Latest news with #Moynat
Fashion Network
03-07-2025
- Business
- Fashion Network
Moynat opens second Paris boutique on Avenue Montaigne
Last weekend, Avenue Montaigne was the scene of an unexpected event. Moynat has just opened a new boutique at number 34 on the prestigious Parisian thoroughfare, and for its inauguration at the height of Paris Fashion Week, the French leather goods house set up an ice cream parlor and a vintage car loaded with old trunks on the thoroughfare. This forty-square-meter space, previously occupied by Jimmy Choo, joins its flagship store at 348 rue Saint-Honoré and corners at Le Bon Marché Rive Gauche and Galeries Lafayette. In all, Moynat has 28 boutiques, a figure that rises to 32 when shops-in-shops in department stores are taken into account. In this intimate setting, the brand hopes to appeal to local customers, offering them a highly personalized experience. An illustrator is on hand at the trunk-shaped counter at the entrance, ready to customize a bag by painting initials or other decorations, such as retro luggage tags in the form of postcard landscapes. The store is fitted out in light wood with leather-covered shelves. Opposite the window is an installation by London artist Michael Samuels, assembling various archive trunks and suitcases. For this inauguration, Moynat is launching a capsule collection of limited-edition tote bags from its "M" collection, made in the house's signature brown canvas. They are sold exclusively in this store at 2,250 euros each. For the occasion, two new bag models are also previewed on site: the Pauline clutch and the Moon bag. Distributed exclusively through its own sales network, the historic trunk-maker founded in 1849, acquired in 2010 by the holding company of the Arnault family, owners of LVMH, is present in some ten countries around the world, with a significant tourist clientele from the United States, Asia, and the Middle East. The label has been led since 2020 by managing director Lisa Attia, while products have been designed for the past three years by "a collaborative in-house studio". Today, Moynat creates handbags, accessories, and travel items ranging from 750 euros for a clutch to 8,200 euros for alligator creations. Most of the bags can be recognized by the famous M canvas made from a cotton and linen blend, and by their high quality, being manufactured in France and Italy. Some models are also made from rare, precious skins, with prices ranging from 45,000 to 58,000 euros. In recent years, Moynat has expanded while maintaining a niche profile. "It's a brand that's growing well, but remains confidential, with limited distribution and relying on an ultra-faithful clientele," said a spokesperson for the discreet house.
Fashion Network
02-07-2025
- Business
- Fashion Network
Moynat opens second Paris boutique on Avenue Montaigne
Last weekend, Avenue Montaigne was the scene of an unexpected event. Moynat has just opened a new boutique at number 34 on the prestigious Parisian thoroughfare, and for its inauguration at the height of Paris Fashion Week, the French leather goods house set up an ice cream parlor and a vintage car loaded with old trunks on the thoroughfare. This forty-square-meter space, previously occupied by Jimmy Choo, joins its flagship store at 348 rue Saint-Honoré and corners at Le Bon Marché Rive Gauche and Galeries Lafayette. In all, Moynat has 28 boutiques, a figure that rises to 32 when shops-in-shops in department stores are taken into account. In this intimate setting, the brand hopes to appeal to local customers, offering them a highly personalized experience. An illustrator is on hand at the trunk-shaped counter at the entrance, ready to customize a bag by painting initials or other decorations, such as retro luggage tags in the form of postcard landscapes. The store is fitted out in light wood with leather-covered shelves. Opposite the window is an installation by London artist Michael Samuels, assembling various archive trunks and suitcases. For this inauguration, Moynat is launching a capsule collection of limited-edition tote bags from its "M" collection, made in the house's signature brown canvas. They are sold exclusively in this store at 2,250 euros each. For the occasion, two new bag models are also previewed on site: the Pauline clutch and the Moon bag. Distributed exclusively through its own sales network, the historic trunk-maker founded in 1849, acquired in 2010 by the holding company of the Arnault family, owners of LVMH, is present in some ten countries around the world, with a significant tourist clientele from the United States, Asia, and the Middle East. The label has been led since 2020 by managing director Lisa Attia, while products have been designed for the past three years by "a collaborative in-house studio". Today, Moynat creates handbags, accessories, and travel items ranging from 750 euros for a clutch to 8,200 euros for alligator creations. Most of the bags can be recognized by the famous M canvas made from a cotton and linen blend, and by their high quality, being manufactured in France and Italy. Some models are also made from rare, precious skins, with prices ranging from 45,000 to 58,000 euros. In recent years, Moynat has expanded while maintaining a niche profile. "It's a brand that's growing well, but remains confidential, with limited distribution and relying on an ultra-faithful clientele," said a spokesperson for the discreet house.
