Latest news with #OurUnwrittenSeoul
Time of India
3 days ago
- Entertainment
- Time of India
'Our Unwritten Seoul': Park Bo Young shares cute photos with Park Jinyoung; Fans can't keep calm
Park Bo Young Shares Sweet Couple Photos with Park Jinyoung Park Bo Young , the actress who has stolen hearts with her adorable charm, just dropped a social media bomb that has fans around the world squealing. The actress shared a series of absolutely mesmerising behind-the-scenes photos from the 'Our Unwritten Seoul' pictorial on her social media account. The caption simply read " Our Unwritten Seoul ," but the images spoke volumes about the undeniable chemistry between her and co-star Park Jinyoung . The Photos That Broke the Internet These aren't your typical promotional shots, guys! The newly released images capture Park Bo Young and Park Jinyoung in what can only be described as couple-goals. The photos show them sharing earphones while sitting side by side on a bed, smiling affectionately at each other. There's even a playful "brushing teeth two-shot" by the window that's so domestic and cute. But the real heart-melters are the shots of them exchanging loving smiles while lying on the sofa and sitting together reading a book. Park Bo Young's transformation in these photos is particularly striking. Known for her adorable and lovely features, she showcased a refreshing and chic charm against cool-toned backgrounds that left viewers absolutely impressed. The actress proved once again why she's considered one of Korea's most versatile visual queens. From Reel to Real? The chemistry between these two isn't exactly new news. Earlier this month, dating rumours started swirling when a set of four photos showing Park Bo Young and Park Jinyoung with their faces close together created a massive buzz online. The images featured them leaning on each other like a true couple, cheek to cheek, making playful expressions that had fans shipping them harder than ever. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Knee Pain Keeping You Up at Night? This Trick Could Help Instantly Read More Undo Social media has been absolutely explosive with reactions. Comments like "This can't be just acting," "They look like a real couple!" and "Shipping them so hard!" have been flooding every post about the duo. Even fellow actress Han Ji Min couldn't contain her excitement, leaving a comment saying, "I want to keep them in my pocket". The fan frenzy reached such heights that many are questioning whether this incredible on-screen synergy has blossomed into something more beautiful off-screen. While neither star nor their agencies have confirmed any relationship beyond friendship and professionalism, the buzz is undeniably strong. The Drama That Started It All For those who haven't jumped on the 'Our Unwritten Seoul' bandwagon yet, this tvN weekend drama aired its final episode on June 29, leaving fans with major wanting more. Park Bo Young played the dual roles of Yoo Miji and Yoo Mirae, while Park Jinyoung brought Lee Ho Soo to life with his incredible acting chops. The drama explored themes of love, separation, and growth, achieving what critics are calling a "successful beauty". When asked about her feelings after wrapping up the show, Park Bo Young shared that a fan review particularly touched her, describing it as finding "the future in that Seoul". Park Jinyoung was equally emotional about their collaboration, saying, "The energy given by Bo-young is different, so I naturally reacted differently. So I had good chemistry from the beginning". This natural chemistry clearly translated beyond the screen, as evidenced by these heart-stopping photos. The pictorial and interview were featured in the August 2025 issue of Elle Korea, where the duo continued to showcase their incredible bond. Shot with a warm, intimate concept, the photos perfectly capture the chemistry that made viewers fall head over heels for their on-screen relationship. Whether this is just incredible acting synergy or the beginning of a real-life love story, one thing's for sure - Park Bo Young and Park Jinyoung have definitely won hearts both on and off the screen. And honestly? We're here for every single moment of it!
