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Business Standard
24-06-2025
- Business
- Business Standard
Cipla Health Expands Wellness Portfolio with Prolyte ElectroShot for Everyday Hydration
PRNewswire Mumbai (Maharashtra) [India], June 24: Cipla Health Ltd., one of India's most trusted fast-moving wellness goods (FMWG) companies, has announced the launch of Prolyte ElectroShot, a ready-to-drink electrolyte based hydration beverage. Designed for people with active, on-the-go lifestyles, Prolyte ElectroShot combines the natural goodness of fruit juice with essential electrolytes for a refreshing and effective hydration solution. Electrolyte-powered fruit juice-based beverage now available in three refreshing flavours - Mango Mania, Orange Burst and Apple Delight. With this launch, Cipla Health marks its foray into the fruit juice-based beverage segment. Prolyte ElectroShot builds on the legacy of Prolyte a leader in the oral rehydration category, and caters to the growing demand for smart hydration options that don't compromise on taste. Available in three vibrant flavours, Mango Mania, Orange Burst, and Apple Delight--the product is crafted to meet diverse taste preferences while supporting hydration and energy needs throughout the day, fitting seamlessly into everyday routines. Speaking about the launch, Mr. Shivam Puri, MD & CEO, Cipla Health Limited, said, "At Cipla Health, we believe good health is shaped by the small but consistent choices we make every day. With Prolyte ElectroShot, we are making hydration more thoughtful and enjoyable. It's designed for people who are seeking energy and quick rehydration with vital electrolytes. Prolyte ElectroShot fits into everyday life, whether at home, at work, or on the move." To ensure wide availability, Cipla Health is rolling out Prolyte ElectroShot through its extensive distribution network. The product will be available at chemist stores, grocery and provision outlets, eateries, and refreshment points. The company is also placing special focus on expanding its presence in modern trade and strengthening its reach through e-commerce and quick commerce platforms. With this launch, Cipla Health continues to strengthen its commitment to wellness by offering products that are practical, enjoyable, and aligned with everyday consumer needs. About Cipla Health Limited: Cipla Health Limited, the fast-moving wellness goods (FMWG) arm of Cipla, was incorporated in 2015 with a vision to spearhead the wellness wave in India. Cipla Health has delivered rapid growth and today plays across a diverse portfolio of 20+ brands with most key brands being No. 1 or No. 2 in their respective categories. The portfolio includes products in Pain Care (Omnigel), Smoking Cessation (Nicotex), Oral Rehydration Solutions (Prolyte), Medicated Ointments (Cipladine), Cough & Cold (Cofsils and Naselin), Multi Vitamins (Maxirich), Weight Gain (Endura Mass) and Personal Care (Rivela Dermascience, Cetafresh, Tugain Essentials).

The Wire
24-06-2025
- Business
- The Wire
Cipla Health Expands Wellness Portfolio with Prolyte ElectroShot for Everyday Hydration
Electrolyte-powered fruit juice-based beverage now available in three refreshing flavours – Mango Mania, Orange Burst and Apple Delight MUMBAI, India, June 24, 2025 /PRNewswire/ -- Cipla Health Ltd., one of India's most trusted fast-moving wellness goods (FMWG) companies, has announced the launch of Prolyte ElectroShot, a ready-to-drink electrolyte based hydration beverage. Designed for people with active, on-the-go lifestyles, Prolyte ElectroShot combines the natural goodness of fruit juice with essential electrolytes for a refreshing and effective hydration solution. With this launch, Cipla Health marks its foray into the fruit juice-based beverage segment. Prolyte ElectroShot builds on the legacy of Prolyte a leader in the oral rehydration category, and caters to the growing demand for smart hydration options that don't compromise on taste. Available in three vibrant flavours, Mango Mania, Orange Burst, and Apple Delight—the product is crafted to meet diverse taste preferences while supporting hydration and energy needs throughout the day, fitting seamlessly into everyday routines. Speaking about the launch, Mr. Shivam Puri, MD & CEO, Cipla Health Limited, said, "At Cipla Health, we believe good health is shaped by the small but consistent choices we make every day. With Prolyte ElectroShot, we are making