Latest news with #MitsumiDistribution
Tahawul Tech
30-04-2025
- Business
- Tahawul Tech
Mitsumi Distribution celebrates growth at GITEX Africa 2025
Mitsumi Distribution, a leading technology distributor specialising in IT, Telco, AI, and enterprise solutions across Africa and the Middle East, proudly reflects on its successful participation at GITEX Africa 2025. As digital transformation accelerates across the region, Mitsumi continues to drive innovation through meaningful engagements, powerful collaborations, and a strong commitment to enabling technology access across diverse markets. Strengthening Industry Connections and Strategic Alliances GITEX Africa 2025 served as a dynamic platform for Mitsumi to connect with partners, vendors, and customers from across the continent. The event brought together industry pioneers and thought leaders to exchange ideas, explore emerging technologies, and identify new avenues for business growth. For Mitsumi, it was an opportunity to reinforce its position as a trusted partner in IT distribution while deepening its strategic relationships. 'Events like GITEX are critical for shaping the future of our industry', said Rajveer Shah, Director at Mitsumi Distribution. 'They create an ecosystem where innovation, collaboration, and opportunity converge. At Mitsumi, we see these engagements not just as marketing touchpoints, but as powerful business enablers that lead to long-term value for our partners and customers'. Strategic Contract Signing with Barracuda A major highlight of the event was the contract signing between Mitsumi Distribution and Barracuda. This strategic agreement marks a significant milestone in Mitsumi's efforts to expand its cybersecurity offerings and deliver enterprise-grade solutions to customers across Africa. The contract formalizes a long-term partnership and reflects Mitsumi's commitment to providing secure, scalable, and AI-powered cybersecurity technologies. As the region faces growing cyber threats and complex IT challenges, the collaboration with Barracuda will help organisations strengthen their digital defences and build resilient infrastructures. Shaping the Future Through AI and Strategic Industry Events Mitsumi's presence at GITEX Africa 2025 also highlighted its growing emphasis on AI as a transformative force in business. From intelligent computing and predictive analytics to AI-enabled infrastructure, Mitsumi is driving access to emerging technologies that help enterprises scale, adapt, and compete in fast-evolving markets. Rajveer Shah added, 'GITEX is more than just an event – it's where the future of technology takes shape. Our participation allows us to not only introduce the latest AI-driven innovations to the market but also to understand evolving business needs and form meaningful connections. These insights are crucial as we continue to deliver intelligent, future-ready solutions to our partners and customers'. Driving Digital Transformation Across Africa As organisations across the continent seek to modernise their IT infrastructure, Mitsumi ensures access to the latest enterprise solutions – ranging from high-performance hardware to integrated cloud ecosystems. The company's deep vendor network, robust distribution channels, and localised support continue to empower businesses to operate smarter, faster, and more securely. Beyond delivering advanced products, Mitsumi supports long-term IT investments through optimised procurement strategies, streamlined supply chain operations, and expert technical support. This enables enterprises to maintain agility, enhance security, and future-proof their operations. Looking Ahead With the momentum from GITEX Africa 2025 and new strategic partnerships in place, Mitsumi Distribution is well-positioned to continue driving digital transformation across Africa and the Middle East. As the demand for AI, cybersecurity, and next-generation IT solutions grows, Mitsumi remains committed to empowering businesses with the tools they need to thrive in an increasingly digital world. Image Credit: Mitsumi Distribution
Tahawul Tech
29-04-2025
- Business
- Tahawul Tech
Misumi Distribution celebrates growth at GITEX Africa 2025
Mitsumi Distribution, a leading technology distributor specialising in IT, Telco, AI, and enterprise solutions across Africa and the Middle East, proudly reflects on its successful participation at GITEX Africa 2025. As digital transformation accelerates across the region, Mitsumi continues to drive innovation through meaningful engagements, powerful collaborations, and a strong commitment to enabling technology access across diverse markets. Strengthening Industry Connections and Strategic Alliances GITEX Africa 2025 served as a dynamic platform for Mitsumi to connect with partners, vendors, and customers from across the continent. The event brought together industry pioneers and thought leaders to exchange ideas, explore emerging technologies, and identify new avenues for business growth. For Mitsumi, it was an opportunity to reinforce its position as a trusted partner in IT distribution while deepening its strategic relationships. 'Events like GITEX are critical for shaping the future of our industry', said Rajveer Shah, Director at Mitsumi Distribution. 