Latest news with #MohamedHamaki


Trade Arabia
16-04-2025
- Entertainment
- Trade Arabia
AlUla Manara introduces celestial journey at AlUla Skies Festival
The AlUla Skies Festival, set to return from April 18 to 27, 2025, is an event that celebrates the historical relationship between humanity and the sky. AlUla Manara, a pioneering destination for celestial discoveries and astrotourism, will introduce activities to ignite curiosity about space and astronomy. The festival aims to bridge the gap between ancient celestial knowledge and modern scientific exploration, offering high-tech telescopes, interactive exhibits, and immersive workshops. The House of Constellations and the Celestial Sky Port are two standout attractions at the festival. The House of Constellations, located in AlUla's Old Town, features a 360-degree dome that brings the wonders of space to life through projections and dynamic exhibits. Visitors can interact with displays that illuminate the constellations and tell captivating stories behind them. The Celestial Sky Port, located in Jabal Ikmah, offers interactive exhibits, cutting-edge telescopes, and astronomy workshops, providing a hands-on approach to space exploration. The festival also offers daily hot air balloon rides, tethered balloon rides at Old Town and Elephant Rock, and evening Balloon Glow Shows at Elephant Rock. For cultural enthusiasts, Egyptian superstars Mohamed Hamaki and Ahmed Saad will perform under the stars on April 25 at Thanaya AlUla Outdoor Venue. Wellness enthusiasts can enjoy Earth Embodied Energy or Glow-in-the-Dark Silent YogaLates wellness sessions, while Cinema Under the Stars at Shaden Resort offers a unique cinematic setting. Expert-led stargazing sessions will deepen guests' connection with the night sky, making the festival a festival filled with discovery and awe. -TradeArabia News Service


CairoScene
02-04-2025
- Entertainment
- CairoScene
Mohamed Hamaki & Ahmed Saad to Headline AlUla Skies Festival Finale
The Egyptian stars will take the stage on April 25th, marking their first joint performance at the festival. Egyptian superstars Mohamed Hamaki and Ahmed Saad are set to perform live in AlUla on Friday, April 25th, as part of the grand finale of this year's AlUla Skies Festival. The performance will take place at the stunning Maraya concert hall, with doors opening at 9 PM. This marks the duo's first-ever joint appearance at AlUla and at the festival, which runs from April 18th to the 25th, celebrating the natural beauty of the region through aerial shows, musical performances and outdoor adventures. Audiences can expect live renditions of fan favourites including Hamaki's 'Ya Sattar', 'Oddam El Nas', and 'Baeit Maah', as well as Saad's viral hits 'Wasaa Wasaa', 'Aleky Eyoun', and 'Ader Akmel'. Tickets start from SAR 450 and are available through Experience AlUla's official website.


Identity
30-03-2025
- Entertainment
- Identity
NBE Ramadan Campaign 2025: Bridging Generations, Celebrating Heritage
The National Bank of Egypt (NBE) is setting a new benchmark for creativity and impact with its Ramadan 2025 campaign, 'ﺟواك ﻋﺎﻟم… ﯾﻐﯾر اﻟﻌﺎﻟم' (Inside you is a world that can change the world). This campaign has not only captivated the hearts of millions but managed to connect different generations through a unique blend of storytelling, music, and technological innovation. Teaser ads, including a mysterious NBE gift box and a cryptic door, created a sense of curiosity and anticipation, leaving audiences eager for the full story. The use of generative AI, CGI, and cutting-edge technology brought these concepts to life in a very creative way, blending ancient Egyptian landmarks with futuristic, mind-blowing visuals. This campaign can be said to be balancing nostalgia with modernity, featuring a diverse cast that reflects Egypt's unique cultural identity. Having iconic figures like Soad Hosni definitely brought a sense of nostalgia for Baby Boomers and Gen X. Then Mohamed Hamaki steps in and bridges the gap to Millennials. Finally, Wegz ends it all on a high note, with his energetic and unique performance, resonates strongly with both Gen Z and Gen Alpha. These artists celebrate Egypt's rich past while embracing its future. Every scene of this ad transports viewers through time, showcasing the elegance of the 19th century, the vibrant streets of modern Egypt, and the grandeur of Ancient Egypt. The final moment, where all three stars come together, symbolizes the unity of generations and the shared pride in Egypt's culture and progress. The campaign's soundtrack became an instant hit, crossing generational divides with its seamless fusion of genres. The lyrics speak to the collective pride and aspirations of Egyptians, resonating with audiences of all ages, where the song's viral success on social media solidified its impact. The ad garnered over 1.1 billion views across platforms, cementing its unprecedented success not only in the banking sector. We have to say that the NBE Ramadan 2025 campaign is more than an advertisement; it's a movement that inspires pride, connects generations, and showcases the enduring strength of Egyptian heritage in the digital age. On a scale from 1 to 10, how much did you like this ad? Share your thoughts in the comments