisfaction (CSAT) software to businesses across multiple industries. Its marketplace offers 1600+ apps and integrations, enabling marketers to create a complete customer feedback system. VISIT WEBSITE UserVoice provides product feedback management software for SaaS businesses. Its UserVoice Validation tool delivers actionable user insights to inform roadmap strategy. From testing ideas to ensuring satisfaction with released features, it helps research and marketing teams gather quick user feedback throughout the entire product lifecycle. VISIT WEBSITE Twilio provides integrated Mindful Feedback functionality within its Flex offering, enabling marketers to automatically take action based on real-time customer feedback. It automatically collects customer feedback after Flex interactions by capturing feedback over post-call voice IVR, outbound voice IVR, conversational SMS, Web SMS, email, and web surveys. VISIT WEBSITE Trustpilot offers ML and AI-powered feedback management tools, helping marketers build trust and loyalty through customer reviews. Its AI-driven Review Insights tool enables marketers to identify growth areas from negative feedback, whereas its Image Generator tool lets them enhance social media engagement. VISIT WEBSITE Survey Monkey is a global online survey and forms tech stack provider, offering AI-fueled market research solutions to businesses. Its enterprise feedback management program provides 250+ templates with the capabilities of customisation, allowing organisations to build tailored survey forms. VISIT WEBSITE Sprinklr is a unified customer experience platform (CXM), offering AI-powered feedback management capabilities with its flagship product: Sprinklr Surveys. It integrates solicited customer feedback with unified-CXM data, enabling brands to derive meaningful, actionable insights. Utilising its genAI-powered survey builder, marketers can create conversational surveys to streamline their NPS strategies. VISIT WEBSITE Salesforce is a comprehensive customer-oriented technology provider offering a feedback management suite. Salesforce's survey responses help marketers create personalised surveys based on their existing customers' data. Some of the supported applications of its feedback management platform are genAI-powered survey form development and sentiment-insights-based survey collections. VISIT WEBSITE QuestionPro is an online feedback software provider, offering ready-made survey templates to businesses across 40+ countries. Leveraging the capabilities of its customer satisfaction templates, advertisers and marketers can create and gather tailored questions. VISIT WEBSITE Qualtrics is an all-in-one customer experience solution provider, offering website & app feedback tools for organisations to collect customer feedback efficiently. Its digital experience analytics capabilities combined with DXA integrations, bring together verbal and behavioural data for in-depth analysis of user feedback. VISIT WEBSITE HubSpot is a one-stop marketing platform, providing customer feedback software under its Service Hub offerings. Its pre-built APIs include net promote score (NPS), customer effort score (CES), and customer satisfaction (CSAT) surveys, allowing marketers to strengthen their customer loyalty strategy. VISIT WEBSITE Medallia is a comprehensive platform, enabling marketers to capture feedback from all customer touch points. Some of its popular feedback management software capabilities include Sense360 for analysing consumer spending, Medallia Video to automatically extract meaningful insights from customer's feedbacks and Agile Research for creating branded surveys in real-time. VISIT WEBSITE Zeotap lets brands integrate, unify, segment and orchestrate customer data, fostering a cookieless future. It offers a 'Non-Customer Entity Data' feature that helps marketers to integrate both customer and non-customer entity data. VISIT WEBSITE Twilio provides, Twilio Segment, an AI-powered CDP, enabling marketers to streamline their personalised customer engagement journeys. It brings together clean, consented customer data for real-time insights with 450+ pre-built connectors. VISIT WEBSITE Syntasa provides data-ready CDP capabilities, equipping marketers with essential tools to prepare their customer data. It offers real-time sentiment analytics capabilities, helping enterprises derive behavioural insights from unified user profiles to foster hyper-personalised experiences. VISIT WEBSITE SAP is a company-wide customer data management platform, helping marketers improve engagement, conversion, and retention. It offers a genAI-powered data model, enabling enterprises to unify their B2B and B2C customers' profiles to reach their personalisation goals. VISIT WEBSITE Oracle is a global database management