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What's On
7 days ago
- Entertainment
- What's On
Get up to 90% off in this 12-hour summer sale on July 18 in Dubai
Dubai Summer Surprises is back for a new edition, and if you're looking to indulge in some retail therapy soon, then now is the perfect time. Dubai residents – a sale is coming your way and we see discounts of up to 90% written in your future. Part of the DSS calendar, the Great Dubai Summer Sale is running for one day only, on July 18, for just 12 hours, which means you need to be locked and loaded to swipe that card. The sale will take place from 10am to 10pm at five malls across Dubai – Mall of the Emirates, City Centre Mirdif, City Centre Deira, City Centre Me'aisem, and My City Centre Al Barsha. The offering? More than 100 participating brands, so you're spoilt for choice. Of course, if it's GDSS, then it's not just a sale. Shoppers also have the chance to win prizes by spending Dhs300 or more at Mall of the Emirates, City Centre Mirdif, and City Centre Deira. Spin the special prize wheel for instant rewards, and if you're shopping for fashion, accessories, or F&B, you can even unlock 5% cashback via the SHARE app by scanning the receipts. At Mall of the Emirates, there's more to win with up to 20X SHARE points on spends of up to Dhs2,000 or more in a single transaction. This limited time sale marks the launch of the GDSS period, running from July 18 to August 10 across the city – a time of massive savings, winnings and more. It's the first of many more such exciting sprints to come. What's more at DSS? Running throughout summer, residents and visitors will be able to enjoy exclusive retail offers and unbeatable bargains at DSS until August 31, 2025. Besides the Great Dubai Summer Sale, this edition will include one other distinct shopping window: Back to School , running from August 11 to 31. DSS is not just about saving money with discounts, the city will come alive with incredible things to do; expect mall activations, A-list concerts, world-class dining, and even iconic getaways at citywide hotels and attractions. And of course, everyone's favourite Modesh and friends will be around to meet and greet all his fans. The remaining highlights Shreya Ghoshal at Dubai World Trade Centre: Saturday, July 19 Saturday, July 19 Made in Kuwaiti (theatrical play) at Dubai Opera: Friday, August 29 and 30 For more information, head to website and @DubaiFestivals and of course, stay tuned to > Sign up for FREE to get exclusive updates that you are interested in
Time Out Dubai
14-07-2025
- Entertainment
- Time Out Dubai
Score up to 90 percent off and win big during Dubai Summer Surprises 2025
Summer in Dubai is heating up and not just because of the weather. Dubai Summer Surprises (DSS) is back for 2025 with a whole host of incredible retail offers, fun pop-up experiences, engaging family activities and winning moments that'll keep you coming back for more. Whether you're plotting your next shopping spree or looking for ways to keep the little ones entertained, you'll find something for everyone here. We're talking flash sales, mega raffles, dinosaur adventures, a million rewards points and Apple Watch giveaways across the city, until Sunday August 10. And yes, there are discounts of up to 90 percent to be found. Get your diaries out and mark these dates because this summer is all about smart, budget-friendly shopping sprees. Shop more, save more during Dubai Summer Surprises 2025 The Great Dubai Summer Sale Running for three weeks from Friday July 18 to Saturday August 10, this retail bonanza is your chance to bag major discounts. And on special dates, the markdowns go up to a whopping 90 percent. Expect exclusive offers from your favourite brands, limited-time deals and winning incentives that could see you walking away with more than just your shopping bags. Within the Great Dubai Summer Sale, you'll also find flash sales, hidden surprises and timed promotions. From the 12-Hour Sale and Beat the Clock with Rivoli Group, to the Dubai Hills Mall Flash Sale and the Gold and Jewellery promotion, keep an eye on for daily updates and to know when and where to shop. Win Apple Watches, Samsung TVs and more when shopping at select stores Until Thursday July 17, spend Dhs300 or more at Odora, Jawhara Jewellery, EMAX, Chattels & More, Eros, Sharaf DG, Early Learning Centre, Flormar, Ecity and The White Company, and you'll be entered into a daily draw to win big prizes. You could be the