Latest news with #NYXProfessionalMakeup
Daily Mirror
04-08-2025
- Entertainment
- Daily Mirror
Lindsay Lohan's youthful Freakier Friday premiere look was thanks to ‘weightless' skin tint
Lindsay Lohan turned heads at the Freakier Friday premiere with her radiant, youthful complexion, and we know the multitasking skin tint behind the glow If you can't get over Lindsay Lohan 's radiant, youthful, and glowing skin during the Freakier Friday press tour, you're not alone. Quite literally ageing backwards, the actress has been nailing her red carpet comeback, and we've got the intel on a certain skin tint behind her luminous complexion. At the Los Angeles premiere of her latest film, a sequel to the iconic 00s film Freaky Friday, Lindsay's make-up artist, Ash K Holm, revealed that the Naked Sundays BeautyScreen SPF50 Peptide Foundation Tint was used on the night. This lightweight skin tint, dubbed "like a second skin," is available in 13 different shades and offers buildable coverage and high-level sun protection. It's packed with skin-loving peptides and antioxidants to nourish, while also shielding you from UVA, UVB, blue light, and infrared rays. It's skincare, sun care, and makeup all rolled into one. And if it's the reason behind Lindsay's envious glow, sign us up! Perfect for sensitive or acne-prone skin, this non-nano zinc mineral formula is fragrance-free, non-comedogenic, and leaves zero white cast behind. Instead, just a smooth, natural finish that feels like you're wearing nothing on the skin, making it ideal for the warmer months. It also gets bonus points for being totally vegan and cruelty-free, so you know you can apply your daily base guilt-free. Whether you're heading out with your friends or just want a little everyday glow, this skin tint has you (and your face) fully covered. This 'weightless' skin tint is available at Sephora for £35 or Cult Beauty for £38. Another skin tint with the celeb seal approval is the NYX Professional Makeup Buttermelt Glaze Soft Glow Skin Tint - a firm favourite in the Love Island villa. During a 'natural villa glam' make-up tutorial to her TikTok followers, Emily Moran revealed this complexion product was labelled as the girl's number one. Not only does this skin tint deliver that natural-looking, dewy finish that we're all obsessed with at the moment, but it also has SPF 30, making it ideal for sunny weather and holidays.
7NEWS
04-08-2025
- Entertainment
- 7NEWS
Inside look at the Logies 2025 Afterparty: The exclusive photos you won't see anywhere else
It's the night Aussie TV's brightest stars wait for all year, the Logies 2025, and we're not just talking about the red carpet. While the Logies ceremony may serve the glam and the gold, the real party kicks off when the lights go down, the heels come off, and the drinks start flowing. And this year, we had someone on the inside snapping the exclusive photos you won't see anywhere else using Kodak 800-Speed Film. Thanks to a source with a Kodak Fun Saver Single Use Camera in hand, we scored exclusive access to the best moments of the Logies 2025 afterparty. These are the snaps you won't see on the official socials. The Kodak Fun Saver, which you can grab on Amazon Australia for just $28, proved to be the unsung hero of the night. Packed with Kodak 800-Speed Film and capable of shooting 27 photos, this little retro gem delivered pure gold. Its built-in flash works at a range of 1.2 to 4.5 metres, which made it the perfect tool for capturing intimate, low-light moments without disturbing the mischief. So what did we catch on film? For starters, Angela Cox was spotted raising her champagne flute in a glitzy toast — a picture-perfect moment of pure celebration. Meanwhile, Michael Usher, clearly in the spirit, was snapped with a rose clamped between his teeth, very Dancing With The Stars inspired (if you ask us). Kylie Gillies looked radiant, laughing alongside friends in a shimmering white number, while Larry Emdur was caught getting cosy with none other than a bottle of his very own Ben Buckler Whisky from Corowa Distilling Co. Talk about on-brand. The fun didn't stop there. Melanie Bracewell and David Woiwod were all smiles in a sweet, candid snap. And of course, we couldn't leave out Sally Bowrey, seen ducking into frame mid-laugh. While professional photographers were long gone and the official coverage had wrapped, our film camera kept on snapping. That's the magic of analogue — no filters, no retakes, just the raw, gritty joy of a night well celebrated. And before you write this off as just another fun throwback, consider this your excuse to add a disposable camera to your own next big night out. The Kodak Fun Saver isn't just nostalgia — it's proof that sometimes, the best moments come when you don't see the flash coming. Available now on Amazon Australia, this $28 camera gives you 27 chances to capture memories you'll laugh at for years. Just ask the stars. Logies 2025 Celeb Approved Products 1. NYX Professional Makeup The Face Glue Setting Spray, $14.99 A must for keeping your makeup fresh under those unforgiving red carpet lights, this setting spray is waterproof, transfer-resistant and flake-free. It locks everything in place without adding extra shine. few spritzes and your glam is sorted for the night — or at least until the afterparty. 