company, providing CDP solutions, under its flagship product: Oracle Unity. Its AI-powered models enable marketers to create hyper-personsalised campaigns with predictive insights by streamlining real-time customer data from heterogeneous sources. VISIT WEBSITE Growthloop is a composable CDP platform, allowing marketing and sales team to action their data at scale. It offers GrowthLoop Audience Builder, enabling marketers to initiate their lead generation functions. VISIT WEBSITE Adobe Experience Cloud offers a real-time CDP, letting users create high-value audience segments for B2C and B2B use cases across their marketing funnel. It follows a cookieless marketing approach to automatically unify customer data across various online and offline channels in real-time. VISIT WEBSITE ActionIQ is a composable CDP platform that offers audience segmentation, acquisition marketing, and Customer 360 capabilities. It integrates analytical tools, enabling marketers to collect and analyse their first-party customer data at scale. VISIT WEBSITE Zoho CRM leverages automation and comprehensive analytics to empower any sales team, fostering stronger customer loyalty. Ideal for both small businesses and enterprises, this software enables enhanced productivity and tailored solutions through predictive intelligence. VISIT WEBSITE Zendesk offers Zendesk Sell, an easy-to-deploy CRM platform that is simple to deploy and navigate, catering to businesses of any scale. Its mobile-friendly Sell app has the functionalities of geolocation, helping sales and marketing teams. Offering an all-in-one CRM platform, organisations can implement use cases like prospecting, engagement, lead generation and communication capabilities. VISIT WEBSITE SugarCRM is a global CRM software provider, helping marketing, sales, and service teams improve efficiency through automation, data, and intelligence in near real-time. It offers Sugar Market, an all-in-one marketing automation platform that helps marketers to automate their campaign with higher ROI. VISIT WEBSITE Salesforce is a one-stop sales and support CRM software that regularly updates customer records, tracks emails and calls, and creates organised support processes for quicker customer responses. Its simple and scalable infrastructure is ideal for businesses of all sizes. VISIT WEBSITE Pipedrive stands out with its emphasis on automation, tailorability, and seamless integration. Purposefully built to enhance the efficiency and productivity of sales professionals, this CRM solution has an intuitive setup and robust capabilities. It facilitates lead generation, comprehensive sales analytics, and seamless business expansion. VISIT WEBSITE Oracle NetSuite CRM, a component of Oracle's business software suite, is for all midsize and booming businesses that want a comprehensive, integrated CRM solution with ERP capabilities. Using it, customers and partners can directly interact with the platform, freeing the additional work load for their sales team. VISIT WEBSITE Microsoft Dynamics 365 Sales represents a robust cloud-based CRM solution brimming with features such as pipeline assessment, relationship analytics, and conversational intelligence. It utilises AI-powered insights to provide actionable intelligence via predictive analytics, lead scoring and sentiment analysis. VISIT WEBSITE Less Annoying is a CRM software that utilises a straightforward search feature within its contact management system, making it easy to track contacts. It is ideal for small-sized businesses and offers a highly intuitive and user-friendly interface. VISIT WEBSITE Insightly offers CRM software solutions for enterprises looking to understand their audience data across various marketing functions. It integrates seamlessly with third-party apps, streamlining workflow automation, including bulk emailing and report generation. VISIT WEBSITE HubSpot's sleek dashboard with consolidated CRM tools simplify complex customer data, further transforming it into meaningful insights. Complementing typical CRM functionalities, HubSpot provides tailored options, including conversation intelligence and email monitoring. VISIT WEBSITE Apptivo delivers adaptable and web-based CRM solutions, enabling marketing and sales teams to streamline all customer service requirements across various devices and browsers. Despite its focused feature set, it encompasses over 65 interconnected applications alongside a robust sales pipeline management tool, ensuring efficient tracking of potential leads without any downtime. VISIT WEBSITE Sitecore offers composable cloud solutions with its flagship products, Sitecore Experience Platform(XP) and Sitecore Experience Manager (XM). They help marketers to overcome scalability challenges. Some of its features include intuitive