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Times of Oman
6 days ago
- Business
- Times of Oman
Nizwa: sustainable development bridging heritage and investment horizons
Nizwa — The Wilayat of Nizwa in the Governorate of A'Dakhiliyah stands as one of Oman's most prominent cultural and touristic destinations, renowned for its rich historical legacy and archaeological landmarks that chronicle significant chapters of the nation's past. Its distinctive architectural and heritage sites beautifully encapsulate Oman's authentic cultural identity. The iconic Nizwa Fort dominates the historical landscape as a masterpiece of traditional Omani architecture and engineering. Adjacent to the fort, the vibrant Nizwa Souq (market) showcases exceptional local craftsmanship, from intricately forged daggers and handcrafted silverware to traditional markets selling livestock, fresh produce, and artisanal goods. Falaj Daris, recognized on UNESCO's World Heritage list as one of Oman's largest aflaj irrigation systems, represents another jewel in Nizwa's heritage crown. This ancient water network sustains extensive agricultural lands while demonstrating centuries-old Omani ingenuity in sustainable water management. The recent development of a public garden within the falaj has further enhanced its ecological and touristic value. Nizwa's strategic geographical location, combined with its diverse topography of wadis (valleys), mountains, and verdant oases, has established it as a prime destination for cultural and eco-tourism. These natural assets, along with progressive development initiatives, have positioned the Wilayat of Nizwa as an attractive investment hub for tourism and infrastructure projects. Nizwa has achieved remarkable progress in sustainable development through Strategic initiatives have been launched in Nizwa in a bid to achieve remarkable progress in sustainable development. These initiatives have further enhanced urban infrastructure and quality of life. Significant development projects currently underway include A'Dakhiliyah Square launched earlier this year, an RO 7 million Integrated Public Transport Station, and restoration works in Haray Al Aqr where wall rehabilitation stands 65% complete with pathway paving 20% finished. The Public Garden Project has reached 40% completion, collectively aiming to elevate Nizwa's status as Oman's premier cultural-tourism destination while creating new economic opportunities. Harat Al Aqr (an old neighborhood renovated by the locals) has transformed into a flagship example of youth empowerment, hosting 78 entrepreneurial ventures that have generated over 300 jobs for young Omanis. This revitalization has turned the historical quarter into a dynamic center for innovation and traditional crafts, featuring heritage cafes, artisanal shops, private museums, restored guesthouses, and classic car exhibitions. The area's cultural renaissance has dramatically increased property values from RO 10 to RO 1,500 per square meter and now attracts over 20 official delegations annually. Sheikh Saleh Thiyab Al Rubaie, Wali of Nizwa, emphasized to Oman News Agency (ONA) that developmental projects are strategically designed to strengthen local economies while preserving cultural heritage. He noted Nizwa's unique historical assets perfectly position it to benefit from sustainable tourism and knowledge-based economic models. The Wali highlighted how historical neighborhood restoration forms a cornerstone of Nizwa's economic strategy, serving the dual purpose of safeguarding cultural identity through architectural conservation while creating employment via tourism and SME development. Nizwa Industrial City, under the Public Establishment for Industrial Estates (Madayn), represents another facet of Nizwa's growth with 186 operational projects across 7.2 million square meters of developed area, attracting RO 504 million in cumulative investments and generating 6,100 jobs with a 45% Omanization rate. Eng. Ishaq Ibrahim Al Kharousi, Acting Director General, revealed Madayn's upcoming RO 1.2 million Entrepreneurial Complex and ongoing studies for an integrated residential zone within the industrial city. On her turn, Ahlam Hamad Al Qasabi, Director of Heritage and Tourism, outlined the ministry's comprehensive SME support programs including streamlined licensing procedures, specialized training initiatives, and incentive packages for heritage hospitality ventures. She noted how the conversion of historical homes into heritage inns perfectly illustrates the purple economy approach, citing 600,000 visitors to Harat Al Aqr in the first quarter of 2023 as evidence of this model's success in merging cultural preservation with economic viability. The ministry continues to prioritize fortress restorations and historical documentation to enhance Oman's sustainable tourism offerings while safeguarding intangible cultural heritage. This comprehensive development approach positions Nizwa as a model for balanced sustainable growth, where cultural heritage preservation and modern economic development progress hand in hand, creating new opportunities while maintaining the unique identity. —— Ends/AH
Observer
24-05-2025
- Observer
Wrapping Up Your Oman Adventure: The Best Souvenirs to Take Home