proud of owner of an Apple Watch, a 55-inch Samsung TV, a luxury perfume set, a sparkling gemstone and diamond bracelet, an elegant floor lamp, a Sonos ERA 100 UK speaker, a Hitachi Robotic Vacuum Cleaner, a beauty hamper, a luxury pamper set or an e-scooter. Shop Damas jewellery and win gift vouchers From Friday July 11 to Thursday July 17, shop for Dhs500 or more at Damas and you could win gorgeous Gaia jewellery or be one of seven lucky prize winners. Shoppers also get up to 50 percent off selected items and a Dhs300 voucher when spending Dhs3,000 or more. Shop, scan and be a millionaire with Aura Until Thursday July 17, scan your Aura ID every time you shop or dine at participating brands to enter the draw for a chance to win one million Aura points, equivalent to Dhs20,000 in shopping credit. The more you shop, the better your chances. Shop for Dhs200 and unlock the Voyage Club City Centre Mirdif's beach-inspired pop-up, Voyage Club, brings the French Riviera to Dubai. Spend Dhs200 or more (excluding Carrefour) to enter a world of customisable accessories, creative workshops and summery giveaways. Enjoy family fun with Modesh and Dana It wouldn't be DSS without the city's favourite duo, Modesh & Dana. They're popping up all over town, bringing their joyful energy to malls, cinemas and more. Before anything, you have to get the Modesh Summer Pass from one of the participating outlets. Then, while you're enjoying all the fun and games, collect stamps. So as you head to Osteria Mario for a pizza making session, get your kiddo's face painted at Fabyland and splash through slides and explore adventure zones at Modesh Splash Park, make sure to get your Modesh Summer Pass stamped each time Once you've collected all the required stamps, you'll be entered into a prize draw with lucky winners receiving a Festival City Mall Gift Card. Then, head to ROXY Cinemas for Dana's ladies' night, complete with pass-around bites, a main course and a Rituals goodie bag. Over at Riverland and Dubai Hills Mall, Modesh & Dana are making appearances at T-Rex restaurant and Jurassic World screenings. And don't miss the Modesh and Dana Movie Passport Adventure at ROXY Cinemas. Watch films, collect stamps and win cool gifts like sticker packs, toys or even a ROXY cap. And families buying four or more tickets get the chance to spin the prize wheel for snacks, merch, or vouchers. Culture, coffee and concerts Attend Gahwa Beats 2025 Every Saturday from July 26 to August 23, grab your espresso and dance it out at DSS Gahwa Beats, a citywide, coffee-themed pop-up party with DJs spinning tunes in unexpected spots. Catch DJ Akmaral at Theatre of Digital Art on Saturday July 26, DJ Sara G at Sky Views Observatory on Saturday August 2, and more. Beat The Heat DXB returns Until Sunday July 13, Dubai World Trade Centre's Zabeel Hall 6 will host some of the region's top artists at Beat The Heat DXB, including Saudi pop sensation Bader Al Shuaibi, Kuwaiti artist Abdulaziz Louis and Nasser Abbas, and Akhras. Expect Arabic indie, rap and pop with tickets starting from Dhs105. Jurassic fun at Mall of the Emirates Step into the prehistoric world at the Jurassic Café by VOX Cinemas, complete with themed snacks, photo ops and a life-sized dino world that will delight families. Relive childhood favourites at Spacetoon Memories For one nostalgic weekend on Saturday August 2, and Sunday August 3, Zabeel Theatre comes alive with cartoon scores from Dragon Ball, Sabeq wa Laheq and more performed live by Assem Sukkar. Lace up for the Ibn Battuta Mall run Choose between 2.5km, 5km or 10km loops around the air-conditioned mall. Open to all ages, you'll be able to show off medals if you finish at the top or a t-shirt just for participating. Early bird fees start from Dhs85. For more information, visit Save big on your summer staycations Family fun at Address Hotels + Resorts Whether you're checking into Address Sky View, Address Dubai Mall, Address Downtown or The Palace Downtown Dubai, enjoy 25 percent off your stay when you book by Tuesday September 30. The offer is valid for stays between Sunday June 15 and Tuesday September 30. What's more, kids below 12 stay and dine for free. What to expect? Family-friendly activities, dedicated play areas, kids' menus and extra perks for U By Emaar members. It's going to be one memorable staycation. Make memories at Andaz Dubai The Palm Get 20 percent off the Best Available Rate when you book until Sunday August 31. Daily breakfast for the whole