'They create an ecosystem where innovation, collaboration, and opportunity converge. At Mitsumi, we see these engagements not just as marketing touchpoints, but as powerful business enablers that lead to long-term value for our partners and customers'. Strategic Contract Signing with Barracuda A major highlight of the event was the contract signing between Mitsumi Distribution and Barracuda. This strategic agreement marks a significant milestone in Mitsumi's efforts to expand its cybersecurity offerings and deliver enterprise-grade solutions to customers across Africa. The contract formalizes a long-term partnership and reflects Mitsumi's commitment to providing secure, scalable, and AI-powered cybersecurity technologies. As the region faces growing cyber threats and complex IT challenges, the collaboration with Barracuda will help organisations strengthen their digital defences and build resilient infrastructures. Shaping the Future Through AI and Strategic Industry Events Mitsumi's presence at GITEX Africa 2025 also highlighted its growing emphasis on AI as a transformative force in business. From intelligent computing and predictive analytics to AI-enabled infrastructure, Mitsumi is driving access to emerging technologies that help enterprises scale, adapt, and compete in fast-evolving markets. Rajveer Shah added, 'GITEX is more than just an event – it's where the future of technology takes shape. Our participation allows us to not only introduce the latest AI-driven innovations to the market but also to understand evolving business needs and form meaningful connections. These insights are crucial as we continue to deliver intelligent, future-ready solutions to our partners and customers'. Driving Digital Transformation Across Africa As organisations across the continent seek to modernise their IT infrastructure, Mitsumi ensures access to the latest enterprise solutions – ranging from high-performance hardware to integrated cloud ecosystems. The company's deep vendor network, robust distribution channels, and localised support continue to empower businesses to operate smarter, faster, and more securely. Beyond delivering advanced products, Mitsumi supports long-term IT investments through optimised procurement strategies, streamlined supply chain operations, and expert technical support. This enables enterprises to maintain agility, enhance security, and future-proof their operations. Looking Ahead With the momentum from GITEX Africa 2025 and new strategic partnerships in place, Mitsumi Distribution is well-positioned to continue driving digital transformation across Africa and the Middle East. As the demand for AI, cybersecurity, and next-generation IT solutions grows, Mitsumi remains committed to empowering businesses with the tools they need to thrive in an increasingly digital world. Image Credit: Mitsumi Distribution
Tahawul Tech
22-04-2025
- Business
- Tahawul Tech
gitex-africa Archives
Mitsumi Distribution, a premier IT, Telco, and value distributor across the Middle East and Africa, is poised to participate in GITEX Africa 2025 and showcase a range of future-oriented, AI-driven technology products.
Tahawul Tech
18-04-2025
- Business
- Tahawul Tech
Mitsumi Distribution: Powering Africa's digital leap with innovation, partnerships
From expanding infrastructure to enabling SMEs, Mitsumi Distribution reinforces its commitment to Africa's ICT future through collaboration, cutting-edge tech, and regional empowerment at GITEX Africa 2025. Established over two decades ago in Kenya and subsequently in Dubai, Mitsumi Distribution has steadily cemented its position as a trusted and cost-effective technology enabler in the Middle East and Africa (MEA). The visionaries behind this success story are Jagat Shah and Mitesh Shah, the Chairman and CEO and the Co-Chairman and MD of Mitsumi Distribution, respectively. Born in Uganda, Jagat Shah began his professional journey in 1993 as a computer engineer in India. With a strong passion for technology and business, he later moved to Kenya, taking on key managerial roles that laid the foundation for his entrepreneurial leap. From its humble beginnings, the company has grown into a leading IT infrastructure distributor, offering cutting-edge solutions across hardware, telecommunications, networking, enterprise, and storage verticals. In 1998, with a spirit of resilience and foresight, Jagat with his brother Mitesh established Mitsumi Computer Garage Ltd, a modest venture focused on computer repairs and services. The business quickly gained traction and became a dominant IT distribution and service provider in Kenya. At the core of the Mitsumi Group lies its flagship entity, MITSUMI Distribution, which today stands as one of the foremost distribution powerhouses in the IT, Telco, and Enterprise sectors across the MEA region. From 2000 to 2022, the Mitsumi Group executed a well-orchestrated expansion strategy, broadening its geographic footprint and service offerings across MEA. Today, Mitsumi is not only a market leader but a strategic partner in driving Africa's digital acceleration—fuelling innovation ecosystems, supporting SMEs, and enabling the next phase of transformative growth. Looking ahead, Mitsumi Distribution is set to play a pivotal