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Emmad Irfani calls 'Kabhi Main Kabhi Tum' a career high
Emmad Irfani calls 'Kabhi Main Kabhi Tum' a career high

Express Tribune

time20-04-2025

  • Entertainment
  • Express Tribune

Emmad Irfani calls 'Kabhi Main Kabhi Tum' a career high

On Thursday night, Kabhi Main Kabhi Tum actor Emmad Irfani appeared on a talk show with host Waseem Badami and was candid, calm, and composed, especially when the conversation steered towards co-star Naeema Butt's recent comments about the hit drama. "I don't know what her experience was like," Emmad said. "For me, Kabhi Mein Kabhi Tum was the highlight of my career. Whether it was Javed Sheikh, Bushra Ansari, Fahad Mustafa—who I was playing brothers with—our relationship began to resemble sibling relationships on and off-screen." Emmad's words contrasted with the revelation shared by onscreen wife Naeema, who played the fierce and layered Rubab in Kabhi Main Kabhi Tum. In a separate television appearance, Naeema had given her scathing views of the industry's "fake friendships" and lamented that her experience behind the scenes didn't match the warmth displayed online. However, Emmad offered a different and more diplomatic perspective about the obstacles within the entertainment industry. "Every person has insecurities and fears. Our life's goal should be to overcome them," he explained. Quick to note that this was a very personal view, the actor added, "I can't speak on behalf of anyone else. I can only speak for myself." As for his experiences on the series itself, Emmad had nothing but praise for his colleagues and the material he was given to work with. "I had very challenging scenes with Hania Aamir and Naeema," he recalled, "But if someone asked if I would do it all over again, I absolutely would." Naeema would disagree During an appearance on Gup Shab earlier in the week, Naeema had struck a very different tone and did not appear to share Emmad's wholesome views of the entertainment industry. Opening up about what she described as the "not-so-glamorous side of stardom," she shared that much of the camaraderie audiences see between actors on Instagram was, in her words, "fake." "I have seen that people are just being fake friends for Instagram—or at least that is what my experience was," Naeema remarked. She admitted to having naively believed the online support from her co-stars was genuine, only to feel sidelined during public appearances. "Some were actively trying to push me off the stage," she added with a half-laugh, half-grimace. Naeema stopped short of naming names, but the implications were clear. And with fans already speculating about behind-the-scenes drama, her remarks only fanned the flames. Despite the murky off-screen drama, Naeema's performance as Rubab remains a fan favourite, and her honesty has only earned her more respect. Online reactions have largely sided with her for being bold enough to speak out, especially as a newer entrant into an industry known for maintaining glossy veneers. Other cast members, including Bushra and Hania, have not yet responded publicly to the growing conversation, though Hania previously praised Naeema's performance in an Instagram story during the drama's peak run. Whether or not Naeema's experience was an isolated one or part of a larger pattern within the industry, her comments have clearly opened up a deeper conversation about what authenticity looks like behind the lights and camera. As Emmad put it, perhaps each actor's truth is different—and both can coexist, even if uncomfortably. What's clear is that Kabhi Main Kabhi Tum didn't just leave an impression on audiences but left a legacy of questions behind the scenes too.

Naeema Butt gets candid on fake friendships in the industry, calls out 'Kabhi Main Kabhi Tum' co-stars
Naeema Butt gets candid on fake friendships in the industry, calls out 'Kabhi Main Kabhi Tum' co-stars

Express Tribune

time16-04-2025

  • Entertainment
  • Express Tribune

Naeema Butt gets candid on fake friendships in the industry, calls out 'Kabhi Main Kabhi Tum' co-stars