family is included. Luxury for less at The Lana – Dorchester Collection Book 14 days ahead of your stay and receive 15 percent off your room rate. Perfect for those who love to plan ahead and unwind in style. Cool down in the mountains at JA Hatta Fort Hotel This one's made for daycationers. For Dhs399 per couple, enjoy adult-only pool access, two mixed drinks, lunch at Gazebo, high tea at Peaks Café and either a shisha or a mixed drink for the road. Book your daycation now by calling 04 8099 333 or emailing And while you're exploring, why not check out these summer attractions offering great value too? The Dubai Balloon at Atlantis, The Palm: With every adult ticket (Dhs195 regular, Dhs295 fast pass), a child aged 11 and under flies for free. Available daily till September. Arte Museum Dubai: Buy two adult tickets and get a third one free – ideal for art lovers wanting to lose themselves in immersive visuals. AYA Universe at Wafi City: Get four tickets for Dhs399 and take a cosmic journey through 12 multi-sensory zones. It's like stepping into another galaxy, without leaving Dubai. Just how cool is that? Find out more about everything happening during Dubai Summer Surprises here.
Gulf Today
28-06-2025
- Entertainment
- Gulf Today
DSS begins with thousands of offersDSS begins with thousands of offers
The most eagerly awaited and valued-packed edition of Dubai Summer Surprises (DSS) 2025 began on Friday, with thousands of unbeatable offers, free experiences, and family-friendly entertainment designed to make this a summer well spent for everyone. Organised by Dubai Festivals and Retail Establishment (DFRE), the 28th edition of Dubai's favourite summer festival runs until 31 August with pocket-friendly prices and great value for everyone across unbeatable shopping, jaw-dropping discounts, show-stopping headline concerts and live entertainment, the season's biggest-ever prizes, world-class gastronomy, and endless family-friendly experiences at every turn. From massive savings of up to 75 per cent across hundreds of brands citywide and exclusive giveaways to surprise pop-ups, dining deals, and incredible entertainment for all ages, this early summer shopping campaign delivers exceptional value to residents and visitors at the very start of the DSS season. Whether planning a staycation, shopping spree, or weekend outing, the shopping season is packed with ways for residents and visitors alike to enjoy more of the city for less. Several more surprises are waiting to be unlocked every single day at citywide attractions, hotels, as well as star-powered performances, thrilling live entertainment, diverse culinary delights, enchanting experiences with everyone's favourite Modesh and Dana, and so much more. The celebrations kick off with a spectacular weekend of family fun, cultural celebrations, and show-stopping entertainment across the city. On Friday, 27 June, Dubai Festival City Mall hosts Japanese dance crew Sabrina and Palestinian-Jordanian pop artist Reina Khoury, while Abri & the Band and singer-songwriter Noel Kharman takes to the stage on Saturday, 28 June. One of the most anticipated events of DSS - Summer Restaurant Week - makes its eagerly awaited return this July, inviting diners across the city to experience some of Dubai's best-loved restaurants at exceptional value from 4 to 13 July. DSS is the best-value time of year to enjoy Dubai's world-class leisure scene, with exclusive summer offers at more than 100 hotels, 15 top attractions, and 10 spas across the city. Whether planning a weekend escape, a city break with the kids, or meaningful indoor fun, DSS 2025 offers something for every age, interest and budget. Think resident rates, family packages, free upgrades, added extras, and surprise perks designed to help friends, families, children, parents, grandparents, and every extended family member in between relax, recharge, and experience more of Dubai for less. One of the summer's most popular value products, the DSS Entertainer returns for 2025 with over 7,500 Buy One Get One Free offers across premium and casual dining, brunches, delivery, attractions, leisure, spas, salons, fitness, and more. Customers can enjoy three months of unlimited access to ENTERTAINER Dubai from the date of purchase, with each participating merchant offering up to three redemptions valid seven days a week. The exclusive DSS edition is available throughout the festival period, giving residents and visitors ample time to explore everything on offer.