role at GITEX Africa 2025, where it will reinforce its commitment to collaboration, innovation, and sustainable development across the continent. In a sit-down with Sandhya D'Mello, Technology Editor at CPI Media Group, Jagat Shah discussed how the company envisions enabling Africa's digital future by building robust technology infrastructure and creating new pathways for inclusive growth. What key message or strategic direction will you be sharing with the African tech ecosystem through your presence at the GITEX Africa 2025 event? At GITEX Africa 2025, our key message will centre around the importance of collaboration and innovation in driving Africa's digital transformation. We aim to showcase our commitment to empowering businesses with cutting-edge technologies, particularly AI PCs and enterprise solutions. Our strategic direction emphasizes building strong partnerships with global tech leaders to ensure that our channel partners have access to the tools and insights necessary to thrive in an increasingly competitive landscape. We believe that by working together, we can bridge the digital divide and foster sustainable growth across the continent. How does Mitsumi's participation at GITEX Africa align with your broader vision of accelerating digital transformation across the continent, and what outcomes are you hoping to achieve from this year's edition? Mitsumi's participation at GITEX Africa is a vital component of our broader vision to accelerate digital transformation across Africa. By engaging with key stakeholders, including innovators, policymakers, and enterprise leaders, we aim to explore emerging trends and lead discussions on the future of IT distribution. Our desired outcomes include strengthening our partnerships, enhancing our portfolio, and ultimately equipping businesses with the necessary resources to adopt next-generation technologies. We hope to foster an environment where collaboration drives innovation, enabling businesses to scale and succeed in the digital economy. Tell us about the significance of your newly opened office—how it reflects Mitsumi's long-term commitment to the region and how it will enhance operations, partnerships, and customer outreach? The opening of our new offices in the Southern Africa region signifies Mitsumi's long-term commitment to the African region and our dedication to enhancing our operational capabilities. Having offices in the region enables us to strengthen our partnerships with local vendors and channel partners, ensuring that we can provide tailored support and solutions that meet the unique needs of the market. Additionally, our presence will enhance customer outreach, allowing us to engage more effectively with businesses and provide them with the resources they need to navigate the complexities of the digital landscape. These offices are a testament to our belief in the potential of the African market and our commitment to driving its digital transformation. With the African continent undergoing a massive digital shift, how is Mitsumi positioning itself as an enabler of growth through infrastructure, distribution networks, and local market engagement? Mitsumi is positioning itself as a key enabler of growth in Africa by investing in robust infrastructure and expanding our distribution networks across the continent. We are committed to enhancing our logistics capabilities and optimizing supply chain visibility to ensure that businesses can access the latest technologies without delay. Furthermore, our focus on local market engagement allows us to provide tailored solutions that address specific regional needs, helping our partners navigate compliance and implement scalable digital solutions. 'By fostering specialized expertise within our workforce and channel partners, we are equipping businesses with the tools they need to thrive in an increasingly digital world' You've recently onboarded several new global brands into the Mitsumi portfolio. What factors drive your decision to partner with specific brands, and how do these signings elevate your value proposition? Our decision to partner with specific global brands such as APC, VMWare, NETGEAR, and SanDisk is driven by several key factors, including their proven track record of innovation, commitment to research and development, and alignment with our strategic vision. We seek brands that offer cutting-edge technologies that can address the evolving needs of our customers in both Middle East and Africa. By onboarding these brands, we elevate our value proposition by expanding our portfolio to include next-generation solutions that enhance operational efficiency and security. This diversification allows us to better serve our channel partners and ultimately empowers businesses across Middle East and Africa to adopt the technologies necessary for success in the digital economy. Mitsumi's portfolio continues to diversify, how do you ensure operational excellence, partner enablement, and service agility across such a dynamic and rapidly growing geography? To ensure operational excellence, partner enablement, and service agility across our diverse portfolio, we prioritize a flexible and datadriven approach to our operations. We leverage predictive analytics to optimize inventory