After exploring the stunning mountains, wandering colourful souqs, and soaking in the rich culture of Oman, it's only natural to want a little something to remind you of your trip. Luckily, Oman is home to dozens of traditional souqs — bustling markets packed with unique treasures that make perfect gifts or mementos. Whether you're shopping in the historic Nizwa Souq, the lively Muttrah Souq in Muscat, or even grabbing something at the airport before you leave, there are plenty of authentic items that encapsulate Oman's rich heritage. While some souvenirs are special and artisans' crafts, you'll also find easy-to-find items that will make memorable gifts without the hassle of haggling or searching the entire country. Here are five of the easiest, most meaningful souvenirs you can pick up during your trip to Oman. Omani Perfume and Frankincense Incense Oman's fragrant market is legendary, and frankincense is perhaps the most iconic aroma linked with the country. Known for producing some of the world's highest-quality frankincense — a resin once prized far beyond the Middle East — Oman's frankincense makes a lovely gift. You'll find frankincense merchants in almost every souq, especially at Muttrah and Nizwa. Looks-wise, the whitest, clearest lumps are regarded as the highest quality. If you don't want to carry resin home, opt for frankincense-infused products like perfumes, essential oils, or scented candles, which are widely available and easy to pack. A small incensed burner from Dhofar or a box of frankincense water (mercifully compact) makes for a simple yet fragrant souvenir. These aromatic remnants of Oman's ancient trade routes serve as a subtle reminder of the country's historic importance in the spice and incense trade. Omani Date Varieties Dates are more than just a snack; they're a cultural staple. Oman produces over 250 varieties of dates — each with its own unique sweetness and texture. A visit to the date souq at Nizwa or Muttrah is your best chance to sample different types and pick out your favourite. The Khalas date, in particular, is highly prized and considered one of the most decadent. Dates come packaged in beautifully decorated boxes or as simple wooden or woven containers, making them perfect gifts. On the go, a bag of locally grown Omani dates (readily available at the souq for around 1 OMR per kilogram) makes a sweet and practical souvenir. They're also ideal for sharing with friends and family — a tasty touch of Oman across miles. Omani Silver and Traditional Jewellery Perhaps the most iconic Omani souvenir is the Khanjar, the silver dagger worn by men – but frankly, it's hardly practical as a gift for everyone. Instead, explore Omani silverware — finely crafted jewellery, tables, and decorative items created by skilled artisans in the country. A particularly popular item is the silver date container or small decorative plates, which make excellent souvenirs and home accessories. These pieces are crafted with intricate designs reflecting Oman's rich culture and add a touch of elegance to any home. You can find finely made silverware at souqs or in speciality craft shops. Just remember, bargaining is part of the experience here — so don't be shy to negotiate for a good price. Traditional Omani Clothing and Textiles Oman's traditional dress is both distinctive and beautiful. Men wear the dishdasha (a long white robe), and women often wear colourful embroidered dresses. However, for souvenirs, keep an eye out for kuma hats — embroidered caps worn by Omanis, often with intricate geometric designs. These are affordable, portable, and instantly recognisable as a symbol of Omani identity. Additionally, indigenous textiles like beautifully woven rugs from Ghul or woven scarves are fantastic keepsakes. A small woven bag or a patterned fabric makes for a unique tribal-inspired memento of your trip that's easy to carry home. Local Artisanal Pottery and Handicrafts Oman is home to traditional pottery, particularly from Bahla — a UNESCO World Heritage site famed for its clay craftsmanship. If you have the time, visiting the pottery workshops in Bahla can be rewarding; otherwise, you can find a selection of decorated pots, bowls, and lamps at major souqs. These are fantastic as decorative items or functional pieces for your own home. Oman's pottery and handicrafts are a testament to the country's rich artisanal tradition. While Bahla's renowned for its handcrafted ceramics, you can also find smaller pieces in many souqs and craft markets across the country. These items often feature traditional geometric or floral patterns, reflecting Oman's historical artistry. An intricately decorated bowl or a uniquely shaped vase can serve as both a beautiful home decor piece and a tangible memory of your journey through Oman's ancient villages and bustling markets. When shopping, look for authentic items made from local clay — they're usually more durable and carry a genuine touch of Omani heritage. Final Tips for Souvenir Shopping in Oman When shopping for souvenirs in Oman, remember that haggling is customary in most traditional markets — don't be shy to negotiate to get a good deal. Always inspect items carefully, particularly silverware and textiles, to ensure quality. While it's tempting to buy numerous items, consider what will be easy to carry and what holds sentimental value. And most importantly, try to support local artisans; many of the best souvenirs are handcrafted by skilled Omanis, helping preserve their timeless crafts. If you're pressed for time, the airport shops and dedicated souvenir stores often have a selection of these essential items. Whether it's a bag of fragrant frankincense, a box of delectable dates, or an embroidered kuma, these treasures reflect Oman's rich cultural tapestry and will serve as treasured mementos long after your journey ends.