Zawya
19-06-2025
- Entertainment
- Zawya
Dubai Summer Surprises 2025: Full line-up revealed
Dubai's ultimate programme of non-stop summer fun marks its 28th edition with its most value-packed edition ever - with thousands of ways to shop, dine, stay, and play at pocket-friendly prices For the first time ever in DSS history, Dubai's favourite summer festival will unfold in three curated shopping seasons, each delivering fresh new offers, limited-time flash sales, the biggest prizes and unbeatable value across the city's leading brands This year's stellar line-up of iconic and only-in-Dubai summer experiences include the first-ever editions of DSS Gahwa Beats, 10 Dirham Dish, brand-new Modesh adventures, plus the return of iconic festival favourites like Summer Restaurant Week bookable via OpenTable, Beat The Heat DXB, DSS Entertainer, show-stopping concerts, massive savings across hotels & attractions, and much more Dubai, United Arab Emirates: The countdown is on: Dubai Summer Surprises (DSS) 2025 is set to take over the city for its epic 28th edition from 27 June to 31 August, transforming the emirate into the ultimate summer destination with exceptional savings, endless excitement, and amazing new adventures. Organised by Dubai Festivals and Retail Establishment (DFRE), the most value-packed edition of DSS promises a summer well spent for everyone with thousands of offers and things to do, see, shop, and savour for 66 non-stop days. From life-changing raffles and incredible discounts to world-class gastronomy, hospitality, indoor family fun, and headline concerts, DSS delivers unforgettable moments for everyone, whether a resident, a visitor, or travelling in from across the UAE. The jam-packed DSS calendar of events was unveiled at a special press preview event held today at the iconic Jumeirah Beach Hotel, the founding property of Jumeirah, characterised by its iconic wave-like architecture and renowned façade. The preview event showcased a mix of not-to-be-missed, brand-new DSS experiences and returning festival favourites, showcasing summer as the best-value time of year to experience Dubai across every preference and price point, with endless reasons to stay, play, shop and celebrate together. For the first-time ever, DSS brings a brand-new shopping experience with three specially curated retail seasons designed to keep the city buzzing. Summer Holiday Offers kicks off the celebrations from 27 June to 17 July, brimming with exclusive promotions, family-friendly deals, and the first round of spectacular raffles across Dubai's top malls. Then comes the most thrilling shopping moment of the season: the Great Dubai Summer Sale from 18 July to 10 August, featuring three weeks of unbeatable value, citywide excitement, and the biggest-ever prizes. Wrapping up DSS is the Back to School period from 11 to 31 August, giving families and students the chance to save and stock up on everything they need for the new term, plus exciting giveaways and the opportunity to win scholarships to school fees. Each shopping period has been specially curated to match the rhythm of the season, helping shoppers unlock new surprises and unbeatable value across citywide malls, attractions, hotels, as well as star-powered performances, thrilling live entertainment, diverse culinary delights, enchanting experiences with everyone's favourite Modesh, and so much more. Commenting on the full calendar reveal of DSS 2025, Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment (DFRE), said: 'This year's Dubai Summer Surprises is our most dynamic and value-packed edition to date, with thousands of unbeatable offers, compelling retail promotions, and endless experiences showcasing everything that makes the emirate a truly global, world-class, and diverse family destination. Promising a summer well spent for everyone, DSS 2025 strengthens Dubai's standing as a city brimming with unbeatable value, seamlessly bringing together every major tourism pillar – be it retail, hospitality, entertainment, gastronomy, or leisure. Our packed programme offers compelling reasons for residents and visitors alike to stay and explore unique