Pink Villa
7 days ago
- Entertainment
- Pink Villa
Global OTT Awards 2025 nominations: IU, Park Bo Young compete for Best Actress title, Park Bo Gum vs Ju Ji Hoon for actor
The Asia Contents Awards & Global OTT Awards is slated to return for its 2025 edition. The nominees for 14 categories, including prominent titles such as Best Lead Actor, Best Lead Actress, and Best Creative, have been recently unveiled. Notably, numerous South Korean celebrities have been recognized with nominations in this esteemed award show, as reported by K-media outlet Herald POP on July 22. The Asia Contents Awards & Global OTT Awards will be held from August 22 to 25 at the Busan Cinema Center in Busan, South Korea. Best Lead Actor (Male) Park Bo Gum for GOOD BOY (JTBC) Ju Ji Hoon for The Trauma Code: Heroes on Call (Netflix) Best Lead Actor (Female) Park Bo Young for Our Unwritten Seoul (tvN) IU for When Life Gives You Tangerines (Netflix) Park Eun Bin for Hyper Knife (Disney+) Best Creative When Life Gives You Tangerines (Netflix) Our Unwritten Seoul (tvN) Best OTT Original Nine Puzzles (Disney+) Study Group (TVING) Family Matters (Coupang Play) Best Supporting Actor (Male) Oh Jung Se for GOOD BOY (JTBC) Choi Dae Hoon for When Life Gives You Tangerines (Netflix) Best Supporting Actor (Female) Jang Young Nam for Our Unwritten Seoul (tvN) Best Newcomer Actor (Male) Kang You Seok for Resident Playbook (tvN) Choo Young Woo for The Trauma Code: Heroes on Call (Netflix) Best Newcomer Actor (Female) Chung Su Bin for Friendly Rivalry (U+ Mobile tv) Lee Su Hyun for Family Matters (Coupang Play) Best Director GOOD BOY (JTBC) - Sim Nayeon When Life Gives You Tangerines (Netflix) - Kim Won Seok Best Writer Light Shop (Disney+) - Kang Full Our Unwritten Seoul (tvN) - Lee Kang When Life Gives You Tangerines (Netflix) - Im Sang Chun Best Visual Effects Heavenly Ever After (JTBC) Light Shop (Disney+) Best Original Song Resident Playbook (tvN) - When the Day Comes (TOMORROW X TOGETHER) Our Unwritten Seoul (tvN) - Hush of Sunset (10CM) Heavenly Ever After (JTBC) - Heavenly Ever After (Lim Young Woong) Best Reality & Variety Kian's Bizarre B&B (Netflix) SNL Korea Season 7 (Coupang Play) World Of Street Woman Fighter Season 3 (TVING)
Korea Herald
19-07-2025
- Entertainment
- Korea Herald
K-dramas embrace pop-ups amid shifting content landscape
With extended viewing cycles, companies explore new marketing strategies to sustain fan engagement over longer period In a rare shift for Korea's television industry, drama series are increasingly adopting pop-up stores ― a marketing strategy more often undertaken by retail, K-pop or gaming brands. As streaming services extend the content viewing cycle, companies are turning to new marketing tactics to sustain fan enthusiasm over a longer period and carry that excitement into future projects. From June 29 to July 10, Netflix's "Squid Game" rolled out a pop-up experience at Shinsegae Department Stores in Gangnam in southern Seoul and in Busan to celebrate the series' third season. The activation featured mannequins of the show's iconic dolls Young-hee and Chul-soo, alongside a curated lineup of limited-edition merchandise developed in collaboration with nearly 20 brands across fashion and sports. Following its Gangnam and Busan runs, the pop-up continues with stops at Shinsegae Department Stores in Daegu and Seoul's Yeongdeungpo-gu from Friday through July 31. TvN's "Our Unwritten Seoul," a hit series with peak nationwide ratings of 9.4 percent, hosted its own pop-up at IPark Mall in Yongsan, central Seoul. From July 4–11 the space sold collectible goods such as key rings, postcards and acrylic stands featuring scenes from the series. The installation also included original props from the show, including backpacks and school uniforms worn by the lead characters. "The pop-up served as an example of how a drama's intellectual property can continue to expand in various ways, even after the series has ended. We plan to keep exploring ways to extend the life of drama IPs (intellectual properties), moving forward," an official from Studio Dragon told The Korea Herald on Thursday. JTBC's "Heavenly Ever After," which finished in May, also drew buzz for its inventive pop-up concept at The Hyundai Seoul in Yeouido from May 16 to 22. The experiential setup transported fans into the show's universe with immersive photo zones replicating key sets. Visitors could walk through the protagonist's home or step into a heaven immigration checkpoint. Disney+ original "Nine Puzzle" also got in on the action, staging a detective-themed pop-up in Seoul's eastern Seongsu-dong from May 16 to 27. The interactive experience placed fans in the role of rookie investigators at Hangang Police Station, allowing them to solve mysteries alongside the show's characters through mission-based gameplay. Industry experts say this surge in TV drama pop-ups reflects a larger shift in how content is consumed in the streaming age. "Drama pop-ups hadn't been common. This is because dramas typically deliver short-term results and then fade away ― so launching a pop-up afterward wasn't seen as particularly meaningful,' said Lee Sung-min, an associate professor in the department of media arts and sciences at Korea National Open University. 'But now, drama series are available on streaming services and many viewers continue to watch series well after they have finished airing. As such, the companies have realized that it's crucial to foster lasting fan engagement," he said. "By leveraging new tactics such as pop-up stores, merchandise sales and social media virality, companies are focusing on building lasting fan engagement and maintaining momentum for sequels and upcoming projects.' According to Lee, a major turning point for this new type of TV drama marketing came with tvN's "Lovely Runner." ''Domestic companies seem to have recognized ― particularly after witnessing the success of merchandise sales and fan-focused promotions for 'Lovely Runner' ―that marketing strategies like pop-ups and merchandise sales can be powerful tools to enhance the value of an IP," he said.