2. Lancôme Teint Idôle Ultra Wear Foundation, $83 There's a reason this foundation is a backstage staple. The full coverage is buildable and breathable, so you can wear it from morning media calls through to the last glass of bubbles. It's also transfer-proof, which means no awkward foundation marks on suit lapels or evening gowns. Celeb-approved and worth every cent. 3. ghd Duet Style 2-in-1 Hair Dryer and Hair Straightener, $469 Half hair tool, half magic wand, this ghd multitasker lets stylists blow-dry and straighten in one go — a total time-saver before hitting the red carpet. Rumour has it it's even been used to smooth lapel creases in a pinch. Handy. 4. COSRX Snail Mucin Serum for Face, $19.50 Yes, it sounds weird. No, it's not a gimmick. This cult-fave K-beauty serum is packed with 96 per cent snail secretion filtrate and has become a go-to for stars chasing that glass-skin glow. It hydrates, plumps, and helps reduce fine lines — think of it as an overnight miracle in a bottle. 5. The Jojoba Company Cold Pressed Natural Oil, $59.95 This one's a triple threat. Hair? Tick. Face? Tick. Body? Tick. With vitamins A, D, E and omegas galore, it's the last-minute glow-up essential for stars showing a little skin (we see you, thigh-high slits). Bonus: it absorbs quickly and won't leave you looking greasy. 6. CLUTCH Glue (Liquid Fashion Glue), $29 Forget safety pins or awkward strips of boob tape. This genius liquid adhesive keeps clothes exactly where they should be. It's the red carpet insurance policy every stylist swears by — perfect for plunging necklines, thigh splits or anything that's got a mind of its own.
Yahoo
31-07-2025
- Entertainment
- Yahoo
NYX PROFESSIONAL MAKEUP REIMAGINES BACK-TO-SCHOOL WITH AN INTERACTIVE BEAUTY EXPERIENCE ON ROBLOX
LOS ANGELES, July 31, 2025 /PRNewswire/ -- NYX Professional Makeup is once again transforming the way beauty shows up in digital culture, returning to Roblox with an immersive, gamified experience timed for the back to school season. As the first beauty brand to fully take over Bayside High School – Roblox's top high school themed experience with more than 23 million monthly users – NYX Professional Makeup is reaching consumers at scale by merging technology, creativity and self-expression in-game. With Gen Z now spending more of their free time gaming than scrolling — 25% of their leisure time is spent on video games* — NYX Professional Makeup is meeting them where they are, turning beauty into something you don't just wear, but play. The partnership brings NYX Professional Makeup to the heart of Roblox culture, meeting consumers in the virtual spaces they love most and providing them an experience to experiment with beauty. "This is what the future of beauty looks like - interactive, community-driven and rooted in creativity and fun," said Yasmin Dastmalchi, General Manager of NYX Professional Makeup. "We are building experiences that invite players to explore, express and glamify whether digital or in-person." In this new iteration, NYX Professional Makeup transforms Bayside High into a beauty-infused playground, guiding players through beauty-themed mini-games led by Gluey and Misty, digital characters inspired by the brand's viral Face Glue Gripping Primer and Setting Spray. Players can immerse themselves in four creative beauty games: Smushy Track Race: Race through a vibrant obstacle course filled with mochis and hurdles, inspired by the new Smushy Matte Lip Balm, infused with mochi rice powder Dessert Pairing Game: A dessert shop match mini-game in which players are challenged to match the right flavors of the NEW Smushy Matte Lip Balm to hungry customers. Face Glue Scavenger Hunt: A scavenger hunt where players must find all The Face Glue Gripping Primer bottles hidden across campus. Makeup Class: A high-school style makeup class where players design their own NYX Professional Makeup looks and vote on their classmates' favorite looks Players can unlock exclusive virtual beauty rewards, including a UGC Mochi Shoulder Pet, a Gluey Backpack, and an iconic pink Baseball Cap with Hair. This campaign builds on NYX Professional Makeup's digital strategy of blending beauty and tech to reach next-gen consumers. The brand has previously launched initiatives in iHeartLand on Roblox, celebrated Pride with "Game Out Loud," and partnered with ULTAverse on Roblox for Halloween-themed experiences. NYX Professional Makeup's takeover of Bayside High School will take place from July 18 through August 29. To learn more, visit About NYX Professional MakeupNYX Professional Makeup is a modern, digitally native makeup brand at the forefront of today's emerging beauty trends. A leader in the global color cosmetics industry, NYX Professional Makeup is an affordable