citywide experiences that are accessible, exciting, convenient, and full of unforgettable moments at the best value time of the year. Al Khaja added: 'With the introduction of three curated shopping seasons anchoring our citywide calendar this year, the 28th edition of DSS has been specially designed to cater to every age, preference, and price-point. Thanks to the continued support of our valued partners and stakeholders, we're proud to deliver a summer where every moment has been specially designed to feel exciting, rewarding, and uniquely Dubai – ultimately reflecting the city's energy, creativity, and commitment to world-class experiences. Together, we aim to deliver unparalleled experiences for residents and visitors in line with the objectives of the D33 agenda to make Dubai one of the best places to live, visit, and work in the world.' DSS OPENING WEEKEND CELEBRATIONS: 27 - 29 JUNE DSS 2025 kicks off with a spectacular weekend of family fun, cultural celebrations, and show-stopping entertainment across the city. At Dubai Festival City Mall, visitors can expect electrifying performances from regional artists like Japanese dance crew Sabrina, Dubai-based Emirati band Abri & Band, Palestinian-Jordanian pop artist Reina Khoury, and Palestinian singer-songwriter Noel Kharman. Over at City Centre Mirdif, the spotlight turns to Jordanian indie rock band Jadal and Syrian vocalist Al Shami, coupled with thrilling roaming acts and live shows adding to the high-energy atmosphere. It's an unforgettable start to Dubai's most exciting season. The excitement of the opening weekend continues across Dubai's iconic venues with an unmissable line-up of headline concerts and live shows. Highlights include Miami Band and Mutref Al Mutref at Coca-Cola Arena on 28 June; Jazziyat featuring Banah at Dubai Opera on 27 June; A Tribute to Adele at Theatre by QE2 on 27 and 28 June; Atul Khatri Live at Dubai College, We Call It Ballet at Zabeel Theatre; and a grand finale with Adnan Sami live at Coca-Cola Arena and the Pinoy Comedy Mixtape at Dubai World Trade Centre on 29 June. The DSS Sales Season kicks off in full force over the opening weekend, launching 9 weeks of savings, surprises, and spectacular shopping across more than 800 brands at over 3,000 retailers. The first themed retail window, Summer Holiday Offers, begins on 27 June, offering citywide deals, mall activations, and exciting chances to win from the very first day. Mall activations and special retail promotions take centre stage throughout the Opening Weekend with experiences like Slide Into the Summer Surprises at Mercato Mall, the SHARE Millionaire at all Majid Al Futtaim malls, Spend and Win a Polestar 4 promotion at Dubai Festival City Mall, Shop, Win, Drive at Dubai Festival Plaza, Jurassic Café by VOX Cinemas at Mall of The Emirates, DSS Win a Soueast S06 with Dubai Outlet Mall, Lucky Receipt, DSS Win with Tickit, and plenty more. Making Opening Weekend celebrations even more memorable are multiple chances for shoppers to participate in incredible raffles to win big throughout the Summer Holiday Offers phase. Highlights include the DSMG DSS Raffle, Dubai Gold & Jewellery Group Raffle, and the VISA Jewellery Program, each offering unforgettable rewards and mega prizes to kick off the season. BRAND-NEW & RETURNING FESTIVAL FAVOURITES Back by popular demand, Dubai Summer Restaurant Week makes its highly anticipated return from 4 to 13 July, inviting residents and visitors to enjoy specially priced set menus for lunch and dinner at more than 50 of the city's most-loved family-friendly restaurants. From neighbourhood favourites to renowned international spots, the week-long event offers the perfect excuse to gather with friends, treat the family, or sample something new, all at exceptional value. Reservations for this exclusive, limited-time opportunity are subject to availability. Diners are encouraged to book their tables today through restaurant discovery and reservation platform OpenTable, via the website and app. Another all-new experience coming to DSS this year is DSS Gahwa Beats, celebrating Dubai's vibrant café culture with high-energy