Latest news with #NitinPulyani
&w=3840&q=100)
Business Standard
08-05-2025
- Business
- Business Standard
Cashfree Payments supports over 140 currencies on upgraded global gateway
Payments company Cashfree Payments today announced that it supports over 140 currencies on its international payment gateway, becoming the first Indian fintech to offer the widest range of currency acceptance for Indian businesses. This feature enables both one-time and recurring transactions on international cards. This upgrade aims to help Indian merchants expand business by up to 30 per cent, claimed the company. Nitin Pulyani, SVP – Product at Cashfree Payments, said, 'The surge in cross-border payments signals a growing demand for faster, cost-efficient global transactions. With support for 140+ currencies, our upgraded international payments gateway gives Indian businesses instant global reach, better access to an international consumer base, and the ability to drive higher revenue.' As India's e-commerce exports head toward a projected $200 billion by 2026, many merchants still face hurdles in going global—chief among them, the friction caused by currency conversion during cross-border transactions. For international customers, seeing prices only in INR can cause confusion and drop-offs, directly impacting customer conversions and revenue. Cashfree Payments addresses this very challenge by enabling merchants to offer their global customers a seamless, localised checkout experience, said the company. Powered by its Pay Native feature, customers can now pay in their local currency while businesses get settled in INR. Cashfree Payments was one of the first entities to be authorised by the Reserve Bank of India to operate as a payment aggregator for both domestic and cross-border payments (import and export). It is also authorised to issue prepaid instruments. Cashfree Payments currently processes $80 billion annually and works with 800,000 businesses, from internet start-ups to public enterprises. In India, Cashfree Payments is trusted by brands like Swiggy, redBus, Zepto, Astro Talk, HDFC Life, and more. In addition to India, Cashfree Payments is expanding its footprint in the UAE and sees significant growth potential offering payments and related products across the Middle East.
&w=3840&q=100)
Business Standard
08-05-2025
- Business
- Business Standard
Cashfree Payments supports 140 currencies on upgraded global gateway
Payments company Cashfree Payments today announced that it supports over 140 currencies on its international payment gateway, becoming the first Indian fintech to offer the widest range of currency acceptance for Indian businesses. This feature enables both one-time and recurring transactions on international cards. This upgrade aims to help Indian merchants expand business by up to 30 per cent, claimed the company. Nitin Pulyani, SVP – Product at Cashfree Payments, said, 'The surge in cross-border payments signals a growing demand for faster, cost-efficient global transactions. With support for 140+ currencies, our upgraded international payments gateway gives Indian businesses instant global reach, better access to an international consumer base, and the ability to drive higher revenue.' As India's e-commerce exports head toward a projected $200 billion by 2026, many merchants still face hurdles in going global—chief among them, the friction caused by currency conversion during cross-border transactions. For international customers, seeing prices only in INR can cause confusion and drop-offs, directly impacting customer conversions and revenue. Cashfree Payments addresses this very challenge by enabling merchants to offer their global customers a seamless, localised checkout experience, said the company. Powered by its Pay Native feature, customers can now pay in their local currency while businesses get settled in INR. In India, Cashfree Payments is trusted by brands like Swiggy, redBus, Zepto, Astro Talk, HDFC Life, and more. In addition to India, Cashfree Payments is expanding its footprint in the UAE and sees significant growth potential offering payments and related products across the Middle East.
&w=3840&q=100)
Business Standard
05-05-2025
- Business
- Business Standard
Cashfree Payments rolls out AI-first module across core products
Fintech firm Cashfree Payments has rolled out a beta version of a software module that integrates large language models (LLMs) and the company's own application programming interfaces (APIs) to improve efficiency for merchants. The latest piece of technology, also known as a model context protocol (MCP), automates several processes across use cases such as payments, payouts, and verification. At present, Cashfree Payments and Razorpay have launched the offering for their merchant base. The MCP server is capable of processing natural language queries while utilising the Bengaluru-based company's proprietary APIs to trigger actions such as generating payment links or verifying Know-Your-Customer (KYC) credentials. It is targeted at merchants of all sizes. For instance, integrating an MCP server into a merchant's system can automate the generation of payment links—a process that typically takes around 15 minutes per order—reducing it to just a few seconds. 'From a merchant's point of view, you just have to install a single MCP server and your entire job is done. Merchants can go live within 10 minutes with the offering. We have not commercialised the MCP server yet,' said Nitin Pulyani, SVP, Product, Cashfree Payments, in an interaction with Business Standard. Pulyani explained that the company has adopted the service across its core products such as payment collections and KYC, and has a proof of concept in place for the payouts feature. To make this server possible, Pulyani noted that the company had tested multiple models at a time when they were evolving rapidly. 'There's evolution happening across the ecosystem. Based on that, our usage, trial, and experience with each of these models is also evolving. We worked with Claude, Anthropic, Gemini, and to some extent with Grok too to write the code,' he said. He added that most of the models currently available are mature enough to operate at the scale required by a company like Cashfree. 'Capacity will not be a constraint. With the pace of evolution and faster adoption, usage will grow significantly. The efficiency of businesses will go up eventually,' he said. The integration of an MCP with Cashfree's APIs and a merchant's dashboard enables the module to identify the context of an operation and perform an action based on this contextual understanding.