Observer
04-04-2025
- Observer
Nizwa: A timeless gem among world's best
The Wilayat of Nizwa, nestled in Al Dakhiliyah Governorate, has earned a distinguished spot among the world's 43 most stunning towns. Recognised by freelance journalist Natalie Marchant in a feature for MSN, Nizwa stands proudly in 19th place, joining a diverse array of picturesque locations — from the vibrant Caribbean coast to medieval fortresses in Central Europe and remote hilltop settlements that touch the sky. Once Oman's capital, Nizwa is renowned for its breathtaking mountain backdrop and rich historical legacy. The town's most iconic landmark, the 17th-century Nizwa Fort, stands as a towering testament to Oman's past. With its imposing 131-foot-high structure, the fort offers panoramic views of the Al Hajar Mountains and a glimpse into the country's ancient defence mechanisms. Another highlight is Nizwa Souq, one of the oldest marketplaces in Oman, where the lively trade of handicrafts, silverware and spices immerses visitors in authentic Omani culture. Al Razha folk dance at Nizwa Fort Scene from Nizwa market Despite its growing global recognition, Nizwa retains its conservative charm, with local traditions playing an integral role in daily life. Visitors are encouraged to dress modestly and respect local customs, ensuring a harmonious cultural exchange. Beyond its historical significance, Nizwa is a centre for Islamic scholarship. The town's two 7th-century mosques rank among the oldest in the world, further enriching its cultural fabric. While modernisation has brought new infrastructure and amenities, Nizwa has skillfully preserved its authenticity, balancing tradition with contemporary development. In the rankings, Nizwa shares the spotlight with globally celebrated destinations such as Sidi Bou Said in Tunisia (first place), Göreme in Türkiye (second place) and Castle Combe in the UK (third place). Other notable mentions include Ait Benhaddou, Morocco; Praiano, Italy; Hallstatt, Austria; Gordes, France; and Banff, Canada. Scene from Nizwa market Scene from Nizwa market Offering a personal perspective on Nizwa's charm is Nicole Brewer, an expatriate who has called the town home for over a decade. A travel blogger, author and English lecturer at the University of Technology and Applied Sciences, Brewer describes Nizwa as a cultural hub with unparalleled beauty. 'From its famed souq and fort to the peaceful Falaj Daris Park, Nizwa exudes a unique charm,' she shares. She also highlights some of the town's most inviting cafés, such as Atheer, which overlooks the fort and Niz Cafe, nestled within the souq. 'A visit to Nizwa is incomplete without exploring the Birkat Al Mouz ruins,' she adds. Muhammad Adnan, a Pakistani resident since 2020, echoes these sentiments. 'Nizwa blends cultural heritage with natural beauty. The Nizwa Fort is a must-see and the souq offers a fascinating glimpse into Omani commerce.' He also praises Birkat Al Mouz for its serenity and nearby Al Jabal Al Akhdhar, known for its cool climate and rose gardens — a paradise for nature lovers. Nizwa Fort Nicole Brewer, lecturer from Nizwa Recent infrastructural developments have further enhanced Nizwa's appeal. The Nizwa Entrance Development and the Al Dakhiliyah Boulevard Project are shaping the town's future, catering to modern tourism while preserving its heritage. Initiatives such as the renovation of Nizwa Souq and the creation of Nizwa Public Park continue to elevate its status as a premier global destination. With its perfect blend of history, culture and natural splendor, Nizwa rightfully takes its place among the world's most captivating towns. As it continues to evolve while honouring its deep-rooted traditions, Nizwa remains a jewel of Oman — an enchanting destination that leaves a lasting impression on all who visit. Pictures by Nasser bin Hamed al Harthy
Observer
09-03-2025
- Observer
Have you started planning for the Eid al-Fitr holidays?
Muscat: The upcoming Eid al Fitr holidays are only a few weeks away, and it is time to get the best possible rates on airfares and hotel accommodations. For those travelling within Oman, suggestions include Jabal Akhdar, Jabal Shams, and the sands of South al Sharqiyah. While citizens and residents of Oman should look for visa-on-arrival and visa-free options, they must look at temperatures at destinations in Asia because of the high level of humidity and temperatures in some countries. Travel experts suggest booking accommodations early, special packages, and direct flight options, among others. For GCC residents, Oman offers a liberal tourist e-visa, visa-on-arrival, or visa-free schemes. Most GCC residents can enter the Sultanate of Oman using Visa Type 29A (Resident Tourist Visa). Some categories of travelers may not need any type of visa for a short stay of less than 14 days. Travelers from the UAE and Saudi Arabia have the option to arrive in the country directly by road. For GCC citizens and residents, the options in Oman are: South Batinah Governorate: The attractions include Al Sawadi Beach in Barka and Mussanah Beach. It has 105 tourist establishments, including hotels, hotel apartments, guest houses, green lodges, tourist camps, heritage lodges, and rest houses. Places such as the Al Sawadi Beach offer sea trips, fishing, and diving trips, while the wadis and springs provide options for recreation, including hiking. Al-Dakhiliya Governorate: T he tourist places include the Nizwa Castle, Bahla Fort, Jibreen Fort, Oman Across Ages Museum Fanja Market, Samail Fort, Al Jabal Al Akhdar, Falaj Daris, Nizwa Souq, Jabal Shams, Misfat Al Abriyeen, Birkat al Mouz, Al-Hoota Caves, Al-Aqr Wall, Wadi Tanuf, Jibreen Fort, Adam Fort, Wadi al Nakhr in the Wilayat of Al Hamra, and Wadi Fanja. Al Wusta Governorate : Activities in the Al Wusta Governorate include watching wildlife (the Arabian oryx, the Arabian gazelle, and others), bird watching on the beaches, camping on the beaches or expansive deserts, hiking in Duqm, fishing, diving, relaxing, stargazing, and visiting a rock garden.