citywide pop-ups. Taking place every Saturday through DSS, on 26 July, 2 August, 9 August, 16 August, and 23 August visitors are promised great beats, amazing coffee, and unbeatable vibes at iconic venues across the city. Exact locations will be revealed closer to the time. Making its incredible debut this DSS is the 10 Dirham Dish from 1-31 August, celebrating the richness of the local dining scene by offering dishes at an accessible price point of just AED 10. The initiative invites residents and visitors to embark on a delectable journey of culinary discovery by exploring diverse cuisines and hidden gems across the city. CONCERTS AND LIVE PERFORMANCES Beyond the jam-packed opening weekend, music lovers can look forward to the return of the eagerly awaited Beat The Heat DXB concert series at Dubai World Trade Centre from 4 to 13 July, featuring the region's hottest talents across a dynamic mix of genres; from Arabic pop and indie to rap and hip-hop. Expect high-energy sets from Tul8te, Almas, Sharmoofers, Aziz Maraka, Ghalia, Soulja, Montiyago, Mo Ali, Bader Al Shuaibi, Abdulaziz Louis, and Nasser Abbas. Also taking centre-stage this summer are Lebanese indie band Adonis, who return to the city with a one-night-only show on 3 July at Dubai Opera; TJ Monterde at Coca-Cola Arena on 13 July; and Shreya Ghoshal at Dubai World Trade Centre on 19 July. Other highlights include Sufi maestro Sagar Bhatia taking to the stage at Coca-Cola Arena on 16 August; pop icon Natalie Imbruglia performing live at Dubai Opera on 23 August; the Made in Kuwaiti theatrical production at Dubai Opera on 29 and 30 August, and several other electrifying performances to be announced in the coming weeks. SHOP AND SAVE Dubai's ultimate summer shopping spree kicks off across the entire city with 9 weeks of thrill-packed retail moments, framed around three themed shopping seasons featuring exclusive sales, immersive activations, limited-time flash sales, mind-blowing discounts, and unmissable savings across more than 800 brands at over 3,000 outlets for 66 non-stop days. Shoppers can unlock unique experiences and big rewards at every turn, from Cool Off at The Beach, JBR to Win your School Fees and many more promotions throughout the summer. Expect surprise deals daily, with limited-time campaigns like Beat The Clock with Rivoli Group, the Dubai Hills Mall One Day Sale, Shop For Free Weekend with Al Jaber Optical, the Gold & Jewellery Flash Sale at Dubai Gold and Jewellery Group participating retailers, and several other campaigns offering unbeatable value on fashion, tech, and luxury favourites - perfect for refreshing wardrobes, restocking essentials, and treating loved ones to something special. And that's not all, DSS 2025 will continue to surprise shoppers with even more chances to win. Keep an eye out for loyalty programme rewards including Amber Millionaire, the AURA Millionaire draw, Win 1 Million Skywards Miles with Skywards Everyday, and many details will be revealed in the coming weeks, so stay tuned! STAYCATIONS AND FAMILY FUN DSS is the best-value time of year to enjoy Dubai's world-class leisure scene, with exclusive summer offers at more than 100 hotels and 15 top attractions across the city. Think resident rates, family packages, free upgrades, added extras, and surprise perks designed to help friends, families, children, parents, grandparents, and every extended family member in between relax, recharge, and experience more of Dubai for less. The DSS Entertainer makes its highly anticipated return from 27 June to 31 August, unlocking over 7,500 buy-one-get-one-free (BOGO) offers across a superb selection of hotels, dining spots, gyms, spas, and attractions for AED 195. Valid for three months from the date of activation, it allows residents and visitors to enjoy exclusive savings throughout the summer and beyond. With access to top destinations like Wild Wadi, Motiongate Dubai, and IMG Worlds of Adventure, plus culinary favourites such as STK, Shake Shack, and Le Pain Quotidien, there's something for every kind of outing. FITNESS FOR ALL Fitness events take centre stage this DSS, with a vibrant line-up of indoor