visual editing, headless delivery, marketing automation, scalable personalisation, data and machine learning capabilities. VISIT WEBSITE Salesforce Experience Cloud is a platform that helps enterprises link clients, partners, and employees to securely exchange information and documents. Built on its Customer 360 platform, Salesforce's DXP ensures seamless integration with any solution in the Salesforce ecosystem. VISIT WEBSITE Oracle Cloud offers a comprehensive suite of platform-based marketing automation solutions for personalised B2B and B2C automation campaigns. Some of its featured products are Eloqua Marketing Automation, CrowdTwist Loyalty and Engagement, and Unity Customer Data Platform. VISIT WEBSITE Optimizely is a digital experience platform (DXP) provider that offers Optimizely One, an easy-to-use and fully integrated suite. It provides a single, unified workflow with thoughtfully embedded AI and machine-learning algorithms, accelerating work across the entire marketing lifecycle. VISIT WEBSITE OpenText offers a cloud-native, scalable platform for enterprises to streamline their marketing functions. It provides fully composable content management, digital asset management, creative workflows, personalisation, targeting and customer data technologies in one place, ensuring a holistic approach to B2B, B2E and B2C experiences. VISIT WEBSITE Neptune DXP is a PaaS(Platform-as-a-Service) provider, helping marketing teams build custom apps based on modular, reusable application building blocks. The company offers flexible environments to businesses across different verticals, further providing personalised digital solutions at scale. VISIT WEBSITE Magnolia is a composable DXP that comes with no-code connector packs and low-code micro-frameworks for third-party integrations. It also offers an open-source version alongside its commercial plans enabling enterprises to build tailored use cases. VISIT WEBSITE Liferay DXP helps marketers deliver personalised and connected digital experiences across a broad range of channels, including customer portals, websites, intranets, mobile apps, and connected devices. It offers intuitive CMS, user analytics, and site management tools that businesses need to launch, test and optimise digital experiences for faster go-to-market. VISIT WEBSITE Powered by IBM Consulting, IBM iX offers a composable DXP, providing a comprehensive solution to make enterprises' systems future-ready. Utilising its data-driven insights and intelligent workflows, marketers can design and deliver human-centred experiences across the customer lifecycle. VISIT WEBSITE HCL Digital Experience (DX), forms part of a wider HCL Customer Experience (CX) product portfolio, offering core capabilities such as content management, DAM, CDP called Signals, and low-code application development. It provides services in government, life sciences, insurance, financial services, and other verticals. VISIT WEBSITE Contentstack is a headless CMS and Composable Digital Experience Platform (DXP) solution provider that helps marketers gain a competitive edge. It recently launched into Google Cloud Marketplace, and is also available on Microsoft Azure and AWS. It seamlessly enables mid-market brands to adopt its omnichannel campaign engine to drive higher conversions and sales. VISIT WEBSITE Bloomreach Commerce Experience Cloud provides businesses an edge with its modular capabilities: Content Management System (CMS), Discovery features for search and merchandising optimisation, and Engagement tools such as Customer Data Platforms (CDP) for personalisation and analytics. VISIT WEBSITE Adobe Experience Cloud offers a comprehensive set of services specifically designed to address the day-to-day requirements for personalised customer experience at scale. Its platform helps manage different digital content and assets to improve customer satisfaction. Some of its products include Adobe Gen Studio, Experience Manager Sites, Real-time CDP, and Marketo Engage. VISIT WEBSITE Acquia offers DXP solutions, comprising of two main elements: Acquia Drupal Cloud and Acquia Marketing Cloud. It can be accessed in both platform-as-a-service (PaaS) and software-as-a-service (SaaS) with additional components such as Site Factory for multisite management, digital asset management (DAM), CDP, personalisation, and Campaign Studio. VISIT WEBSITE

The Hindu
5 days ago
- Business
- The Hindu
Capgemini and SAP partner with Mistral to deploy AI for sensitive sectors
French IT firm Capgemini said on Monday it was partnering with Germany's SAP to deploy custom Mistral AI solutions for sensitive industries. The collaboration targets industries with stringent data requirements, such as financial services, public sector, aerospace and defence, and energy and utilities.