professional makeup line, offering every shade, color, and tool needed to create makeup artistry at every level. Rooted in a professional artistry heritage, NYX Professional Makeup boasts a successful multi-channel approach at the forefront of digital and retail. A social media pioneer, NYX Professional Makeup is one of the most influential and top-ranked brands, followed by top beauty vloggers, Instagram stars, and their millions of fans. Headquartered in Los Angeles, NYX Professional Makeup is a global brand available in more than 70 countries at thousands of retailers, including specialty beauty and fashion stores, freestanding shops, and beauty supply stores, as well as online at *2021 Study by WARC View original content to download multimedia: SOURCE NYX Professional Makeup
Campaign ME
23-07-2025
- Entertainment
- Campaign ME
Private View by UAE-based telecom Brand Director Simon Ornelis
Campaign Middle East features a Private View section with a range of insights and viewpoints from industry experts, revealing the intricate world of marketing and advertising campaigns. Simon Ornelis, a UAE-based Brand Director with expertise across telecom, FMCG, and retail, shares his perspective on selected 'Work' for July's review section. The LEGO Group: Build It With Him A warm, meaningful idea rooted in a powerful truth: dads value time more than things. The emotional clarity is strong. I'd love to see it evolve into build-it-with-him kits or seasonal rituals. There's a great opportunity to turn this into a memory-making platform that families look forward to year after year. Dubizzle: Everyone Is On dubizzle There's boldness here, and I respect the unapologetic tone with category confidence and a sticky line. But I found myself wanting a little more. The brand is sitting on rich data and diverse user journeys – there's an opportunity to celebrate real stories, niche use cases or life milestones adding depth to the brand's clear market leadership. NYX Professional Makeup: The Face Glue Bold, eye-catching, and unapologetically expressive – the campaign turns fan energy into citywide visibility. What makes it work is how true it feels to NYX's fearless personality, while cleverly tapping into Dubai's love for over-the-top drama. Safa's presence adds glamour and credibility. Himalaya: We Know Pimples The tone here is refreshingly right – not preachy, not trying too hard. Just a gentle, well-observed mirror of what it's like to be a teen. It sets the stage for a meaningful brand relationship. Building on this with peer-led content, simple skincare routines, or digital tools could turn it into a true go-to for teens. L'Oréal Paris: Sit Al Bait Brilliant. This is standout brand work – respectful, clever, and deeply rooted in cultural insight. Reclaiming 'Sit Al Bait' with pride aligns beautifully with L'Oréal's timeless promise 'Because you're worth it' – in a way that feels fresh and locally meaningful. With continued storytelling, community programmes, or product integration, this could evolve from a strong statement into a lasting, values-led platform that truly lives across the region. By Simon Ornelis, UAE-based telecommunications Brand Director.
Fashion Network
23-07-2025
- Entertainment
- Fashion Network
NYX Professional Makeup taps soccer sisters Alyssa and Gisele Thompson
NYX Professional Makeup has announced a new partnership with Angel City FC stars and sisters Alyssa and Gisele Thompson, as the latest faces of its ongoing "Make Them Look" campaign. As campaign ambassadors, Alyssa and Gisele will star in a range of content across NYX's digital and social media channels. According to the brand, the Thompsons embody the grit, individuality, and energy that define its community. "At NYX Professional Makeup, we're inspired by athletes like Alyssa and Gisele who bring grit, individuality and self-expression to everything they do," said Diana Valdez, VP, brand and consumer experience of NYX Professional Makeup. "Their shared confidence, authenticity, and style reflect the bold, united spirit of our community and the power of self-expression that defines the brand. We're so proud to welcome them to the NYX Professional Makeup fam.' In 2024, the brand became the first-ever cosmetics sponsor of the National Women's Soccer League's Angel City Football Club through a multi-year partnership. That same year, it partnered with collegiate basketball star Juju Watkins to launch the "Make Them Look" campaign, and also teamed up with the WNBA's New York Liberty. "NYX Professional Makeup is all about confidence, showing up as your true self and feeling empowered in your own skin – values that have always mattered to me," said Gisele. "Being part of this campaign is about showing up fully and unapologetically – there's real power in that.' Alyssa added: "To me, this campaign means being your most confident self – on and off the field. When you bring that kind of energy, people can't help but notice – it's about being undeniable. It's something that no one can take away from you."