management and supply chain processes, enabling us to respond swiftly to market demands. Additionally, we invest in training and support for our channel partners, equipping them with the knowledge and resources needed to deliver exceptional service to their customers. By fostering a culture of collaboration and continuous improvement, we can maintain our competitive edge and adapt to the rapidly changing landscape of the ICT distribution space. What role do you see Mitsumi playing in shaping Africa's digital economy, particularly in empowering SMEs, supporting channel partners, and facilitating access to cutting-edge technologies? Mitsumi plays a pivotal role in shaping Africa's digital economy by empowering small and medium-sized enterprises (SMEs) and supporting our channel partners through tailored solutions and resources. We are committed to facilitating access to cutting-edge technologies that enable SMEs to innovate and compete effectively in the digital landscape. By providing financial flexibility, training, and localized support, we help our partners navigate the complexities of technology adoption. Our focus on collaboration and shared growth ensures that we are not only driving our own success but also contributing to the broader development of the digital economy across the continent. What are the next milestones for Mitsumi Distribution in terms of regional expansion, digital innovation, and strengthening your leadership position in Africa's ICT distribution space? Looking ahead, our next milestones include further regional expansion into key markets across Africa. We aim to enhance our digital innovation initiatives by investing in AI and data-driven technologies that will empower our partners and customers. Additionally, we will continue to strengthen our leadership position in Africa's ICT distribution space by forging strategic partnerships with global technology leaders and expanding our portfolio. Our commitment to operational excellence and customer-centricity will guide us as we navigate the evolving digital landscape and drive sustainable growth across the continent.
Tahawul Tech
16-04-2025
- Business
- Tahawul Tech
Mitsumi Distribution to expand Global Brand Alliances at GITEX Africa 2025
Mitsumi Distribution, a leading technology distributor across the Middle East and Africa, is proud to unveil a bold new chapter in its growth journey. With the signing of new partnerships with global technology leaders, Mitsumi is enhancing its commitment to deliver comprehensive, future-ready IT and enterprise solutions across the continent. At this year's GITEX Africa, Mitsumi announced the addition of APC, SanDisk, PNY, and NETGEAR to its extensive portfolio – strengthening its position as the go-to distributor for end-to-end IT infrastructure, power, storage, and connectivity solutions. Speaking from the show floor, Mitesh Shah, Co-Chairman and Managing Director of Mitsumi Distribution, shared: 'At Mitsumi, we are focused on building strong alliances that add real value to our partners and customers across Africa. Our newly signed partnerships reflect our long-term vision to offer a comprehensive, best-in-class product portfolio that empowers businesses to thrive in today's digital-first world'. With the growing demand for enterprise IT upgrades, AI-driven computing, and secure network infrastructure, Mitsumi's expanded portfolio empowers its partners to address emerging market needs. From APC's critical power and cooling systems to SanDisk and PNY's high-speed data storage, and NETGEAR's smart networking solutions, these new partnerships enable Mitsumi to offer comprehensive solutions that meet the unique requirements of African enterprises. Driving Digital Transformation Through Scalable Solutions Mitsumi's strengthened portfolio comes at a time when businesses across Africa are fast-tracking their IT modernisation strategies. With the upcoming end of support for legacy systems such as Windows 10, organisations are seeking trusted technology partners who can provide dependable, future-proof infrastructure. Mitsumi, with its vast network of vendors and in-country presence, is uniquely positioned to support this transition. In addition to supplying innovative hardware and software, Mitsumi offers value-added services including channel development, logistics optimisation, and technical support – ensuring partners gain speed, efficiency, and resilience in their operations. Localised Strategy, Continental Impact What sets Mitsumi apart is its deep-rooted commitment to local markets. With offices, warehouses, and expert teams across North, East, West, and Southern Africa, Mitsumi ensures rapid deployment, localised support, and tailored solutions for businesses of all sizes. By bridging the gap between global innovation and local execution, Mitsumi continues to play a vital role in advancing Africa's digital infrastructure and empowering regional growth. Visit Mitsumi at GITEX Africa 2025 Industry professionals, tech leaders, and channel partners are invited to Hall 5, Stand 5C-50 over the next two days to meet Mitsumi's experts, explore its growing portfolio, and discover how it's redefining IT distribution in Africa and the Middle East. Image Credit: Mitsumi Distribution