mall runs designed for families, children, and wellness lovers of all ages, abilities, and fitness levels. The season kicks off on 28 June at Dubai Hills Mall, with an exclusive DSS run powered by Skechers - promising high-energy mornings of movement, prizes, and fun. The momentum shifts to Jump Start DXB – RX Run series at City Centre Mirdif on 6 July and Mall of the Emirates on 3 August, both hosted in partnership with Dubai Sports Council and RX Coffee. DSS is also hosting its own fun runs at Ibn Battuta Mall on 13 July and Dubai Festival City Mall on 31 August, each offering a lively, family-friendly way to stay active and soak up the DSS buzz. For football fans, The Messi Experience at Dubai Festival City Mall promises an immersive journey into the world of football until 31 August, packed with interactive games, photo ops, and engaging zones for all ages. EVERYONE'S FAVOURITE MODESH & DANA Of course, no DSS is complete without a little magic from Dubai's most beloved mascots. This season, Modesh and Dana will be popping up across Dubai to delight families with school visits, mall meet-and-greets, and surprise appearances at top attractions, spreading smiles and summer spirit wherever they go. Expect playful citywide decorations, surprise giveaways, collaborations with brands like DAMAS and Bond Café, and all-new merchandise and interactive family activations throughout DSS at Modesh Store. With thousands of things to do, see, and experience every day, DSS 2025 transforms the city into the ultimate summer playground. From unbeatable savings to only-in-Dubai moments, this is a season made for exploring, indulging, and making the most of a summer well spent. Dubai Summer Surprises 2025 is supported by Key Sponsor Commercial Bank of Dubai and Strategic Partners which include: Al Futtaim Malls (Dubai Festival City Mall & Festival Plaza), Al Zarooni Group (Mercato Shopping Mall), AW Rostamani Group, DHAM (Al Seef, Bluewaters, Ibn Battuta Mall, Nakheel Mall, and The Outlet Village), Emirates Airline, ENOC, e&, Majid Al Futtaim (City Centre Deira, City Centre Mirdif, Mall of the Emirates), Merex Investment (City Walk and The Beach, JBR), and talabat. For more information, visit the Dubai Summer Surprises website and follow @DubaiFestivals on Instagram and TikTok. About Dubai Summer Surprises 2025: Dubai Summer Surprises (DSS) 2025 takes over the city for its 28th edition from 27 June to 31 August, showcasing the summer as one of the best value times of the year to experience Dubai. Organised by Dubai Festivals and Retail Establishment (DFRE), the most value-packed edition of DSS this year promises a summer well spent for everyone with thousands of offers and things to do for 66 non-stop days. For the first time ever in DSS history, the city's retail sector is anchored around three distinct shopping seasons - Summer Holiday Offers from 27 June to 17 July, Great Dubai Summer Sale from 18 July to 10 August, and Back to School from 11 to 31 August. Each period unlocks exclusive new retail promotions, spectacular mall activations, and life-changing raffles, alongside world-class gastronomy, hospitality, indoor family fun, and a packed events calendar. Bringing together a mix of not-to-be-missed, brand-new experiences and returning festival favourites for every preference and price point, there are endless reasons to stay, play, shop, and celebrate an exciting summer season together. DSS 2025 truly delivers unforgettable moments for everyone, whether families, friends, couples, residents, or visitors. About Dubai Festivals and Retail Establishment: Dubai Festivals and Retail Establishment (DFRE), an agency of Dubai's Department of Economy and Tourism (DET), is responsible for developing Dubai's retail and festival sectors and supporting the positioning of Dubai as a world-class tourism destination with year-round family entertainment, shopping and events. For further information, please contact: Dubai Economy and Tourism mediarelations@
Tourism Breaking News
19-06-2025
- Entertainment
- Tourism Breaking News
Over 200 hotels to participate in Dubai Summer Surprises 2025
