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Lima Memorial Day Parade to return with surprises
Lima Memorial Day Parade to return with surprises

Yahoo

time21-05-2025

  • Entertainment
  • Yahoo

Lima Memorial Day Parade to return with surprises

May 20—LIMA — A few special things will be in store for attendees at this year's Lima Memorial Day Parade. The event will start at 10 a.m. Monday, May 26, moving from Northland Plaza toward downtown along North Main Street and featuring a full military section, national anthem singers and a larger celebration afterward. "We're really focused on why the parade takes place," Friends of Lima organizer Aaron Poling said. "I don't want to lose sight of why we're doing the Memorial Day Parade. So we have a full military section that is very serious and it will be very impactful for those that have served so we can show them honor." Poling and his wife Adena said it is important to them to follow in the tradition of her father Mark Moore, who organized the parade for 30 years. "He had lost his leg in Vietnam and we went three or four years without having a parade because he never chose his replacement and we'd never done a parade before," Aaron Poling said. "We figured we had gone too many years with it and we jumped in with two feet and we'd do it the rest of our lives. We wanted to do it as an homage to Mark Moore and those who had the privilege to serve." The parade will line up at 9 a.m., but when it will start an hour later when singers at each intersection along the route break into the national anthem. About 20 minutes later, there will be a military flyover. "This year is different from last year," Poling said. "We'll have an after-parade party at the Central District Building where they've got all the construction done. There will be lots of parking and we will be roasting two pigs at The Social House." The band Never Again will perform from 1 to 5 p.m. at the event and a wreath-laying ceremony will take place at the American Legion Post 96. The party, set to start at noon, saw 10,000 people attend in 2024, but Poling said he anticipates that number to increase by 50 percent. To apply to be in the parade, visit Reach Jacob Espinosa at 567-242-0399. Featured Local Savings

‘Never Again' Is a Commitment, Not a Commercial
‘Never Again' Is a Commitment, Not a Commercial

Yahoo

time05-05-2025

  • Politics
  • Yahoo

‘Never Again' Is a Commitment, Not a Commercial

At last week's London Marathon, Nike displayed billboards that featured the slogan, 'Never again, until next year,' aiming to capture the sentiment of runners who, after completing a marathon, vow not to run again only to return the following year. But for those of us in the Jewish community, "Never Again" isn't an athletic rallying cry-it's a sacred vow etched into the global conscience after the Holocaust. The timing? Just days after Yom HaShoah, Holocaust Remembrance Day. The result? Tone-deaf at best, deeply offensive at worst. Nike Sparks Backlash for 'Never Again' Ads at London Marathon As a granddaughter of Holocaust survivors-my grandparents endured unimaginable horrors at Auschwitz and rebuilt their lives in the United States-I don't take these words lightly. "Never Again" was the rallying cry of survivors, their children, grandchildren, and now great-grandchildren. Two out of every three European Jews were killed in the Holocaust, and of the roughly 3.5 million who survived, fewer than 10% left alive today to speak for themselves. So I feel the need to speak up for those who cannot. When corporations repurpose language that carries historical and emotional weight, they risk trivializing that trauma. In this case, the offense cuts even deeper because of the proximity to Holocaust Remembrance Day. While we make up a tiny fraction of the global population, Jews occupy a disproportionate amount of the news cycle, often related to antisemitism, violence, and erasure. I don't believe this campaign set out to cause harm. But good intentions don't absolve impact. Maybe the marketing department didn't realize 'Never Again' is a critical reference to the Holocaust, which certainly speaks to the lackadaisical education efforts toward ensuring we don't have another Holocaust. As marketers, we pride ourselves on storytelling. But when we borrow from someone else's story-especially one written in blood, trauma, and survival-we have a responsibility to tread with care. This incident is also a cautionary tale for any brand trying to move at the speed of culture. I don't say this lightly, given that 10 years of my career was driven by being on the bleeding edge of real-time social media marketing. Speed without wisdom is recklessness. Tapping into a moment, a trend, or a phrase might win short-term attention-but it's not worth it if you alienate the very communities you claim to support. There's a phrase in Jewish tradition: 'tikkun olam,' or 'repairing the world.' That's what my grandparents believed in when they rebuilt their lives from the ashes of Auschwitz. That's what I strive for as a business leader and a mother. And that's what brands must embrace if they want to lead not just in revenue, but in responsibility. And that's why I write this. Because I have both a voice and a responsibility to just do it. Dear reader: When and how will you use your voice?

Britt Robertson, Jack Kilmer, Josh Henderson & Penelope Ann Miller Confirmed For ‘Never Again' As Concourse Media Boards Sales
Britt Robertson, Jack Kilmer, Josh Henderson & Penelope Ann Miller Confirmed For ‘Never Again' As Concourse Media Boards Sales

Yahoo

time02-05-2025

  • Entertainment
  • Yahoo

Britt Robertson, Jack Kilmer, Josh Henderson & Penelope Ann Miller Confirmed For ‘Never Again' As Concourse Media Boards Sales