Fashion Network
01-07-2025
- Business
- Fashion Network
Moynat opens second Paris boutique on Avenue Montaigne
Last weekend, Avenue Montaigne was the scene of an unexpected event. Moynat has just opened a new boutique at number 34 on the prestigious Parisian thoroughfare, and for its inauguration at the height of Paris Fashion Week, the French leather goods house set up an ice cream parlor and a vintage car loaded with old trunks on the thoroughfare. This forty-square-meter space, previously occupied by Jimmy Choo, joins its flagship store at 348 rue Saint-Honoré and corners at Le Bon Marché Rive Gauche and Galeries Lafayette. In all, Moynat has 28 boutiques, a figure that rises to 32 when shops-in-shops in department stores are taken into account. In this intimate setting, the brand hopes to appeal to local customers, offering them a highly personalized experience. An illustrator is on hand at the trunk-shaped counter at the entrance, ready to customize a bag by painting initials or other decorations, such as retro luggage tags in the form of postcard landscapes. The store is fitted out in light wood with leather-covered shelves. Opposite the window is an installation by London artist Michael Samuels, assembling various archive trunks and suitcases. For this inauguration, Moynat is launching a capsule collection of limited-edition tote bags from its "M" collection, made in the house's signature brown canvas. They are sold exclusively in this store at 2,250 euros each. For the occasion, two new bag models are also previewed on site: the Pauline clutch and the Moon bag. Distributed exclusively through its own sales network, the historic trunk-maker founded in 1849, acquired in 2010 by the holding company of the Arnault family, owners of LVMH, is present in some ten countries around the world, with a significant tourist clientele from the United States, Asia, and the Middle East. The label has been led since 2020 by managing director Lisa Attia, while products have been designed for the past three years by "a collaborative in-house studio". Today, Moynat creates handbags, accessories, and travel items ranging from 750 euros for a clutch to 8,200 euros for alligator creations. Most of the bags can be recognized by the famous M canvas made from a cotton and linen blend, and by their high quality, being manufactured in France and Italy. Some models are also made from rare, precious skins, with prices ranging from 45,000 to 58,000 euros. In recent years, Moynat has expanded while maintaining a niche profile. "It's a brand that's growing well, but remains confidential, with limited distribution and relying on an ultra-faithful clientele," said a spokesperson for the discreet house.
Fashion Network
01-07-2025
- Business
- Fashion Network
Moynat opens second Paris boutique on Avenue Montaigne
Last weekend, Avenue Montaigne was the scene of an unexpected event. Moynat has just opened a new boutique at number 34 on the prestigious Parisian thoroughfare, and for its inauguration at the height of Paris Fashion Week, the French leather goods house set up an ice cream parlor and a vintage car loaded with old trunks on the thoroughfare. This forty-square-meter space, previously occupied by Jimmy Choo, joins its flagship store at 348 rue Saint-Honoré and corners at Le Bon Marché Rive Gauche and Galeries Lafayette. In all, Moynat has 28 boutiques, a figure that rises to 32 when shops-in-shops in department stores are taken into account. In this intimate setting, the brand hopes to appeal to local customers, offering them a highly personalized experience. An illustrator is on hand at the trunk-shaped counter at the entrance, ready to customize a bag by painting initials or other decorations, such as retro luggage tags in the form of postcard landscapes. The store is fitted out in light wood with leather-covered shelves. Opposite the window is an installation by London artist Michael Samuels, assembling various archive trunks and suitcases. For this inauguration, Moynat is launching a capsule collection of limited-edition tote bags from its "M" collection, made in the house's signature brown canvas. They are sold exclusively in this store at 2,250 euros each. For the occasion, two new bag models are also previewed on site: the Pauline clutch and the Moon bag. Distributed exclusively through its own sales network, the historic trunk-maker founded in 1849, acquired in 2010 by the holding company of the Arnault family, owners of LVMH, is present in some ten countries around the world, with a significant tourist clientele from the United States, Asia, and the Middle East. The label has been led since 2020 by managing director Lisa Attia, while products have been designed for the past three years by "a collaborative in-house studio". Today, Moynat creates handbags, accessories, and travel items ranging from 750 euros for a clutch to 8,200 euros for alligator creations. Most of the bags can be recognized by the famous M canvas made from a cotton and linen blend, and by their high quality, being manufactured in France and Italy. Some models are also made from rare, precious skins, with prices ranging from 45,000 to 58,000 euros. In recent years, Moynat has expanded while maintaining a niche profile. "It's a brand that's growing well, but remains confidential, with limited distribution and relying on an ultra-faithful clientele," said a spokesperson for the discreet house.
