Latest news with #Mumzworld
Campaign ME
03-06-2025
- Business
- Campaign ME
GoWit partners with Mumzworld to expand retail media capabilities
GoWit has announced its partnership with Mumzworld, an online retailer dedicated to mother, baby, and child products in the Middle East's. Speaking on the partnership, Emrah Adsan, CEO of GoWit, shared, 'Retail Media is shaping the future of digital advertising in the Middle East, and we're turning that future into reality. Together with Mumzworld, we're empowering brands with an all-in-one ad platform, designed for precision, performance, and scale.' GoWit is set to support Mumzworld with advanced omnichannel retail media solutions, amplifying digital presence, increasing ad monetisation, and driving incremental revenue growth. These tools will allow brands to run targeted campaigns across both onsite and offsite environments, with access to real-time performance metrics. Şefik Bağdadioğlu, Chief Growth Officer at Mumzworld, commented on the partnership, 'I look forward to our partnership with GoWit as we create smarter, more relevant ways for brands to connect with customers – showing up where it matters most.' The partnership follows GoWit's earlier collaboration with Egypt-based logistics platform Etmana. With digital ad spend in the region expected to surpass $25 billion this year, retail media is emerging as a key channel for advertisers seeking high-intent audiences. As digital advertising spend in MENA continues to grow, these partnerships are part of the ongoing trend in which retail media is gaining attention, as a way for platforms to diversify revenue streams and for brands to reach high-intent audiences in a post-cookie environment.
Hi Dubai
10-02-2025
- Business
- Hi Dubai
Dubai to Host Inaugural Young Arab Leaders Forum Ahead of World Government Summit
Dubai will host the first edition of the Young Arab Leaders Forum on Monday, 10 February, as part of the pre-event activities for the World Governments Summit 2025. Held under the patronage of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, the forum will bring together over 200 emerging leaders from across the Arab world. Launched nearly 20 years ago by His Highness Sheikh Mohammed bin Rashid Al Maktoum, the 'Young Arab Leaders' initiative aims to empower youth with the skills and networks to drive progress in various sectors. The forum will feature keynote speeches and panel discussions focusing on youth empowerment, leadership development, and regional transformations. Keynote sessions will include His Excellency Khalfan Belhoul, Chairman of the 'Young Arab Leaders' initiative, and His Excellency Marzouq Al-Ghanim, Former Speaker of the Kuwaiti National Assembly. Other notable speakers include His Excellency Sheikh Salman bin Khalifa Al Khalifa, Bahrain's Minister of Finance, and Her Excellency Rania Al-Mashat, Egypt's Minister of Planning. A dedicated session on entrepreneurship will feature business leaders such as Mohamad Ballout, CEO of Kitopi, and Mona Ataya, Founder of Mumzworld. Additional sessions will explore the role of youth in diplomacy, sports, arts, and culture, with speakers like UAE Ambassador Omar Ghobash, football stars Sami Al-Jaber and Ismail Matar, and artist El Sayed. The forum is set to play a key role in empowering Arab youth, with a vision to expand its network to 50,000 participants in the coming years. Through mentorship and networking, it aims to position Arab youth as catalysts for innovation and economic growth. News Source: Dubai Media Office