Actress Naeema Butt, who won hearts with her bold and intense portrayal of Rubab in the hit drama Kabhi Main Kabhi Tum, is opening up about the not-so-glamorous side of stardom. In a refreshingly honest interview on Gup Shab hosted by Vasay Chaudhry, Naeema spoke about the superficial friendships that often dominate the entertainment industry and subtly called out her co-stars from Kabhi Main Kabhi Tum for playing nice on social media while allegedly acting differently in real life. The actress, whose character became a breakout favorite in the show, revealed that much of the camaraderie audiences see between actors online isn't as genuine as it seems. 'I have seen that people are just being fake friends for Instagram or at least that is what my experience was regarding the industry's inner working,' she said candidly. Butt thought the love she was receiving on social media from her co-actors was support and appreciation as someone who is still a new comer and has not worked in as many dramas as her peers, but ultimately she said she was wrong to naively assume such a thing. While Naeema did not name names, her comments strongly hinted at tension with fellow cast members, adding fuel to already circulating fan speculation. She claimed that during public events, some of her co-stars who appeared friendly in Instagram posts were actively trying to 'push her off the stage'. Her message was clear: don't believe every 'friendship goals' photo you see. 'A lot of things happened but I don't want to get into it,' Naeema said, choosing to keep details private while still addressing the issue. Joining the conversation, Vasay Chaudhry reassured Naeema that this behavior is unfortunately common, especially for newer faces in the industry. He noted that this competitive energy and underlying rivalry doesn't necessarily go away with time. 'This competitiveness lingers between co-actors and contemporaries even if you have been in the business for 10 to 15 years,' Vasay explained. Despite the rocky off-screen dynamics, Naeema Butt continues to receive massive admiration from fans, particularly for her unapologetic screen presence as Rubab. Her honesty in addressing industry culture has sparked an important conversation online, with fans applauding her transparency. While the drama may have ended on-screen, the real-life plot behind the scenes just got a whole lot more interesting—and real.

Naeema doesn't recognise Hania's animated AI image
Naeema doesn't recognise Hania's animated AI image

Express Tribune

time15-04-2025

  • Entertainment
  • Express Tribune

Naeema doesn't recognise Hania's animated AI image

During a gaming segment on a talk show, actor Naeema Butt failed to recognise an AI-generated animated image of her Kabhi Main Kabhi Tum co-star Hania Aamir. When host Wasim Badami expressed shock, Naeema said, "I don't know her very well so I wasn't able to guess it." She added that doing a drama serial together doesn't necessarily mean you know someone. "You can't know people. You might think you do, but that's hardly the case," she said. Naeema reiterated some of her points in an interview with Vasay Chaudhry on Tuesday. "I can only share my experience; I can't speak for anyone else," she began. "I thought that since I was receiving a lot of support, especially in Kabhi Main Kabhi Tum, my colleagues were appreciating my work and that's really encouraging because I haven't done a lot of dramas." The Jindo actor added that her friendships with certain peers turned out to be one-sided. "When the camera is on, it all looks amazing. But the moment the camera turns off, they don't even let you come onto the stage." Naeema didn't wish to get into the details of her unpleasant experience, choosing instead to hold fast to the lessons she learned. "I realised that just because you post photos with someone on social media, it doesn't always mean that you're friends with them," she said. "They want the public's appreciation. They want to show the world that other people don't make them insecure, that they are fine and very happy, and that they want to support emerging talent. So it's okay, everyone's playing their game." Despite these difficulties, Naeema does recall moments of joy. "I had a great connection with Bushra Ansari. The set was always fun, especially with Emmad [Irfani]. I used to apologise to him a lot. I would say, 'Sorry! Please, don't take it to heart. I'm just doing a role!' But I had a very nice time with them." In February, Naeema filmed a hilarious exchange with Emmad in an Instagram Story. The two, who portrayed the antagonistic couple on Kabhi Main Kabhi Tum, crossed paths in London, where Naeema channelled her infamous character Rubab as she accused Emmad's Adeel of treachery once more. "I'm here in London right now, and guess who I just found," Naeema said to the camera, before turning it to reveal a smiley Emmad accompanied by his wife and fashion designer Maryam Shafaat. "What are you doing here, Adeel? With another woman?" "Love in London," Emmad responded, laughing. Shaking her head, Naeema mimicked him in faux disdain.

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