hydration more thoughtful and enjoyable. It's designed for people who are seeking energy and quick rehydration with vital electrolytes. Prolyte ElectroShot fits into everyday life, whether at home, at work, or on the move." To ensure wide availability, Cipla Health is rolling out Prolyte ElectroShot through its extensive distribution network. The product will be available at chemist stores, grocery and provision outlets, eateries, and refreshment points. The company is also placing special focus on expanding its presence in modern trade and strengthening its reach through e-commerce and quick commerce platforms. With this launch, Cipla Health continues to strengthen its commitment to wellness by offering products that are practical, enjoyable, and aligned with everyday consumer needs. About Cipla Health Limited: Cipla Health Limited, the fast-moving wellness goods (FMWG) arm of Cipla, was incorporated in 2015 with a vision to spearhead the wellness wave in India. Cipla Health has delivered rapid growth and today plays across a diverse portfolio of 20 brands with most key brands being No. 1 or No. 2 in their respective categories. The portfolio includes products in Pain Care (Omnigel), Smoking Cessation (Nicotex), Oral Rehydration Solutions (Prolyte), Medicated Ointments (Cipladine), Cough & Cold (Cofsils and Naselin), Multi Vitamins (Maxirich), Weight Gain (Endura Mass) and Personal Care (Rivela Dermascience, Cetafresh, Tugain Essentials). Logo: (Disclaimer: The above press release comes to you under an arrangement with PRNewswire and PTI takes no editorial responsibility for the same.).


Malaysian Reserve
24-06-2025
- Business
- Malaysian Reserve
Cipla Health Expands Wellness Portfolio with Prolyte ElectroShot for Everyday Hydration
Electrolyte-powered fruit juice-based beverage now available in three refreshing flavours – Mango Mania, Orange Burst and Apple Delight MUMBAI, India, June 24, 2025 /PRNewswire/ — Cipla Health Ltd., one of India's most trusted fast-moving wellness goods (FMWG) companies, has announced the launch of Prolyte ElectroShot, a ready-to-drink electrolyte based hydration beverage. Designed for people with active, on-the-go lifestyles, Prolyte ElectroShot combines the natural goodness of fruit juice with essential electrolytes for a refreshing and effective hydration solution. With this launch, Cipla Health marks its foray into the fruit juice-based beverage segment. Prolyte ElectroShot builds on the legacy of Prolyte a leader in the oral rehydration category, and caters to the growing demand for smart hydration options that don't compromise on taste. Available in three vibrant flavours, Mango Mania, Orange Burst, and Apple Delight—the product is crafted to meet diverse taste preferences while supporting hydration and energy needs throughout the day, fitting seamlessly into everyday routines. Speaking about the launch, Mr. Shivam Puri, MD & CEO, Cipla Health Limited, said, 'At Cipla Health, we believe good health is shaped by the small but consistent choices we make every day. With Prolyte ElectroShot, we are making hydration more thoughtful and enjoyable. It's designed for people who are seeking energy and quick rehydration with vital electrolytes. Prolyte ElectroShot fits into everyday life, whether at home, at work, or on the move.' To ensure wide availability, Cipla Health is rolling out Prolyte ElectroShot through its extensive distribution network. The product will be available at chemist stores, grocery and provision outlets, eateries, and refreshment points. The company is also placing special focus on expanding its presence in modern trade and strengthening its reach through e-commerce and quick commerce platforms. With this launch, Cipla Health continues to strengthen its commitment to wellness by offering products that are practical, enjoyable, and aligned with everyday consumer needs. About Cipla Health Limited: Cipla Health Limited, the fast-moving wellness goods (FMWG) arm of Cipla, was incorporated in 2015 with a vision to spearhead the wellness wave in India. Cipla Health has delivered rapid growth and today plays across a diverse portfolio of 20+ brands with most key brands being No. 1 or No. 2 in their respective categories. The portfolio includes products in Pain Care (Omnigel), Smoking Cessation (Nicotex), Oral Rehydration Solutions (Prolyte), Medicated Ointments (Cipladine), Cough & Cold (Cofsils and Naselin), Multi Vitamins (Maxirich), Weight Gain (Endura Mass) and Personal Care (Rivela Dermascience, Cetafresh, Tugain Essentials). Logo: View original content:


