Latest news with #NewsWhip
Irish Times
6 days ago
- Business
- Irish Times
NewsWhip unveils AI media monitoring agent
Irish-founded media intelligence platform NewsWhip has launched what it says is the world's first AI media monitoring agent. The agent, which was developed following a request from a major beverage brand, will monitor news to detect narrative and business risks, providing alerts and context to help communications teams decide when and how to respond. The development was also funded by the beverage company. NewsWhip, which tracks real-time engagement on mainstream media and other sources such as Reddit, TikTok, YouTube and Substack, said the new agent was built on years of the company's analysing of real-time media data, and can index millions of stories per hour. The agent not only collects data, it also interprets it for clients, highlighting why stories matter and flagging anything that needs attention. READ MORE 'Agentic AI will transform the game for brand and issue monitoring. We expect PR and comms professionals will quickly shift from daily or other periodic media reports, to trusting their 'always on' agent team-mate – telling them what they need to know, when they need to know it,' said Paul Quigley, chief executive and cofounder of NewsWhip. 'Our agent stands on the shoulders of NewsWhip's unique real-time news and social engagement data – so it brings together the speed of the newsroom with the trusted capability of a media analyst. Ultimately, this will empower communications professionals to act faster, make better decisions and help their organisations succeed.' Founded by Mr Quigley and Andrew Mullaney in 2011, NewsWhip uses predictive data and analytics to identify breaking news stories and for crisis monitoring purposes. It started out as a consumer app for trending news before it began targeting its offering to help clients better manage their corporate reputations. [ We need to talk about AI's staggering ecological impact Opens in new window ] The company works with some of the world's leading publishers, brands and agencies as customers, including big names such as Google, Cigna, Walmart, Deloitte and Nissan, and publishers such as Axios, Reuters, BBC and AP. The company has raised more than $20 million (€17 million) in funding to date, backed by investors such as Associated Press, Tribal VC and Asahi Shimbun.
Axios
25-03-2025
- Politics
- Axios
Top Trump officials' Signal blunder becomes top news story of 2025
The Atlantic story detailing how Trump aides inadvertently invited the magazine's editor to a Signal chat where highly sensitive information about a military strike was shared has easily become the top news story of the year globally, according to new data. A spokesperson for The Atlantic said it was "one of the top subscription driving stories" for the magazine of all time. Why it matters: Rarely do U.S. national security stories gain this much traction so quickly around the world. #SignalGate is more than just a revelatory report, it's a viral sensation that's driving meme mania online. #SignalGate was the top story in the world across all English-language articles, according to NewsWhip, which measures social media engagement across Facebook and X. Zoom out: Most stories that go viral on social media tend to be feel-good tales about everyday people or fear mongering stories about accidents or crime. The Atlantic has managed to uniquely penetrate the social zeitgeist with just plain journalism, which is rare. In fact, three of the top 10 most viral stories tracked by NewsWhip this year were published by The Atlantic. The big picture: #SignalGate cements The Atlantic's success following a yearslong effort to turn around its business. After losing millions of dollars for several years, The Atlantic finally turned a profit last year. The magazine, one of the oldest in the country, has successfully built a digital subscription business, thanks in part to strong editorial gets and partnerships with third parties like Apple. Last March, the company said it had more than 1 million subscribers across digital and print. The company has hired a slew of big names over the past few months, including poaching Washington Post star reporters Ashley Parker and Michael Scherer in December. What to watch: Some Trump allies are trying to downplay the story, but even conservatives aren't buying it. (To be clear, a National Security Council spokesperson said, "The message thread that was reported appears to be authentic.") Defense Secretary Pete Hegseth yesterday called the story's author Jeffrey Goldberg a "deceitful and highly discredited so-called journalist who's made a profession of peddling hoaxes" when asked about the piece. wrote on X, "Oh for God's sake, the administration has already confirmed the authenticity of the message."