Post Views: 21 This year's 28th edition of Dubai Summer Surprises will have over 200 hotels participating with 4000 plus retail outlets. The countdown is on: Dubai Summer Surprises (DSS) 2025 is set to take over the city for its epic edition from 27 June to 31 August, transforming the emirate into the ultimate summer destination with exceptional savings, endless excitement, and amazing new adventures. Organised by Dubai Festivals and Retail Establishment (DFRE), the most value-packed edition of DSS promises a summer well spent for everyone with thousands of offers and things to do, see, shop, and savour for 66 non-stop days. From life-changing raffles and incredible discounts to world-class gastronomy, hospitality, indoor family fun, and headline concerts, DSS delivers unforgettable moments for everyone, whether a resident, a visitor, or travelling in from across the UAE. The jam-packed DSS calendar of events was unveiled at a special press preview event held today at the iconic Jumeirah Beach Hotel, the founding property of Jumeirah, characterised by its iconic wave-like architecture and renowned façade. The preview event showcased a mix of not-to-be-missed, brand-new DSS experiences and returning festival favourites, showcasing summer as the best-value time of year to experience Dubai across every preference and price point, with endless reasons to stay, play, shop and celebrate together. For the first-time ever, DSS brings a brand-new shopping experience with three specially curated retail seasons designed to keep the city buzzing. Summer Holiday Offers kicks off the celebrations from 27 June to 17 July, brimming with exclusive promotions, family-friendly deals, and the first round of spectacular raffles across Dubai's top malls. Then comes the most thrilling shopping moment of the season: the Great Dubai Summer Sale from 18 July to 10 August, featuring three weeks of unbeatable value, citywide excitement, and the biggest-ever prizes. Wrapping up DSS is the Back to School period from 11 to 31 August, giving families and students the chance to save and stock up on everything they need for the new term, plus exciting giveaways and the opportunity to win scholarships to school fees. Each shopping period has been specially curated to match the rhythm of the season, helping shoppers unlock new surprises and unbeatable value across citywide malls, attractions, hotels, as well as star-powered performances, thrilling live entertainment, diverse culinary delights, enchanting experiences with everyone's favourite Modesh, and so much more. Commenting on the full calendar reveal of DSS 2025, Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment (DFRE), said: 'This year's Dubai Summer Surprises is our most dynamic and value-packed edition to date, with thousands of unbeatable offers, compelling retail promotions, and endless experiences showcasing everything that makes the emirate a truly global, world-class, and diverse family destination. Promising a summer well spent for everyone, DSS 2025 strengthens Dubai's standing as a city brimming with unbeatable value, seamlessly bringing together every major tourism pillar – be it retail, hospitality, entertainment, gastronomy, or leisure. Our packed programme offers compelling reasons for residents and visitors alike to stay and explore unique citywide experiences that are accessible, exciting, convenient, and full of unforgettable moments at the best value time of the year. Al Khaja added: 'With the introduction of three curated shopping seasons anchoring our citywide calendar this year, the 28th edition of DSS has been specially designed to cater to every age, preference, and price-point. Thanks to the continued support of our valued partners and stakeholders, we're proud to deliver a summer where every moment has been specially designed to feel exciting, rewarding, and uniquely Dubai – ultimately reflecting the city's energy, creativity, and commitment to world-class experiences. Together, we aim to deliver unparalleled experiences for residents and visitors in line with the objectives of the D33 agenda to make Dubai one of the best places to live, visit, and work in the world.'