EXCLUSIVE: Britt Robertson (Tomorrowland), Jack Kilmer (Dead Man's Han), Josh Henderson (The Arrangement) and Penelope Ann Miller (Reagan) are set to star in crime thriller Never Again, directed by Harvey Lowry. Concourse Media have boarded sales on the title for a Cannes launch. More from Deadline Roel Reiné Signs To Direct Dubai-Shot Psychological Thriller 'The Rest Room' - Cannes Market Emma Roberts, Luke Wilson & Heather Graham To Star In Rom-Com 'Getting Rid Of Matthew' From 'Purple Hearts' & 'Gossip Girl' Outfit Alloy; Architect Launching For Cannes Will Poulter, Kit Connor & Manu Ríos To Star In Medieval Zombie Horror 'Rapture' For Elevation, 2AM & Brookstreet; HanWay Launching Sales For Cannes The psychological thriller revolves around two sisters who confront their haunted past and a dangerous present when one falls for a charming architect hiding dark secrets linked to gruesome murders. As family dysfunction and hidden traumas resurface, their fragile bond is pushed to the brink by a relentless threat that could cost them their lives. Lowry is the founder of Ascension Media and most recently directed the thriller One Million Followers. He is best known for his visual effects work and for directing projects such as Cassidy Way (starring Sydney Sweeney), The Competition, Union Bound and the award-winning drama A Play On Words. Concourse Media is a film production, financing and distribution company led by CEO Matthew Shreder. Donnalyn Votja penned the script and is producing alongside Adam Boster and Jarnell Stokes. Abdulhamid Ali and Jeremiah Vaughn are co-producing. Robertson is represented by Innovative Artists. Kilmer is represented by Gersh and Authentic. Henderson is represented by ROAR. Miller is represented by Innovative and MPE. Best of Deadline Brad Pitt's Apple 'F1' Movie: Everything We Know So Far Everything We Know About 'Nine Perfect Strangers' Season 2 So Far 2025-26 Awards Season Calendar: Dates For Tonys, Emmys, Oscars & More

Nike sparks controversy amid "Never Again" ad campaign
Nike sparks controversy amid "Never Again" ad campaign

Al Bawaba

time29-04-2025

  • Politics
  • Al Bawaba

Nike sparks controversy amid "Never Again" ad campaign

Published April 29th, 2025 - 11:32 GMT ALBAWABA - American sportswear brand Nike has sparked widespread controversy after revealing its new ad campaign, "Never Again. Until Next Year." Several accused the corporation of making light of a term usually linked to the holocaust. Nike, which rose in popularity due to its iconic and inspiring slogan, "Just Do It," is now under fire across social media for its new campaign. Additionally, incorporating red and black as the campaign's colors didn't help its case either, sparking further anger and boycott calls from Jewish customers. Enough pressure was put on the corporation, prompting it to issue an apology for the newly released ad. The "Never Again. Until Next Year" billboard was featured in the London Marathon, which took place on April 27, 2025. The idea that @Nike would make light of the holocaust using Hitler-red imagery in a post-October 7th world is stunning. Heads need to roll. WTF Nike? — Bill Ackman (@BillAckman) April 28, 2025 Retired British judge Nigel Lithman took to social media and wrote, "To chant 'never again, until next year' is exactly what Hamas promised: to repeat October 7 over and over again." He added, "As a Jew living in London, I felt shocked, hurt, and angry to see the use of words in this context, even if no doubt in reference to the temporary pain of running 26 miles." The term "Never again" was created by victims of the Buchenwald concentration camp during the Nazi Germany's dictatorship. It's mainly used to convey a message about the holocaust and other tragic events. © 2000 - 2025 Al Bawaba (

Nike apologizes for using phrase associated with Holocaust in London Marathon ads
Nike apologizes for using phrase associated with Holocaust in London Marathon ads

Yahoo

time28-04-2025

  • Business
  • Yahoo

Nike apologizes for using phrase associated with Holocaust in London Marathon ads

Nike's ad campaign for this month's London Marathon led to some major faith-related pushback. Spectators and social media users took issue with a billboard that said 'Never Again. Until Next Year,' arguing that Nike should have avoided the phrase 'Never Again,' which is generally associated with the Holocaust. 'Never Again is as iconic a phrase as Just Do It. Nike should know better,' wrote Bill Ackman, a prominent hedge fund manager, on X. In a follow-up post, Ackman said it's hard to imagine why no one at Nike raised concerns about the ad. 'I assume that this was unintentional, but it is hard to imagine that there was no one at Nike, on the marketing team, at their advertising firm, banner manufacture etc. who didn't know or who didn't think to Google the words 'Never again,'' he wrote. Similarly, Arsen Ostrovsky, a human rights lawyer, described the ad as 'in poor taste' in an X post. 'Seriously Nike? You posted this massive billboard in London for the Marathon. I don't believe for a second there was any ill malice, but please understand the concern with using the words 'Never Again', what they represent and why this was in poor taste,' he wrote. In a Monday statement to reporter Louis Keene of The Forward, Nike apologized for any harm it caused with the billboards. The company noted in its statement that the London Marathon ad campaign was built around phrases commonly used by runners. Another billboard in the series read 'Remember why you signed up for this.' 'The London billboards were part of a broader campaign titled 'Winning Isn't Comfortable,' built on runners' insights and designed to motivate runners to push past what they think is possible,' Nike's statement said. Although the Nike drama is unique, 'Never Again' has been used outside the context of the Holocaust before. For example, after the 2018 school shooting in Parkland, Florida, students used the hashtag #NeverAgain to promote protests in favor of gun control across the country, according to the Jewish Telegraphic Agency. The students, like Nike, faced pushback over their use of the phrase. 'For a second it felt like cultural appropriation, but I doubt the kids knew this or did it intentionally,' one Jewish woman observed on social media at the time, as the Jewish Telegraphic Agency reported. The article noted that the phrase became associated with the Holocaust in the 1960s and 1970s. It was originally a call to armed resistance, but it's been transformed into a message of peace. The 'violent call for action was adapted by American Jewish establishment groups and Holocaust commemoration institutions as a call for peace, tolerance and heeding the warning signs of genocide,' per Jewish Telegraphic Agency. The London Marathon took place on Sunday. Sabastian Sawe of Kenya won the men's race in 2:02:27. according to The Associated Press. Tigst Assefa of Ethiopia won the women's race in 2:15:50.

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