Yahoo
27-05-2025
- Business
- Yahoo
Not A Lot Of Love For 520: Brands Rethink Local Campaigns Amid China Uncertainty
With uncertainty around the Chinese appetite for luxury goods and a possible global recession, brands are cutting back on marketing spent, and 520, or the Chinese Valentine's Day that lands on Tuesday, is the first one to go. Past active participants such as Bottega Veneta and Balenciaga have slashed local campaigns this year, while other luxury players opted for a simple curated list of gifting items, some of which were heart-adorned. More from WWD A New Era at Fashion Island, the Newport Beach Shopping Destination Alibaba Shares Dip Despite E-commerce, AI growth in Q4 Brands, Retailers Navigate Changes at World Retail Congress 'Due to the dominance of e-commerce in China, this year's 520 Festival is poised to take a back seat as major platforms have chosen to launch the 618 shopping festival as early as the first half of May,' said Jacques Roizen, managing director of consulting at Digital Luxury Group. 'Very few brands can afford to not participate in 618, and therefore are losing the historical 520 full price revenue peak, which until recently was an important moment of their commercial calendar,' said Roizen. Last week, Tmall and Douyin, arguably two of the biggest 618 players, officially launched this year's 618 with a simplified playbook focused on direct discounts as opposed to a complicated coupon system. This year's 618 runs for over a month from early May to late June. However, those companies actively participating in the May gifting moment continue to experiment with new narratives with a local-friendly product mix. In late April, Dior began releasing a series of campaigns featuring global ambassador Xin Liu, China ambassadors Henry Liu and Yu Shi, and Chinese actor Ai Mi holding court at Dior's 'customer service,' as they answer hotline calls from customers looking for date night looks. The collection highlights exclusive 520 products that include womenswear, menswear, accessories, leather goods, and jewelry. For Prada, the 520 occasion was reserved for its newly opened restaurant in Shanghai, Mi Shang. The café and restaurant project, which was designed by film director Wong Kar Wai, is serving up a feast with a special tasting menu, and in the confectionery section, there will be two limited-edition cream puff desserts adorned with heart-shaped motifs, alongside boxed pralines filled with soft raspberry. Moynat, the LVMH Moet Hennessy Louis Vuitton-owned handbag-maker, is banking on China's pet-obsessed generation by casting celebrity pets — C-pop idol Tan Jianci's pet dogs Dai and Ball ball — in its 520 campaign. The collection, featuring pet collars, leashes, charms, and a monogrammed Hobo shoulder bag, is available in all Moynat boutiques worldwide. At Ferragamo, its signature Hug bag was the star of its 520 campaign. Themed 'Hug Bag, Hug Love,' the campaign featured brand ambassador Gao Yuanyuan and Chinese actor Lin Gengxin as bearers of the statement piece in various shapes and sizes. In the most recent first quarter, handbags have helped drive performance, and the family-owned business is banking on it to become its best-performing category going forward. Balenciaga's 2025 High Summer campaign was recast as this year's 520 campaign, with a new tagline that read 'love is sometimes relaxed and always enjoyable.' The lineup features over 150 products from the collection and includes 520-exclusive3XL sneakers and Le City bags — both styles come in light grey and feature a '520' tag in the style of checked baggage slips. Similarly, Gucci's 520 campaign also embodied the ease of summer vacation. Photographed against the backdrop of Italy's coastline during golden hours, the editorial features global brand ambassador Ni Ni and Chinese model Jin Dachuan dressed in heavily-monogrammed attire with matching handbags. Miu Miu's 520 was drenched in summer glow too. Featuring a set of still life photography highlighting beach-friendly attire, the collection also includes a fringed suede tote in red that's launching first in China. The collection was part of an offline activation under the Miu Miu Select banner. The event was headlined by the Chinese model Ju Xiaowen at Miu Miu's Chengdu Taikoo Li store. Valentino, celebrating self-love, set up an intimate bedroom setting where the Chinese model Hua Yilan gets dressed up for a romantic date. Pieces came from the brand's fall 2025 collection, which included dreamy 'cherrifyfic' pattern and the whimsical 'Le Chat de la Maison' motif, 1980s-inspired slingback pumps, the low-top Upvillage sneaker, and the Viva Superstar bag that took center stage. Launch Gallery: Chinese 520 Valentine's Day Campaigns: Pets, Work-Life Balance And Self-Care Best of WWD Macy's Is Closing 66 Stores in 2025 — Here's the List, Live Updates Inside the Demise of Lord & Taylor COVID-19 Spikes Elevate Retail Concerns