Pink Villa
16-07-2025
- Entertainment
- Pink Villa
Our Unwritten Seoul stars Park Jinyoung and Park Bo Young's cheek kiss poses earn online flak: ‘Selling delulu fantasy…'
Although Our Unwritten Seoul concluded its run on June 29, lead stars Park Bo Young and GOT7's Jinyoung continue to generate buzz. This time, it's for a photobooth-style 'couple' photoshoot that dropped weeks after the finale. On July 15, new photos of the two actors went viral across social media. They showed the pair locked in sweet, skinship-filled poses that sparked immediate fan reactions. The playful snapshots featured everything from cheek-to-cheek smiles and kisses to forehead touches. The snaps showcased a closeness that viewers already adored during the drama's run. Many fans praised the chemistry and expressed surprise that the duo was still promoting the show even after its conclusion. Park Bo Young & Jinyoung fans melt, but not everyone's onboard While many were thrilled by the unexpected content, others weren't so convinced. Some Korean netizens felt the photoshoot was too much too late. Some viewers felt that releasing such photos after the drama had ended was unnecessary and excessive. Others believed the stars were 'selling a delulu fantasy' that came across as too real. Some even suggested it gave off intense 'real-couple' vibes that bordered on unrealistic. Despite the critiques, loyal fans quickly came to the stars' defense. Many argued that the promotional content was harmless fun. The supporters celebrated how natural and comfortable the pair seemed with one another, even off screen. About Our Unwritten Seoul Our Unwritten Seoul follows the story of twin sisters. They share the same face but live entirely different lives due to their contrasting personalities. Park Bo Young takes on the dual roles of Yoo Mi Ji and Yoo Mi Rae. The sisters are identical in appearance but worlds apart in character. The plot unfolds as the sisters secretly agree to swap lives. They step into each other's shoes to face personal challenges and unresolved feelings. During this switch, they cross paths once again with Lee Ho Su (played by Jinyoung), their former classmate and first love. They also meet Han Se Jin (Ryu Kyung Soo), a young farmer starting a new chapter of his life. As emotions grow and secrets unravel, both Ho Su and Se Jin become important pillars in the twins' journey. Boyoung and Jinyoung: Still winning hearts Even though the drama has wrapped, it's clear the impact of Our Unwritten Seoul continues. The lingering chemistry between Park Bo Young and Jinyoung has sparked both debate and admiration. Whether it's just lingering promotion or something more, fans are soaking up every moment. And judging by the response, this 'couple' still has the internet talking.
Pink Villa
10-07-2025
- Entertainment
- Pink Villa
Squid Game 3 steals most popular K-drama in July title from Our Unwritten Seoul, know top 20
With new and old K-dramas fighting for the top spot this month, there have been a lot of changes to the list of most popular ones. According to data from the Korean Business Research Institute, Lee Jung Jae starrer Squid Game 3 came out on top as the most famous and beloved show in July for the brand reputation rankings for dramas this month. It bests Park Bo Young and Park Jin Young's Our Unwritten Seoul, which had managed to capture all hearts the past month. After comparing factors like the viewership, audience interest, consumer participation, media coverage, interaction, and community awareness, the information has been collected over the span of June 8 to July 8, 2025, as per Star Today. With a brand reputation index of 7,984,003, Squid Game 3 tops the rankings, alongside related keywords of its OTT platform, Netflix, gaining more interest. It has managed to grab global attention once again, reaching the top of viewership charts. The top 20 brand reputation rankings for the month of July are as follows: Squid Game 3 Our Unwritten Seoul Mercy for None Good Boy For Eagle Brothers Head Over Heels Queen's House Oh My Ghost Clients Our Movie The Haunted Palace Tastefully Yours Salon de Holmes The First Night with the Duke The Woman Who Swallowed the Sun Spring of Youth Hunter with a Scalpel Desperate Mrs. Seon Ju Taxi Driver Good Luck! Nine Puzzles New K-dramas releasing in the month of July have also raised anticipation about how things will change in the coming month. Big releases like Lee Jong Suk and Moon Ga Young's Law and the City, as well as Lee Dong Wook and Lee Sung Kyung's The Nice Guy, have raised excitement. Thrillers and suspense stories, including S Line, Low Life, Wall to Wall, The Defects, and Trigger, have also invited the interest of many K-drama lovers.