Business Upturn
5 days ago
- Business
- Business Upturn
Capgemini, Mistral AI and SAP combine forces to offer secure, scalable gen AI-powered solutions for regulated industries
Press contact: Antara Nandy Tel.:+ 91 9674515119 E-mail: [email protected] Capgemini, Mistral AI and SAP combine forces to offer secure, scalable gen AI-powered solutions for regulated industries Paris, May 26 2025 – Capgemini today announced an expansion of its strategic partnership with Mistral AI , a leader in innovative AI model development, and SAP , to help drive growth for regulated organizations by transforming operations and improving business outcomes, through a broad range of AI models. This unique collaboration provides a trusted and secure environment to deploy custom AI solutions within SAP for those industries with strict data requirements such as financial services, public sector, aerospace & defense, and energy & utilities. Leveraging Mistral AI's revolutionary generative AI (gen AI) models and the SAP Business Technology Platform (BTP), Capgemini aims to develop multiple easily accessible business AI use cases, with a lower carbon footprint. Enterprises are increasingly turning to business AI to optimize processes and decision-making, while integrating generative AI to drive greater business value. This combination enables organizations to increase resilience by simulating scenarios, preparing response plans for crises, and quickly adapting to market changes. These technologies also help organizations gain a significant competitive edge, differentiating themselves through more personalized customer experiences, adapting their supply chain to high personalization, and enriching products with high value digital services. By leveraging AI, organizations can achieve both top and bottom-line improvements across numerous functional areas. Moreover, organizations in regulated industries or those handling sensitive data often find it challenging to access these benefits. They require advanced generative AI models that operate within a secure environment such as the self-hosted SAP Business Technology Platform. As part of this new collaboration, Capgemini will offer an extensive library of 50+ pre-built custom business AI use cases, including those validated by SAP, leveraging Mistral AI models. These are categorized by a specific industry and process-driven approach. The solutions are grounded in responsible and ethical AI by design, with built-in governance and alignment with regulations, enabling innovation while also ensuring data security. Example use cases include: Aerospace and Defense: Augmented field workers that can efficiently resolve non-conformities in operations. Energy and Utilities: Drone based inspection that e nables predictive maintenance and generates actionable insights Across industries: Intelligent indirect purchasing that helps to easily and quickly select the most convenient products from multiple suppliers. This collaboration offers dual benefits – it accelerates the deployment of custom generative AI solutions within SAP for all organizations and enables those organizations requiring secure environments for regulatory or privacy purposes to leverage generative AI solutions. 'This new collaboration between Capgemini, Mistral AI and SAP unlocks new high-value business use cases for organizations seeking to augment their operations with generative AI capabilities,' said Marjorie Janiewicz, Mistral AI Executive Board member and Global Head of Revenue . 'By combining our frontier, multilingual and highly customizable AI models with Capgemini's expertise in delivering real world industry-specific generative AI solutions, and the assurance of SAP's robust technology platform, we are making the effective integration of AI more accessible for all organizations, including those in highly regulated industries.' 'Enterprises are increasingly turning to generative AI to enhance their resilience, streamline operations and accelerate time to value. As a trusted business and technology transformation partner to our clients, Capgemini is committed to helping them evolve their critical business processes through the secure and tailored application of AI,' said Fernando Alvarez, Chief Strategy and Development Officer and Group Executive Board member at Capgemini . 'Together with Mistral AI and SAP, we can empower organizations to access a broad range of innovative and customized AI models, to drive significant business value and foster sustainable growth.' 'The collaboration is a powerful example of how we are enabling enterprises to leverage the power of generative AI to address their most critical business challenges,' said Thomas Saueressig, Member of the Executive Board of SAP SE, Customer Services & Delivery. 'With SAP Business Technology Platform as a secure and scalable foundation, we're enabling organizations, especially those in regulated industries, to adopt AI with confidence, trust, and speed in a way that delivers real business value.' Capgemini has worked closely with SAP on further expanding its dedicated Global SAP Center of Excellence to help organizations address their critical business challenges using gen AI. For example, the partners have worked with Brose , a leading automotive supplier, to deliver an AI-powered assistant for suppliers – SupplierGPT. This centralized digital platform helped enhance collaboration across Brose's global supplier network, leading to increased efficiency in supplier onboarding and more consistent process execution. Michael Seifert, Business Product Owner Brose Supplier Portal, Brose Fahrzeugteile SE & Co. KG said, 'Together with Capgemini, we were able to implement SupplierGPT, from idea to reality within a few weeks. This solution enables the seamless integration of new innovations and supports rapid go-to-market, thanks to the AI services in SAP BTP. This co-innovation model combines the expertise of Capgemini, Brose and SAP to allow joint pilots to be designed, implemented, and tested quickly.' Award-winning AI solutions Capgemini recently won the 2025 SAP Pinnacle Award for Business AI Innovation in the Customer AI use case category, further demonstrating its leadership in delivering compelling AI-powered solutions with SAP. This award is part of SAP's global partner recognition program, which highlights its partners worldwide who demonstrate exceptional performance and innovation. About CapgeminiCapgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, generative AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2024 global revenues of €22.1 billion. Get The Future You Want |