Metro
18-06-2025
- Health
- Metro
Protein Works launches creatine powder that is free from filler and vegan
Metro journalists select and curate the products that feature on our site. If you make a purchase via links on this page we will earn commission – learn more Creatine is a supplement we have heard bounced around for some time now. While some dismissed it as another unnecessary fad, others swear by it to use alongside a healthy fitness regime. Though it's not to be confused with protein powder, and the like. The supplement, which typically takes powder form though it is available as a gummy from select brands, has become a daily essential for people from all walks of life. It seems many wellness buffs are intrigued by the supplement, as searches for creatine monohydrate specifically have skyrocketed by 23% in the last quarter, and 970,000 monthly searches in the UK alone. Speaking about the growing interest, Chief Product Officer at Protein Works, Kyle Crowley, said: 'Creatine Monohydrate has been around for decades, but the renewed interest shows how effective it really is. We've focused on creating a clean, pure version that fits into real people's lives.' This creatine monohydrate is vegan, filler-free and clean. The supplement is a micronised formula, which makes it easy to dissolve in liquid to consume and absorb by the body. Available in 100g, 200g, 500g and 1kg. Comes in three flavours, including unflavoured, Orange Burst and Berry Blitz. BUY NOW FROM £3.99 (WAS £8.99) Whether you're chasing personal bests in the gym, navigating a demanding work schedule, or simply looking to stay sharp and active as you age, creatine could be the secret weapon you didn't know you needed to support muscle growth. Creatine has been recognised for a whole host of other benefits that go beyond just toning your muscles, as it has also been said to support cognitive function, boost energy, aid recovery from sleep deprivation, and help maintain muscle mass as we age. In short, it's a supplement suitable for all ages and fitness abilities. In a sea of supplements it can be hard to filter through the noise to understand whether you truly need the ingredient, and if so, which one to buy. Thankfully, we have done the hard work for you and found Creatine Monohydrate from Protein Works, which has garnered high praise. Protein Works' Creatine Monohydrate promises to be a clean, vegan, filler-free, ultra-filtered, and micronised formula. One bug bear many have with dissolvable supplements is the chalky sediment at the bottom of the glass, but Protein Works has insisted this powder mixes into water, your juice or smoothie, effortlessly. Plus, this Creatine Monohydrate is absorbed easily into the body, which means better efficacy. All ingredients in the brand's creatine have been sourced exclusively from BRC-accredited suppliers who undergo independent annual audits. This ensures everything you consume is held to the highest quality and regulatory standards. This Creatine Monohydrate is available in three flavours (technically two), as it is available in an unflavoured powder, Orange Burst and Berry Blitz. It also comes in numerous sizes, including 100g, 200g, 500g and 1kg. With an average of 9.8 out of 10 stars, it truly has been a hit with shoppers. More Trending Connor gushed: 'Definitely noticed a difference in my gym performance. A must have for anyone looking to improve their performance.' Another praised: 'The unflavoured is actually tasteless and mixes very well so is not powdery'. While a separate shopper named Vicky added: 'Need to get fit quickly for a competition. This stuff is rocket fuel. Took 6g. I was telling myself the whole class 'my enemies can't do this'. And then did 5 sets of 1 minute sprints. Don't even feel tired.' Better still, there is a sale on, which means you could secure Protein Works' Creatine Monohydrate 100g for £3.99 down from £8.99, while the largest 1kg bag has dropped from £62.49 down to £26.99. Follow Metro across our social channels, on Facebook, Twitter and Instagram Share your views in the comments below MORE: Start the new year strong with these sports bras designed to support your 2025 fitness journey MORE: 12 of the best expert-approved running shoes for every terrain MORE: Sleep easy this summer with these cool and comfortable pyjamas